Civic Intelligence

Media Alliance

990 • Fiscal year 2015 • EIN 94-2563400

Jan 01, 2015 to Dec 31, 2015 • Filed on May 23, 2017

Organization Profilewww.media-alliance.org
2830 20th Street Suite 102San Francisco, CA 94110

(415) 746-9475

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

74th percentile

0.06x

Higher debt load relative to assets than 74% of similar nonprofits.

2015 filings • 501(c)3 • <$500k nonprofits • Source year 2015

Liabilities / Revenue

76th percentile

0.05x

Higher debt load relative to revenue than 76% of similar nonprofits.

2015 filings • 501(c)3 • <$500k nonprofits • Source year 2015

Net Margin

57th percentile

6.3%

Higher net margin than 57% of similar nonprofits.

2015 filings • 501(c)3 • <$500k nonprofits • Source year 2015

Top Officer Pay

91st percentile

$45,000

Higher top officer pay than 91% of similar nonprofits.

Top officer pay equals 21.8% of source-year revenue.

2015 filings • 501(c)3 • <$500k nonprofits • Source year 2015

Asset Growth

69th percentile

16%

Faster asset growth than 69% of similar nonprofits.

2015 filings • 501(c)3 • <$500k nonprofits • Annualized from 2014 to 2015

Revenue Growth

76th percentile

26%

Faster revenue growth than 76% of similar nonprofits.

2015 filings • 501(c)3 • <$500k nonprofits • Annualized from 2014 to 2015

Balance Sheet
Liabilities / Assets74th percentile

Assets

Up

$169,010

Up $23,823 (+16%) from 2014

Net Assets

Up

$158,207

Up $13,020 (+9.0%) from 2014

Liabilities

Up

$10,803

Up $10,803 from 2014

Revenue And Expenses
Liabilities / Revenue76th percentileNet Margin57th percentile

Revenue

Up

$206,807

Up $42,399 (+26%) from 2014

Expenses

Up

$193,787

Up $39,761 (+26%) from 2014

Net Income

Up

$13,020

Up $2,638 (+25%) from 2014

Historical Trend

Balance Sheet Trend

Asset Growth69th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$2.0M$1.5M$1.0M$500K$0Assets 2010: $56,885Liabilities 2010: $5,377Net Assets 2010: $51,5082010Assets 2011: $88,856Liabilities 2011: $0Net Assets 2011: $88,8562011Assets 2012: $131,946Liabilities 2012: $15,025Net Assets 2012: $116,9212012Assets 2013: $134,804Liabilities 2013: $0Net Assets 2013: $134,8042013Assets 2014: $145,187Liabilities 2014: $0Net Assets 2014: $145,1872014Assets 2015: $169,010Liabilities 2015: $10,803Net Assets 2015: $158,2072015Assets 2016: $155,188Liabilities 2016: $0Net Assets 2016: $155,1882016Assets 2017: $172,068Liabilities 2017: $32,250Net Assets 2017: $139,8182017Assets 2018: $161,644Liabilities 2018: $18,650Net Assets 2018: $142,9942018Assets 2019: $155,598Liabilities 2019: $0Net Assets 2019: $155,5982019Assets 2020: $173,492Liabilities 2020: $0Net Assets 2020: $173,4922020Assets 2021: $633,350Liabilities 2021: $0Net Assets 2021: $633,3502021Assets 2022: $1,172,669Liabilities 2022: $21,134Net Assets 2022: $1,151,5352022Assets 2023: $1,633,615Liabilities 2023: $112,378Net Assets 2023: $1,521,2372023Assets 2024: $1,536,101Liabilities 2024: $0Net Assets 2024: $1,536,1012024

Highlighted filing

2015

Assets$169,010
Liabilities$10,803
Net Assets$158,207
Open 2015 Filing

Operations Trend

Revenue Growth76th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$2.0M$1.5M$1.0M$500K$0-$500KExpenses 2010: $78,3802010Expenses 2011: $56,1732011Expenses 2012: $53,0012012Revenue 2013: $116,211Expenses 2013: $89,363Net Income 2013: $26,8482013Revenue 2014: $164,408Expenses 2014: $154,026Net Income 2014: $10,3822014Revenue 2015: $206,807Expenses 2015: $193,787Net Income 2015: $13,0202015Revenue 2016: $227,943Expenses 2016: $213,733Net Income 2016: $14,2102016Revenue 2017: $244,782Expenses 2017: $249,529Net Income 2017: -$4,7472017Revenue 2018: $195,000Expenses 2018: $191,824Net Income 2018: $3,1762018Revenue 2019: $237,000Expenses 2019: $224,396Net Income 2019: $12,6042019Revenue 2020: $359,710Expenses 2020: $341,816Net Income 2020: $17,8942020Revenue 2021: $988,140Expenses 2021: $528,282Net Income 2021: $459,8582021Revenue 2022: $1,603,417Expenses 2022: $1,085,232Net Income 2022: $518,1852022Revenue 2023: $1,916,789Expenses 2023: $1,547,087Net Income 2023: $369,7022023Revenue 2024: $1,487,622Expenses 2024: $1,472,758Net Income 2024: $14,8642024

