Civic Intelligence

Behavioral Ideas Lab Inc.

990 • Fiscal year 2023 • EIN 27-1678009

Jan 01, 2023 to Dec 31, 2023 • Filed on Nov 14, 2024

60 Broad Street 24 FLNew York, NY 10004

(646) 330-5700

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

38th percentile

0.12x

Higher debt load relative to assets than 38% of similar nonprofits.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Source year 2023

Liabilities / Revenue

30th percentile

0.14x

Higher debt load relative to revenue than 30% of similar nonprofits.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Source year 2023

Net Margin

81st percentile

25%

Higher net margin than 81% of similar nonprofits.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Source year 2023

Top Officer Pay

54th percentile

$271,730

Higher top officer pay than 54% of similar nonprofits.

Top officer pay equals 1.1% of source-year revenue.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Source year 2023

Asset Growth

7th percentile

-9.9%

Faster asset growth than 7% of similar nonprofits.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Annualized from 2022 to 2023

Revenue Growth

90th percentile

67%

Faster revenue growth than 90% of similar nonprofits.

2023 filings • 501(c)3 • $25M-$50M nonprofits • Annualized from 2022 to 2023

Assets

Down

$27,537,104

Down $3,009,496 (-9.9%) from 2022

Net Assets

Down

$24,105,516

Down $1,697,460 (-6.6%) from 2022

Liabilities

Down

$3,431,588

Down $1,312,036 (-28%) from 2022

Revenue

Up

$23,951,203

Up $9,645,206 (+67%) from 2022

Expenses

Up

$18,019,969

Up $915,373 (+5.4%) from 2022

Net Income

Up

$5,931,234

Up $8,729,833 (+312%) from 2022

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$40M$30M$20M$10M$0Assets 2015: $11,400,680Liabilities 2015: $750,859Net Assets 2015: $10,649,8212015Assets 2016: $11,874,715Liabilities 2016: $1,158,960Net Assets 2016: $10,715,7552016Assets 2017: $11,491,530Liabilities 2017: $2,088,348Net Assets 2017: $9,403,1822017Assets 2018: $15,728,294Liabilities 2018: $2,571,062Net Assets 2018: $13,157,2322018Assets 2019: $13,919,146Liabilities 2019: $3,337,674Net Assets 2019: $10,581,4722019Assets 2020: $31,447,220Liabilities 2020: $5,442,598Net Assets 2020: $26,004,6222020Assets 2021: $32,612,042Liabilities 2021: $4,220,915Net Assets 2021: $28,391,1272021Assets 2022: $30,546,600Liabilities 2022: $4,743,624Net Assets 2022: $25,802,9762022Assets 2023: $27,537,104Liabilities 2023: $3,431,588Net Assets 2023: $24,105,5162023Assets 2024: $21,086,267Liabilities 2024: $3,552,106Net Assets 2024: $17,534,1612024

Highlighted filing

2023

Assets$27,537,104
Liabilities$3,431,588
Net Assets$24,105,516

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$40M$30M$20M$10M$0-$10MRevenue 2015: $14,580,111Expenses 2015: $7,368,697Net Income 2015: $7,211,4142015Revenue 2016: $10,923,368Expenses 2016: $10,857,434Net Income 2016: $65,9342016Revenue 2017: $11,798,630Expenses 2017: $13,111,129Net Income 2017: -$1,312,4992017Revenue 2018: $19,706,228Expenses 2018: $15,951,664Net Income 2018: $3,754,5642018Revenue 2019: $16,349,723Expenses 2019: $18,939,784Net Income 2019: -$2,590,0612019Revenue 2020: $32,329,188Expenses 2020: $16,906,038Net Income 2020: $15,423,1502020Revenue 2021: $18,817,686Expenses 2021: $16,428,707Net Income 2021: $2,388,9792021Revenue 2022: $14,305,997Expenses 2022: $17,104,596Net Income 2022: -$2,798,5992022Revenue 2023: $23,951,203Expenses 2023: $18,019,969Net Income 2023: $5,931,2342023Revenue 2024: $10,958,819Expenses 2024: $17,493,077Net Income 2024: -$6,534,2582024

Highlighted filing

2023

Revenue$23,951,203
Expenses$18,019,969
Net Income$5,931,234
Jump To
Filing Snapshot
Filing Period
Jan 1, 2023 to Dec 31, 2023
Signed
Nov 14, 2024
Return Version
2023v5.1
Gross Receipts
$23,951,203
Mission and Program Overview

Mission

Behavioral ideas lab, inc., also known as ideas42, is organized and operated to advance behavioral science and to improve the effectiveness of public and private sector policies and programs in the united states and abroad.

