Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on the latest valid filing.
EIN 20-1324018 • 501(c)6 • Matteson, IL
Profile
Digital analytics association unites and fosters the interests of industry practitioners, vendors, consultants and educators who use, sell, install implement, consult, teach or train in the field of web analytics.
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on the latest valid filing.
Liabilities / Revenue
50th percentile
Tied with the lowest-debt nonprofits in its peer group.
Net Margin
10th percentile
Higher net margin than 10% of similar nonprofits.
Top Officer Pay
Score unavailable
No filing with officer rows is available for this organization yet.
Asset Growth
7th percentile
Faster asset growth than 7% of similar nonprofits.
Revenue Growth
3rd percentile
Faster revenue growth than 3% of similar nonprofits.
Assets
Down$0
Down $18,398 (-100%) from 2023
Liabilities
Down$0
Down $6,148 (-100%) from 2023
Net Assets
Down$0
Down $12,250 (-100%) from 2023
Revenue
Down$22,068
Down $362,106 (-94%) from 2023
Expenses
Down$34,318
Down $350,763 (-91%) from 2023
Net Income
Down-$12,250
Down $11,343 (-1251%) from 2023
Most recent year
2024 • Form 990Detailed filing. Detailed filing data is available for this year.
The Digital Analytics Association makes analytics professionals more effective and valuable through professional development and community.
Digital analytics association unites and fosters the interests of industry practitioners, vendors, consultants and educators who use, sell, install implement, consult, teach or train in the field of web analytics.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Cash and Non-Interest-Bearing Accounts | $18,129 | - | - |
| Savings and Temporary Cash Investments | $269 | - | - |
| Total Assets | $18,398 | $0 | ▼ $18,398 |
| Liabilities | |||
| Accounts Payable and Accrued Expenses | $6,148 | - | - |
| Total Liabilities | $6,148 | $0 | ▼ $6,148 |
| Net Assets / Fund Balance | |||
| Net Assets Without Donor Restrictions | $12,250 | - | - |
| Total Net Assets Fund Balance | $12,250 | $0 | ▼ $12,250 |
| Total Liabilities and Net Assets / Fund Balance | $18,398 | $0 | ▼ $18,398 |
| Name | Title |
|---|---|
| Mary Owusu | President |
| DAVID McBRIDE | Director |
| Kimberly Mosley | Exec Director |
| Joseph Miscavige | Treasurer |
| Line Item | Amount |
|---|---|
| Other Expenses | $34,318 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Salaries, Compensation, and Employee Benefits | $0 |
| Total Fundraising Expense | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Fees for Services Management | $24,991 | - | - | $24,991 |
| Fees for Services Accounting | $5,068 | - | - | $5,068 |
| Information Technology | $2,910 | - | - | $2,910 |
| Fees for Services Other | $565 | - | - | $565 |
| Fees for Services Legal | $500 | - | - | $500 |
| Conferences and Meetings | $284 | - | - | $284 |
| Total Functional Expenses | $34,318 | $0 | $0 | $34,318 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
“Form 990, Part VI, Line 3 - Managment DelegatedThe Organization delegated its Membership, Financial, Executive Director and Administrative duties to Virtual, Inc, a managment company for 11 months of the 2021 year. The Organizations delegates its Marketing for trade shows to Access Marketing and Events, LLC”
“Organization has been closed and ceased all operations as of APril 30, 2024”
“The Organization has three membership levels: Academic, Professional and Corporate.”
“The board of Directors and members of management review the Form 990 before it is filed.”
“The management company and the Board of Directors annually disclose anypotential conflicts of interest and take action as necessary.”
“Salaries of executive directors in similar organizations are used as aguide to set the annual compensation for the Executive Director.”
“Compensation Process for Officers Salaries of officers and key employees in similar organizations are used as a guide to set the annual compensation”
“The Organization makes its governing documents, policies, and financialstatements available upon request. The Organizations financial statementsand 990 are also available on Guidestar.com. The Organizations governingdocuments are also available on the Organizations website.”
