Civic Intelligence

Network Advertising Initiative

990 • Fiscal year 2010 • EIN 52-2291538

Jan 01, 2010 to Dec 31, 2010 • Filed on Sep 19, 2011

Organization ProfileWWW.NETWORKADVERTISING.ORG

View Organization Page

62 Portland Road No 4404043
Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

8th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2010 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2010

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on this filing.

Source year 2010

Net Margin

Score unavailable

No value available

Net margin requires both revenue and expenses on this filing.

Source year 2010

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2010

Asset Growth

Score unavailable

No value available

No earlier valid filing was available within the previous three public years.

Source year 2010

Revenue Growth

Score unavailable

No value available

No valid filing value is available for this score.

Balance Sheet
Liabilities / Assets8th percentile

Assets

$497,988

No earlier filing loaded for comparison.

Net Assets

$497,988

No earlier filing loaded for comparison.

Liabilities

$0

No earlier filing loaded for comparison.

Revenue And Expenses
Liabilities / RevenueScore unavailableNet MarginScore unavailable

Revenue

-

No earlier filing loaded for comparison.

Expenses

$1,575,406

No earlier filing loaded for comparison.

Net Income

-

No earlier filing loaded for comparison.

Historical Trend

Balance Sheet Trend

Asset GrowthScore unavailable

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$4.0M$3.0M$2.0M$1.0M$0Assets 2010: $497,988Liabilities 2010: $0Net Assets 2010: $497,9882010Assets 2011: $977,330Liabilities 2011: $0Net Assets 2011: $977,3302011Assets 2012: $1,117,367Liabilities 2012: $0Net Assets 2012: $1,117,3672012Assets 2014: $2,291,031Liabilities 2014: $1,337,048Net Assets 2014: $953,9832014Assets 2015: $2,110,012Liabilities 2015: $1,384,034Net Assets 2015: $725,9782015Assets 2016: $2,280,177Liabilities 2016: $1,076,009Net Assets 2016: $1,204,1682016Assets 2017: $2,324,893Liabilities 2017: $346,094Net Assets 2017: $1,978,7992017Assets 2018: $2,653,787Liabilities 2018: $300,515Net Assets 2018: $2,353,2722018Assets 2019: $2,895,032Liabilities 2019: $472,688Net Assets 2019: $2,422,3442019Assets 2020: $3,172,248Liabilities 2020: $814,860Net Assets 2020: $2,357,3882020Assets 2021: $3,040,800Liabilities 2021: $442,963Net Assets 2021: $2,597,8372021Assets 2022: $3,363,067Liabilities 2022: $528,329Net Assets 2022: $2,834,7382022Assets 2023: $2,892,444Liabilities 2023: $451,823Net Assets 2023: $2,440,6212023Assets 2024: $3,005,198Liabilities 2024: $990,929Net Assets 2024: $2,014,2692024

Highlighted filing

2010

Assets$497,988
Liabilities$0
Net Assets$497,988
Open 2010 Filing

Operations Trend

Revenue GrowthScore unavailable

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$4.0M$2.0M$0-$2.0MExpenses 2010: $1,575,4062010Expenses 2011: $1,632,4082011Expenses 2012: $2,369,5172012Revenue 2014: $2,066,507Expenses 2014: $3,420,258Net Income 2014: -$1,353,7512014Revenue 2015: $2,966,997Expenses 2015: $3,195,002Net Income 2015: -$228,0052015Revenue 2016: $3,411,253Expenses 2016: $2,933,063Net Income 2016: $478,1902016Revenue 2017: $3,618,355Expenses 2017: $2,843,724Net Income 2017: $774,6312017Revenue 2018: $3,495,932Expenses 2018: $3,121,459Net Income 2018: $374,4732018Revenue 2019: $3,611,728Expenses 2019: $3,542,656Net Income 2019: $69,0722019Revenue 2020: $3,296,019Expenses 2020: $3,360,975Net Income 2020: -$64,9562020Revenue 2021: $3,384,491Expenses 2021: $3,144,042Net Income 2021: $240,4492021Revenue 2022: $3,873,674Expenses 2022: $3,636,773Net Income 2022: $236,9012022Revenue 2023: $3,489,006Expenses 2023: $3,883,123Net Income 2023: -$394,1172023Revenue 2024: $3,531,451Expenses 2024: $3,951,676Net Income 2024: -$420,2252024

Highlighted filing

2010

Revenue-
Expenses$1,575,406
Net Income-
Open 2010 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2010 to Dec 31, 2010
Signed
Sep 19, 2011
Return Version
2010v3.4
Gross Receipts
$1,680,469
Mission and Program Overview

Mission

Network advertising initiative (nai) is a trade association formed to provide advocacy, education and a forum for the discussion of privacy and technology.

