Civic Intelligence

Greater Madison Convention & Visitors Bureau Inc

990 • Fiscal year 2013 • EIN 39-1174876

Jan 01, 2013 to Dec 31, 2013 • Filed on Apr 30, 2014

615 East Washington AvenueMadison, WI 53703

(608) 255-2537

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

52nd percentile

0.21x

Higher debt load relative to assets than 52% of similar nonprofits.

2013 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2013

Liabilities / Revenue

48th percentile

0.17x

Higher debt load relative to revenue than 48% of similar nonprofits.

2013 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2013

Net Margin

91st percentile

23%

Higher net margin than 91% of similar nonprofits.

2013 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2013

Top Officer Pay

58th percentile

$155,036

Higher top officer pay than 58% of similar nonprofits.

Top officer pay equals 4.1% of source-year revenue.

2013 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2013

Asset Growth

93rd percentile

41%

Faster asset growth than 93% of similar nonprofits.

2013 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2012 to 2013

Revenue Growth

Score unavailable

No value available

No earlier valid filing was available within the previous three public years.

Source year 2013

Assets

Up

$3,170,812

Up $925,930 (+41%) from 2012

Net Assets

Up

$2,506,514

Up $889,989 (+55%) from 2012

Liabilities

Up

$664,298

Up $35,941 (+5.7%) from 2012

Revenue

$3,810,327

No earlier filing loaded for comparison.

Expenses

Up

$2,945,229

Up $286,810 (+11%) from 2012

Net Income

$865,098

No earlier filing loaded for comparison.

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$15M$10M$5.0M$0Assets 2010: $1,879,302Liabilities 2010: $650,502Net Assets 2010: $1,228,8002010Assets 2011: $2,076,771Liabilities 2011: $674,842Net Assets 2011: $1,401,9292011Assets 2012: $2,244,882Liabilities 2012: $628,357Net Assets 2012: $1,616,5252012Assets 2013: $3,170,812Liabilities 2013: $664,298Net Assets 2013: $2,506,5142013Assets 2014: $3,588,655Liabilities 2014: $675,025Net Assets 2014: $2,913,6302014Assets 2015: $4,147,928Liabilities 2015: $847,351Net Assets 2015: $3,300,5772015Assets 2016: $4,494,937Liabilities 2016: $1,005,453Net Assets 2016: $3,489,4842016Assets 2017: $5,145,877Liabilities 2017: $855,051Net Assets 2017: $4,290,8262017Assets 2018: $6,223,849Liabilities 2018: $993,170Net Assets 2018: $5,230,6792018Assets 2019: $7,223,459Liabilities 2019: $1,617,623Net Assets 2019: $5,605,8362019Assets 2020: $7,711,633Liabilities 2020: $1,139,537Net Assets 2020: $6,572,0962020Assets 2021: $9,355,214Liabilities 2021: $832,003Net Assets 2021: $8,523,2112021Assets 2022: $10,029,762Liabilities 2022: $1,982,916Net Assets 2022: $8,046,8462022Assets 2023: $9,919,550Liabilities 2023: $1,578,965Net Assets 2023: $8,340,5852023Assets 2024: $9,967,082Liabilities 2024: $1,324,111Net Assets 2024: $8,642,9712024