“Ppp income program, forgiveness received”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | false |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 6148 |
| IRS990/ActivitiesConductedPrtshpInd | 0 | false |
| IRS990/ActivityOrMissionDesc | 0 | DIGITAL ANALYTICS ASSOCIATION UNITES AND FOSTERS THE INTERESTS OF INDUSTRY PRACTITIONERS, VENDORS, CONSULTANTS AND EDUCATORS WHO USE, SELL, INSTALL IMPLEMENT, CONSULT, TEACH OR TRAIN IN THE FIELD OF WEB ANALYTICS. |
| IRS990/AnnualDisclosureCoveredPrsnInd | 0 | true |
| IRS990/BackupWthldComplianceInd | 0 | true |
| IRS990/BooksInCareOfDetail/PersonNm | 0 | KIMBERLY MOSLEY |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 3128337374 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 20650 S CICERO AVE UNIT 1415 |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | Matteson |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | IL |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 604433451 |
| IRS990/BusinessRlnWith35CtrlEntInd | 0 | false |
| IRS990/BusinessRlnWithFamMemInd | 0 | false |
| IRS990/BusinessRlnWithOrgMemInd | 0 | false |
| IRS990/CashNonInterestBearingGrp/BOYAmt | 0 | 18129 |
| IRS990/ChangeToOrgDocumentsInd | 0 | true |
| IRS990/CollectionsOfArtInd | 0 | false |
| IRS990/CompensationFromOtherSrcsInd | 0 | false |
| IRS990/CompensationProcessCEOInd | 0 | true |
| IRS990/CompensationProcessOtherInd | 0 | true |
| IRS990/ConferencesMeetingsGrp/ProgramServicesAmt | 0 | 284 |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 284 |
| IRS990/ConflictOfInterestPolicyInd | 0 | true |
| IRS990/ConservationEasementsInd | 0 | false |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | false |
| IRS990/ContractTerminationInd | 0 | X |
| IRS990/CreditCounselingInd | 0 | false |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 0 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/CYInvestmentIncomeAmt | 0 | 0 |
| IRS990/CYOtherExpensesAmt | 0 | 34318 |
| IRS990/CYOtherRevenueAmt | 0 | 1578 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 20490 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | -12250 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 0 |
| IRS990/CYTotalExpensesAmt | 0 | 34318 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 0 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/CYTotalRevenueAmt | 0 | 22068 |
| IRS990/DAFExcessBusinessHoldingsInd | 0 | false |
| IRS990/DecisionsSubjectToApprovaInd | 0 | false |
| IRS990/DeductibleArtContributionInd | 0 | false |
| IRS990/DeductibleNonCashContriInd | 0 | false |
| IRS990/DelegationOfMgmtDutiesInd | 0 | true |
| IRS990/Desc | 0 | Digital Analytics Association connects and empowers an informed and involved web analytics community by disseminating and providing access to web analytics best practices, most up-to-date information and key resources. DAA makes analytics professionals mmore effective and valuable through professional development and community. |
| IRS990/DescribedInSection501c3Ind | 0 | false |
| IRS990/DisregardedEntityInd | 0 | false |
| IRS990/DistributionToDonorInd | 0 | false |
| IRS990/DocumentRetentionPolicyInd | 0 | true |
| IRS990/DonorAdvisedFundInd | 0 | false |
| IRS990/DonorRstrOrQuasiEndowmentsInd | 0 | false |
| IRS990/ElectionOfBoardMembersInd | 0 | false |
| IRS990/EmployeeCnt | 0 | 0 |
| IRS990/ExpenseAmt | 0 | 34318 |
| IRS990/FamilyOrBusinessRlnInd | 0 | false |
| IRS990/FederalGrantAuditRequiredInd | 0 | false |
| IRS990/FeesForServicesAccountingGrp/ProgramServicesAmt | 0 | 5068 |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 5068 |
| IRS990/FeesForServicesLegalGrp/ProgramServicesAmt | 0 | 500 |
| IRS990/FeesForServicesLegalGrp/TotalAmt | 0 | 500 |
| IRS990/FeesForServicesManagementGrp/ProgramServicesAmt | 0 | 24991 |
| IRS990/FeesForServicesManagementGrp/TotalAmt | 0 | 24991 |
| IRS990/FeesForServicesOtherGrp/ProgramServicesAmt | 0 | 565 |
| IRS990/FeesForServicesOtherGrp/TotalAmt | 0 | 565 |
| IRS990/FinalReturnInd | 0 | X |
| IRS990/ForeignActivitiesInd | 0 | false |
| IRS990/ForeignFinancialAccountInd | 0 | false |
