Civic Intelligence

Utah Valley Convention and Visitors Bureau Inc

990 • Fiscal year 2022 • EIN 41-2059379

Jan 01, 2022 to Dec 31, 2022 • Filed on Nov 09, 2023

220 West Center Street Suite 100Provo, UT 84601

(801) 851-2100

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

44th percentile

0.12x

Higher debt load relative to assets than 44% of similar nonprofits.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2022

Liabilities / Revenue

32nd percentile

0.07x

Higher debt load relative to revenue than 32% of similar nonprofits.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2022

Net Margin

73rd percentile

14%

Higher net margin than 73% of similar nonprofits.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2022

Top Officer Pay

52nd percentile

$145,142

Higher top officer pay than 52% of similar nonprofits.

Top officer pay equals 6.4% of source-year revenue.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2022

Asset Growth

88th percentile

33%

Faster asset growth than 88% of similar nonprofits.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2021 to 2022

Revenue Growth

80th percentile

35%

Faster revenue growth than 80% of similar nonprofits.

2022 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2021 to 2022

Assets

Up

$1,323,186

Up $330,121 (+33%) from 2021

Net Assets

Up

$1,165,508

Up $286,462 (+33%) from 2021

Liabilities

Up

$157,678

Up $43,659 (+38%) from 2021

Revenue

Up

$2,252,896

Up $585,803 (+35%) from 2021

Expenses

Up

$1,930,017

Up $613,859 (+47%) from 2021

Net Income

Down

$322,879

Down $28,056 (-8.0%) from 2021

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$3.0M$2.0M$1.0M$0Assets 2010: $435,344Liabilities 2010: $71,482Net Assets 2010: $363,8622010Assets 2011: $561,113Liabilities 2011: $158,664Net Assets 2011: $402,4492011Assets 2012: $497,763Liabilities 2012: $192,249Net Assets 2012: $305,5142012Assets 2013: $344,789Liabilities 2013: $116,037Net Assets 2013: $228,7522013Assets 2014: $357,474Liabilities 2014: $87,468Net Assets 2014: $270,0062014Assets 2015: $516,662Liabilities 2015: $118,187Net Assets 2015: $398,4752015Assets 2016: $616,049Liabilities 2016: $149,256Net Assets 2016: $466,7932016Assets 2017: $746,117Liabilities 2017: $180,490Net Assets 2017: $565,6272017Assets 2018: $712,590Liabilities 2018: $153,294Net Assets 2018: $559,2962018Assets 2019: $817,632Liabilities 2019: $227,888Net Assets 2019: $589,7442019Assets 2020: $905,898Liabilities 2020: $377,878Net Assets 2020: $528,0202020Assets 2021: $993,065Liabilities 2021: $114,019Net Assets 2021: $879,0462021Assets 2022: $1,323,186Liabilities 2022: $157,678Net Assets 2022: $1,165,5082022Assets 2023: $1,619,981Liabilities 2023: $283,662Net Assets 2023: $1,336,3192023Assets 2024: $2,096,536Liabilities 2024: $597,530Net Assets 2024: $1,499,0062024

Highlighted filing

2022

Assets$1,323,186
Liabilities$157,678
Net Assets$1,165,508

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$4.0M$3.0M$2.0M$1.0M$0-$1.0MExpenses 2010: $1,326,0002010Expenses 2011: $1,427,1082011Expenses 2012: $1,386,9602012Revenue 2013: $1,287,234Expenses 2013: $1,360,290Net Income 2013: -$73,0562013Revenue 2014: $1,567,138Expenses 2014: $1,522,093Net Income 2014: $45,0452014Revenue 2015: $1,720,489Expenses 2015: $1,585,269Net Income 2015: $135,2202015Revenue 2016: $1,931,288Expenses 2016: $1,868,714Net Income 2016: $62,5742016Revenue 2017: $1,929,255Expenses 2017: $1,834,030Net Income 2017: $95,2252017Revenue 2018: $2,281,082Expenses 2018: $2,289,168Net Income 2018: -$8,0862018Revenue 2019: $2,841,398Expenses 2019: $2,821,948Net Income 2019: $19,4502019Revenue 2020: $1,492,601Expenses 2020: $1,548,014Net Income 2020: -$55,4132020Revenue 2021: $1,667,093Expenses 2021: $1,316,158Net Income 2021: $350,9352021Revenue 2022: $2,252,896Expenses 2022: $1,930,017Net Income 2022: $322,8792022Revenue 2023: $2,642,872Expenses 2023: $2,506,808Net Income 2023: $136,0642023Revenue 2024: $3,514,889Expenses 2024: $3,372,310Net Income 2024: $142,5792024

