Liabilities / Assets
72nd percentile
Higher debt load relative to assets than 72% of similar nonprofits.
990 • Fiscal year 2017 • EIN 41-0226515
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
72nd percentile
Higher debt load relative to assets than 72% of similar nonprofits.
Liabilities / Revenue
35th percentile
Higher debt load relative to revenue than 35% of similar nonprofits.
Net Margin
60th percentile
Higher net margin than 60% of similar nonprofits.
Top Officer Pay
43rd percentile
Higher top officer pay than 43% of similar nonprofits.
Top officer pay equals 5.3% of source-year revenue.
Asset Growth
86th percentile
Faster asset growth than 86% of similar nonprofits.
Revenue Growth
55th percentile
Faster revenue growth than 55% of similar nonprofits.
Assets
Up$577,618
Up $111,466 (+24%) from 2016
Net Assets
Up$372,560
Up $145,345 (+64%) from 2016
Liabilities
Down$205,058
Down $33,879 (-14%) from 2016
Revenue
Up$2,275,652
Up $108,868 (+5.0%) from 2016
Expenses
Up$2,130,307
Up $14,136 (+0.7%) from 2016
Net Income
Up$145,345
Up $94,732 (+187%) from 2016
Visit duluth is organized for the purpose of attracting the maximum number of visitor dollars into duluth's economy. Furthermore, visit duluth establishes new initiatives to increase tourism, visitors and conventions, and continuously works to further enhance the awareness of the industry.
Visit duluth is organized for the purpose of attracting the maximum number of visitor dollars into duluth's economy. Furthermore, visit duluth establishes new initiatives to increase visitors,conventions,sporting events, and competitions. Visit duluth strives to further enhance awareness of the industry and its impact on economic development and destination development.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Savings and Temporary Cash Investments | $333,122 | $292,403 | ▼ $40,719 |
| Accounts Receivable | $10,728 | $139,372 | ▲ $128,644 |
| Prepaid Expenses and Deferred Charges | $103,956 | $117,819 | ▲ $13,863 |
| Land, Buildings, and Equipment, Net | $18,346 | $28,024 | ▲ $9,678 |
| Total Assets | $466,152 | $577,618 | ▲ $111,466 |
| Liabilities | |||
| Deferred Revenue | $214,768 | $201,576 | ▼ $13,192 |
| Accounts Payable and Accrued Expenses | $24,169 | $3,482 | ▼ $20,687 |
| Total Liabilities | $238,937 | $205,058 | ▼ $33,879 |
| Net Assets / Fund Balance | |||
| Unrestricted Net Assets | $227,215 | $372,560 | ▲ $145,345 |
| Total Net Assets Fund Balance | $227,215 | $372,560 | ▲ $145,345 |
| Total Liabilities and Net Assets / Fund Balance | $466,152 | $577,618 | ▲ $111,466 |
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Equipment | $13,493 | $59,435 | $72,928 |
| Leasehold Improvements | $14,531 | $538 | $15,069 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Anna Tanski | President / | FT | $113,928 | $7,402 | $121,330 |
| Name | Title |
|---|---|
| Briana Johnson | Chair |
| Bill Burns | Director |
| Branden Robinson | Director |
| Chelly Townsend | Director |
| Dan Hartman | Director |
| David Montgomery | Director |
| Elissa Hansen | Director |
| Ellen Betzold | Director |
| Gerry Goldfarb | Director |
| Jay Walker | Director |
| Jesse Hinkemeyer | Director |
| Jessica Stauber | Director |
| Ken Aparicio | Director |
| Tom Hanson | Director |
| Tom Werner | Director |
| Tony Bronson | Director |
| Sean Flaherty | Vice/finance |
| Line Item | Amount |
|---|---|
| Other Expenses | $1,235,188 |
| Salaries, Compensation, and Employee Benefits | $895,119 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Total Fundraising Expense | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Other Salaries and Wages | - | - | - | $643,986 |
| Advertising | - | - | - | $469,065 |
| Office Expenses | - | - | - | $130,757 |
| Current Officers, Directors, Trustees, and Key Employees | - | - | - | $121,330 |
| Occupancy | - | - | - | $78,301 |
| Other Expenses | - | - | - | $76,525 |