Highlighted filing

2013

Assets$3,170,812
Liabilities$664,298
Net Assets$2,506,514

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$10M$5.0M$0-$5.0MExpenses 2010: $2,336,5992010Expenses 2011: $2,534,4922011Expenses 2012: $2,658,4192012Revenue 2013: $3,810,327Expenses 2013: $2,945,229Net Income 2013: $865,0982013Revenue 2014: $3,368,003Expenses 2014: $2,964,655Net Income 2014: $403,3482014Revenue 2015: $3,793,765Expenses 2015: $3,372,753Net Income 2015: $421,0122015Revenue 2016: $4,524,291Expenses 2016: $4,345,339Net Income 2016: $178,9522016Revenue 2017: $4,791,731Expenses 2017: $4,024,073Net Income 2017: $767,6582017Revenue 2018: $5,535,858Expenses 2018: $4,542,001Net Income 2018: $993,8572018Revenue 2019: $6,445,962Expenses 2019: $6,081,503Net Income 2019: $364,4592019Revenue 2020: $4,933,152Expenses 2020: $3,988,891Net Income 2020: $944,2612020Revenue 2021: $6,354,220Expenses 2021: $4,408,787Net Income 2021: $1,945,4332021Revenue 2022: $6,133,257Expenses 2022: $6,609,622Net Income 2022: -$476,3652022Revenue 2023: $7,273,844Expenses 2023: $6,980,105Net Income 2023: $293,7392023Revenue 2024: $7,998,668Expenses 2024: $7,696,283Net Income 2024: $302,3852024

Highlighted filing

2013

Revenue$3,810,327
Expenses$2,945,229
Net Income$865,098
Jump To
Filing Snapshot
Filing Period
Jan 1, 2013 to Dec 31, 2013
Signed
Apr 30, 2014
Return Version
2013v3.0
Gross Receipts
$3,923,313
Mission and Program Overview

Mission

Destination promotion to conventions, sporting events, and leisure travel.

To promote the greater madison area as a convention and tourist location.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$1,484,310$2,433,539▲ $949,229
Investments in Publicly Traded Securities$426,670$467,407▲ $40,737
Accounts Receivable$292,651$216,796▼ $75,855
Prepaid Expenses and Deferred Charges$31,473$48,414▲ $16,941
Land, Buildings, and Equipment, Net$8,787$3,656▼ $5,131
Cash and Non-Interest-Bearing Accounts$991$1,000▲ $9
Total Assets$2,244,882$3,170,812▲ $925,930
Liabilities
Deferred Revenue$336,861$334,213▼ $2,648
Escrow Account Liability$145,600$203,100▲ $57,500
Accounts Payable and Accrued Expenses$145,896$126,985▼ $18,911
Total Liabilities$628,357$664,298▲ $35,941
Net Assets / Fund Balance
Unrestricted Net Assets$1,616,525$2,506,514▲ $889,989
Total Net Assets Fund Balance$1,616,525$2,506,514▲ $889,989
Total Liabilities and Net Assets / Fund Balance$2,244,882$3,170,812▲ $925,930

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$3,656$155,279$158,935
Leasehold Improvements$0$87,306$87,306
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Deb ArcherPresident/CEOFT$125,561$29,475$155,036
Diane MorgenthalerVP Mktg & Strategic PlanningFT$105,853$9,293$115,146

Board Members and Trustees

NameTitle
Joel WeitzChair
Bill HaightImmediate Past Chair
Jeanette RiechersVice Chair
Chris EigenbergerDirector
Dave FlorinDirector
Eliot ButlerDirector
George KamperschroerDirector
Greg FrankDirector
Jack Von RutenbergDirector
Jason SalusDirector
Justin DohertyDirector
Lalia RachDirector
Lynn HobbieDirector
Mark ClearDirector
Sharon CorriganDirector
Steve ZanoniDirector
Susan SpringmanDirector
Vince SweeneyDirector
Zach BrandonDirector
Bob SorgeSecretary
James Bradley JrTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$3,741,322
Investment Income
$24,120
Other Revenue
$44,885
Change in Net Assets
$865,098
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$1,905,809
Other Expenses$1,026,920
Grants and Similar Amounts Paid$12,500
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages---$1,422,005
Other Employee Benefits---$157,237
Current Officers, Directors, Trustees, and Key Employees---$155,446
Payroll Taxes---$128,724
Occupancy---$100,289
All Other Expenses---$95,459
Advertising---$94,911
Information Technology---$75,055
Office Expenses---$70,061
Conferences and Meetings---$49,521
Pension Plan Contributions---$42,397
Other Expenses---$36,758
Fees for Services Other---$24,295
Travel---$18,459
Fees for Services Accounting---$14,367
Grants to Domestic Orgs---$12,500
Depreciation Depletion---$5,131
Fees for Service Investment Mgmnt Fees---$4,457
Fees for Services Legal---$1,426
Insurance---$484
Total Functional Expenses$0$0$0$2,945,229
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11

The 990 is reviewed by gmcvb management, the executive director, and a contracted financial consultant.

