Civic Intelligence

Lodi Conference and Visitors Bureau

EIN 20-1901995 • 501(c)6 • Lodi, CA

Profile

To stimulate local economic growth through education and promotion of the lodi area as a tourism destination.

25 N School StLodi, CA 95240

www.visitlodi.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

16th percentile

0.00x

Higher debt load relative to assets than 16% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

16th percentile

0.00x

Higher debt load relative to revenue than 16% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Net Margin

29th percentile

-1.5%

Higher net margin than 29% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

16th percentile

-7.4%

Faster asset growth than 16% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

21st percentile

-3.2%

Faster revenue growth than 21% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets16th percentile

Assets

Down

$1,245,480

Down $99,570 (-7.4%) from 2023

Liabilities

Up

$3,800

Up $1,723 (+83%) from 2023

Net Assets

Down

$1,241,680

Down $101,293 (-7.5%) from 2023

Operations
Liabilities / Revenue16th percentileNet Margin29th percentile

Revenue

Down

$1,231,222

Down $41,231 (-3.2%) from 2023

Expenses

Up

$1,249,766

Up $103,951 (+9.1%) from 2023

Net Income

Down

-$18,544

Down $145,182 (-115%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth16th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.5M$1.0M$500K$0Assets 2010: $229,361Liabilities 2010: $852Net Assets 2010: $228,5092010Assets 2011: $288,212Liabilities 2011: $3,501Net Assets 2011: $284,7112011Assets 2012: $335,394Liabilities 2012: $5,551Net Assets 2012: $329,8432012Assets 2013: $361,687Liabilities 2013: $7,596Net Assets 2013: $354,0912013Assets 2014: $436,961Liabilities 2014: $8,677Net Assets 2014: $428,2842014Assets 2015: $437,783Liabilities 2015: $12,138Net Assets 2015: $425,6452015Assets 2016: $557,783Liabilities 2016: $8,858Net Assets 2016: $548,9252016Assets 2017: $668,537Liabilities 2017: $5,075Net Assets 2017: $663,4622017Assets 2018: $623,356Liabilities 2018: $5,117Net Assets 2018: $618,2392018Assets 2019: $598,016Liabilities 2019: $2,029Net Assets 2019: $595,9872019Assets 2020: $744,816Liabilities 2020: $1,912Net Assets 2020: $742,9042020Assets 2021: $1,005,787Liabilities 2021: $1,996Net Assets 2021: $1,003,7912021Assets 2022: $1,218,153Liabilities 2022: $1,818Net Assets 2022: $1,216,3352022Assets 2023: $1,345,050Liabilities 2023: $2,077Net Assets 2023: $1,342,9732023Assets 2024: $1,245,480Liabilities 2024: $3,800Net Assets 2024: $1,241,6802024

Highlighted filing

2024

Assets$1,245,480
Liabilities$3,800
Net Assets$1,241,680
Open 2024 Filing

Operations Trend

Revenue Growth21st percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2010: $323,145Expenses 2010: $294,572Net Income 2010: $28,5732010Revenue 2011: $357,138Expenses 2011: $300,936Net Income 2011: $56,2022011Revenue 2012: $408,868Expenses 2012: $363,736Net Income 2012: $45,1322012Revenue 2013: $438,796Expenses 2013: $414,548Net Income 2013: $24,2482013Revenue 2014: $491,905Expenses 2014: $417,712Net Income 2014: $74,1932014Revenue 2015: $553,834Expenses 2015: $556,473Net Income 2015: -$2,6392015Revenue 2016: $841,015Expenses 2016: $717,735Net Income 2016: $123,2802016Revenue 2017: $839,433Expenses 2017: $731,471Net Income 2017: $107,9622017Revenue 2018: $802,139Expenses 2018: $823,553Net Income 2018: -$21,4142018Revenue 2019: $822,522Expenses 2019: $875,323Net Income 2019: -$52,8012019Revenue 2020: $749,340Expenses 2020: $589,822Net Income 2020: $159,5182020Revenue 2021: $1,116,485Expenses 2021: $853,437Net Income 2021: $263,0482021Revenue 2022: $1,272,292Expenses 2022: $1,059,748Net Income 2022: $212,5442022Revenue 2023: $1,272,453Expenses 2023: $1,145,815Net Income 2023: $126,6382023Revenue 2024: $1,231,222Expenses 2024: $1,249,766Net Income 2024: -$18,5442024