SEE PART III, LINE 1.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$9,048,399$12,381,078▲ $3,332,679
Accounts Receivable$4,943,020$8,601,167▲ $3,658,147
Investments Program Related$7,558,903$0▼ $7,558,903
Cash and Non-Interest-Bearing Accounts$3,744,218$1,991,961▼ $1,752,257
Investments in Publicly Traded Securities$1,503,075$1,613,209▲ $110,134
Prepaid Expenses and Deferred Charges$185,983$133,706▼ $52,277
Land, Buildings, and Equipment, Net$162,002$128,557▼ $33,445
Total Assets$30,546,600$27,537,104▼ $3,009,496
Other Assets Total$3,401,000$2,687,426▼ $713,574
Liabilities
Other Liabilities$3,503,116$2,617,211▼ $885,905
Accounts Payable and Accrued Expenses$637,106$568,250▼ $68,856
Deferred Revenue$603,402$246,127▼ $357,275
Total Liabilities$4,743,624$3,431,588▼ $1,312,036
Net Assets / Fund Balance
Net Assets With Donor Restrictions$12,306,054$18,925,228▲ $6,619,174
Net Assets Without Donor Restrictions$13,496,922$5,180,288▼ $8,316,634
Total Net Assets Fund Balance$25,802,976$24,105,516▼ $1,697,460
Total Liabilities and Net Assets / Fund Balance$30,546,600$27,537,104▼ $3,009,496

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$128,557$181,257$309,814
Other Assets Org$2,232,968--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Joshua Lloyd WrightChief Executive DirectorFT$243,431$28,299$271,730
Piyush TantiaChief Innovation OfficerFT$214,996$13,020$228,016
John RobertsonManaging DirectorFT$193,360$32,212$225,572
Alissa FishbaneManaging DirectorFT$193,247$20,878$214,125
Rachel Sarah TaylorManaging DirectorFT$178,533$28,266$206,799
Jana Nicole SmithManaging DirectorFT$174,669$19,140$193,809
Scott Alan StinsonChief of OperationsFT$169,828$16,380$186,208
Mitra Shahin SalaselManaging DirectorFT$163,533$11,476$175,009
Evelyn J StarkManaging Director (until 4/23)FT$152,648$13,778$166,426
Emily Sue ZimmermanManaging DirectorFT$147,121$18,414$165,535
Jeremy Theodore BarofskyResearch DirectorFT$135,202$27,686$162,888
Omar Eruch ParbhooManaging DirectorFT$145,327$17,010$162,337
Ricardo D LagrangeAssistant Managing DirectorFT$130,769$30,215$160,984
Melody M ScalesDirector of FinanceFT$148,239$12,150$160,389
Saugato DattaManaging Director (until 12/23)FT$148,154$11,015$159,169
Carolina Better RomeroAssistant Managing DirectorFT$125,941$29,185$155,126
Shannon a McauliffeAssistant Managing DirectorFT$133,861$19,118$152,979
Victoria Sharell LucasDirector of People OperationsFT$135,798$11,756$147,554
Alexander Muschett BlauPrincipal Behavioral DesignerFT$113,533$28,129$141,662
Laurie SmolenskiDirector of DevelopmentFT$129,783$11,310$141,093
Allison R SchachterPrincipal Behavioral DesignerFT$102,106$29,885$131,991
Tamba AghailasDirector of People Operations (until 10/23)FT$31,986$3,118$35,104
Jacqueline J SharkeyChief of Operations (until 1/23)FT$13,196$1,417$14,613