| All Other Expenses | - | - | - | $60,966 |
| Payroll Taxes | - | - | - | $59,005 |
| Other Employee Benefits | - | - | - | $40,609 |
| Information Technology | - | - | - | $40,581 |
| Travel | - | - | - | $34,828 |
| Pension Plan Contributions | - | - | - | $30,189 |
| Depreciation Depletion | - | - | - | $11,685 |
| Fees for Services Accounting | - | - | - | $10,875 |
| Insurance | - | - | - | $10,099 |
| Conferences and Meetings | - | - | - | $6,482 |
| Fees for Services Legal | - | - | - | $4,116 |
| Total Functional Expenses | $0 | $0 | $0 | $2,130,307 |
| Line Item | Amount |
|---|---|
| Expenses per Audited Statements | $2,130,307 |
| Total Expenses per Audited Statements | $2,130,307 |
| Total Expenses per Form 990 | $2,130,307 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
“The executive committee of the board of directors delegates the responsibility for review of the form 990 to select financial officers of the organization with the expectation that those officers will review and approve the contents of the form; and any issues or problems noted, will be brought to the attention of the committee to be resolved, and if necessary, to the full board for action or clarification.”
“Annual completion of the "code of conduct" board policy form which includes conflict of interest reference. If necessary due to conflicts of interest, board members leave the room during voting process.”
“Employment contract in effect until december 31, 2021 unless terminated by the board or employee. Board determines an increase in compensation as may be determined in its sole and absolute discretion. Performance evaluation shall take place each successive twelve month period. Each year the review process is presented to the board by the executive committee which considers compensation. The board participates in a formal performance review and evaluation process. In addition the employee shall prepare a written self appraisal and set personal performance objectives.”
“Available upon request at the organization's office in duluth, mn during normal hours of operation.”
“Visit duluth is organized for the purpose of attracting the maximum number of visitor dollars into duluth's economy. Furthermore, visit duluth establishes new initiatives to increase visitors,conventions,sporting events, and competitions. Visit duluth strives to further enhance awareness of the industry and its impact on economic development and destination development.”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | false |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 24169 |
| IRS990/AccountsPayableAccrExpnssGrp/EOYAmt | 0 | 3482 |
| IRS990/AccountsReceivableGrp/BOYAmt | 0 | 10728 |
| IRS990/AccountsReceivableGrp/EOYAmt | 0 | 139372 |
| IRS990/ActivitiesConductedPrtshpInd | 0 | false |
| IRS990/ActivityOrMissionDesc | 0 | VISIT DULUTH IS ORGANIZED FOR THE PURPOSE OF ATTRACTING THE MAXIMUM NUMBER OF VISITOR DOLLARS INTO DULUTH'S ECONOMY. FURTHERMORE, VISIT DULUTH ESTABLISHES NEW INITIATIVES TO INCREASE VISITORS,CONVENTIONS,SPORTING EVENTS, AND COMPETITIONS. VISIT DULUTH STRIVES TO FURTHER ENHANCE AWARENESS OF THE INDUSTRY AND ITS IMPACT ON ECONOMIC DEVELOPMENT AND DESTINATION DEVELOPMENT. |
| IRS990/AdvertisingGrp/TotalAmt | 0 | 469065 |
| IRS990/AllOtherExpensesGrp/TotalAmt | 0 | 60966 |
| IRS990/AnnualDisclosureCoveredPrsnInd | 0 | true |
| IRS990/AuditCommitteeInd | 0 | true |
| IRS990/BooksInCareOfDetail/PersonNm | 0 | ANNA TANSKI |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 2187224011 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 225 WEST SUPERIOR STREET SUITE 110 |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | DULUTH |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | MN |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 55802 |
| IRS990/BusinessRlnWithFamMemInd | 0 | false |
| IRS990/BusinessRlnWithOfficerEntInd | 0 | false |
| IRS990/BusinessRlnWithOrgMemInd | 0 | false |