Highlighted filing

2022

Revenue$2,252,896
Expenses$1,930,017
Net Income$322,879
Jump To
Filing Snapshot
Filing Period
Jan 1, 2022 to Dec 31, 2022
Signed
Nov 9, 2023
Return Version
2022v5.0
Gross Receipts
$2,252,896
Mission and Program Overview

Mission

To enhance the economic prosperity of utah valley by promoting, selling, and marketing the area as a unique destination for meetings, events, business, and leisure travelers.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$286,678$555,917▲ $269,239
Accounts Receivable$172,577$284,452▲ $111,875
Investments in Publicly Traded Securities$170,226$264,327▲ $94,101
Cash and Non-Interest-Bearing Accounts$290,658$142,557▼ $148,101
Prepaid Expenses and Deferred Charges$36,391$43,090▲ $6,699
Land, Buildings, and Equipment, Net$14,585$13,124▼ $1,461
Intangible Assets$11,755$10,018▼ $1,737
Inventories for Sale or Use$10,195$9,701▼ $494
Total Assets$993,065$1,323,186▲ $330,121
Liabilities
Accounts Payable and Accrued Expenses$95,469$123,348▲ $27,879
Deferred Revenue-$27,715-
Other Liabilities$18,550$6,615▼ $11,935
Total Liabilities$114,019$157,678▲ $43,659
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$708,820$901,181▲ $192,361
Net Assets With Donor Restrictions$170,226$264,327▲ $94,101
Total Net Assets Fund Balance$879,046$1,165,508▲ $286,462
Total Liabilities and Net Assets / Fund Balance$993,065$1,323,186▲ $330,121

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$10,643$20,992$31,635
Equipment$2,481$28,761$31,242
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Lee AdamsonExecutive DiFT$115,715$29,427$145,142

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$156,467
Program Service Revenue
$2,095,646
Investment Income
$783
Other Revenue
$0
All Other Contributions
$34,182
Change in Net Assets
$322,879

Audited Revenue Reconciliation

Revenue per Audited Statements
$2,252,896
Revenue Not Reported on Form 990
$-36,417
Total Revenue per Audited Statements
$2,216,479
Total Revenue per Form 990
$2,252,896
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$1,182,745
Salaries, Compensation, and Employee Benefits$747,272
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$611,301$104,204-$715,505
Other Salaries and Wages$338,483$124,265-$462,748
Conferences and Meetings$140,028$53,229-$193,257
Current Officers, Directors, Trustees, and Key Employees$57,857$57,858-$115,715
Information Technology$105,224--$105,224
Other Employee Benefits$14,458$81,926-$96,384
Payroll Taxes$22,638$29,649-$52,287
Fees for Services Other$26,662$7,881-$34,543
Office Expenses-$34,424-$34,424
Occupancy$25,200$8,400-$33,600
Pension Plan Contributions$20,138--$20,138
Fees for Services Accounting-$14,500-$14,500
Other Expenses$7,446$32,120-$7,446
Travel-$5,298-$5,298
Depreciation Depletion$3,187$1,062-$4,249
Fees for Services Legal-$1,299-$1,299
Total Functional Expenses$1,373,902$556,115$0$1,930,017

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$1,930,017
Total Expenses per Audited Statements$1,930,017
Total Expenses per Form 990$1,930,017
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Due to Utah County Fair$6,615
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

Form 990 is provided to president and finance committee chair for review and approval prior to filing. Completed form 990 is made available to all board members subsequent to filing.

Form 990, Page 6, Part VI, Line 15A

The board's executive committee evaluates the director's performance and determine the director's salary each year.

Form 990, Page 6, Part VI, Line 19

Such documents are available upon request just as the organization's form 990 is available upon request.

