Civic Intelligence

Media Alliance

990 • Fiscal year 2018 • EIN 94-2563400

Jan 01, 2018 to Dec 31, 2018 • Filed on Jul 18, 2020

2830 20th Street Suite 102San Francisco, CA 94110

(415) 746-9475

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

79th percentile

0.12x

Higher debt load relative to assets than 79% of similar nonprofits.

2018 filings • 501(c)3 • <$500k nonprofits • Source year 2018

Liabilities / Revenue

82nd percentile

0.10x

Higher debt load relative to revenue than 82% of similar nonprofits.

2018 filings • 501(c)3 • <$500k nonprofits • Source year 2018

Net Margin

46th percentile

1.6%

Higher net margin than 46% of similar nonprofits.

2018 filings • 501(c)3 • <$500k nonprofits • Source year 2018

Top Officer Pay

76th percentile

$0

Higher top officer pay than 76% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2018 filings • 501(c)3 • <$500k nonprofits • Source year 2018

Asset Growth

34th percentile

-6.1%

Faster asset growth than 34% of similar nonprofits.

2018 filings • 501(c)3 • <$500k nonprofits • Annualized from 2017 to 2018

Revenue Growth

24th percentile

-20%

Faster revenue growth than 24% of similar nonprofits.

2018 filings • 501(c)3 • <$500k nonprofits • Annualized from 2017 to 2018

Assets

Down

$161,644

Down $10,424 (-6.1%) from 2017

Net Assets

Up

$142,994

Up $3,176 (+2.3%) from 2017

Liabilities

Down

$18,650

Down $13,600 (-42%) from 2017

Revenue

Down

$195,000

Down $49,782 (-20%) from 2017

Expenses

Down

$191,824

Down $57,705 (-23%) from 2017

Net Income

Up

$3,176

Up $7,923 (+167%) from 2017

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$2.0M$1.5M$1.0M$500K$0Assets 2010: $56,885Liabilities 2010: $5,377Net Assets 2010: $51,5082010Assets 2011: $88,856Liabilities 2011: $0Net Assets 2011: $88,8562011Assets 2012: $131,946Liabilities 2012: $15,025Net Assets 2012: $116,9212012Assets 2013: $134,804Liabilities 2013: $0Net Assets 2013: $134,8042013Assets 2014: $145,187Liabilities 2014: $0Net Assets 2014: $145,1872014Assets 2015: $169,010Liabilities 2015: $10,803Net Assets 2015: $158,2072015Assets 2016: $155,188Liabilities 2016: $0Net Assets 2016: $155,1882016Assets 2017: $172,068Liabilities 2017: $32,250Net Assets 2017: $139,8182017Assets 2018: $161,644Liabilities 2018: $18,650Net Assets 2018: $142,9942018Assets 2019: $155,598Liabilities 2019: $0Net Assets 2019: $155,5982019Assets 2020: $173,492Liabilities 2020: $0Net Assets 2020: $173,4922020Assets 2021: $633,350Liabilities 2021: $0Net Assets 2021: $633,3502021Assets 2022: $1,172,669Liabilities 2022: $21,134Net Assets 2022: $1,151,5352022Assets 2023: $1,633,615Liabilities 2023: $112,378Net Assets 2023: $1,521,2372023Assets 2024: $1,536,101Liabilities 2024: $0Net Assets 2024: $1,536,1012024

Highlighted filing

2018

Assets$161,644
Liabilities$18,650
Net Assets$142,994

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$2.0M$1.5M$1.0M$500K$0-$500KExpenses 2010: $78,3802010Expenses 2011: $56,1732011Expenses 2012: $53,0012012Revenue 2013: $116,211Expenses 2013: $89,363Net Income 2013: $26,8482013Revenue 2014: $164,408Expenses 2014: $154,026Net Income 2014: $10,3822014Revenue 2015: $206,807Expenses 2015: $193,787Net Income 2015: $13,0202015Revenue 2016: $227,943Expenses 2016: $213,733Net Income 2016: $14,2102016Revenue 2017: $244,782Expenses 2017: $249,529Net Income 2017: -$4,7472017Revenue 2018: $195,000Expenses 2018: $191,824Net Income 2018: $3,1762018Revenue 2019: $237,000Expenses 2019: $224,396Net Income 2019: $12,6042019Revenue 2020: $359,710Expenses 2020: $341,816Net Income 2020: $17,8942020Revenue 2021: $988,140Expenses 2021: $528,282Net Income 2021: $459,8582021Revenue 2022: $1,603,417Expenses 2022: $1,085,232Net Income 2022: $518,1852022Revenue 2023: $1,916,789Expenses 2023: $1,547,087Net Income 2023: $369,7022023Revenue 2024: $1,487,622Expenses 2024: $1,472,758Net Income 2024: $14,8642024