Form 990, Part VI, Section B, Line 15A

Compensation is determined by length of service, salary comparison to peers, and performance review. Board chair and vice chair review performance and set salary.

Form 990, Part VI, Section C, Line 19

Copies made available upon request

Filing and Contact Details

Filer

EIN
39-1174876
Phone
6082552537

Signing Officer

Name
Deb Archer
Title
President/CEO
Phone
6082552537
Signed
2014-04-30
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Deb Archer
Formed
1972
Legal Domicile
Wi
Voting Board Members
22
Independent Board Members
21
Employees
45
Volunteers
21

Preparer

Preparer
Randall Hackbarth
Phone
6088367500
Supplemental Narrative

Financial Statement Notes

PART IV, LINE 2B:

The city of madison contracted with the organization to administer a program to provide rent, shuttle, or event subsidies to groups booking at monona terrace for city wide conventions. The organization accounts for the receipt and disbursement of funds for this program as agency transactions since the organization does not have variance power for these funds. A committee comprised primarily of individuals unrelated to the organization has authority over the assistance funds available. Also, dane county has contracted with the organization to administer a program to provide grants for capital improvements related to sports tourism and a program to provide marketing incentives to attract sports tourism events in dane county. The organization reviews grant applications and forwards recommendations to the dane county personnel and finance committee for review and approval. Additionally, the organization contractually sets aside funds to incentivize organizations to book at the alliant energy center forwarding recommendations to the alliant energy center booking assistance program committee. The organization accounts for the receipt and disbursement of funds for these programs as agency transactions since the organization does not have final approval of the use of these funds.