Board Members and Trustees

NameTitle
Eldar ShafirPresident/treasurer
Diana TaylorDirector
English SallDirector
George OverholserDirector
Larry KantorDirector
Michael WarrenDirector
Nigel MorrisDirector
Paul BrestDirector
Stacey HightowerDirector
Susan SobbottDirector
Antoinette SchoarSecretary

Highest Paid Contractors

ContractorServicesLocationCompensation
Sixt Six East LLCSoftware Engineering Services1550 WILSON BLVD STE 700 PMB 291, Arlington, VA 22209$212,843
Grinstead Design Collective LtdGraphic Design Services7620 CHEROKEE STREET, Broomfield, CO 80023$146,130
Gelman Rosenberg And FreedmanAudit & Tax Services4550 MONTGOMERY AVE STE 800N, Bethesda, MD 20814$143,884
Korn Ferry (us)Recruitment Services1900 AVENUE OF THE STARTS SUITE 15, Los Angeles, CA 90067$118,843
Revenue and Support

Revenue Composition

Contributions and Grants
$18,425,679
Program Service Revenue
$5,136,065
Investment Income
$367,495
Other Revenue
$21,964
All Other Contributions
$17,324,460
Change in Net Assets
$5,931,234

Audited Revenue Reconciliation

Revenue per Audited Statements
$23,951,193
Revenue Not Reported on Financial Statements
$10
Revenue Not Reported on Form 990
$30,209
Total Revenue per Audited Statements
$23,981,402
Total Revenue per Form 990
$23,951,203
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$13,061,251
Other Expenses$4,916,218
Grants and Similar Amounts Paid$42,500
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$6,406,960$499,016-$6,905,976
Current Officers, Directors, Trustees, and Key Employees$2,242,077$771,299-$3,013,376
Other Employee Benefits$1,802,876$230,301-$2,033,177
Fees for Services Other$1,603,619$88,293-$1,691,912
Payroll Taxes$793,477$112,975-$906,452
Occupancy$114,359$748,402-$862,761
Travel$544,022$42,523-$586,545
Information Technology-$266,315-$266,315
Pension Plan Contributions$187,987$14,283-$202,270
Fees for Services Accounting-$151,416-$151,416
Office Expenses$33,418$109,323-$142,741
Insurance-$95,528-$95,528
All Other Expenses-$69,027-$69,027
Other Expenses$-101,303$165,918-$64,615
Grants to Domestic Orgs$42,500--$42,500
Depreciation Depletion-$34,360-$34,360
Fees for Services Legal-$18,130-$18,130
Fees for Service Investment Mgmnt Fees-$10-$10
Total Functional Expenses$14,268,897$3,751,072$0$18,019,969

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$18,019,969
Expenses per Audited Statements$18,019,959
Total Expenses per Audited Statements$18,019,959
Expenses Not Reported on Financial Statements$10
Expenses Not Reported on Form 990$0
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Consumer Credit Counseling Service of Maryland and Delaware IncColumbia, MD501(c)(3)Implementation Partner$10,000
Garden State Consumer Credit Counseling IncManalapan Township, NJ501(c)(3)Implementation Partner$10,000
Lutheran Social Services of MinnesotaSt Paul, MN501(c)(3)Implementation Partner$7,500
North Seattle Community College FoundationBremerton, WA501(c)(3)Implementation Partner$7,500
Take Charge America IncPhoenix, AZ501(c)(3)Implementation Partner$7,500

International Summary

Offices
2
Employees
37
Spending
$1,473,339

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
Yes
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
Yes

International Activities

RegionActivityServicesOfficesEmployeesSpending
Sub-saharan Africa - Angola, Benin, Botswana, Burkina Faso,Program Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.121$736,223
Europe (including Iceland & Greenland) - Albania, Andorra, Austria, BelgiumProgram Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.010$414,321
North America - Canada and Mexico, But Not the United StatesProgram Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.00$152,587
East Asia and the Pacific - Australia, Brunei, Burma, Cambodia,Program Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.01$131,804
South Asia - Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal,Program Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.13$33,970
Middle East and North Africa - Algeria, Bahrain, Djibouti, Egypt,Program Service ActivitiesTo Fund Project Expansion, Consultant Fees and Travel Expenses.02$4,434
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Lease Liability$2,617,211
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

The form 990 was prepared by the outside accountants and reviewed by senior management.