| IRS990/ForeignOfficeInd | 0 | false |
| IRS990/Form1098CFiledInd | 0 | false |
| IRS990/Form8282PropertyDisposedOfInd | 0 | false |
| IRS990/Form8899Filedind | 0 | false |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 0 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 1 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 2 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 3 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 3.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 3.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | KIMBERLY MOSLEY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | DAVID McBRIDE |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | JOSEPH MISCAVIGE |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | MARY OWUSU |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | EXEC DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | TREASURER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | PRESIDENT |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | true |
| IRS990/FormationYr | 0 | 2004 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedInd | 0 | false |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 0 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | false |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossReceiptsAmt | 0 | 22068 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | false |
| IRS990/IndependentAuditFinclStmtInd | 0 | false |
| IRS990/IndependentVotingMemberCnt | 0 | 0 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 0 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/ProgramServicesAmt | 0 | 2910 |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 2910 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/IRPDocumentCnt | 0 | 0 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LegalDomicileStateCd | 0 | IL |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | true |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembersOrStockholdersInd | 0 | true |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MissionDesc | 0 | DIGITAL ANALYTICS ASSOCIATION UNITES AND FOSTERS THE INTERESTS OF INDUSTRY PRACTITIONERS, VENDORS, CONSULTANTS AND EDUCATORS WHO USE, SELL, INSTALL IMPLEMENT, CONSULT, TEACH OR TRAIN IN THE FIELD OF WEB ANALYTICS. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 12250 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 0 |
| IRS990/NetUnrelatedBusTxblIncmAmt | 0 | 0 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 12250 |
| IRS990/NoListedPersonsCompensatedInd | 0 | X |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501cInd | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherChangesInNetAssetsAmt | 0 | 0 |
| IRS990/OtherRevenueMiscGrp/BusinessCd | 0 | 541800 |
| IRS990/OtherRevenueMiscGrp/Desc | 0 | ADVERTISING JOB BOARD |
| IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt | 0 | 1578 |
| IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt | 0 | 1578 |
| IRS990/OtherRevenueTotalAmt | 0 | 1578 |
| IRS990/PartialLiquidationInd | 0 | true |
| IRS990/PayPremiumsPrsnlBnftCntrctInd | 0 | false |
| IRS990/PoliciesReferenceChaptersInd | 0 | true |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 611430 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | MEMBERSHIP DUES |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 20490 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 20490 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYInvestmentIncomeAmt | 0 | 12 |
| IRS990/PYOtherExpensesAmt | 0 | 209011 |
| IRS990/PYOtherRevenueAmt | 0 | 7352 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 376810 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | -907 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 176070 |
| IRS990/PYTotalExpensesAmt | 0 | 385081 |
| IRS990/PYTotalRevenueAmt | 0 | 384174 |
| IRS990/QuidProQuoContributionsInd | 0 | false |
| IRS990/RcvFndsToPayPrsnlBnftCntrctInd | 0 | false |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | -12250 |
| IRS990/RegularMonitoringEnfrcInd | 0 | true |
