Civic Intelligence

Visit Pensacola Inc

990 • Fiscal year 2020 • EIN 46-3684826

Oct 01, 2019 to Sep 30, 2020 • Filed on Feb 28, 2021

1401 E Gregory StreetPensacola, FL 32502

(850) 434-7626

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

73rd percentile

0.41x

Higher debt load relative to assets than 73% of similar nonprofits.

2020 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2020

Liabilities / Revenue

24th percentile

0.12x

Higher debt load relative to revenue than 24% of similar nonprofits.

2020 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2020

Net Margin

33rd percentile

-0.5%

Higher net margin than 33% of similar nonprofits.

2020 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2020

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2020

Asset Growth

53rd percentile

5.2%

Faster asset growth than 53% of similar nonprofits.

2020 filings • 501(c)6 • $5M-$10M nonprofits • Annualized from 2019 to 2020

Revenue Growth

18th percentile

-29%

Faster revenue growth than 18% of similar nonprofits.

2020 filings • 501(c)6 • $5M-$10M nonprofits • Annualized from 2019 to 2020

Assets

Up

$1,881,427

Up $92,609 (+5.2%) from 2019

Net Assets

Down

$1,117,509

Down $34,101 (-3.0%) from 2019

Liabilities

Up

$763,918

Up $126,710 (+20%) from 2019

Revenue

Down

$6,628,617

Down $2,701,063 (-29%) from 2019

Expenses

Down

$6,662,718

Down $2,479,969 (-27%) from 2019

Net Income

Down

-$34,101

Down $221,094 (-118%) from 2019

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$4.0M$3.0M$2.0M$1.0M$0Assets 2014: $717,946Liabilities 2014: $581,804Net Assets 2014: $136,1422014Assets 2015: $726,204Liabilities 2015: $418,364Net Assets 2015: $307,8402015Assets 2016: $1,126,006Liabilities 2016: $723,660Net Assets 2016: $402,3462016Assets 2017: $1,953,187Liabilities 2017: $1,448,683Net Assets 2017: $504,5042017Assets 2018: $1,485,170Liabilities 2018: $520,553Net Assets 2018: $964,6172018Assets 2019: $1,788,818Liabilities 2019: $637,208Net Assets 2019: $1,151,6102019Assets 2020: $1,881,427Liabilities 2020: $763,918Net Assets 2020: $1,117,5092020Assets 2021: $2,535,965Liabilities 2021: $1,245,532Net Assets 2021: $1,290,4332021Assets 2022: $2,855,357Liabilities 2022: $1,418,491Net Assets 2022: $1,436,8662022Assets 2023: $2,850,802Liabilities 2023: $1,161,400Net Assets 2023: $1,689,4022023Assets 2024: $3,662,399Liabilities 2024: $2,095,105Net Assets 2024: $1,567,2942024

Highlighted filing

2020

Assets$1,881,427
Liabilities$763,918
Net Assets$1,117,509

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$15M$10M$5.0M$0-$5.0MRevenue 2014: $4,003,175Expenses 2014: $3,867,033Net Income 2014: $136,1422014Revenue 2015: $4,962,464Expenses 2015: $4,790,766Net Income 2015: $171,6982015Revenue 2016: $7,394,287Expenses 2016: $7,299,781Net Income 2016: $94,5062016Revenue 2017: $8,253,669Expenses 2017: $8,151,511Net Income 2017: $102,1582017Revenue 2018: $9,193,567Expenses 2018: $8,733,454Net Income 2018: $460,1132018Revenue 2019: $9,329,680Expenses 2019: $9,142,687Net Income 2019: $186,9932019Revenue 2020: $6,628,617Expenses 2020: $6,662,718Net Income 2020: -$34,1012020Revenue 2021: $7,930,486Expenses 2021: $7,757,562Net Income 2021: $172,9242021Revenue 2022: $11,517,010Expenses 2022: $11,370,577Net Income 2022: $146,4332022Revenue 2023: $13,318,731Expenses 2023: $13,066,195Net Income 2023: $252,5362023Revenue 2024: $13,964,492Expenses 2024: $14,086,600Net Income 2024: -$122,1082024

Highlighted filing

2020

Revenue$6,628,617
Expenses$6,662,718
Net Income-$34,101
Jump To
Filing Snapshot
Filing Period
Oct 1, 2019 to Sep 30, 2020
Signed
Feb 28, 2021
Return Version
2019v5.0
Gross Receipts
$6,628,617
Mission and Program Overview

