Civic Intelligence

Starting Hearts Inc.

990 • Fiscal year 2022 • EIN 27-3008262

Jan 01, 2022 to Dec 31, 2022 • Filed on Sep 07, 2023

Organization Profilewww.startinghearts.org
100 West Beaver Creek Blvd STE 219Avon, CO 81620

(970) 763-5306

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

85th percentile

0.43x

Higher debt load relative to assets than 85% of similar nonprofits.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2022

Liabilities / Revenue

90th percentile

0.86x

Higher debt load relative to revenue than 90% of similar nonprofits.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2022

Net Margin

59th percentile

12%

Higher net margin than 59% of similar nonprofits.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2022

Top Officer Pay

83rd percentile

$84,000

Higher top officer pay than 83% of similar nonprofits.

Top officer pay equals 28.4% of source-year revenue.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2022

Asset Growth

61st percentile

7.5%

Faster asset growth than 61% of similar nonprofits.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2021 to 2022

Revenue Growth

28th percentile

-8.7%

Faster revenue growth than 28% of similar nonprofits.

2022 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2021 to 2022

Balance Sheet
Liabilities / Assets85th percentile

Assets

Up

$591,053

Up $41,284 (+7.5%) from 2021

Net Assets

Up

$336,180

Up $34,771 (+12%) from 2021

Liabilities

Up

$254,873

Up $6,513 (+2.6%) from 2021

Revenue And Expenses
Liabilities / Revenue90th percentileNet Margin59th percentile

Revenue

Down

$295,942

Down $28,056 (-8.7%) from 2021

Expenses

Down

$261,904

Down $109,638 (-30%) from 2021

Net Income

Up

$34,038

Up $81,582 (+172%) from 2021

Historical Trend

Balance Sheet Trend

Asset Growth61st percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$800K$600K$400K$200K$0Assets 2013: $38,466Liabilities 2013: $14,514Net Assets 2013: $23,9522013Assets 2014: $64,747Liabilities 2014: $5,358Net Assets 2014: $59,3892014Assets 2015: $314,051Liabilities 2015: $22,340Net Assets 2015: $291,7112015Assets 2017: $332,852Liabilities 2017: $25Net Assets 2017: $332,8272017Assets 2018: $429,242Liabilities 2018: $53,477Net Assets 2018: $375,7652018Assets 2019: $425,729Liabilities 2019: $51,549Net Assets 2019: $374,1802019Assets 2020: $609,172Liabilities 2020: $276,149Net Assets 2020: $333,0232020Assets 2021: $549,769Liabilities 2021: $248,360Net Assets 2021: $301,4092021Assets 2022: $591,053Liabilities 2022: $254,873Net Assets 2022: $336,1802022Assets 2023: $684,474Liabilities 2023: $387,919Net Assets 2023: $296,5552023Assets 2024: $666,419Liabilities 2024: $423,784Net Assets 2024: $242,6352024

Highlighted filing

2022

Assets$591,053
Liabilities$254,873
Net Assets$336,180
Open 2022 Filing

Operations Trend

Revenue Growth28th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$600K$400K$200K$0-$200KRevenue 2013: $55,690Expenses 2013: $42,631Net Income 2013: $13,0592013Revenue 2014: $199,503Expenses 2014: $164,066Net Income 2014: $35,4372014Revenue 2015: $380,871Expenses 2015: $148,549Net Income 2015: $232,3222015Revenue 2017: $347,395Expenses 2017: $317,207Net Income 2017: $30,1882017Revenue 2018: $457,395Expenses 2018: $411,809Net Income 2018: $45,5862018Revenue 2019: $391,665Expenses 2019: $393,250Net Income 2019: -$1,5852019Revenue 2020: $431,561Expenses 2020: $472,718Net Income 2020: -$41,1572020Revenue 2021: $323,998Expenses 2021: $371,542Net Income 2021: -$47,5442021Revenue 2022: $295,942Expenses 2022: $261,904Net Income 2022: $34,0382022Revenue 2023: $310,830Expenses 2023: $331,040Net Income 2023: -$20,2102023Revenue 2024: $314,048Expenses 2024: $367,969Net Income 2024: -$53,9212024

Highlighted filing

2022

Revenue$295,942
Expenses$261,904
Net Income$34,038
Open 2022 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2022 to Dec 31, 2022
Signed
Sep 7, 2023
Return Version
2022v5.0
Gross Receipts
$372,068
Mission and Program Overview

Mission

To save the lives of sudden cardiac arrest victims.