| IRS990/RelatedEntityInd | 0 | false |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990/ReportInvestmentsOtherSecInd | 0 | false |
| IRS990/ReportLandBuildingEquipmentInd | 0 | false |
| IRS990/ReportOtherAssetsInd | 0 | false |
| IRS990/ReportOtherLiabilitiesInd | 0 | false |
| IRS990/ReportProgramRelatedInvstInd | 0 | false |
| IRS990/RevenueAmt | 0 | 22068 |
| IRS990/SavingsAndTempCashInvstGrp/BOYAmt | 0 | 269 |
| IRS990/ScheduleBRequiredInd | 0 | false |
| IRS990/ScheduleJRequiredInd | 0 | false |
| IRS990ScheduleN/AssetsDistributedInd | 0 | true |
| IRS990ScheduleN/BondsOutstandingInd | 0 | false |
| IRS990ScheduleN/DirectorOfSuccessor2Ind | 0 | false |
| IRS990ScheduleN/DirectorOfSuccessorInd | 0 | false |
| IRS990ScheduleN/EmployeeOfSuccessor2Ind | 0 | false |
| IRS990ScheduleN/EmployeeOfSuccessorInd | 0 | false |
| IRS990ScheduleN/LiabilitiesPaidInd | 0 | true |
| IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/AssetsDistriOrExpnssPaidDesc | 0 | NO ASSETS TO DISTRIBUTE |
| IRS990ScheduleN/OwnerOfSuccessor2Ind | 0 | false |
| IRS990ScheduleN/OwnerOfSuccessorInd | 0 | false |
| IRS990ScheduleN/ReceiveCompensation2Ind | 0 | false |
| IRS990ScheduleN/ReceiveCompensationInd | 0 | false |
| IRS990ScheduleN/RequiredToNotifyAGInd | 0 | false |
| IRS990/ScheduleORequiredInd | 0 | true |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | Form 990, Part VI, Line 3 - Managment DelegatedThe Organization delegated its Membership, Financial, Executive Director and Administrative duties to Virtual, Inc, a managment company for 11 months of the 2021 year. The Organizations delegates its Marketing for trade shows to Access Marketing and Events, LLC |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | Organization has been closed and ceased all operations as of APril 30, 2024 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | The Organization has three membership levels: Academic, Professional and Corporate. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | The board of Directors and members of management review the Form 990 before it is filed. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | The management company and the Board of Directors annually disclose anypotential conflicts of interest and take action as necessary. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 5 | Salaries of executive directors in similar organizations are used as aguide to set the annual compensation for the Executive Director. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 6 | Compensation Process for Officers Salaries of officers and key employees in similar organizations are used as a guide to set the annual compensation |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 7 | The Organization makes its governing documents, policies, and financialstatements available upon request. The Organizations financial statementsand 990 are also available on Guidestar.com. The Organizations governingdocuments are also available on the Organizations website. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 8 | PPP INCOME PROGRAM, FORGIVENESS RECEIVED |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Management duties delegation Part VI line 3 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | Organizational document changes Part VI line 4 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | Members or stockholder classes and rights Part VI line 6 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | Form 990 governing body review Part VI line 11 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | Conflict of interest policy compliance Part VI line 12c |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 5 | CEO executive director top management comp Part VI line 15a |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 6 | Other officer or key employee compensation Part VI line 15b |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 7 | Governing documents etc available to public Part VI line 19 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 8 | Explanation of other changes in net assets or fund balances Part XI line 9 |