| IRS990/ChangeToOrgDocumentsInd | 0 | false |
| IRS990/CollectionsOfArtInd | 0 | false |
| IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt | 0 | 121330 |
| IRS990/CompensationFromOtherSrcsInd | 0 | false |
| IRS990/CompensationProcessCEOInd | 0 | true |
| IRS990/CompensationProcessOtherInd | 0 | false |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 6482 |
| IRS990/ConflictOfInterestPolicyInd | 0 | true |
| IRS990/ConservationEasementsInd | 0 | false |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | false |
| IRS990/CreditCounselingInd | 0 | false |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 1898100 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/CYInvestmentIncomeAmt | 0 | -444 |
| IRS990/CYOtherExpensesAmt | 0 | 1235188 |
| IRS990/CYOtherRevenueAmt | 0 | 0 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 377996 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | 145345 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 895119 |
| IRS990/CYTotalExpensesAmt | 0 | 2130307 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 0 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/CYTotalRevenueAmt | 0 | 2275652 |
| IRS990/DecisionsSubjectToApprovaInd | 0 | false |
| IRS990/DeductibleArtContributionInd | 0 | false |
| IRS990/DeductibleNonCashContriInd | 0 | false |
| IRS990/DeferredRevenueGrp/BOYAmt | 0 | 214768 |
| IRS990/DeferredRevenueGrp/EOYAmt | 0 | 201576 |
| IRS990/DelegationOfMgmtDutiesInd | 0 | false |
| IRS990/DepreciationDepletionGrp/TotalAmt | 0 | 11685 |
| IRS990/Desc | 0 | PROMOTING THE CITY AS A LEISURE GETAWAY DESTINATION WAS VISIT DULUTH'S LARGEST ALLOCATION IN 2017. TARGETED TELEVISION BUYS WERE PLACED IN THE TWIN CITIES, FARGO, AND EAU CLAIRE IN LATE SPRING/EARLY SUMMER AND DECEMBER. MOBILE TRUCK WRAPS WERE EXPANDED TO YEAR ROUND FOR THE FIRST TIME EVER. STRATEGIC MARKETING INITIATIVES RESULTED IN AN 2.5% INCREASE IN TAX COLLECTIONS. VISIT DULUTH CONTINUES TO BUILD A DYNAMIC BRAND ENHANCING DESTINATION DEVELOPMENT, WORKFORCE INITIATIVES, AND ECONOMIC IMPACT. |
| IRS990/DescribedInSection501c3Ind | 0 | false |
| IRS990/DisregardedEntityInd | 0 | false |
| IRS990/DocumentRetentionPolicyInd | 0 | true |
| IRS990/DoingBusinessAsName/BusinessNameLine1Txt | 0 | VISIT DULUTH |
| IRS990/DonorAdvisedFundInd | 0 | false |
| IRS990/ElectionOfBoardMembersInd | 0 | false |
| IRS990/EmployeeCnt | 0 | 20 |
| IRS990/EmploymentTaxReturnsFiledInd | 0 | true |
| IRS990/FamilyOrBusinessRlnInd | 0 | false |
| IRS990/FederalGrantAuditRequiredInd | 0 | false |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 10875 |
| IRS990/FeesForServicesLegalGrp/TotalAmt | 0 | 4116 |
| IRS990/ForeignActivitiesInd | 0 | false |
| IRS990/ForeignFinancialAccountInd | 0 | false |
| IRS990/ForeignOfficeInd | 0 | false |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 4 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 5 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 6 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 7 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 8 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 9 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 10 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 11 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 12 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 13 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 14 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 15 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 16 | 5.