Civic Intelligence

Transfair USA

EIN 41-1848081 • 501(c)3 • Oakland, CA

Profile

Fair trade usa enables sustainable development and community empowerment by cultivating a more equitable global trade model that benefits farmers, workers, consumers, industry, and the earth. We achieve our mission by certifying and promoting fair trade products.

360 Grand Ave 311Oakland, CA 94610-4840

www.fairtradeusa.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

53rd percentile

0.20x

Higher debt load relative to assets than 53% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2024

Liabilities / Revenue

41st percentile

0.16x

Higher debt load relative to revenue than 41% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2024

Net Margin

61st percentile

9.9%

Higher net margin than 61% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

83rd percentile

24%

Faster asset growth than 83% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Annualized from 2023 to 2024

Revenue Growth

58th percentile

11%

Faster revenue growth than 58% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Annualized from 2023 to 2024

Assets

Up

$17,654,122

Up $3,360,389 (+24%) from 2023

Liabilities

Up

$3,529,090

Up $1,172,566 (+50%) from 2023

Net Assets

Up

$14,125,032

Up $2,187,823 (+18%) from 2023

Revenue

Up

$22,184,153

Up $2,134,733 (+11%) from 2023

Expenses

Down

$19,996,330

Down $2,264,427 (-10%) from 2023

Net Income

Up

$2,187,823

Up $4,399,160 (+199%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$20M$10M$0-$10MAssets 2010: $5,513,420Liabilities 2010: $6,509,918Net Assets 2010: -$996,4982010Assets 2011: $7,149,402Liabilities 2011: $6,561,089Net Assets 2011: $588,3132011Assets 2012: $7,434,958Liabilities 2012: $6,091,880Net Assets 2012: $1,343,0782012Assets 2013: $5,227,741Liabilities 2013: $4,940,889Net Assets 2013: $286,8522013Assets 2014: $8,941,188Liabilities 2014: $6,951,865Net Assets 2014: $1,989,3232014Assets 2015: $15,216,705Liabilities 2015: $10,445,612Net Assets 2015: $4,771,0932015Assets 2016: $16,403,137Liabilities 2016: $7,551,420Net Assets 2016: $8,851,7172016Assets 2017: $14,409,426Liabilities 2017: $3,553,492Net Assets 2017: $10,855,9342017Assets 2018: $11,759,883Liabilities 2018: $3,319,010Net Assets 2018: $8,440,8732018Assets 2019: $11,759,916Liabilities 2019: $4,221,678Net Assets 2019: $7,538,2382019Assets 2020: $15,359,728Liabilities 2020: $7,038,312Net Assets 2020: $8,321,4162020Assets 2021: $19,057,567Liabilities 2021: $6,186,790Net Assets 2021: $12,870,7772021Assets 2022: $17,798,832Liabilities 2022: $3,650,286Net Assets 2022: $14,148,5462022Assets 2023: $14,293,733Liabilities 2023: $2,356,524Net Assets 2023: $11,937,2092023Assets 2024: $17,654,122Liabilities 2024: $3,529,090Net Assets 2024: $14,125,0322024

Highlighted filing

2024

Assets$17,654,122
Liabilities$3,529,090
Net Assets$14,125,032

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$30M$20M$10M$0-$10MExpenses 2010: $9,675,3492010Expenses 2011: $8,949,7852011Expenses 2012: $9,092,1682012Revenue 2013: $9,762,151Expenses 2013: $10,818,377Net Income 2013: -$1,056,2262013Revenue 2014: $12,183,049Expenses 2014: $10,480,578Net Income 2014: $1,702,4712014Revenue 2015: $14,557,853Expenses 2015: $11,744,835Net Income 2015: $2,813,0182015Revenue 2016: $17,863,412Expenses 2016: $13,779,490Net Income 2016: $4,083,9222016Revenue 2017: $19,123,610Expenses 2017: $17,119,393Net Income 2017: $2,004,2172017Revenue 2018: $17,996,406Expenses 2018: $20,411,467Net Income 2018: -$2,415,0612018Revenue 2019: $21,632,559Expenses 2019: $22,535,194Net Income 2019: -$902,6352019Revenue 2020: $20,779,046Expenses 2020: $19,995,868Net Income 2020: $783,1782020Revenue 2021: $24,006,067Expenses 2021: $19,406,706Net Income 2021: $4,599,3612021Revenue 2022: $25,129,565Expenses 2022: $23,781,796Net Income 2022: $1,347,7692022Revenue 2023: $20,049,420Expenses 2023: $22,260,757Net Income 2023: -$2,211,3372023Revenue 2024: $22,184,153Expenses 2024: $19,996,330Net Income 2024: $2,187,8232024