Raw XML AppendixShowing 400 of 555 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
IRS990/AccountantCompileOrReviewInd00
IRS990/AccountsPayableAccrExpnssGrp/BOYAmt0145896
IRS990/AccountsPayableAccrExpnssGrp/EOYAmt0126985
IRS990/AccountsReceivableGrp/BOYAmt0292651
IRS990/AccountsReceivableGrp/EOYAmt0216796
IRS990/ActivitiesConductedPrtshpInd00
IRS990/ActivityOrMissionDesc0TO PROMOTE THE GREATER MADISON AREA AS A CONVENTION AND TOURIST LOCATION.
IRS990/AdvertisingGrp/TotalAmt094911
IRS990/AllOtherExpensesGrp/TotalAmt095459
IRS990/AnnualDisclosureCoveredPrsnInd01
IRS990/AuditCommitteeInd01
IRS990/BooksInCareOfDetail/BusinessName/BusinessNameLine10DEB ARCHER
IRS990/BooksInCareOfDetail/PhoneNum06082552537
IRS990/BooksInCareOfDetail/USAddress/AddressLine10615 EAST WASHINGTON AVENUE
IRS990/BooksInCareOfDetail/USAddress/City0MADISON
IRS990/BooksInCareOfDetail/USAddress/State0WI
IRS990/BooksInCareOfDetail/USAddress/ZIPCode053703
IRS990/BusinessRlnWithFamMemInd00
IRS990/BusinessRlnWithOfficerEntInd00
IRS990/BusinessRlnWithOrgMemInd00
IRS990/CashNonInterestBearingGrp/BOYAmt0991
IRS990/CashNonInterestBearingGrp/EOYAmt01000
IRS990/ChangeToOrgDocumentsInd00
IRS990/CntrctRcvdGreaterThan100KCnt00
IRS990/CollectionsOfArtInd00
IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt0155446
IRS990/CompensationFromOtherSrcsInd00
IRS990/CompensationProcessCEOInd01
IRS990/CompensationProcessOtherInd00
IRS990/ConferencesMeetingsGrp/TotalAmt049521
IRS990/ConflictOfInterestPolicyInd01
IRS990/ConservationEasementsInd00
IRS990/ConsolidatedAuditFinclStmtInd01
IRS990/CreditCounselingInd01
IRS990/CYBenefitsPaidToMembersAmt00
IRS990/CYContributionsGrantsAmt00
IRS990/CYGrantsAndSimilarPaidAmt012500
IRS990/CYInvestmentIncomeAmt024120
IRS990/CYOtherExpensesAmt01026920
IRS990/CYOtherRevenueAmt044885
IRS990/CYProgramServiceRevenueAmt03741322
IRS990/CYRevenuesLessExpensesAmt0865098
IRS990/CYSalariesCompEmpBnftPaidAmt01905809
IRS990/CYTotalExpensesAmt02945229
IRS990/CYTotalFundraisingExpenseAmt00
IRS990/CYTotalProfFndrsngExpnsAmt00
IRS990/CYTotalRevenueAmt03810327
IRS990/DecisionsSubjectToApprovaInd00
IRS990/DeductibleArtContributionInd00
IRS990/DeductibleNonCashContriInd00
IRS990/DeferredRevenueGrp/BOYAmt0336861
IRS990/DeferredRevenueGrp/EOYAmt0334213
IRS990/DelegationOfMgmtDutiesInd00
IRS990/DepreciationDepletionGrp/TotalAmt05131
IRS990/Desc0MEMBERSHIP SERVICES - SERVICES TO MEMBERS INCLUDING SALES REFERRALS, MARKETING, AND BUSINESS PLANNING.
IRS990/DescribedInSection501c3Ind00
IRS990/DisregardedEntityInd00
IRS990/DocumentRetentionPolicyInd01
IRS990/DonorAdvisedFundInd00
IRS990/ElectionOfBoardMembersInd00
IRS990/EmployeeCnt045
IRS990/EmploymentTaxReturnsFiledInd01
IRS990/EscrowAccountLiabilityGrp/BOYAmt0145600
IRS990/EscrowAccountLiabilityGrp/EOYAmt0203100
IRS990/FamilyOrBusinessRlnInd00
IRS990/FederalGrantAuditRequiredInd00
IRS990/FeesForServicesAccountingGrp/TotalAmt014367
IRS990/FeesForServicesLegalGrp/TotalAmt01426
IRS990/FeesForServicesOtherGrp/TotalAmt024295
IRS990/FeesForSrvcInvstMgmntFeesGrp/TotalAmt04457
IRS990/ForeignActivitiesInd00
IRS990/ForeignFinancialAccountInd00
IRS990/ForeignOfficeInd00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt00.50
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt10.50
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt25.50
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt02.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt12.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt22.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt32.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt42.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt52.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt62.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt72.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt82.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt92.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt102.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt112.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt122.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt132.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt142.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt152.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt164.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt174.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt184.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt194.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt204.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt2140.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt2240.00