Highlighted filing

2018

Revenue$195,000
Expenses$191,824
Net Income$3,176
Jump To
Filing Snapshot
Filing Period
Jan 1, 2018 to Dec 31, 2018
Signed
Jul 18, 2020
Return Version
2018v3.0
Gross Receipts
$195,000
Mission and Program Overview

Mission

MA was founded with the belief that in order to ensure the free and unfettered flow of information and ideas necessary to maintain a truly democratic society, media must be accessible, accountable, decentralized, representative of society's diversity and free from covert or overt government control and corporate dominance. MA dedicates itself to fostering a genuine diversity of media voices and perspectives, holding the media accountable for their impact on society and protecting freedom of speech.

Media Alliance is a media resource and advocacy center for media workers, non-profit organizations, and social justice activists.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$68,301$62,011▼ $6,290
Cash and Non-Interest-Bearing Accounts$58,772$40,212▼ $18,560
Pledges and Grants Receivable$32,500$29,500▼ $3,000
Accounts Receivable-$19,538-
Land, Buildings, and Equipment, Net$10,634$9,134▼ $1,500
Inventories for Sale or Use$1,861$1,249▼ $612
Other Notes and Loans Receivable, Net$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Loans From Officers Directors$0$0→ $0
Prepaid Expenses and Deferred Charges$0$0→ $0
Total Assets$172,068$161,644▼ $10,424
Liabilities
Accounts Payable and Accrued Expenses$32,250$18,650▼ $13,600
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Deferred Revenue$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$32,250$18,650▼ $13,600
Net Assets / Fund Balance
Temporarily Rstr Net Assets$68,973$68,973→ $0
Unrestricted Net Assets$39,162$42,338▲ $3,176
Permanently Rstr Net Assets$31,683$31,683→ $0
Total Net Assets Fund Balance$139,818$142,994▲ $3,176
Total Liabilities and Net Assets / Fund Balance$172,068$161,644▼ $10,424

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$0$0$0
Other Land Buildings$0$0$0
Land$0-$0
Equipment$9,134$216,318$0
Leasehold Improvements$0$0$0
Compensation and Service Providers

Board Members and Trustees

NameTitle
Al KielwasserChair of the Board
Samantha CalamariDirector
Tracy RosenbergEd
Phavia KujichaguliaSecretary
Oriana SaportasTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$136,000
Program Service Revenue
$59,000
Investment Income
$0
Other Revenue
$0
All Other Contributions
$38,000
Change in Net Assets
$3,176
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$188,324
Total Fundraising Expense$8,945
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Management$55,000$20,000$0$75,000
Fees for Services Other$26,400$4,200$510$31,110
Information Technology$7,735$2,925$2,130$12,790
Office Expenses$8,650$2,230$1,410$12,290
Other Expenses$11,200$180$770$12,150
Fees for Services Accounting$0$10,000$0$10,000
Occupancy$5,500$650$650$6,800
Travel$4,214$335$75$4,624
Benefits to Members$3,500--$3,500
Advertising-$840$1,450$2,290
Conferences and Meetings$1,650$480$0$2,130
Insurance$1,000$400$400$1,800
Depreciation Depletion$500$150$150$800
Fees for Services Legal$0$500$0$500
Total Functional Expenses$139,989$42,890$8,945$191,824
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$0
Fundraising Gross Income$0
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
Yes
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 6

Individuals and organizations can support the organization's work by becoming members by making an annual contribution of $35, $60, or $100.

Form 990, Part VI, Section A, Line 7A

Every four years, the members ratify the terms of the board members by general election.

Form 990, Part VI, Section A, Line 8B

The board does not have formal committees since it is small in size.

Form 990, Part VI, Section B, Line 11B

Copies distributed.

Form 990, Part VI, Section B, Line 12C

Each board member asked at beginning of year to disclose any conflicts related to services performed by the organization or advocacy campaigns and is instructed to inform of any emerging conflicts or potential conflicts within 10 working days of awareness.

Form 990, Part VI, Section B, Line 15

Board discusses management and decison making structure annually and did so in January of 2018.

Form 990, Part VI, Section C, Line 19

Available upon request by electronic mail or written mail.