Form 990, Part VI, Section B, Line 12C

Officers, directors and trustees are required to annually disclose interests that could give rise to conflict. In connection with any actual or possible conflict of interest, an interested person discloses the existence of the financial interest and is given the opportunity to disclose all material facts to the directors and members of committees with governing board delegated powers considering the proposed transaction or arrangement. After disclosure of the financial interest and all material facts, and after any discussion with the interested person, he/she leaves the governing board or committee meeting while the determination of a conflict of interest is discussed and voted upon. The remaining board or committee members decide if a conflict of interest exists. Procedures for addressing the conflict of interest: a) an interested person may make a presentation at the governing board or committee meeting, but after the presentation, he/she leaves the meeting during the discussion of, and the vote on, the transaction or arrangement involving the possible conflict of interest. B) the chair of the governing board or committee, if appropriate, appoints a disinterested person or committee to investigate alternatives to the proposed transaction or arrangement. C) after exercising due diligence, the governing board or committee determines whether ideas42 can obtain with reasonable efforts from a different person or entity a more advantageous transaction or arrangement that would not give rise to a conflict of interest. D) if a more advantageous transaction or arrangement is not reasonably possible under circumstances not producing a conflict of interest, the governing board or committee determines by a majority vote of the disinterested directors whether the transaction or arrangement is in ideas42's best interest, for its own benefit, and whether it is fair and reasonable. In conformity with the above determination, it makes its decision as to whether to enter into the transaction or arrangement. If the governing board or committee has reasonable cause to believe that a member has failed to disclose actual or possible conflicts of interest, it informs the member of the basis for such belief and affords the member an opportunity to explain the alleged failure to disclose. If, after hearing the member's response and after making further investigation as warranted by the circumstances, the governing board or committee determines that the member has failed to disclose an actual or possible conflict of interest, it takes appropriate disciplinary and corrective action.

Form 990, Part VI, Section B, Line 15A

Salary adjustments for the executive director are determined by the board of directors in the absence of the executive director. The board makes a determination based on comparative salaries for similar-sized organizations and on overall performance. Comparative salaries are compiled by the executive committee and are submitted for review to the full board. The executive director's compensation was deliberated by the board in closed session and the final decision was documented in the board minutes. The last compensation review took place in december 2023. The compensation of other officers is determined by the executive director.

Form 990, Part VI, Section C, Line 19

The organization makes its governing documents, conflict of interest policy and financial statements available to the public upon request.

Filing and Contact Details

Filer

Filer Name
Behavioral Ideas Lab Inc
EIN
27-1678009
Phone
6463305700
Address
60 BROAD STREET 24 FL, NEW YORK, NY 10004
Doing Business As
Ideas42

Signing Officer

Name
Bridgette Gray
Title
Chief Executive Officer
Phone
6463305700
Signed
2024-11-14
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Bridgette Gray
Formed
2010
Legal Domicile
Ma
Voting Board Members
13
Independent Board Members
11
Employees
206
Volunteers
12

Preparer

Firm
Gelman Rosenberg & Freedman
Address
4550 MONTGOMERY AVE SUITE 800N, BETHESDA, MD 20814-2930
Preparer
Elizabeth W Heller
Phone
3019519090
Supplemental Narrative

Additional Explanations

FORM 990, PART XI, LINE 9:

Impairment of subsidiary -7,658,903.

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IRS990/Form990PartVIISectionAGrp/TitleTxt15MANAGING DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16MANAGING DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt20MANAGING DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt22MANAGING DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt25DIRECTOR OF PEOPLE OPERATIONS
IRS990/Form990PartVIISectionAGrp/TitleTxt26DIRECTOR OF DEVELOPMENT
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IRS990/Form990PartVIISectionAGrp/TitleTxt31ASSISTANT MANAGING DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt32PRINCIPAL BEHAVIORAL DESIGNER
IRS990/Form990PartVIISectionAGrp/TitleTxt33PRINCIPAL BEHAVIORAL DESIGNER
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