IRS990/Form990PartVIISectionAGrp/HighestCompensatedEmployeeInd0X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd0X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd1X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd2X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd3X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd4X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd5X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd6X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd7X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd8X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd9X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd10X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd11X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd12X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd13X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd14X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd15X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd16X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd17X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd18X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd19X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd20X
IRS990/Form990PartVIISectionAGrp/OfficerInd0X
IRS990/Form990PartVIISectionAGrp/OfficerInd1X
IRS990/Form990PartVIISectionAGrp/OfficerInd2X
IRS990/Form990PartVIISectionAGrp/OfficerInd3X
IRS990/Form990PartVIISectionAGrp/OfficerInd4X
IRS990/Form990PartVIISectionAGrp/OfficerInd5X
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt00
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt10
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt20
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt30
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt40
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt50
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt60
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt70
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt80
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt90
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt100
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt110
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt120
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt130
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt140
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt150
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt160
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt170
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt180
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt190
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt200
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt2116665
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt229293
IRS990/Form990PartVIISectionAGrp/PersonNm0ZACH BRANDON
IRS990/Form990PartVIISectionAGrp/PersonNm1ELIOT BUTLER
IRS990/Form990PartVIISectionAGrp/PersonNm2MARK CLEAR
IRS990/Form990PartVIISectionAGrp/PersonNm3SHARON CORRIGAN
IRS990/Form990PartVIISectionAGrp/PersonNm4JUSTIN DOHERTY
IRS990/Form990PartVIISectionAGrp/PersonNm5CHRIS EIGENBERGER
IRS990/Form990PartVIISectionAGrp/PersonNm6DAVE FLORIN
IRS990/Form990PartVIISectionAGrp/PersonNm7GREG FRANK
IRS990/Form990PartVIISectionAGrp/PersonNm8LYNN HOBBIE
IRS990/Form990PartVIISectionAGrp/PersonNm9GEORGE KAMPERSCHROER
IRS990/Form990PartVIISectionAGrp/PersonNm10LALIA RACH
IRS990/Form990PartVIISectionAGrp/PersonNm11JASON SALUS
IRS990/Form990PartVIISectionAGrp/PersonNm12SUSAN SPRINGMAN
IRS990/Form990PartVIISectionAGrp/PersonNm13VINCE SWEENEY
IRS990/Form990PartVIISectionAGrp/PersonNm14JACK VON RUTENBERG
IRS990/Form990PartVIISectionAGrp/PersonNm15STEVE ZANONI
IRS990/Form990PartVIISectionAGrp/PersonNm16BILL HAIGHT
IRS990/Form990PartVIISectionAGrp/PersonNm17JOEL WEITZ
IRS990/Form990PartVIISectionAGrp/PersonNm18JEANETTE RIECHERS
IRS990/Form990PartVIISectionAGrp/PersonNm19BOB SORGE
IRS990/Form990PartVIISectionAGrp/PersonNm20JAMES BRADLEY JR
IRS990/Form990PartVIISectionAGrp/PersonNm21DEB ARCHER
IRS990/Form990PartVIISectionAGrp/PersonNm22DIANE MORGENTHALER
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt00
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt10
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt20
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt30
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt40
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt50
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt60
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt70
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt80
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt90
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt100
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt110
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt120
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt130
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt140
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt150
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt160
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt170
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt180
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt190
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt200
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt21138371
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt22105853
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt00
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt10