Highlighted filing

2024

Revenue$22,184,153
Expenses$19,996,330
Net Income$2,187,823

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$17.7$3.53$14.1$22.2$20.0$2.19
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$14.3$2.36$11.9$20.0$22.3$2.21
2022Detailed filing. Detailed filing data is available for this year.$17.8$3.65$14.1$25.1$23.8$1.35
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$19.1$6.19$12.9$24.0$19.4$4.60
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$15.4$7.04$8.32$20.8$20.0$0.78
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$11.8$4.22$7.54$21.6$22.5$0.90
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$11.8$3.32$8.44$18.0$20.4$2.42
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$14.4$3.55$10.9$19.1$17.1$2.00
2016Detailed filing. Detailed filing data is available for this year.$16.4$7.55$8.85$17.9$13.8$4.08
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$15.2$10.4$4.77$14.6$11.7$2.81
2014Detailed filing. Detailed filing data is available for this year.$8.94$6.95$1.99$12.2$10.5$1.70
2013Detailed filing. Detailed filing data is available for this year.$5.23$4.94$0.29$9.76$10.8$1.06
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.43$6.09$1.34$9.09
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.15$6.56$0.59$8.95
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.51$6.51$1.00$9.68
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 12, 2025
Return Version
2024v5.2
Gross Receipts
$22,184,153
Mission and Program Overview

Mission

Fair trade usa enables sustainable development and community empowerment by cultivating a more equitable global trade model that benefits farmers, workers, consumers, industry, and the earth. We achieve our mission by certifying and promoting fair trade products.

The fair trade certified label integrates a comprehensive set of economic, environmental, and stringent social standards, all of which are independently audited under the fair trade usa certification process.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable$5,402,646$6,244,541▲ $841,895
Savings and Temporary Cash Investments$3,576,948$6,241,073▲ $2,664,125
Cash and Non-Interest-Bearing Accounts$4,287,511$3,828,667▼ $458,844
Prepaid Expenses and Deferred Charges$657,023$757,649▲ $100,626
Pledges and Grants Receivable$249,891$540,025▲ $290,134
Land, Buildings, and Equipment, Net$119,062$39,966▼ $79,096
Total Assets$14,293,733$17,654,122▲ $3,360,389
Other Assets Total$652$2,201▲ $1,549
Liabilities
Accounts Payable and Accrued Expenses$2,114,264$3,431,580▲ $1,317,316
Deferred Revenue$242,260$97,510▼ $144,750
Total Liabilities$2,356,524$3,529,090▲ $1,172,566
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$10,967,788$13,466,895▲ $2,499,107
Net Assets With Donor Restrictions$969,421$658,137▼ $311,284
Total Net Assets Fund Balance$11,937,209$14,125,032▲ $2,187,823
Total Liabilities and Net Assets / Fund Balance$14,293,733$17,654,122▲ $3,360,389

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$39,966$1,069,303$1,109,269
Other Land Buildings$0$472,673$472,673
Leasehold Improvements$0$68,930$68,930
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Paul RiceCEO (thru 9/24)FT$321,625$147,649$469,274
Jose Carlos RuizCFO and TreasurerFT$233,438$87,407$320,845
Meagan SiddiquiHead of Digital TechnologyFT$210,924$74,224$285,148
Sugumar RamanChief Program OfficerFT$258,132$21,120$279,252
Felipe ArangoCOO/interim CEO (as of 9/24)FT$254,093-$254,093
Matt PopeVice President of EngineerFT$186,750$59,419$246,169
Abby AyersSr. Director of Retail (thru 12/24)FT$136,617$100,171$236,788
Maria Aparecida Dias De CostaSenior Director, FinancialFT$181,250$42,226$223,476
Deborah GrayDirector of ProductFT$163,250$37,195$200,445
Magali TranieHead,commercial/marketing (thru 9/24)FT$168,894$19,112$188,006
Magali TranieHead,commercial/marketing (thru 9/24-$106,276$81,730$188,006
Leslie SimmonsSenior Director, Fresh GoodsFT$152,513$31,812$184,325
Dana DufresneChief Growth Officer (as of 10/24)FT$83,063$8,149$91,212

Board Members and Trustees

NameTitle
Ricardo CrisantesChair
Lawrence RuffDirector
Liz BermanDirector
Natasha ChandDirector
Nishant BagadiaDirector
Robert P StillerDirector
Robin EvittsDirector
Sean FooteDirector
Ronnie RobinsonDirector (thru 12/24)
Andrew FerrenSecretary