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 17 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 6 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 7 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 8 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 9 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 10 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 11 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 12 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 13 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 14 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 17 | 7402 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | KEN APARICIO |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | ELLEN BETZOLD |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | TONY BRONSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | BILL BURNS |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | GERRY GOLDFARB |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | ELISSA HANSEN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | TOM HANSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | DAN HARTMAN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | JESSE HINKEMEYER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | DAVID MONTGOMERY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | BRANDEN ROBINSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 11 | JESSICA STAUBER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 12 | CHELLY TOWNSEND |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 13 | JAY WALKER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 14 | TOM WERNER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 15 | SEAN FLAHERTY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 16 | BRIANA JOHNSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 17 | ANNA TANSKI |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 17 | 113928 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 17 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 12 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 13 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 14 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 15 | VICE/FINANCE |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 16 | CHAIR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 17 | PRESIDENT / |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | false |
| IRS990/FormationYr | 0 | 1935 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedBasisGrp/SeparateBasisFinclStmtInd | 0 | X |
| IRS990/FSAuditedInd | 0 | true |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GainOrLossGrp/OtherAmt | 0 | -664 |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 17 |
| IRS990/GovernmentGrantsAmt | 0 | 1898100 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | false |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossReceiptsAmt | 0 | 2276316 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | false |
| IRS990/IndependentAuditFinclStmtInd | 0 | true |
| IRS990/IndependentVotingMemberCnt | 0 | 17 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 1 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartIIIInd | 0 | X |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 40581 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 10099 |
| IRS990/InvestmentIncomeGrp/ExclusionAmt | 0 | 220 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 220 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/IRPDocumentCnt | 0 | 9 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipAccumDeprecAmt | 0 | 59973 |
| IRS990/LandBldgEquipBasisNetGrp/BOYAmt | 0 | 18346 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 28024 |
| IRS990/LandBldgEquipCostOrOtherBssAmt | 0 | 87997 |
| IRS990/LegalDomicileStateCd | 0 | MN |
| IRS990/LessCostOthBasisSalesExpnssGrp/OtherAmt | 0 | 664 |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | false |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembersOrStockholdersInd | 0 | false |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MissionDesc | 0 | VISIT DULUTH IS ORGANIZED FOR THE PURPOSE OF ATTRACTING THE MAXIMUM NUMBER OF VISITOR DOLLARS INTO DULUTH'S ECONOMY. FURTHERMORE, VISIT DULUTH ESTABLISHES NEW INITIATIVES TO INCREASE VISITORS,CONVENTIONS,SPORTING EVENTS, AND COMPETITIONS. VISIT DULUTH STRIVES TO FURTHER ENHANCE AWARENESS OF THE INDUSTRY AND ITS IMPACT ON ECONOMIC DEVELOPMENT AND DESTINATION DEVELOPMENT. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 227215 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 372560 |