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt20
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt30
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt40
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt50
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt60
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt70
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt80
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt90
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt100
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt110
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt120
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt130
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt140
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt150
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt160
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt170
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt180
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt190
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt200
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt210
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt220
IRS990/Form990PartVIISectionAGrp/TitleTxt0DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt1DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt2DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt4DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16IMMEDIATE PAST CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt17CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt18VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt19SECRETARY
IRS990/Form990PartVIISectionAGrp/TitleTxt20TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt21PRESIDENT/CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt22VP MKTG & STRATEGIC PLANNING
IRS990/Form990ProvidedToGvrnBodyInd00
IRS990/Form990TFiledInd01
IRS990/FormationYr01972
IRS990/FormerOfcrEmployeesListedInd00
IRS990/FSAuditedBasisGrp/ConsolidatedBasisFinclStmtInd0X
IRS990/FSAuditedInd01
IRS990/FundraisingActivitiesInd00
IRS990/GainOrLossGrp/SecuritiesAmt010148
IRS990/GamingActivitiesInd00
IRS990/GoverningBodyVotingMembersCnt022
IRS990/GrantsToDomesticOrgsGrp/TotalAmt012500
IRS990/GrantsToIndividualsInd00
IRS990/GrantsToOrganizationsInd01
IRS990/GrantToRelatedPersonInd00
IRS990/GrossAmountSalesAssetsGrp/SecuritiesAmt0123134
IRS990/GrossReceiptsAmt03923313
IRS990/GroupReturnForAffiliatesInd00
IRS990/IncludeFIN48FootnoteInd00
IRS990/IndependentAuditFinclStmtInd00
IRS990/IndependentVotingMemberCnt021
IRS990/IndivRcvdGreaterThan100KCnt02
IRS990/IndoorTanningServicesInd00
IRS990/InfoInScheduleOPartIIIInd0X
IRS990/InfoInScheduleOPartVIInd0X
IRS990/InformationTechnologyGrp/TotalAmt075055
IRS990/InsuranceGrp/TotalAmt0484
IRS990/InvestmentIncomeGrp/ExclusionAmt013972
IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt013972
IRS990/InvestmentInJointVentureInd00
IRS990/InvestmentsPubTradedSecGrp/BOYAmt0426670
IRS990/InvestmentsPubTradedSecGrp/EOYAmt0467407
IRS990/IRPDocumentCnt09
IRS990/IRPDocumentW2GCnt00
IRS990/LandBldgEquipAccumDeprecAmt0242585
IRS990/LandBldgEquipBasisNetGrp/BOYAmt08787
IRS990/LandBldgEquipBasisNetGrp/EOYAmt03656
IRS990/LandBldgEquipCostOrOtherBssAmt0246241
IRS990/LegalDomicileStateCd0WI
IRS990/LessCostOthBasisSalesExpnssGrp/SecuritiesAmt0112986
IRS990/LoanOutstandingInd00
IRS990/LocalChaptersInd00
IRS990/MaterialDiversionOrMisuseInd00
IRS990/MembersOrStockholdersInd00
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd01
IRS990/MinutesOfGoverningBodyInd01
IRS990/MissionDesc0DESTINATION PROMOTION TO CONVENTIONS, SPORTING EVENTS, AND LEISURE TRAVEL.
IRS990/MoreThan5000KToIndividualsInd00
IRS990/MoreThan5000KToOrgInd00
IRS990/NetAssetsOrFundBalancesBOYAmt01616525
IRS990/NetAssetsOrFundBalancesEOYAmt02506514
IRS990/NetGainOrLossInvestmentsGrp/ExclusionAmt010148
IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt010148
IRS990/NetUnrelatedBusTxblIncmAmt0-11060
IRS990/NetUnrlzdGainsLossesInvstAmt024891
IRS990/NondeductibleContributionsInd00
IRS990/OccupancyGrp/TotalAmt0100289
IRS990/OfficeExpensesGrp/TotalAmt070061
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501cInd0X
IRS990/OrganizationFollowsSFAS117Ind0X
IRS990/OtherChangesInNetAssetsAmt00
IRS990/OtherEmployeeBenefitsGrp/TotalAmt0157237
IRS990/OtherExpensesGrp/Desc0SPONSORSHIPS
IRS990/OtherExpensesGrp/Desc1GROUP INCENTIVES
IRS990/OtherExpensesGrp/Desc2MARKET RESEARCH
IRS990/OtherExpensesGrp/Desc3PROF. & INDUSTRY DEVEL.
IRS990/OtherExpensesGrp/TotalAmt0255906
IRS990/OtherExpensesGrp/TotalAmt1121505
IRS990/OtherExpensesGrp/TotalAmt258836
IRS990/OtherExpensesGrp/TotalAmt336758
IRS990/OtherRevenueMiscGrp/BusinessCd0900099
IRS990/OtherRevenueMiscGrp/BusinessCd1541800
IRS990/OtherRevenueMiscGrp/BusinessCd2900099
IRS990/OtherRevenueMiscGrp/Desc0UNION SOUTH PILOT
IRS990/OtherRevenueMiscGrp/Desc1PERIODICAL ADV. INCOME
IRS990/OtherRevenueMiscGrp/Desc2OTHER
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt024158
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt16310
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt024158