Highlighted filing

2024

Revenue$1,231,222
Expenses$1,249,766
Net Income-$18,544
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$1,245,480
Liabilities
$3,800
Net assets
$1,241,680
Revenue
$1,231,222
Expenses
$1,249,766
Net income
-$18,544
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.25$0.00$1.24$1.23$1.25$0.02
2023Detailed filing. Detailed filing data is available for this year.$1.35$0.00$1.34$1.27$1.15$0.13
2022Detailed filing. Detailed filing data is available for this year.$1.22$0.00$1.22$1.27$1.06$0.21
2021Detailed filing. Detailed filing data is available for this year.$1.01$0.00$1.00$1.12$0.85$0.26
2020Detailed filing. Detailed filing data is available for this year.$0.74$0.00$0.74$0.75$0.59$0.16
2019Detailed filing. Detailed filing data is available for this year.$0.60$0.00$0.60$0.82$0.88$0.05
2018Detailed filing. Detailed filing data is available for this year.$0.62$0.01$0.62$0.80$0.82$0.02
2017Detailed filing. Detailed filing data is available for this year.$0.67$0.01$0.66$0.84$0.73$0.11
2016Detailed filing. Detailed filing data is available for this year.$0.56$0.01$0.55$0.84$0.72$0.12
2015Detailed filing. Detailed filing data is available for this year.$0.44$0.01$0.43$0.55$0.56$0.00
2014Detailed filing. Detailed filing data is available for this year.$0.44$0.01$0.43$0.49$0.42$0.07
2013Detailed filing. Detailed filing data is available for this year.$0.36$0.01$0.35$0.44$0.41$0.02
2012Summary only. Only limited summary data is available for this year.$0.34$0.01$0.33$0.41$0.36$0.05
2011Summary only. Only limited summary data is available for this year.$0.29$0.00$0.28$0.36$0.30$0.06
2010Summary only. Only limited summary data is available for this year.$0.23$0.00$0.23$0.32$0.29$0.03
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 13, 2025
Return Version
2024v5.2
Gross Receipts
$1,246,370
Mission and Program Overview

Mission

To stimulate local economic growth through education and promotion of the lodi area as a tourism destination.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$1,342,973$1,241,680▼ $101,293
Cash and Non-Interest-Bearing Accounts$746,580$674,453▼ $72,127
Savings and Temporary Cash Investments$500,000$519,100▲ $19,100
Land, Buildings, and Equipment, Net$93,214$31,374▼ $61,840
Prepaid Expenses and Deferred Charges-$16,714-
Inventories for Sale or Use$5,256$3,839▼ $1,417
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Total Assets$1,345,050$1,245,480▼ $99,570
Other Assets Total-$0-
Liabilities
Other Liabilities$2,077$3,800▲ $1,723
Total Liabilities$2,077$3,800▲ $1,723
Net Assets / Fund Balance
Total Net Assets Fund Balance$1,342,973$1,241,680▼ $101,293
Total Liabilities and Net Assets / Fund Balance$1,345,050$1,245,480▼ $99,570

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$29,235$165,469$194,704
Equipment$1,517$64,199$65,716
Other Land Buildings$622$26,712$27,334
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseTotal
Nancy BeckmanPresidentFT$154,024$154,024
Wes RheaCEOFT$40,011$40,011
Revenue and Support

Revenue Composition

Contributions and Grants
$1,199,522
Program Service Revenue
$0
Investment Income
$19,317
Other Revenue
$12,383
All Other Contributions
$1,199,522
Change in Net Assets
$-18,544
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$798,304
Salaries, Compensation, and Employee Benefits$451,462
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising-$427,270-$427,270
Other Salaries and Wages-$208,433-$208,433
Current Officers, Directors, Trustees, and Key Employees-$40,011-$194,035
Fees for Services Other-$60,634-$60,634
All Other Expenses-$52,409-$52,409
Occupancy-$48,503-$48,503
Payroll Taxes-$34,480-$34,480
Pension Plan Contributions-$14,514-$14,514
Information Technology-$12,657-$12,657
Depreciation Depletion-$11,840-$11,840
Other Expenses-$8,562-$8,562
Office Expenses-$5,407-$5,407
Travel-$5,230-$5,230
Insurance-$5,004-$5,004
Fees for Services Accounting-$3,675-$3,675
Total Functional Expenses$0$1,095,742$0$1,249,766
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$22,600
Fundraising Direct Expenses$11,851
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Tourism Lunch$15,465$15,465$8,605$6,860
Marketing Services$7,135$7,135-$7,135
Total Events$22,600$22,600$11,851$10,749
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Credit Card$1,889
Payroll Liabilities$1,711
Sales Tax Payable$200
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“No review was or will be conducted.”

Form 990, Part VI, Section C, Line 19

“No documents available to the public.”