Major Activities

Activity 2
Submitted comments to fcc regarding privacy issues.
Activity 3
Participated as speakers/moderators at a variety of industry trade events, including: 1. Digiday target in new york, ny in june 2010 2. Arf audience measurement 5.0 in new york, ny in june 2010
Filing and Contact Details

Filer

EIN
52-2291538
Raw XML AppendixShowing 400 of 425 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ActivityOrMissionDescription0PROVIDES ADVOCACY, EDUCATION & A FORUM FOR THE DISCUSSION OF PRIVACY & TECHNOLOGY.
IRS990/ActivityOther/Description0-SUBMITTED COMMENTS TO DEPARTMENT OF COMMERCE INTERNET POLICY TASK FORCE.-MEETINGS OF INDUSTRY, ADVOCATES AND GOVERNMENT LEADERS TO ESTABLISH AND OPEN CROSS INDUSTRY DISCUSSION ON ONLINE BEHAVIORAL ADVERTISING AND RELATED PRIVACY ISSUES.-PUBLISHED 2010 NAI CODE OF CONDUCT ANNUAL MEMBER COMPLIANCE REPORT.
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IRS990ScheduleO/GeneralExplanation/Explanation0THE DIGITAL POLICY GROUP (A RELATED PARTY) PERFORMS MANAGEMENT DUTIES FOR THE NETWORK ADVERTISING INITIATIVE. CHARLES CURRAN (EXECUTIVE DIRECTOR), JAMES CAMPBELL (ASSISTANT DIRECTOR) AND OTHER NAI EMPLOYEES ARE COMPENSATED BY THE DIGITAL POLICY GROUP.
IRS990ScheduleO/GeneralExplanation/Explanation1THE NETWORK ADVERTISING INITIATIVE UPDATED ITS BYLAWS TO REFLECT ORGANIZATIONAL GROWTH IN PREPARATION OF ITS BIANNUAL ELECTION TO SEAT A NEW BOARD. THE CHANGES PROVIDED A STRUCTURE FOR THE NOMINATION AND ELECTION OF AT-LARGE BOARD MEMBERS.
IRS990ScheduleO/GeneralExplanation/Explanation2CERTAIN CHANGES TO THE NETWORK ADVERTISING INITIATIVE CODE OF CONDUCT NEED TO BE APPROVED BY FULL MEMBERSHIP.
IRS990ScheduleO/GeneralExplanation/Explanation3JAMES CAMPBELL (ASSISTANT DIRECTOR) REVIEWS THE FORM 990 BEFORE IT IS FILED WITH THE IRS.
IRS990ScheduleO/GeneralExplanation/Explanation4THE NETWORK ADVERTISING INITIATIVE MAKES DOCUMENTS AVAILABLE UPON REQUEST.
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IRS990/TheBooksAreInCareOf/AddressUS/State0ME
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IRS990/TheBooksAreInCareOf/NameBusiness/BusinessNameLine10ANDREW BEAL
IRS990/TheBooksAreInCareOf/TelephoneNumber02072210251
IRS990/TotalAssets/BOY0392925
IRS990/TotalAssetsBOY0392925
IRS990/TotalAssets/EOY0497988
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IRS990/TotalCompGT150K01
IRS990/TotalContributions01574469
IRS990/TotalExpensesCurrentYear01575406
IRS990/TotalExpensesPriorYear0933892
IRS990/TotalFunctionalExpenses/Total01575406
IRS990/TotalFundrsngExpCurrentYear00
IRS990/TotalGrossUBI00
IRS990/TotalLiabilities/BOY00
IRS990/TotalLiabilitiesBOY00
IRS990/TotalLiabilities/EOY00
IRS990/TotalLiabilitiesEOY00
IRS990/TotalLiabNetAssetsFundBalances/BOY0392925
IRS990/TotalLiabNetAssetsFundBalances/EOY0497988
IRS990/TotalNbrEmployees00
IRS990/TotalNbrVolunteers00
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IRS990/TotalNetAssetsFundBalances/EOY0497988
IRS990/TotalOtherCompensation00
IRS990/TotalProfFundrsngExpCY00
IRS990/TotalProfFundrsngExpPriorYear00
IRS990/TotalProgramServiceRevenue0106000
IRS990/TotalReportableCompFrmRltdOrgs0604458
IRS990/TotalReportableCompFromOrg00
IRS990/TotalRevenueCurrentYear01680469
IRS990/TotalRevenue/ExclusionAmount00
IRS990/TotalRevenuePriorYear01271531
IRS990/TotalRevenue/RelatedOrExemptFunctionIncome0106000
IRS990/TotalRevenue/TotalRevenueColumn01680469
IRS990/TotalRevenue/UnrelatedBusinessRevenue00
IRS990/TransactionRelatedEntity00
IRS990/Travel/Total016350
IRS990/TypeOfOrganizationCorporation0X
IRS990/UnrelatedBusinessIncome00
IRS990/UponRequest0X
IRS990/WebSite0WWW.NETWORKADVERTISING.ORG
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IRS990/YearFormation01999
ReturnHeader/BuildTS02016-03-07 17:11:31Z
ReturnHeader/Filer/EIN0522291538

Document Assets

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Filings

Displayed year

2010 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$497,988
Liabilities
$0
Net assets
$497,988
Revenue
-
Expenses
$1,575,406
Net income
-
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.01$0.99$2.01$3.53$3.95$0.42
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.89$0.45$2.44$3.49$3.88$0.39
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.36$0.53$2.83$3.87$3.64$0.24
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.04$0.44$2.60$3.38$3.14$0.24
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.17$0.81$2.36$3.30$3.36$0.06
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.90$0.47$2.42$3.61$3.54$0.07
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.65$0.30$2.35$3.50$3.12$0.37
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.32$0.35$1.98$3.62$2.84$0.77
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.28$1.08$1.20$3.41$2.93$0.48
2015Detailed filing. Detailed filing data is available for this year.$2.11$1.38$0.73$2.97$3.20$0.23
2014Detailed filing. Detailed filing data is available for this year.$2.29$1.34$0.95$2.07$3.42$1.35
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.12$0.00$1.12$2.37
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.98$0.00$0.98$1.63
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.50$0.00$0.50$1.58