Filing and Contact Details

Filer

Filer Name
Media Alliance
EIN
94-2563400
Phone
4157469475
Address
2830 20th Street Suite 102, San Francisco, CA 94110

Signing Officer

Name
Tracy Rosenberg
Title
Executive Director
Phone
4157469475
Signed
2020-07-18

Organization Details

Principal Officer
Tracy Rosenberg
Formed
1976
Legal Domicile
CA
Voting Board Members
5
Independent Board Members
4
Employees
0
Volunteers
50
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Editing, Writing, Research and Graphic Design

Raw XML AppendixShowing 400 of 639 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/PersonNm0Samantha Calamari
IRS990/Form990PartVIISectionAGrp/PersonNm1Tracy Rosenberg
IRS990/Form990PartVIISectionAGrp/PersonNm2Al Kielwasser
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IRS990/MissionDesc0MA was founded with the belief that in order to ensure the free and unfettered flow of information and ideas necessary to maintain a truly democratic society, media must be accessible, accountable, decentralized, representative of society's diversity and free from covert or overt government control and corporate dominance. MA dedicates itself to fostering a genuine diversity of media voices and perspectives, holding the media accountable for their impact on society and protecting freedom of speech.
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IRS990/OccupancyGrp/FundraisingAmt0650
IRS990/OccupancyGrp/ManagementAndGeneralAmt0650
IRS990/OccupancyGrp/ProgramServicesAmt05500
IRS990/OccupancyGrp/TotalAmt06800
IRS990/OfficeExpensesGrp/FundraisingAmt01410
IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt02230
IRS990/OfficeExpensesGrp/ProgramServicesAmt08650
IRS990/OfficeExpensesGrp/TotalAmt012290
IRS990/OfficerMailingAddressInd00
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IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsSFAS117Ind0X
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IRS990/OtherEmployeeBenefitsGrp/TotalAmt00
IRS990/OtherExpensesGrp/Desc0Event Expenses
IRS990/OtherExpensesGrp/Desc1Printing
IRS990/OtherExpensesGrp/FundraisingAmt01400
IRS990/OtherExpensesGrp/FundraisingAmt1770
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt00
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt1180
IRS990/OtherExpensesGrp/ProgramServicesAmt014640
IRS990/OtherExpensesGrp/ProgramServicesAmt111200
IRS990/OtherExpensesGrp/TotalAmt016040
IRS990/OtherExpensesGrp/TotalAmt112150
IRS990/OtherRevenueTotalAmt00
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IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt00
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IRS990/OthNotesLoansReceivableNetGrp/BOYAmt00
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd00
IRS990/PaymentsToAffiliatesGrp/FundraisingAmt00
IRS990/PaymentsToAffiliatesGrp/ManagementAndGeneralAmt00
IRS990/PaymentsToAffiliatesGrp/ProgramServicesAmt00
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayPremiumsPrsnlBnftCntrctInd00
IRS990/PayrollTaxesGrp/FundraisingAmt00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt00
IRS990/PayrollTaxesGrp/ProgramServicesAmt00
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PensionPlanContributionsGrp/FundraisingAmt00
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt00
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PermanentlyRstrNetAssetsGrp/BOYAmt031683
IRS990/PermanentlyRstrNetAssetsGrp/EOYAmt031683
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt032500
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt029500
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt00
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PrincipalOfficerNm0Tracy Rosenberg
IRS990/PriorPeriodAdjustmentsAmt00
IRS990/ProfessionalFundraisingInd00
IRS990/ProgSrvcAccomActy2Grp/Desc0Provide media skills training and publicity assistance for grassroots and community organizations
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt036500
IRS990/ProgSrvcAccomActy2Grp/RevenueAmt065000
IRS990/ProgSrvcAccomActy3Grp/Desc0Fiscally sponsor related projects that have not yet achieved fiscal sponsorship status. List follows. 3 and One Half Films, Aaron Swartz Day PSP, Access GIS, Africa Peace and Youth Development Organization (AYPAD), Alameda Community Radio, All-In-Love.org, David Ayala - Villa Branciforte, Indybay - The Bay Area Independent Media Center, BAYSWAN, Beautiful Machines, The Book of Vaughn, Center for Creative Sustainability, The Chicago Chronicles/The Yummy Sandifer Story, Chicago Media Action: Core Media Project, Common Thread Collective, ECS Productions, Fandom, First Class Gentrification, Far Away, Free Documentaries.org, Friends of Medrar, From Deadrop to Secure Drop, Frontline Whistleblower News, Global Student Square, Grand Productions (Forever Red) , Gray Area, The Homelessness Marathon, It's Always Necessary, KUTZ-FM - Sacramento Freeform, LawMaker, Liminal, The Long Distance Call/Christy Chan, The Spirit of New College- Documentary Film, "Mama D: Still Overcoming", Match Tracks, Maryam Mirbagheri: Where The Mermaids Are/Personality, Midwest Telegraph Media Coop, Mosaic High School Journalism Prohect, Mutiny Radio, My Jah Love, Newsroom By The Bay, Oaktown Teen Times, Open Archive, Out in the Bay, Pacific Rising/Claire Stremple, Queer Histories of the East Bay, Redevelopment Blues, The Resistance A Film By Blake Lewis, Salaam Pakistan - Hazzan Zee, San Diego Journalism Education Association, San Francisco Sex Worker Film and Arts Festival, Surviving San Francisco The Sex Worker Media Library , State of the Art Woman, The Way To Hawassa , Take On Policy News, The Ferret, The Trajectory Project, Artists for Media Diversity, Underwater Transformational Photography Project, Unshame Pain, Your Brothers Blood, Zahra Lari.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt020000
IRS990/ProgSrvcAccomActy3Grp/RevenueAmt029000
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt04499
IRS990/PYContributionsGrantsAmt0138357
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/FundraisingAmt00
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IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0233180
IRS990/PYOtherRevenueAmt00
IRS990/PYProgramServiceRevenueAmt0106425
IRS990/PYRevenuesLessExpensesAmt0-4747
IRS990/PYSalariesCompEmpBnftPaidAmt011850
IRS990/PYTotalExpensesAmt0249529
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt0244782
IRS990/QuidProQuoContributionsInd01
IRS990/QuidProQuoContriDisclInd01
IRS990/RcvblFromDisqualifiedPrsnGrp/BOYAmt00
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IRS990/ReceivablesFromOfficersEtcGrp/BOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt03176
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt00
IRS990/RentalIncomeOrLossGrp/PersonalAmt00
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IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt098000
IRS990/RoyaltiesGrp/FundraisingAmt00
IRS990/RoyaltiesGrp/ManagementAndGeneralAmt00
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IRS990/RoyaltiesRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt068301
IRS990/SavingsAndTempCashInvstGrp/EOYAmt062011
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus1YearAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt00
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt0153000
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt0200607
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt0185036
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt0178157
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt0105408
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt0822208
IRS990ScheduleA/GovtFurnSrvcFcltsVl509Grp/CurrentTaxYearAmt00
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IRS990ScheduleA/GovtFurnSrvcFcltsVl509Grp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl509Grp/CurrentTaxYearMinus3YearsAmt00
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IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearAmt00
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IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus2YearsAmt00