| IRS990/NetGainOrLossInvestmentsGrp/ExclusionAmt | 0 | -664 |
| IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt | 0 | -664 |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OccupancyGrp/TotalAmt | 0 | 78301 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 130757 |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501cInd | 0 | X |
| IRS990/OrganizationFollowsSFAS117Ind | 0 | X |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 40609 |
| IRS990/OtherExpensesGrp/Desc | 0 | SPECIAL EVENTS - TOURISM |
| IRS990/OtherExpensesGrp/Desc | 1 | DIRECT SALES |
| IRS990/OtherExpensesGrp/Desc | 2 | GUIDE EXPENSES |
| IRS990/OtherExpensesGrp/Desc | 3 | SPORTS - CONVENTION |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 107102 |
| IRS990/OtherExpensesGrp/TotalAmt | 1 | 105143 |
| IRS990/OtherExpensesGrp/TotalAmt | 2 | 88663 |
| IRS990/OtherExpensesGrp/TotalAmt | 3 | 76525 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 643986 |
| IRS990/PartialLiquidationInd | 0 | false |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 59005 |
| IRS990/PensionPlanContributionsGrp/TotalAmt | 0 | 30189 |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt | 0 | 103956 |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 117819 |
| IRS990/PrincipalOfficerNm | 0 | ANNA TANSKI |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 900099 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 1 | 900099 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 2 | 900099 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 3 | 900099 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | MEMBERSHIP DUES |
| IRS990/ProgramServiceRevenueGrp/Desc | 1 | GUIDE REVENUES |
| IRS990/ProgramServiceRevenueGrp/Desc | 2 | MEMBERSHIP ACTIVITY |
| IRS990/ProgramServiceRevenueGrp/Desc | 3 | JOINT VENTURE REVENUES |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 174285 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 1 | 86175 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 2 | 79610 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 3 | 37926 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 174285 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 1 | 86175 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 2 | 79610 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 3 | 37926 |
| IRS990/ProgSrvcAccomActy2Grp/Desc | 0 | DIRECT SALES - VISIT DULUTH LEADS THE CITY'S CONVENTION SALES AND SPORTS MARKETING INITIATIVES. THIS PROFESSIONAL EFFORT REQUIRES SIGNIFICANT INVESTMENT, PRIMARILY IN STAFFING A TEAM RESPONSIBLE FOR ESTABLISHING CLIENT RELATIONSHIPS. CONSERVATIVELY, THESE COMBINED EFFORTS GENERATED AN ESTIMATED ECONOMIC IMPACT OF 38 MILLION IN FUTURE BOOKINGS. |
| IRS990/ProgSrvcAccomActy3Grp/Desc | 0 | ONLINE MARKETING - VISIT DULUTH'S ONLINE AND SOCIAL MEDIA CAMPAIGNS CONTINUE AS SUCCESSFUL TOOLS IN ATTRACTING VISITORS TO OUR CITY. A WIDE VARIETY OF ENHANCEMENTS AND ADDITIONAL CONCENTRATIONS ON SOCIAL MEDIA WERE IMPLEMENTED DURING THE YEAR. WITH MORE VISITORS BEING ATTRACTED TO VISITDULUTH.COM, FACEBOOK, TWITTER, AND INSTAGRAM, EACH YEAR, OUR INITIATIVES ARE IN STEP WITH INDUSTRY TRENDS. |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYContributionsGrantsAmt | 0 | 1807750 |
| IRS990/PYInvestmentIncomeAmt | 0 | 280 |
| IRS990/PYOtherExpensesAmt | 0 | 1266185 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 358754 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | 50613 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 849986 |
| IRS990/PYTotalExpensesAmt | 0 | 2116171 |
| IRS990/PYTotalRevenueAmt | 0 | 2166784 |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | 145345 |