Filing and Contact Details

Filer

Filer Name
Visit Lodi
EIN
20-1901995
Phone
2093651195
Address
25 N SCHOOL ST, LODI, CA 95240

Signing Officer

Name
Wes Rhea
Title
CEO
Signed
2025-11-13
Discuss with paid preparer
Yes

Organization Details

Voting Board Members
4
Independent Board Members
0
Employees
8

Preparer

Firm
Kirsten Poore & Tolson
Address
801 S Ham Ln Ste G, Lodi, CA 95242
Preparer
Romana Gallo-Zamora
Phone
2093341065
Raw XML Appendix348 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt065716
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt029235
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt0165469
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt0194704
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt0622
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt026712
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt027334
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt01889
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt11711
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt2200
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0CREDIT CARD
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc1PAYROLL LIABILITIES
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc2SALES TAX PAYABLE
IRS990ScheduleD/TotalBookValueLandBuildingsAmt031374
IRS990ScheduleD/TotalLiabilityAmt03800
IRS990ScheduleG/AgrmtProfFundraisingActyInd0false
IRS990ScheduleG/FundraisingEventInformationGrp/DirectExpenseSummaryEventsAmt011851
IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm0TOURISM LUNCH
IRS990ScheduleG/FundraisingEventInformationGrp/Event2Nm0MARKETING SERVICES
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageEvent1Amt03046
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageTotalEventsAmt03046
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent1Amt015465
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent2Amt07135
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsTotalAmt022600
IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent1Amt015465
IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent2Amt07135
IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueTotalEventsAmt022600
IRS990ScheduleG/FundraisingEventInformationGrp/NetIncomeSummaryAmt010749
IRS990ScheduleG/FundraisingEventInformationGrp/OthDirectExpnssTotalEventsAmt08605
IRS990ScheduleG/FundraisingEventInformationGrp/OtherDirectExpensesEvent1Amt08605
IRS990ScheduleG/FundraisingEventInformationGrp/RentFacilityCostsEvent1Amt0200
IRS990ScheduleG/FundraisingEventInformationGrp/RentFcltyCostsTotalEventsAmt0200
IRS990ScheduleJ/EquityBasedCompArrngmInd0false
IRS990/ScheduleJRequiredInd0true
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/BaseCompensationFilingOrgAmt0154024
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/PersonNm0NANCY BECKMAN
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TitleTxt0President
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TotalCompensationFilingOrgAmt0154024
IRS990ScheduleJ/SeverancePaymentInd0false
IRS990ScheduleJ/SupplementalNonqualRtrPlanInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0No review was or will be conducted.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1No documents available to the public.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section B, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section C, Line 19
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt01345050
IRS990/TotalAssetsEOYAmt01245480
IRS990/TotalAssetsGrp/BOYAmt01345050
IRS990/TotalAssetsGrp/EOYAmt01245480
IRS990/TotalCompGreaterThan150KInd0true
IRS990/TotalContributionsAmt01199522
IRS990/TotalEmployeeCnt08
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt01095742
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt00
IRS990/TotalFunctionalExpensesGrp/TotalAmt01249766
IRS990/TotalGrossUBIAmt01634
IRS990/TotalLiabilitiesBOYAmt02077
IRS990/TotalLiabilitiesEOYAmt03800
IRS990/TotalLiabilitiesGrp/BOYAmt02077
IRS990/TotalLiabilitiesGrp/EOYAmt03800
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt01342973
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt01241680
IRS990/TotalProgramServiceRevenueAmt00
IRS990/TotalReportableCompFromOrgAmt0194035
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt019317
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt01231222
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt01634
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt01345050
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01245480
IRS990/TravelGrp/ManagementAndGeneralAmt05230
IRS990/TravelGrp/TotalAmt05230
IRS990/UnrelatedBusIncmOverLimitInd0true
IRS990/USAddress/AddressLine1Txt025 N SCHOOL ST
IRS990/USAddress/CityNm0LODI
IRS990/USAddress/StateAbbreviationCd0CA
IRS990/USAddress/ZIPCd095240
IRS990/VotingMembersGoverningBodyCnt04
IRS990/VotingMembersIndependentCnt00
IRS990/WebsiteAddressTxt0www.visitlodi.com
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0WES RHEA
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0CEO
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-13
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISIT LODI
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0201901995
ReturnHeader/Filer/PhoneNum02093651195
ReturnHeader/Filer/USAddress/AddressLine1Txt025 N SCHOOL ST
ReturnHeader/Filer/USAddress/CityNm0LODI
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd095240
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0262316546
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Kirsten Poore & Tolson
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0801 S Ham Ln Ste G
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Lodi
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd095242
ReturnHeader/PreparerPersonGrp/PhoneNum02093341065
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Romana Gallo-Zamora
ReturnHeader/PreparerPersonGrp/SelfEmployedInd0X
ReturnHeader/ReturnTs02025-11-13T12:44:19-08:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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