The Organizations mission is to save the lives of sudden cardiac arrest victims.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$318,731$336,180▲ $17,449
Intangible Assets$163,560$223,686▲ $60,126
Accounts Receivable$42,607$117,086▲ $74,479
Land, Buildings, and Equipment, Net$119,209$112,736▼ $6,473
Cash and Non-Interest-Bearing Accounts$119,956$89,753▼ $30,203
Inventories for Sale or Use$45,150$27,768▼ $17,382
Savings and Temporary Cash Investments$60,020$20,024▼ $39,996
Pd in Cap Srpls Land Bldg Eqp Fund$-16,589--
Total Assets$550,502$591,053▲ $40,551
Liabilities
Other Liabilities$186,076$197,787▲ $11,711
Deferred Revenue$51,549$50,000▼ $1,549
Accounts Payable and Accrued Expenses$10,735$7,086▼ $3,649
Total Liabilities$248,360$254,873▲ $6,513
Net Assets / Fund Balance
Total Net Assets Fund Balance$302,142$336,180▲ $34,038
Total Liabilities and Net Assets / Fund Balance$550,502$591,053▲ $40,551

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$112,531$42,701$155,232
Other Land Buildings-$15,000$15,000
Equipment$205$11,819$12,024
Compensation and Service Providers
Top Officer Pay83rd percentile

Employees

NameTitleFull / Part TimeBaseTotal
Alan HimelfarbExecutive DirectorFT$84,000$84,000
Janet NewmanDirector-$24,000$24,000

Board Members and Trustees

NameTitle
Birch BarronDirector
Mike McgeeDirector
Revenue and Support

Revenue Composition

Contributions and Grants
$213,620
Program Service Revenue
$80,984
Investment Income
$6
Other Revenue
$1,332
All Other Contributions
$205,420
Change in Net Assets
$34,038
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$166,244
Other Expenses$95,660
Total Fundraising Expense$18,636
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$115,787$6,811$13,622$136,220
Other Salaries and Wages$30,024--$30,024
Occupancy$12,466$388$687$13,541
All Other Expenses$7,421$750$916$9,087
Advertising$5,686$379$1,516$7,581
Insurance$3,712$3,712-$7,424
Travel$6,728--$6,728
Depreciation Depletion$4,855$971$647$6,473
Information Technology$5,290$294$294$5,878
Other Expenses$4,050$506$506$5,062
Interest-$4,185-$4,185
Office Expenses$3,201$400$400$4,001
Fees for Services Accounting-$3,910-$3,910
Fees for Services Legal$855$48$48$951
Total Functional Expenses$220,149$23,119$18,636$261,904
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$4,535
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
SBA Loan$155,900
US Bank LOC$30,000
Credit Card Payable$11,887
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990 governing body review Part VI line 11

“Form 990 reviewed by the Executive Director prior to filing.”

CEO executive director top management comp Part VI line 15A

“Compensation is determined by the Board of Directors and is based on experience and industry standards.”

Other officer or key employee compensation Part VI line 15B

“Compensation is determined by the Board of Directors and is based on experience and industry standards.”

Governing documents etc available to public Part VI line 19

“Documents available upon request.”

Filing and Contact Details

Filer

Filer Name
Starting Hearts
EIN
27-3008262
Address
100 West Beaver Creek Blvd STE 219, Avon, CO 81620

Signing Officer

Name
Alan Himelfarb
Title
Executive Direc
Phone
9707635306
Signed
2023-09-07
Discuss with paid preparer
Yes

Organization Details

Formed
2010
Legal Domicile
Co
Voting Board Members
4
Independent Board Members
2
Employees
0

Preparer

Firm
Lathrop Financial Services LLC
Address
PO Box 2098, Edwards, CO 81632-2098
Preparer
Mark Lathrop
Phone
9703162758
Supplemental Narrative

Additional Explanations

Significant program services not listed on prior year return Part III line 2

“The organization is developing intellectual property. The curriculum will be licensed to schools, school districts and companies. It will provide guidance on life saving actions to respond to the emergency of sudden cardiac arrest. The Eagle County school district will be the first license sold which is expected to be for the 2023/2024 school year.”

