Civic Intelligence

Heyday

990 • Fiscal year 2015 • EIN 94-3268357

Jan 01, 2015 to Dec 31, 2015 • Filed on Nov 01, 2016

Organization Profilewww.heydaybooks.org

View Organization Page

1633 University AvenueBerkeley, CA 94703

(510) 549-3564

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

73rd percentile

0.38x

Higher debt load relative to assets than 73% of similar nonprofits.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2015

Liabilities / Revenue

68th percentile

0.28x

Higher debt load relative to revenue than 68% of similar nonprofits.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2015

Net Margin

19th percentile

-12%

Higher net margin than 19% of similar nonprofits.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2015

Top Officer Pay

67th percentile

$96,000

Higher top officer pay than 67% of similar nonprofits.

Top officer pay equals 4.9% of source-year revenue.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2015

Asset Growth

13th percentile

-9.4%

Faster asset growth than 13% of similar nonprofits.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2014 to 2015

Revenue Growth

10th percentile

-31%

Faster revenue growth than 10% of similar nonprofits.

2015 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2014 to 2015

Balance Sheet
Liabilities / Assets73rd percentile

Assets

Down

$1,438,811

Down $149,380 (-9.4%) from 2014

Net Assets

Down

$893,768

Down $227,019 (-20%) from 2014

Liabilities

Up

$545,043

Up $77,639 (+17%) from 2014

Revenue And Expenses
Liabilities / Revenue68th percentileNet Margin19th percentile

Revenue

Down

$1,953,383

Down $882,361 (-31%) from 2014

Expenses

Up

$2,180,402

Up $326,800 (+18%) from 2014

Net Income

Down

-$227,019

Down $1,209,161 (-123%) from 2014

Historical Trend

Balance Sheet Trend

Asset Growth13th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$3.0M$2.0M$1.0M$0-$1.0MAssets 2010: $692,439Liabilities 2010: $1,359,795Net Assets 2010: -$667,3562010Assets 2011: $848,527Liabilities 2011: $1,341,065Net Assets 2011: -$492,5382011Assets 2012: $802,700Liabilities 2012: $1,441,686Net Assets 2012: -$638,9862012Assets 2013: $547,704Liabilities 2013: $858,506Net Assets 2013: -$310,8022013Assets 2014: $1,588,191Liabilities 2014: $467,404Net Assets 2014: $1,120,7872014Assets 2015: $1,438,811Liabilities 2015: $545,043Net Assets 2015: $893,7682015Assets 2016: $1,249,109Liabilities 2016: $573,222Net Assets 2016: $675,8872016Assets 2017: $1,578,155Liabilities 2017: $522,044Net Assets 2017: $1,056,1112017Assets 2018: $1,877,431Liabilities 2018: $360,587Net Assets 2018: $1,516,8442018Assets 2019: $1,754,593Liabilities 2019: $385,586Net Assets 2019: $1,369,0072019Assets 2020: $2,111,683Liabilities 2020: $689,387Net Assets 2020: $1,422,2962020Assets 2021: $2,302,946Liabilities 2021: $409,920Net Assets 2021: $1,893,0262021Assets 2022: $2,983,825Liabilities 2022: $1,071,421Net Assets 2022: $1,912,4042022Assets 2023: $2,963,008Liabilities 2023: $1,139,510Net Assets 2023: $1,823,4982023Assets 2024: $2,782,021Liabilities 2024: $986,883Net Assets 2024: $1,795,1382024