Mission

To promote the common business interests of Escambia County, Florida's tourism industry, and to unify the private sector, visitor, tourism, meeting and convention interests of the various incorporated and unincorporated areas of Escambia County.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$270,970$1,387,865▲ $1,116,895
Accounts Receivable$1,399,448$388,891▼ $1,010,557
Prepaid Expenses and Deferred Charges$114,385$102,880▼ $11,505
Land, Buildings, and Equipment, Net$2,298$1,192▼ $1,106
Inventories for Sale or Use$1,717$599▼ $1,118
Savings and Temporary Cash Investments-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Total Assets$1,788,818$1,881,427▲ $92,609
Other Assets Total-$0-
Liabilities
Accounts Payable and Accrued Expenses$596,573$697,218▲ $100,645
Deferred Revenue$40,635$66,700▲ $26,065
Total Liabilities$637,208$763,918▲ $126,710
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,151,610$1,117,509▼ $34,101
Total Net Assets Fund Balance$1,151,610$1,117,509▼ $34,101
Total Liabilities and Net Assets / Fund Balance$1,788,818$1,881,427▲ $92,609

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$1,657$4,101$5,758
Other Land Buildings$-465$3,006$2,541
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Darien SchaeferPresidentFT$63,038$63,038
Steve HayesPast-PresidentFT$46,757$46,757

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$6,604,549
Program Service Revenue
$14,135
Investment Income
$0
Other Revenue
$9,933
All Other Contributions
$6,493,908
Change in Net Assets
$-34,101
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$5,509,147
Salaries, Compensation, and Employee Benefits$1,153,571
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$3,423,296$3,031-$3,426,327
Other Salaries and Wages$732,274$216,253-$948,527
Occupancy$89,990$40,097-$130,087
Current Officers, Directors, Trustees, and Key Employees---$109,795
Payroll Taxes$65,905$29,344-$95,249
Other Expenses$31,944$14,131-$46,075
Travel$38,031$5,438-$43,469
Information Technology$26,677$11,800-$38,477
Office Expenses$28,511$9,149-$37,660
Fees for Services Other-$35,140-$35,140
All Other Expenses$19,203$14,930-$34,133
Conferences and Meetings$32,176--$32,176
Insurance$17,455$7,722-$25,177
Depreciation Depletion---$1,106
Total Functional Expenses$6,007,256$544,561$0$6,662,718
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

Form 990 is made available for review upon request by any governing body member or officer.

Form 990, Part VI, Line 12C: Explanation of Monitoring and Enforcement of Conflicts

The Conflict of Interest Policy is covered in the employee handbook under "Business Ethics and Conduct". All employees have signed a document acknowledging that they have read and understand the policies covered.

Form 990, Part VI, Line 15A: Compensation Review & Approval Process - CEO, Top Management

The oversight/compensation committee is responsible for the review and recommendation on the President's annual compensation. The committee has a variety of industry data including comparable positions, geographic location, cost of living and overall performance to assist in making their final recommendations.

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

The Organization's governing documents, conflict of interest policy, Form 990, and financial statements are made available to members and non-menbers upon request.

Filing and Contact Details

Filer

Filer Name
Visit Pensacola Inc
EIN
46-3684826
Phone
8504347626
Address
1401 E Gregory Street, Pensacola, FL 32502

Signing Officer

Name
Darien Schaefer
Title
President
Signed
2021-02-28
Discuss with paid preparer
Yes

Organization Details

Formed
2013
Legal Domicile
Fl
Voting Board Members
11
Independent Board Members
11
Employees
24

Preparer

Firm
Jason R Loeffler CPA PA
Address
9515-A Holsberry Rd, Pensacola, FL 32534
Preparer
Jason Loeffler CPA
Phone
8504786811
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Form 990 is made available for review upon request by any governing body member or officer.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1The Conflict of Interest Policy is covered in the employee handbook under "Business Ethics and Conduct". All employees have signed a document acknowledging that they have read and understand the policies covered.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2The oversight/compensation committee is responsible for the review and recommendation on the President's annual compensation. The committee has a variety of industry data including comparable positions, geographic location, cost of living and overall performance to assist in making their final recommendations.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3The Organization's governing documents, conflict of interest policy, Form 990, and financial statements are made available to members and non-menbers upon request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Line 11b: Form 990 Review Process
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Line 12c: Explanation of Monitoring and Enforcement of Conflicts
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Line 15a: Compensation Review & Approval Process - CEO, Top Management
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
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