Filing and Contact Details

Filer

Filer Name
Utah Valley Convention
EIN
41-2059379
Phone
8018512100
Address
220 WEST CENTER STREET SUITE 100, PROVO, UT 84601
Doing Business As
Explore Utah Valley

Signing Officer

Name
Lee Adamson
Title
Executive Director
Phone
8018512107
Signed
2023-11-09
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Lee Adamson
Formed
2002
Legal Domicile
Ut
Voting Board Members
11
Independent Board Members
11
Employees
12

Preparer

Firm
Squire & Company Pc
Address
1329 SOUTH 800 EAST, OREM, UT 84097-7737
Preparer
M Paul Winward CPA
Phone
8012256900
Supplemental Narrative

Additional Explanations

Form 990, Part XI, Line 9

Cost of merchandise sold 0 cost of merchandise sold 0

Financial Statement Notes

Schedule D, Page 4, Part XI, Line 2D

Cost of merchandise sold 0

Schedule D, Page 4, Part XII, Line 2D

Cost of merchandise sold 0

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IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt014458
IRS990/OtherEmployeeBenefitsGrp/TotalAmt096384
IRS990/OtherExpensesGrp/Desc0OTHER
IRS990/OtherExpensesGrp/Desc1MEMBERSHIPS AND DUES
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IRS990/OtherExpensesGrp/ProgramServicesAmt01280
IRS990/OtherExpensesGrp/ProgramServicesAmt17446
IRS990/OtherExpensesGrp/TotalAmt033400
IRS990/OtherExpensesGrp/TotalAmt17446
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IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt0124265
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IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt029649
IRS990/PayrollTaxesGrp/ProgramServicesAmt022638
IRS990/PayrollTaxesGrp/TotalAmt052287
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt020138
IRS990/PensionPlanContributionsGrp/TotalAmt020138
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt036391
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt043090
IRS990/PrincipalOfficerNm0LEE ADAMSON
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/Desc0UTAH COUNTY CONTRACT REVENUE
IRS990/ProgramServiceRevenueGrp/Desc1UTAH OFFICE OF TOURISM
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IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt1333464
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt01762182
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1333464
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IRS990/PYContributionsGrantsAmt0308930
IRS990/PYInvestmentIncomeAmt0-2033
IRS990/PYOtherExpensesAmt0769489
IRS990/PYProgramServiceRevenueAmt01360196
IRS990/PYRevenuesLessExpensesAmt0350935
IRS990/PYSalariesCompEmpBnftPaidAmt0546669
IRS990/PYTotalExpensesAmt01316158
IRS990/PYTotalRevenueAmt01667093
IRS990/ReconcilationRevenueExpnssAmt0322879
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IRS990/RelatedEntityInd0false
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IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt02095646
IRS990/SavingsAndTempCashInvstGrp/BOYAmt0286678
IRS990/SavingsAndTempCashInvstGrp/EOYAmt0555917
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IRS990ScheduleD/EquipmentGrp/DepreciationAmt028761
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IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt020992
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt031635
IRS990ScheduleD/NetUnrealizedGainsInvstAmt0-36417
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt06615
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0DUE TO UTAH COUNTY FAIR
IRS990ScheduleD/RevenueNotReportedAmt0-36417
IRS990ScheduleD/RevenueSubtotalAmt02252896
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0COST OF MERCHANDISE SOLD 0
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt1COST OF MERCHANDISE SOLD 0
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0SCHEDULE D, PAGE 4, PART XI, LINE 2D
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc1SCHEDULE D, PAGE 4, PART XII, LINE 2D
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IRS990ScheduleD/TotalExpensesPerForm990Amt01930017
IRS990ScheduleD/TotalLiabilityAmt06615
IRS990ScheduleD/TotalRevenuePerForm990Amt02252896
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt02216479
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt01930017
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0FORM 990 IS PROVIDED TO PRESIDENT AND FINANCE COMMITTEE CHAIR FOR REVIEW AND APPROVAL PRIOR TO FILING. COMPLETED FORM 990 IS MADE AVAILABLE TO ALL BOARD MEMBERS SUBSEQUENT TO FILING.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE BOARD'S EXECUTIVE COMMITTEE EVALUATES THE DIRECTOR'S PERFORMANCE AND DETERMINE THE DIRECTOR'S SALARY EACH YEAR.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2SUCH DOCUMENTS ARE AVAILABLE UPON REQUEST JUST AS THE ORGANIZATION'S FORM 990 IS AVAILABLE UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3COST OF MERCHANDISE SOLD 0 COST OF MERCHANDISE SOLD 0
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 15A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART XI, LINE 9
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IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
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IRS990/TotalAssetsEOYAmt01323186
IRS990/TotalAssetsGrp/BOYAmt0993065
IRS990/TotalAssetsGrp/EOYAmt01323186
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IRS990/TotalContributionsAmt0156467
IRS990/TotalEmployeeCnt012
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0556115
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt01373902
IRS990/TotalFunctionalExpensesGrp/TotalAmt01930017
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0114019
IRS990/TotalLiabilitiesEOYAmt0157678
IRS990/TotalLiabilitiesGrp/BOYAmt0114019
IRS990/TotalLiabilitiesGrp/EOYAmt0157678
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0879046
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt01165508
IRS990/TotalOtherCompensationAmt029427
IRS990/TotalProgramServiceExpensesAmt01373902
IRS990/TotalProgramServiceRevenueAmt02095646
IRS990/TotalReportableCompFromOrgAmt0115715
IRS990/TotalRevenueGrp/ExclusionAmt0783
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt02095646
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt02252896
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0993065
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01323186
IRS990/TravelGrp/ManagementAndGeneralAmt05298
IRS990/TravelGrp/TotalAmt05298
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0220 WEST CENTER STREET SUITE 100
IRS990/USAddress/CityNm0PROVO
IRS990/USAddress/StateAbbreviationCd0UT
IRS990/USAddress/ZIPCd084601
IRS990/VotingMembersGoverningBodyCnt011
IRS990/VotingMembersIndependentCnt011
IRS990/WebsiteAddressTxt0WWW.UTAHVALLEY.COM
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02023-04-26 12:10:37Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0LEE ADAMSON
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum08018512107
ReturnHeader/BusinessOfficerGrp/SignatureDt02023-11-09
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0UTAH VALLEY CONVENTION
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0AND VISITORS BUREAU INC
ReturnHeader/Filer/BusinessNameControlTxt0UTAH
ReturnHeader/Filer/EIN0412059379
ReturnHeader/Filer/PhoneNum08018512100
ReturnHeader/Filer/USAddress/AddressLine1Txt0220 WEST CENTER STREET SUITE 100
ReturnHeader/Filer/USAddress/CityNm0PROVO
ReturnHeader/Filer/USAddress/StateAbbreviationCd0UT
ReturnHeader/Filer/USAddress/ZIPCd084601
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0false
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0870343246
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0SQUIRE & COMPANY PC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01329 SOUTH 800 EAST
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0OREM
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0UT
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0840977737
ReturnHeader/PreparerPersonGrp/PhoneNum08012256900
ReturnHeader/PreparerPersonGrp/PreparationDt02023-11-14
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0M PAUL WINWARD CPA
ReturnHeader/ReturnTs02023-11-14T16:10:34-05:00
ReturnHeader/ReturnTypeCd0990