| IRS990/SchoolOperatingInd | 0 | false |
| IRS990/SignificantChangeInd | 0 | true |
| IRS990/SignificantNewProgramSrvcInd | 0 | false |
| IRS990/StatesWhereCopyOfReturnIsFldCd | 0 | IL |
| IRS990/SubjectToExcsTaxNetInvstIncInd | 0 | false |
| IRS990/SubjectToProxyTaxInd | 0 | false |
| IRS990/SubjToTaxRmnrtnExPrchtPymtInd | 0 | false |
| IRS990/TaxableDistributionsInd | 0 | false |
| IRS990/TaxablePartyNotificationInd | 0 | false |
| IRS990/TaxExemptBondsInd | 0 | false |
| IRS990/TerminateOperationsInd | 0 | true |
| IRS990/TotalAssetsBOYAmt | 0 | 18398 |
| IRS990/TotalAssetsEOYAmt | 0 | 0 |
| IRS990/TotalAssetsGrp/BOYAmt | 0 | 18398 |
| IRS990/TotalAssetsGrp/EOYAmt | 0 | 0 |
| IRS990/TotalCompGreaterThan150KInd | 0 | false |
| IRS990/TotalEmployeeCnt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/FundraisingAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt | 0 | 34318 |
| IRS990/TotalFunctionalExpensesGrp/TotalAmt | 0 | 34318 |
| IRS990/TotalGrossUBIAmt | 0 | 0 |
| IRS990/TotalLiabilitiesBOYAmt | 0 | 6148 |
| IRS990/TotalLiabilitiesEOYAmt | 0 | 0 |
| IRS990/TotalLiabilitiesGrp/BOYAmt | 0 | 6148 |
| IRS990/TotalLiabilitiesGrp/EOYAmt | 0 | 0 |
| IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt | 0 | 12250 |
| IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt | 0 | 0 |
| IRS990/TotalOtherCompensationAmt | 0 | 0 |
| IRS990/TotalProgramServiceExpensesAmt | 0 | 34318 |
| IRS990/TotalProgramServiceRevenueAmt | 0 | 20490 |
| IRS990/TotalReportableCompFromOrgAmt | 0 | 0 |
| IRS990/TotalRevenueGrp/ExclusionAmt | 0 | 0 |
| IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 22068 |
| IRS990/TotalRevenueGrp/TotalRevenueColumnAmt | 0 | 22068 |
| IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt | 0 | 0 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt | 0 | 18398 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt | 0 | 0 |
| IRS990/TotReportableCompRltdOrgAmt | 0 | 0 |
| IRS990/TypeOfOrganizationCorpInd | 0 | X |
| IRS990/UnrelatedBusIncmOverLimitInd | 0 | false |
| IRS990/UponRequestInd | 0 | X |
| IRS990/VotingMembersGoverningBodyCnt | 0 | 0 |
| IRS990/VotingMembersIndependentCnt | 0 | 0 |
| IRS990/WebsiteAddressTxt | 0 | WWW.DIGITALANALYTICSASSOCIATION.ORG |
| IRS990/WhistleblowerPolicyInd | 0 | true |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | false |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | KIMBERLY MOSLEY |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | EXEC DIRECTOR |
| ReturnHeader/BusinessOfficerGrp/PhoneNum | 0 | 3128337374 |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2025-05-15 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | Digitial Analytics Association Inc |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | DIGI |
| ReturnHeader/Filer/EIN | 0 | 201324018 |
| ReturnHeader/Filer/InCareOfNm | 0 | % KIMBERLY MOSLEY |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 20650 S CICERO AVE UNIT 1415 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | Matteson |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | IL |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 604433451 |
| ReturnHeader/IRSResponsiblePrtyInfoCurrInd | 0 | true |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 364072778 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | CHERYL J LENISA CPA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 750 ROSEDALE AVE |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | Roselle |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | IL |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 60172 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 6303366428 |
| ReturnHeader/PreparerPersonGrp/PreparationDt | 0 | 2025-05-15 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | CHERYL |
| ReturnHeader/ReturnTs | 0 | 2025-05-15T17:36:04-04:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990 |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2024-01-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2024-12-31 |
| ReturnHeader/TaxYr | 0 | 2024 |
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