Highest Paid Contractors

ContractorServicesLocationCompensation
ModelitSoftware Development Services4004 NE 4TH STREET 107-260, Renton, WA 98059, Cs$1,025,985
PC ProfessionalSoftware Development Services1615 WEBSTER STREET, Oakland, CA 94612, Ei$190,630
Vivien Alan FonsecaProducer Services Consulting ServicesMR EN VAN KLEFFENSSTRAAT 12, Arnhem, Nl$153,780
Berkery-pfyl Partners LimitedHead Of Marketing-$147,814
ChainpointConsulting Support For Chainpoint Applic-$124,239
Revenue and Support

Revenue Composition

Contributions and Grants
$976,512
Program Service Revenue
$20,969,498
Investment Income
$230,309
Other Revenue
$7,834
All Other Contributions
$976,512
Change in Net Assets
$2,187,823
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$12,595,531
Other Expenses$7,356,835
Total Fundraising Expense$1,575,487
Grants and Similar Amounts Paid$43,964
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$4,966,270$954,392$515,733$6,436,395
Fees for Services Other$4,168,312$365,129$308,455$4,841,896
Other Employee Benefits$2,032,102$897,591$343,116$3,272,809
Current Officers, Directors, Trustees, and Key Employees$1,456,633$279,928$151,267$1,887,828
Information Technology$963,674$197,012$64,031$1,224,717
Payroll Taxes$563,329$108,258$58,500$730,087
Travel$326,333$22,642$51,411$400,386
Pension Plan Contributions$207,105$39,800$21,507$268,412
Conferences and Meetings$193,392$882$9,690$203,964
Fees for Services Accounting$75,512$14,511$7,842$97,865
Depreciation Depletion$68,977$13,256$7,163$89,396
Insurance$67,859$13,041$7,047$87,947
Fees for Services Legal$50,350$9,676$5,229$65,255
Advertising$54,472$5$2,933$57,410
Foreign Grants$43,964--$43,964
Other Expenses$18,221$3,549$1,893$23,663
All Other Expenses$13,595--$13,595
Occupancy$4,866--$4,866
Total Functional Expenses$15,464,290$2,956,553$1,575,487$19,996,330
International Activity

International Summary

Offices
0
Employees
44
Spending
$2,355,360

International Compliance

Foreign grant records maintained
Yes
Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
South AmericaProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services013$691,673
North AmericaProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services015$535,871
Europe (including Iceland & Greenland)Program ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services02$443,929
East Asia and the PacificProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services07$293,833
Central America and the CaribbeanProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services04$211,850
South AsiaProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services01$75,840
Sub-saharan AfricaProgram ServicesSeafood Program, Meetings, Summits and Supply Chain Related Expenses & Services02$58,400
South AmericaGrantmaking-0-$12,000
Central America and the CaribbeanGrantmaking-0-$11,964
Sub-saharan AfricaGrantmaking-0-$11,500
Sub-saharan AfricaGrantmaking-0-$8,500
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

Once the 990 draft is complete, it is shared with the audit committee. A follow-up meeting with the audit committee, the coo, and the chief financial officer is scheduled for q&a. We also engage in a presentation by our external tax preparer. Finally, the audit committee engages with the board of directors to recommend the approval of the 990 forms.

Form 990, Part VI, Section B, Line 12C

Once a year, the organization shares a list of vendors and business partners with the board, advisory council, and key employees. The board must then sign a conflict of interest compliance statement. Any potential conflicts are reviewed by the full board. Employee participation in any company that is a fair trade usa licensee is prohibited without the president's written consent. Employees must disclose any current or prospective positions with potential or actual licensees or competitors to the president, who, along with the supervisor, will evaluate the conflict. The president will decide if the outside position creates a conflict and communicate the necessary action, which may include resigning from the position.

Form 990, Part VI, Section B, Line 15

The board's compensation committee sets the ceo's compensation. The president/ceo sets compensation for other officers. A detailed compensation study, updated annually using various sources, and the achievement of annual performance goals are used to determine compensation rates.

Form 990, Part VI, Section C, Line 19

The independent contractor audited report is available in fair trade usa website, www.fairtradecertified.org, and upon request. The governing documents and conflict of interest policy is available upon request.