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.10$0.60$1.50$3.51$3.37$0.14
2023Detailed filing. Detailed filing data is available for this year.$1.62$0.28$1.34$2.64$2.51$0.14
2022Detailed filing. Detailed filing data is available for this year.$1.32$0.16$1.17$2.25$1.93$0.32
2021Detailed filing. Detailed filing data is available for this year.$0.99$0.11$0.88$1.67$1.32$0.35
2020Detailed filing. Detailed filing data is available for this year.$0.91$0.38$0.53$1.49$1.55$0.06
2019Detailed filing. Detailed filing data is available for this year.$0.82$0.23$0.59$2.84$2.82$0.02
2018Detailed filing. Detailed filing data is available for this year.$0.71$0.15$0.56$2.28$2.29$0.01
2017Detailed filing. Detailed filing data is available for this year.$0.75$0.18$0.57$1.93$1.83$0.10
2016Detailed filing. Detailed filing data is available for this year.$0.62$0.15$0.47$1.93$1.87$0.06
2015Detailed filing. Detailed filing data is available for this year.$0.52$0.12$0.40$1.72$1.59$0.14
2014Detailed filing. Detailed filing data is available for this year.$0.36$0.09$0.27$1.57$1.52$0.05
2013Detailed filing. Detailed filing data is available for this year.$0.34$0.12$0.23$1.29$1.36$0.07
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.50$0.19$0.31$1.39
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.56$0.16$0.40$1.43
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.44$0.07$0.36$1.33