Highlighted filing

2015

Assets$1,438,811
Liabilities$545,043
Net Assets$893,768
Open 2015 Filing

Operations Trend

Revenue Growth10th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MRevenue 2010: $1,848,320Expenses 2010: $1,844,052Net Income 2010: $4,2682010Expenses 2011: $1,686,1282011Expenses 2012: $1,813,2362012Revenue 2013: $2,072,106Expenses 2013: $1,745,364Net Income 2013: $326,7422013Revenue 2014: $2,835,744Expenses 2014: $1,853,602Net Income 2014: $982,1422014Revenue 2015: $1,953,383Expenses 2015: $2,180,402Net Income 2015: -$227,0192015Revenue 2016: $1,263,569Expenses 2016: $1,481,450Net Income 2016: -$217,8812016Revenue 2017: $2,056,756Expenses 2017: $1,676,532Net Income 2017: $380,2242017Revenue 2018: $1,980,240Expenses 2018: $1,656,935Net Income 2018: $323,3052018Revenue 2019: $1,890,629Expenses 2019: $2,038,466Net Income 2019: -$147,8372019Revenue 2020: $2,251,217Expenses 2020: $2,197,928Net Income 2020: $53,2892020Revenue 2021: $2,725,467Expenses 2021: $2,254,737Net Income 2021: $470,7302021Revenue 2022: $2,760,306Expenses 2022: $2,740,928Net Income 2022: $19,3782022Revenue 2023: $2,442,470Expenses 2023: $2,531,376Net Income 2023: -$88,9062023Revenue 2024: $2,497,177Expenses 2024: $2,525,537Net Income 2024: -$28,3602024

Highlighted filing

2015

Revenue$1,953,383
Expenses$2,180,402
Net Income-$227,019
Open 2015 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2015 to Dec 31, 2015
Signed
Nov 1, 2016
Return Version
2015v2.0
Gross Receipts
$1,989,876
Mission and Program Overview

Mission

Our core mission is to deepen peoples awareness of the cultural, natural, literary, and historic resources of California, especially through publications but also through events and other media.

Serving a wide range of people & audiences throughout California & beyond, our core mission is to deepen peoples awareness of the cultural, natural, literary, & historic resources of California, especially through publications but also through events & other media.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$696,172$639,263▼ $56,909
Inventories for Sale or Use$411,963$471,150▲ $59,187
Pledges and Grants Receivable-$105,000-
Accounts Receivable$397,540$66,075▼ $331,465
Loans From Officers Directors$50,000--
Land, Buildings, and Equipment, Net$46,263$40,178▼ $6,085
Prepaid Expenses and Deferred Charges$5,437$9,764▲ $4,327
Savings and Temporary Cash Investments-$0-
Other Notes and Loans Receivable, Net-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Total Assets$1,588,191$1,438,811▼ $149,380
Other Assets Total$30,816$107,381▲ $76,565
Liabilities
Accounts Payable and Accrued Expenses$264,333$390,649▲ $126,316
Deferred Revenue$153,071$106,190▼ $46,881
Other Liabilities-$48,204-
Total Liabilities$467,404$545,043▲ $77,639
Net Assets / Fund Balance
Unrestricted Net Assets$700,672$520,424▼ $180,248
Temporarily Rstr Net Assets$420,115$373,344▼ $46,771
Total Net Assets Fund Balance$1,120,787$893,768▼ $227,019
Total Liabilities and Net Assets / Fund Balance$1,588,191$1,438,811▼ $149,380

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$31,797$36,582$68,379
Leasehold Improvements$8,381$29,894$38,275
Other Assets Org$107,381--
Compensation and Service Providers
Top Officer Pay67th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Malcolm MargolinExecutive DirectorFT$96,000$96,000
Patricia WakidaBoard Member-$9,000$9,000

Board Members and Trustees

NameTitle
Guy LampardChairman
Mike McConeChairman Emer
Barbara BouckeBoard Member
Katherine LivingstoneBoard Member
Lisa Van CleefBoard Member
Lokelani DevoneBoard Member
Marty KrasneyBoard Member
Mike TraynorBoard Member
Nettie HogeBoard Member
Nik DehijaBoard Member
Sonia TorresBoard Member
Steve CostaBoard Member
Theresa HarlanBoard Member
Alexandra RomeSecretary
Richard D BaumTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$861,097
Program Service Revenue
$1,100,017
Investment Income
$0
Other Revenue
$-7,731
All Other Contributions
$775,277
Change in Net Assets
$-227,019