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt114417
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt26310
IRS990/OtherRevenueMiscGrp/UnrelatedBusinessRevenueAmt014417
IRS990/OtherRevenueTotalAmt044885
IRS990/OtherSalariesAndWagesGrp/TotalAmt01422005
IRS990/PartialLiquidationInd00
IRS990/PayrollTaxesGrp/TotalAmt0128724
IRS990/PensionPlanContributionsGrp/TotalAmt042397
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt031473
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt048414
IRS990/PrincipalOfficerNm0DEB ARCHER
IRS990/ProfessionalFundraisingInd00
IRS990/ProgramServiceRevenueGrp/BusinessCd0900099
IRS990/ProgramServiceRevenueGrp/BusinessCd1900099
IRS990/ProgramServiceRevenueGrp/BusinessCd2900099
IRS990/ProgramServiceRevenueGrp/BusinessCd3900099
IRS990/ProgramServiceRevenueGrp/Desc0FEES & CONTRACTS-GOV'T
IRS990/ProgramServiceRevenueGrp/Desc1PARTNERSHIP DUES
IRS990/ProgramServiceRevenueGrp/Desc2CONVENTION SERVICE
IRS990/ProgramServiceRevenueGrp/Desc3SHARED SERVICES
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt03263241
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt1336571
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt2114999
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt326511
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt03263241
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1336571
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt2114999
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt326511
IRS990/ProgSrvcAccomActy2Grp/Desc0CONVENTION SERVICES - SERVICES TO MEETING PLANNERS, CONVENTIONS, INCLUDING DELEGATE HOUSING, PROGRAM PLANNING ASSISTANCE, AND PROVISION OF MEETING SUPPLIES.
IRS990/ProgSrvcAccomActy3Grp/Desc0SALES - DIRECT AND INDIRECT SALES TO CONVENTION AND MEETING PLANNERS, GROUP TOUR OPERATIONS, TOURISTS, AND LOCAL BUSINESSES.
IRS990/ProgSrvcAccomActyOtherGrp/Desc0VISITOR SERVICES - SERVICES PROVIDED TO PROSPECTIVE VISITORS TO MADISON AND THE SURROUNDING AREA.
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt00
IRS990/PYGrantsAndSimilarPaidAmt025000
IRS990/PYInvestmentIncomeAmt022277
IRS990/PYOtherExpensesAmt0929333
IRS990/PYOtherRevenueAmt043051
IRS990/PYProgramServiceRevenueAmt02780572
IRS990/PYRevenuesLessExpensesAmt0187481
IRS990/PYSalariesCompEmpBnftPaidAmt01704086
IRS990/PYTotalExpensesAmt02658419
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt02845900
IRS990/ReconcilationRevenueExpnssAmt0865098
IRS990/RegularMonitoringEnfrcInd00
IRS990/RelatedEntityInd01
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt01484310
IRS990/SavingsAndTempCashInvstGrp/EOYAmt02433539
IRS990/ScheduleBRequiredInd00
IRS990ScheduleD/AgentTrusteeEtcInd00
IRS990ScheduleD/EquipmentGrp/BookValueAmt03656
IRS990ScheduleD/EquipmentGrp/DepreciationAmt0155279
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt0158935
IRS990ScheduleD/ExplanationProvidedInd0X
IRS990ScheduleD/InclEscrowCustodialAcctLiabInd01
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt087306
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt087306
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0THE CITY OF MADISON CONTRACTED WITH THE ORGANIZATION TO ADMINISTER A PROGRAM TO PROVIDE RENT, SHUTTLE, OR EVENT SUBSIDIES TO GROUPS BOOKING AT MONONA TERRACE FOR CITY WIDE CONVENTIONS. THE ORGANIZATION ACCOUNTS FOR THE RECEIPT AND DISBURSEMENT OF FUNDS FOR THIS PROGRAM AS AGENCY TRANSACTIONS SINCE THE ORGANIZATION DOES NOT HAVE VARIANCE POWER FOR THESE FUNDS. A COMMITTEE COMPRISED PRIMARILY OF INDIVIDUALS UNRELATED TO THE ORGANIZATION HAS AUTHORITY OVER THE ASSISTANCE FUNDS AVAILABLE. ALSO, DANE COUNTY HAS CONTRACTED WITH THE ORGANIZATION TO ADMINISTER A PROGRAM TO PROVIDE GRANTS FOR CAPITAL IMPROVEMENTS RELATED TO SPORTS TOURISM AND A PROGRAM TO PROVIDE MARKETING INCENTIVES TO ATTRACT SPORTS TOURISM EVENTS IN DANE COUNTY. THE ORGANIZATION REVIEWS GRANT APPLICATIONS AND FORWARDS RECOMMENDATIONS TO THE DANE COUNTY PERSONNEL AND FINANCE COMMITTEE FOR REVIEW AND APPROVAL. ADDITIONALLY, THE ORGANIZATION CONTRACTUALLY SETS ASIDE FUNDS TO INCENTIVIZE ORGANIZATIONS TO BOOK AT THE ALLIANT ENERGY CENTER FORWARDING RECOMMENDATIONS TO THE ALLIANT ENERGY CENTER BOOKING ASSISTANCE PROGRAM COMMITTEE. THE ORGANIZATION ACCOUNTS FOR THE RECEIPT AND DISBURSEMENT OF FUNDS FOR THESE PROGRAMS AS AGENCY TRANSACTIONS SINCE THE ORGANIZATION DOES NOT HAVE FINAL APPROVAL OF THE USE OF THESE FUNDS.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0PART IV, LINE 2B:
IRS990ScheduleD/TotalBookValueLandBuildingsAmt03656
IRS990ScheduleI/GrantRecordsMaintainedInd00
IRS990ScheduleI/RecipientTable/IRCSectionDesc0501(C)(3)
IRS990ScheduleI/RecipientTable/NonCashAssistanceAmt012500
IRS990ScheduleI/RecipientTable/NonCashAssistanceDesc0FORGIVENESS OF OPERATING ADVANCES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt0COSTS INCURRED ON BEHALF OF RELATED ORG. WITH COMMON MISSION.
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine10SPIRIT OF GREATER MADISON INC
IRS990ScheduleI/RecipientTable/RecipientEIN0201127385
IRS990ScheduleI/RecipientTable/USAddress/AddressLine10615 EAST WASHINGTON AVENUE