Document Assets

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Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.54$0.00$1.54$1.49$1.47$0.01
2023Detailed filing. Detailed filing data is available for this year.$1.63$0.11$1.52$1.92$1.55$0.37
2022Detailed filing. Detailed filing data is available for this year.$1.17$0.02$1.15$1.60$1.09$0.52
2021Detailed filing. Detailed filing data is available for this year.$0.63$0.00$0.63$0.99$0.53$0.46
2020Detailed filing. Detailed filing data is available for this year.$0.17$0.00$0.17$0.36$0.34$0.02
2019Detailed filing. Detailed filing data is available for this year.$0.16$0.00$0.16$0.24$0.22$0.01
2018Detailed filing. Detailed filing data is available for this year.$0.16$0.02$0.14$0.20$0.19$0.00
2017Detailed filing. Detailed filing data is available for this year.$0.17$0.03$0.14$0.24$0.25$0.00
2016Detailed filing. Detailed filing data is available for this year.$0.16$0.00$0.16$0.23$0.21$0.01
2015Detailed filing. Detailed filing data is available for this year.$0.17$0.01$0.16$0.21$0.19$0.01
2014Detailed filing. Detailed filing data is available for this year.$0.15$0.00$0.15$0.16$0.15$0.01
2013Detailed filing. Detailed filing data is available for this year.$0.13$0.00$0.13$0.12$0.09$0.03
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.13$0.02$0.12$0.05
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.09$0.00$0.09$0.06
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.06$0.01$0.05$0.08
Peer Organizations

Similar nonprofits based on the same Siviq industry and scale cohort. 2018 filings • 501(c)3 • <$500k nonprofits