Highlighted filing

2015

Revenue$206,807
Expenses$193,787
Net Income$13,020
Open 2015 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2015 to Dec 31, 2015
Signed
May 23, 2017
Return Version
2015v3.0
Gross Receipts
$206,807
Mission and Program Overview

Mission

MA was founded with the belief that in order to ensure the free and unfettered flow of information and ideas necessary to maintain a truly democratic society, media must be accessible, accountable, decentralized, representative of society's diversity and free from covert or overt government control and corporate dominance. MA dedicates itself to fostering a genuine diversity of media voices and perspectives, holding the media accountable for their impact on society and protecting freedom of speech.

Media Alliance was formed in 1976 by a group of media workers to unite the professional media community with the public interest communities of the Bay Area. MA was founded with the belief that in order to ensure the free and unfettered flow of information and ideas necessary to maintain a truly democratic society, media must be accessible, accountable, decentralized, representative of society's diversity and free from covert or overt government control and corporate dominance. MA dedicates itself to fostering a genuine diversity of media voices and perspectives, holding the media accountable for their impact on society and protecting freedom of speech.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$67,900$74,700▲ $6,800
Cash and Non-Interest-Bearing Accounts$37,459$49,847▲ $12,388
Pledges and Grants Receivable$25,000$30,000▲ $5,000
Land, Buildings, and Equipment, Net$11,933$13,290▲ $1,357
Inventories for Sale or Use$1,845$1,173▼ $672
Prepaid Expenses and Deferred Charges$1,050$0▼ $1,050
Accounts Receivable$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Intangible Assets$0$0→ $0
Loans From Officers Directors$0$0→ $0
Total Assets$145,187$169,010▲ $23,823
Other Assets Total$0$0→ $0
Liabilities
Accounts Payable and Accrued Expenses$0$10,803▲ $10,803
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Deferred Revenue$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$0$10,803▲ $10,803
Net Assets / Fund Balance
Unrestricted Net Assets$47,499$67,128▲ $19,629
Temporarily Rstr Net Assets$65,995$59,386▼ $6,609
Permanently Rstr Net Assets$31,693$31,693→ $0
Total Net Assets Fund Balance$145,187$158,207▲ $13,020
Total Liabilities and Net Assets / Fund Balance$145,187$169,010▲ $23,823

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$0$0$0
Other Land Buildings$0$0$0
Land$0-$0
Equipment$13,290$212,161$0
Leasehold Improvements$0$0$0
Compensation and Service Providers
Top Officer Pay91st percentile

Employees

NameTitleFull / Part TimeBaseTotal
Jianquiang LiuEditor, Project CoordinatorPT$45,000$45,000
Phavia KujichaguliaSecretaryPT$7,800$7,800

Board Members and Trustees

NameTitle
Alfred KielwasserBoard Chair
Renee GeeslerBoard Member
Samantha CalamariBoard Member
Tracy RosenbergBoard Member/ED
Oriana SaportasTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$155,789
Program Service Revenue
$51,018
Investment Income
$0
Other Revenue
$0
All Other Contributions
$79,996
Change in Net Assets
$13,020
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$114,874
Salaries, Compensation, and Employee Benefits$69,690
Total Fundraising Expense$8,340
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$40,500$12,300$0$52,800
Fees for Services Other$31,715$6,100$2,100$39,915
Information Technology$15,900$1,215$800$17,915
Office Expenses$9,987$2,450$300$12,737
Other Employee Benefits$9,600$2,300-$11,900
Occupancy$8,396$1,550$425$10,371
Benefits to Members$9,223--$9,223
Other Expenses$8,595$0$500$9,095
Payroll Taxes$3,740$1,250$0$4,990
Depreciation Depletion$3,316$629$200$4,145
Travel$3,000-$350$3,350
Advertising--$3,215$3,215
Conferences and Meetings$1,475$146$375$1,996
Insurance$1,375$240$75$1,690
Total Functional Expenses$157,267$28,180$8,340$193,787
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$0
Fundraising Gross Income$0
Gaming Direct Expenses$0
Gaming Gross Income$0
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
Yes
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 6

“Donors who contribute $35 or more annually are organizational members per the bylaws.”