Audited Revenue Reconciliation

Revenue per Audited Statements
$1,953,383
Total Revenue per Audited Statements
$1,953,383
Total Revenue per Form 990
$1,953,383
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$1,276,079
Salaries, Compensation, and Employee Benefits$896,435
Total Fundraising Expense$128,166
Professional Fundraising Fees$7,888
Grants and Similar Amounts Paid$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$533,579$46,614$73,332$653,525
Fees for Services Other$251,363$56,421-$307,784
Royalties$143,428--$143,428
Current Officers, Directors, Trustees, and Key Employees$14,400$81,600$9,000$105,000
Occupancy$70,622$16,692$9,451$96,765
Other Employee Benefits$40,038$29,111$5,211$74,360
Travel$72,724--$72,724
Information Technology$69,306$1,750$991$72,047
Fees for Services Accounting-$66,126-$66,126
Payroll Taxes$46,461$10,871$6,218$63,550
Office Expenses$14,491$16,245$12,205$42,941
Depreciation Depletion$23,551$5,510$3,152$32,213
Conferences and Meetings$15,061--$15,061
Other Expenses$17,449$10,500$718$10,500
All Other Expenses$9,199$33-$9,232
Insurance$5,251$3,375-$8,626
Fees for Services Professional Fundraising--$7,888$7,888
Fees for Services Legal-$5,800-$5,800
Advertising$1,078--$1,078
Total Functional Expenses$1,700,333$351,903$128,166$2,180,402

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$2,180,402
Total Expenses per Audited Statements$2,180,402
Total Expenses per Form 990$2,180,402
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$36,493
Fundraising Gross Income$9,975
Professional Fundraising Fees$7,888

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Killion$38,090$6,375-$6,375
Harvest$57,705$3,600-$3,600
Total Events$95,795$9,975$36,493$-26,518
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$50,000--
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Agency Funds$48,204
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“Finance committee reviews the 990 and makes recommendation to the full board for approval to file.”

Form 990, Part VI, Line 12C: Explanation of Monitoring and Enforcement of Conflicts

“Yearly conflict of interest form is given to board members to be signed.”

Form 990, Part VI, Line 15A: Compensation Review & Approval Process - CEO, Top Management

“The board initially hired a firm to do the executive search. The firm was later fired. The board reviewed comparable salary information available through Guidestar and the co-chairs of the board made a final decision on compensation.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“Available upon request. The document is also submitted to Guidestar for posting.”

Filing and Contact Details

Filer

Filer Name
Heyday
EIN
94-3268357
Phone
5105493564
Address
1633 University Avenue, Berkeley, CA 94703

Signing Officer

Name
Guy Lampard
Title
Chairman
Signed
2016-11-01
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Malcolm Margolin
Formed
1974
Legal Domicile
CA
Voting Board Members
13
Independent Board Members
12
Employees
20

Preparer

Firm
Crosby & Kaneda CPAs
Address
1970 Broadway STE 930, Oakland, CA 94612
Preparer
Adele Kaneda
Phone
5108352727
Supplemental Narrative

Financial Statement Notes

Part X : FIN48 Footnote

“The Organization has evaluated its current tax positions as of December 31, 2015 and is not aware of any significant uncertain tax positions for which a reserve would be necessary.”

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IRS990/Form990PartVIISectionAGrp/TitleTxt1Chairman Emer
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IRS990/Form990PartVIISectionAGrp/TitleTxt3Secretary
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IRS990/Form990PartVIISectionAGrp/TitleTxt5Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt6Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt7Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt8Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt9Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt10Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt11Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt12Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt13Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt14Board Member
IRS990/Form990PartVIISectionAGrp/TitleTxt15Board Member
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Document Assets

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Filings

Displayed year

2015 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,438,811
Liabilities
$545,043
Net assets
$893,768
Revenue
$1,953,383
Expenses
$2,180,402
Net income
-$227,019
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.78$0.99$1.80$2.50$2.53$0.03
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.96$1.14$1.82$2.44$2.53$0.09
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.98$1.07$1.91$2.76$2.74$0.02
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.30$0.41$1.89$2.73$2.25$0.47
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.11$0.69$1.42$2.25$2.20$0.05
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.75$0.39$1.37$1.89$2.04$0.15
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.88$0.36$1.52$1.98$1.66$0.32
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.58$0.52$1.06$2.06$1.68$0.38
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.25$0.57$0.68$1.26$1.48$0.22
2015Detailed filing. Detailed filing data is available for this year.$1.44$0.55$0.89$1.95$2.18$0.23
2014Detailed filing. Detailed filing data is available for this year.$1.59$0.47$1.12$2.84$1.85$0.98
2013Summary only. Only limited summary data is available for this year.$0.55$0.86$0.31$2.07$1.75$0.33
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.80$1.44$0.64$1.81
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.85$1.34$0.49$1.69
2010Summary only. Only limited summary data is available for this year.$0.69$1.36$0.67$1.85$1.84$0.00