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IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt055
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt034
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt0137
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.88570
IRS990ScheduleA/PublicSupportTotal170Amt01158639
IRS990ScheduleA/SubstantialContributorsTotAmt0149434
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt0206752
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt0244318
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt0293908
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt0284650
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt0278445
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt01308073
IRS990ScheduleA/TotalSupportAmt01308210
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd0true
IRS990ScheduleD/BuildingsGrp/BookValueAmt0112531
IRS990ScheduleD/BuildingsGrp/DepreciationAmt042701
IRS990ScheduleD/BuildingsGrp/OtherCostOrOtherBasisAmt0155232
IRS990ScheduleD/EquipmentGrp/BookValueAmt0205
IRS990ScheduleD/EquipmentGrp/DepreciationAmt011819
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt012024
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt015000
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt015000
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt011887
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt130000
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt2155900
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0Credit Card Payable
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc1US Bank LOC
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc2SBA Loan
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0112736
IRS990ScheduleD/TotalLiabilityAmt0197787
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Form 990 reviewed by the Executive Director prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Compensation is determined by the Board of Directors and is based on experience and industry standards.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Compensation is determined by the Board of Directors and is based on experience and industry standards.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Documents available upon request.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4The organization is developing intellectual property. The curriculum will be licensed to schools, school districts and companies. It will provide guidance on life saving actions to respond to the emergency of sudden cardiac arrest. The Eagle County school district will be the first license sold which is expected to be for the 2023/2024 school year.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990 governing body review Part VI line 11
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1CEO executive director top management comp Part VI line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Other officer or key employee compensation Part VI line 15b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Governing documents etc available to public Part VI line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Significant program services not listed on prior year return Part III line 2
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0true
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxableDistributionsInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0550502
IRS990/TotalAssetsEOYAmt0591053
IRS990/TotalAssetsGrp/BOYAmt0550502
IRS990/TotalAssetsGrp/EOYAmt0591053
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0213620
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt018636
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt023119
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0220149
IRS990/TotalFunctionalExpensesGrp/TotalAmt0261904
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0248360
IRS990/TotalLiabilitiesEOYAmt0254873
IRS990/TotalLiabilitiesGrp/BOYAmt0248360
IRS990/TotalLiabilitiesGrp/EOYAmt0254873
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0302142
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0336180
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt0220149
IRS990/TotalProgramServiceRevenueAmt080984
IRS990/TotalReportableCompFromOrgAmt0108000
IRS990/TotalRevenueGrp/ExclusionAmt04541
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt077781
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0295942
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0550502
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0591053
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TransactionWithControlEntInd0false
IRS990/TravelGrp/ProgramServicesAmt06728
IRS990/TravelGrp/TotalAmt06728
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/VotingMembersGoverningBodyCnt04
IRS990/VotingMembersIndependentCnt02
IRS990/WebsiteAddressTxt0www.startinghearts.org
IRS990/WhistleblowerPolicyInd0false
IRS990/WrittenPolicyOrProcedureInd0false
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL2
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/OOBSecurityVerificationCd011
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd00
ReturnHeader/BuildTS02023-04-26 12:10:37Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Alan Himelfarb
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Executive Direc
ReturnHeader/BusinessOfficerGrp/PhoneNum09707635306
ReturnHeader/BusinessOfficerGrp/SignatureDt02023-09-07
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Starting Hearts
ReturnHeader/Filer/BusinessNameControlTxt0STAR
ReturnHeader/Filer/EIN0273008262
ReturnHeader/Filer/USAddress/AddressLine1Txt0100 West Beaver Creek Blvd STE 219
ReturnHeader/Filer/USAddress/CityNm0Avon
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CO
ReturnHeader/Filer/USAddress/ZIPCd081620
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0522349851
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Lathrop Financial Services LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0PO Box 2098
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Edwards
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CO
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0816322098

Document Assets

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Filings

Displayed year

2022 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$591,053
Liabilities
$254,873
Net assets
$336,180
Revenue
$295,942
Expenses
$261,904
Net income
$34,038
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$6.66$4.24$2.43$3.14$3.68$0.54
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$6.84$3.88$2.97$3.11$3.31$0.20
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.91$2.55$3.36$2.96$2.62$0.34
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.50$2.48$3.01$3.24$3.72$0.48
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$6.09$2.76$3.33$4.32$4.73$0.41
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.26$0.52$3.74$3.92$3.93$0.02
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.29$0.53$3.76$4.57$4.12$0.46
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.33$0.00$3.33$3.47$3.17$0.30
2015Detailed filing. Detailed filing data is available for this year.$3.14$0.22$2.92$3.81$1.49$2.32
2014Detailed filing. Detailed filing data is available for this year.$0.65$0.05$0.59$2.00$1.64$0.35
2013Detailed filing. Detailed filing data is available for this year.$0.38$0.15$0.24$0.56$0.43$0.13