| IRS990/RegularMonitoringEnfrcInd | 0 | true |
| IRS990/RelatedEntityInd | 0 | false |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990/ReportInvestmentsOtherSecInd | 0 | false |
| IRS990/ReportLandBuildingEquipmentInd | 0 | true |
| IRS990/ReportOtherAssetsInd | 0 | false |
| IRS990/ReportOtherLiabilitiesInd | 0 | false |
| IRS990/ReportProgramRelatedInvstInd | 0 | false |
| IRS990/SavingsAndTempCashInvstGrp/BOYAmt | 0 | 333122 |
| IRS990/SavingsAndTempCashInvstGrp/EOYAmt | 0 | 292403 |
| IRS990/ScheduleBRequiredInd | 0 | true |
| IRS990ScheduleD/EquipmentGrp/BookValueAmt | 0 | 13493 |
| IRS990ScheduleD/EquipmentGrp/DepreciationAmt | 0 | 59435 |
| IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt | 0 | 72928 |
| IRS990ScheduleD/ExpensesSubtotalAmt | 0 | 2130307 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt | 0 | 14531 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt | 0 | 538 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt | 0 | 15069 |
| IRS990ScheduleD/RevenueSubtotalAmt | 0 | 2275652 |
| IRS990ScheduleD/TotalBookValueLandBuildingsAmt | 0 | 28024 |
| IRS990ScheduleD/TotalExpensesPerForm990Amt | 0 | 2130307 |
| IRS990ScheduleD/TotalRevenuePerForm990Amt | 0 | 2275652 |
| IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt | 0 | 2275652 |
| IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt | 0 | 2130307 |
| IRS990/ScheduleJRequiredInd | 0 | false |
| IRS990/ScheduleORequiredInd | 0 | true |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | VISIT DULUTH IS ORGANIZED FOR THE PURPOSE OF ATTRACTING THE MAXIMUM NUMBER OF VISITOR DOLLARS INTO DULUTH'S ECONOMY. FURTHERMORE, VISIT DULUTH ESTABLISHES NEW INITIATIVES TO INCREASE VISITORS,CONVENTIONS,SPORTING EVENTS, AND COMPETITIONS. VISIT DULUTH STRIVES TO FURTHER ENHANCE AWARENESS OF THE INDUSTRY AND ITS IMPACT ON ECONOMIC DEVELOPMENT AND DESTINATION DEVELOPMENT. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS DELEGATES THE RESPONSIBILITY FOR REVIEW OF THE FORM 990 TO SELECT FINANCIAL OFFICERS OF THE ORGANIZATION WITH THE EXPECTATION THAT THOSE OFFICERS WILL REVIEW AND APPROVE THE CONTENTS OF THE FORM; AND ANY ISSUES OR PROBLEMS NOTED, WILL BE BROUGHT TO THE ATTENTION OF THE COMMITTEE TO BE RESOLVED, AND IF NECESSARY, TO THE FULL BOARD FOR ACTION OR CLARIFICATION. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | ANNUAL COMPLETION OF THE "CODE OF CONDUCT" BOARD POLICY FORM WHICH INCLUDES CONFLICT OF INTEREST REFERENCE. IF NECESSARY DUE TO CONFLICTS OF INTEREST, BOARD MEMBERS LEAVE THE ROOM DURING VOTING PROCESS. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | EMPLOYMENT CONTRACT IN EFFECT UNTIL DECEMBER 31, 2021 UNLESS TERMINATED BY THE BOARD OR EMPLOYEE. BOARD DETERMINES AN INCREASE IN COMPENSATION AS MAY BE DETERMINED IN ITS SOLE AND ABSOLUTE DISCRETION. PERFORMANCE EVALUATION SHALL TAKE PLACE EACH SUCCESSIVE TWELVE MONTH PERIOD. EACH YEAR THE REVIEW PROCESS IS PRESENTED TO THE BOARD BY THE EXECUTIVE COMMITTEE WHICH CONSIDERS COMPENSATION. THE BOARD PARTICIPATES IN A FORMAL PERFORMANCE REVIEW AND EVALUATION PROCESS. IN ADDITION THE EMPLOYEE SHALL PREPARE A WRITTEN SELF APPRAISAL AND SET PERSONAL PERFORMANCE OBJECTIVES. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | AVAILABLE UPON REQUEST AT THE ORGANIZATION'S OFFICE IN DULUTH, MN DURING NORMAL HOURS OF OPERATION. |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | FORM 990 - ORGANIZATION'S MISSION |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | FORM 990, PAGE 6, PART VI, LINE 11B |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | FORM 990, PAGE 6, PART VI, LINE 12C |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | FORM 990, PAGE 6, PART VI, LINE 15A |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | FORM 990, PAGE 6, PART VI, LINE 19 |
| IRS990/SchoolOperatingInd | 0 | false |
| IRS990/SignificantChangeInd | 0 | false |
| IRS990/SignificantNewProgramSrvcInd | 0 | false |