Form 990, Part VI, Section A, Line 7A

“Yes. The members vote for the board of directors if the positions have more candidates than available seats.”

Form 990, Part VI, Section B, Line 11B

“Board members received electronic copies to review prior to submission.”

Form 990, Part VI, Section B, Line 12C

“Board members asked to voluntarily disclose any known conflicts at the beginning of the year and then whenever they become aware of them between annual disclosures.”

Form 990, Part VI, Section C, Line 19

“The financial statements are posted with Guidestar as well as available upon request. Governing documents including conflict of interest policy are available upon written request.”

Filing and Contact Details

Filer

Filer Name
Media Alliance
EIN
94-2563400
Phone
4157469475
Address
2830 20th Street Suite 102, San Francisco, CA 94110

Signing Officer

Name
Tracy Rosenberg
Title
Executive Director
Phone
4157469475
Signed
2017-05-23

Organization Details

Principal Officer
Tracy Rosenberg
Formed
1976
Legal Domicile
CA
Voting Board Members
6
Independent Board Members
5
Employees
0
Volunteers
25
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“Instructors for classes, job listings contractor and misc research and publication assistance”

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IRS990/MissionDesc0Media Alliance was formed in 1976 by a group of media workers to unite the professional media community with the public interest communities of the Bay Area. MA was founded with the belief that in order to ensure the free and unfettered flow of information and ideas necessary to maintain a truly democratic society, media must be accessible, accountable, decentralized, representative of society's diversity and free from covert or overt government control and corporate dominance. MA dedicates itself to fostering a genuine diversity of media voices and perspectives, holding the media accountable for their impact on society and protecting freedom of speech. Media Alliance is a media resource and advocacy center for media workers, non-profit organizations, and social justice activists.
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IRS990/PrincipalOfficerNm0Tracy Rosenberg
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IRS990/ProgSrvcAccomActy2Grp/Desc0Provide media skills training
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IRS990/ProgSrvcAccomActyOtherGrp/Desc0Media Alliance fiscally sponsors grassroots media projects that are compatible with our mission statement. 2014 Fiscally-Sponsored Projects Three and One Half Films, A Global Connection, Adapting to Scarcity, Alameda Community Radio, All-In-Love.org, Antonia Juhasz, IndyBay-Bay Area Independent Media Center, Blue Agave Media, Chicago Media Action-Core Media Project, China Dialogue, Dillonwood Productions, ECS Productions, Hidden Harvest, Homelessness Marathon, Inside Imagination, Ithaca Voice, Life and Death of Henry Grimes, Light Show Pictures-El Camino, Living in the Shadows of Exclusion, The Making of a Dream-Spirit of New College, Media Action Center, Media Empowerment, Mutiny Radio, Newsroom By The Bay, Oakland Originals, Oaktown Teen Times, Out in the Bay, The Political Student, The San Quentin News, Creation of a Reader Nation, Redevelopment Blues, San Diego Journalism Education Association, Saved by Language, Stop Watching Us, To The Ends of the Earth, Unlearning Project, Voices of Our Nation Arts Foundation
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Document Assets

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Filings

Displayed year

2015 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$169,010
Liabilities
$10,803
Net assets
$158,207
Revenue
$206,807
Expenses
$193,787
Net income
$13,020
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.54$0.00$1.54$1.49$1.47$0.01
2023Detailed filing. Detailed filing data is available for this year.$1.63$0.11$1.52$1.92$1.55$0.37
2022Detailed filing. Detailed filing data is available for this year.$1.17$0.02$1.15$1.60$1.09$0.52
2021Detailed filing. Detailed filing data is available for this year.$0.63$0.00$0.63$0.99$0.53$0.46
2020Detailed filing. Detailed filing data is available for this year.$0.17$0.00$0.17$0.36$0.34$0.02
2019Detailed filing. Detailed filing data is available for this year.$0.16$0.00$0.16$0.24$0.22$0.01
2018Detailed filing. Detailed filing data is available for this year.$0.16$0.02$0.14$0.20$0.19$0.00
2017Detailed filing. Detailed filing data is available for this year.$0.17$0.03$0.14$0.24$0.25$0.00
2016Detailed filing. Detailed filing data is available for this year.$0.16$0.00$0.16$0.23$0.21$0.01
2015Detailed filing. Detailed filing data is available for this year.$0.17$0.01$0.16$0.21$0.19$0.01
2014Detailed filing. Detailed filing data is available for this year.$0.15$0.00$0.15$0.16$0.15$0.01
2013Detailed filing. Detailed filing data is available for this year.$0.13$0.00$0.13$0.12$0.09$0.03
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.13$0.02$0.12$0.05
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.09$0.00$0.09$0.06
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.06$0.01$0.05$0.08