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$9.97$1.32$8.64$8.00$7.70$0.30
2023Detailed filing. Detailed filing data is available for this year.$9.92$1.58$8.34$7.27$6.98$0.29
2022Detailed filing. Detailed filing data is available for this year.$10.0$1.98$8.05$6.13$6.61$0.48
2021Detailed filing. Detailed filing data is available for this year.$9.36$0.83$8.52$6.35$4.41$1.95
2020Detailed filing. Detailed filing data is available for this year.$7.71$1.14$6.57$4.93$3.99$0.94
2019Detailed filing. Detailed filing data is available for this year.$7.22$1.62$5.61$6.45$6.08$0.36
2018Detailed filing. Detailed filing data is available for this year.$6.22$0.99$5.23$5.54$4.54$0.99
2017Detailed filing. Detailed filing data is available for this year.$5.15$0.86$4.29$4.79$4.02$0.77
2016Detailed filing. Detailed filing data is available for this year.$4.49$1.01$3.49$4.52$4.35$0.18
2015Detailed filing. Detailed filing data is available for this year.$4.15$0.85$3.30$3.79$3.37$0.42
2014Detailed filing. Detailed filing data is available for this year.$3.59$0.68$2.91$3.37$2.96$0.40
2013Detailed filing. Detailed filing data is available for this year.$3.17$0.66$2.51$3.81$2.95$0.87
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.24$0.63$1.62$2.66
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.08$0.67$1.40$2.53
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.88$0.65$1.23$2.34