Filing and Contact Details

Filer

Filer Name
Transfair USA
EIN
41-1848081
Phone
5106635260
Address
360 GRAND AVE 311, OAKLAND, CA 94610-4840
Doing Business As
Fair Trade USA

Signing Officer

Name
Jose Carlos Ruiz
Title
CFO
Phone
5106635260
Signed
2025-11-12
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Felipe Arango
Formed
1996
Legal Domicile
Mn
Voting Board Members
9
Independent Board Members
9
Employees
99
Volunteers
0

Preparer

Firm
Baker Tilly Advisory Group Lp
Address
101 SECOND STREET SUITE 900, SAN FRANCISCO, CA 94105
Preparer
Qi Wen Liang
Phone
4159561500
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Consulting & contractor services: program service expenses 2,687,499. Management and general expenses 365,129. Fundraising expenses 279,089. Total expenses 3,331,717. Other fees for services: program service expenses 1,480,813. Management and general expenses 0. Fundraising expenses 29,366. Total expenses 1,510,179.

Financial Statement Notes

PART X, LINE 2:

The organization is a qualified organization exempt from federal, minnesota and california income taxes under the provisions of sections 501(c)(3) of the internal revenue code, chapter 317a of the minnesota statutes and 23701d of the california revenue and taxation code. Accordingly, no provision for federal, minnesota, or california income tax is reflected in the accompanying financial statements. The organization recognizes the effects of its income tax positions only if those positions are more likely than not of being sustained. The organization has evaluated its tax positions and has concluded as of december 31, 2024 and 2023, that the organization does not have any significant uncertain tax positions for which a reserve would be necessary.

Raw XML AppendixShowing 400 of 979 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
IRS990/AccountantCompileOrReviewInd00
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IRS990/AccountsReceivableGrp/EOYAmt06244541
IRS990/ActivitiesConductedPrtshpInd00
IRS990/ActivityOrMissionDesc0THE FAIR TRADE CERTIFIED LABEL INTEGRATES A COMPREHENSIVE SET OF ECONOMIC, ENVIRONMENTAL, AND STRINGENT SOCIAL STANDARDS, ALL OF WHICH ARE INDEPENDENTLY AUDITED UNDER THE FAIR TRADE USA CERTIFICATION PROCESS.
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IRS990/Desc0THE FAIR TRADE CERTIFIED COFFEE PROGRAM CONTINUED TO DRIVE MEANINGFUL CHANGE IN 2024 THROUGH RIGOROUS STANDARDS, COMMUNITY DEVELOPMENT FUNDS, AND MINIMUM PRICE GUARANTEESMECHANISMS THAT PROTECT WORKERS, STRENGTHEN FINANCIAL STABILITY, AND EMPOWER COMMUNITIES TO INVEST IN CRITICAL NEEDS. FAIR TRADE USA ALSO ADVANCED CONSUMER ENGAGEMENT BY PARTNERING WITH BRANDS AND EDUCATING SHOPPERS ON THE VALUE OF ETHICAL SOURCING, CONTRIBUTING TO 65% CONSUMER AWARENESS AND THOUSANDS OF FAIR TRADE CERTIFIED PRODUCTS AVAILABLE IN THE MARKETPLACE. BUILDING ON THIS MOMENTUM, WE LAUNCHED A COFFEE INNOVATION INITIATIVE IN PARTNERSHIP WITH IDEO.ORG AND A GLOBAL COFFEE IMPACT ADVISORY BOARD TO EXPLORE NEW SOLUTIONS THAT ADDRESS POVERTY, CLIMATE RESILIENCE, AND LONG-TERM SUPPLY CHAIN SUSTAINABILITY.
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IRS990/Form990PartVIISectionAGrp/TitleTxt1CFO AND TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt2HEAD OF DIGITAL TECHNOLOGY
IRS990/Form990PartVIISectionAGrp/TitleTxt3CHIEF PROGRAM OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt4COO/INTERIM CEO (AS OF 9/24)
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IRS990/Form990PartVIISectionAGrp/TitleTxt7SENIOR DIRECTOR, FINANCIAL
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR OF PRODUCT
IRS990/Form990PartVIISectionAGrp/TitleTxt9HEAD,COMMERCIAL/MARKETING (THRU 9/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt10SENIOR DIRECTOR, FRESH GOODS
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IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt14SECRETARY
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IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR
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IRS990/MissionDesc0FAIR TRADE USA IS BUILDING AN INNOVATIVE MODEL OF RESPONSIBLE BUSINESS, CONSCIOUS CONSUMERISM, AND SHARED VALUE TO ELIMINATE POVERTY AND ENABLE A SUSTAINABLE DEVELOPMENT FOR FARMERS, WORKERS, THEIR FAMILIES, AND COMMUNITIES AROUND THE WORLD.
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