| IRS990/SubjectToProxyTaxInd | 0 | false |
| IRS990/TaxablePartyNotificationInd | 0 | false |
| IRS990/TaxExemptBondsInd | 0 | false |
| IRS990/TempOrPermanentEndowmentsInd | 0 | false |
| IRS990/TerminateOperationsInd | 0 | false |
| IRS990/TotalAssetsBOYAmt | 0 | 466152 |
| IRS990/TotalAssetsEOYAmt | 0 | 577618 |
| IRS990/TotalAssetsGrp/BOYAmt | 0 | 466152 |
| IRS990/TotalAssetsGrp/EOYAmt | 0 | 577618 |
| IRS990/TotalCompGreaterThan150KInd | 0 | false |
| IRS990/TotalContributionsAmt | 0 | 1898100 |
| IRS990/TotalEmployeeCnt | 0 | 20 |
| IRS990/TotalFunctionalExpensesGrp/FundraisingAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/TotalAmt | 0 | 2130307 |
| IRS990/TotalGrossUBIAmt | 0 | 0 |
| IRS990/TotalLiabilitiesBOYAmt | 0 | 238937 |
| IRS990/TotalLiabilitiesEOYAmt | 0 | 205058 |
| IRS990/TotalLiabilitiesGrp/BOYAmt | 0 | 238937 |
| IRS990/TotalLiabilitiesGrp/EOYAmt | 0 | 205058 |
| IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt | 0 | 227215 |
| IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt | 0 | 372560 |
| IRS990/TotalOtherCompensationAmt | 0 | 7402 |
| IRS990/TotalProgramServiceRevenueAmt | 0 | 377996 |
| IRS990/TotalReportableCompFromOrgAmt | 0 | 113928 |
| IRS990/TotalRevenueGrp/ExclusionAmt | 0 | -444 |
| IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 377996 |
| IRS990/TotalRevenueGrp/TotalRevenueColumnAmt | 0 | 2275652 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt | 0 | 466152 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt | 0 | 577618 |
| IRS990/TravelGrp/TotalAmt | 0 | 34828 |
| IRS990/TypeOfOrganizationCorpInd | 0 | X |
| IRS990/UnrelatedBusIncmOverLimitInd | 0 | false |
| IRS990/UnrestrictedNetAssetsGrp/BOYAmt | 0 | 227215 |
| IRS990/UnrestrictedNetAssetsGrp/EOYAmt | 0 | 372560 |
| IRS990/UponRequestInd | 0 | X |
| IRS990/VotingMembersGoverningBodyCnt | 0 | 17 |
| IRS990/VotingMembersIndependentCnt | 0 | 17 |
| IRS990/WebsiteAddressTxt | 0 | WWW.VISITDULUTH.COM |
| IRS990/WhistleblowerPolicyInd | 0 | true |
| ReturnHeader/BuildTS | 0 | 2018-06-14 16:35:46Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | true |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | ANNA TANSKI |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | PRESIDENT / CEO |
| ReturnHeader/BusinessOfficerGrp/PhoneNum | 0 | 2187224011 |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2018-03-20 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | DULUTH PUBLICITY BUREAU INC |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | DULU |
| ReturnHeader/Filer/EIN | 0 | 410226515 |
| ReturnHeader/Filer/PhoneNum | 0 | 2187224011 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 225 WEST SUPERIOR STREET SUITE 110 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | DULUTH |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | MN |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 55802 |
| ReturnHeader/FilingSecurityInformation/AtSubmissionCreationDeviceId | 0 | ABEC5CC228D3DD28035680563E119C2CEDD34F4F |
| ReturnHeader/FilingSecurityInformation/AtSubmissionFilingDeviceId | 0 | 7A55CB6FFD158E126C344D12409067EE83D39121 |
| ReturnHeader/FilingSecurityInformation/FilingLicenseTypeCd | 0 | P |
| ReturnHeader/FilingSecurityInformation/IPAddress/IPv4AddressTxt | 0 | 96.33.224.34 |
| ReturnHeader/FilingSecurityInformation/IPDt | 0 | 2018-03-23 |
| ReturnHeader/FilingSecurityInformation/IPTimezoneCd | 0 | CD |
| ReturnHeader/FilingSecurityInformation/IPTm | 0 | 17:52:03 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 411414667 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | ESTERBROOKS SCOTT SIGNORELLI ETAL LTD |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 302 W SUPERIOR ST STE200 |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | DULUTH |
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Displayed year
2017 • Form 990Detailed filing. Detailed filing data is available for this year.