Liabilities / Assets
54th percentile
Higher debt load relative to assets than 54% of similar nonprofits.
990 • Fiscal year 2021 • EIN 68-0005569
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
54th percentile
Higher debt load relative to assets than 54% of similar nonprofits.
Liabilities / Revenue
52nd percentile
Higher debt load relative to revenue than 52% of similar nonprofits.
Net Margin
51st percentile
Higher net margin than 51% of similar nonprofits.
Top Officer Pay
89th percentile
Higher top officer pay than 89% of similar nonprofits.
Top officer pay equals 20.2% of source-year revenue.
Asset Growth
72nd percentile
Faster asset growth than 72% of similar nonprofits.
Revenue Growth
8th percentile
Faster revenue growth than 8% of similar nonprofits.
Assets
Up$812,770
Up $158,825 (+24%) from 2020
Net Assets
Up$739,519
Up $89,629 (+14%) from 2020
Liabilities
Up$73,251
Up $69,196 (+1706%) from 2020
Revenue
Down$793,532
Down $400,449 (-34%) from 2020
Expenses
Down$703,903
Down $351,394 (-33%) from 2020
Net Income
Down$89,629
Down $49,055 (-35%) from 2020
To serve visitors, members and the community and promoting sonoma valley as a premier travel destination with the purpose of enhancing its economic vitality.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Cash and Non-Interest-Bearing Accounts | $257,297 | $403,385 | ▲ $146,088 |
| Savings and Temporary Cash Investments | $355,556 | $355,851 | ▲ $295 |
| Accounts Receivable | $15,763 | $30,833 | ▲ $15,070 |
| Land, Buildings, and Equipment, Net | $20,218 | $17,766 | ▼ $2,452 |
| Inventories for Sale or Use | $4,341 | $4,066 | ▼ $275 |
| Prepaid Expenses and Deferred Charges | $770 | $869 | ▲ $99 |
| Total Assets | $653,945 | $812,770 | ▲ $158,825 |
| Liabilities | |||
| Other Liabilities | - | $59,895 | - |
| Accounts Payable and Accrued Expenses | $4,055 | $13,356 | ▲ $9,301 |
| Total Liabilities | $4,055 | $73,251 | ▲ $69,196 |
| Net Assets / Fund Balance | |||
| Net Assets Without Donor Restrictions | $635,741 | $725,370 | ▲ $89,629 |
| Net Assets With Donor Restrictions | $14,149 | $14,149 | → $0 |
| Total Net Assets Fund Balance | $649,890 | $739,519 | ▲ $89,629 |
| Total Liabilities and Net Assets / Fund Balance | $653,945 | $812,770 | ▲ $158,825 |
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Equipment | $4,135 | $34,743 | $38,878 |
| Leasehold Improvements | $13,631 | $7,620 | $21,251 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Tim Zahner | Executive Di | FT | $152,000 | $8,267 | $160,267 |
| Tim Zahner | Executive Director | - | $152,000 | $8,267 | $160,267 |
| Name | Title |
|---|---|
| Lesli John | President |
| Art Weiswasser | Director |
| Dan Parks | Director |
| Edward Roe | Director |
| Jay Garrett | Director |
| Kaala Steward | Director |
| Manuel Azevedo | Director |
| Jill Benziger | Secretary |
| Ashish Patel | Treasurer |
| Hunt Bailie | Vice-preside |
| Line Item | Amount |
|---|---|
| Other Expenses | $378,278 |
| Salaries, Compensation, and Employee Benefits | $325,625 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Total Fundraising Expense | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Advertising | $290,016 | - | - | $290,016 |
| Current Officers, Directors, Trustees, and Key Employees | $106,400 | $45,600 | - | $152,000 |
| Other Salaries and Wages | $129,887 | - | - | $129,887 |
| Other Employee Benefits | $21,446 | $840 | - | $22,286 |
| Payroll Taxes | $17,964 | $3,488 | - | $21,452 |
| Occupancy | $8,709 | $5,444 | - | $14,153 |
| Fees for Services Accounting | $3,213 | $5,252 | - | $8,465 |
| Insurance | $4,258 | $1,848 | - | $6,106 |
| Office Expenses | $694 | $5,387 | - | $6,081 |
| Other Expenses | $3,293 | - | - | $3,293 |
| Depreciation Depletion | $3,143 | - | - | $3,143 |
| All Other Expenses | $2,323 | $20 | - | $2,343 |
| Conferences and Meetings | $25 | $54 | - | $79 |
| Total Functional Expenses | $635,970 | $67,933 | $0 | $703,903 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
| Liability | Amount |
|---|---|
| Ppp Loan | $59,895 |
“The board of directors is elected annually by a vote of eligible members. Members shall have one vote and shall be eligible for election to the board.”
“Draft of tax returns reviewed by treasurer prior to preparing final version for filing. Signs e-file authorization prior to filing after review of final returns.”
“Enforcement is by voluntary disclosure by the board member”
“The executive directors salary is reviewed annually by the executive committee of the board.”
“Available upon request at the main office”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | false |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 4055 |
| IRS990/AccountsPayableAccrExpnssGrp/EOYAmt | 0 | 13356 |
| IRS990/AccountsReceivableGrp/BOYAmt | 0 | 15763 |
| IRS990/AccountsReceivableGrp/EOYAmt | 0 | 30833 |
| IRS990/ActivitiesConductedPrtshpInd | 0 | false |
| IRS990/ActivityOrMissionDesc | 0 | TO SERVE VISITORS, MEMBERS AND THE COMMUNITY AND PROMOTING SONOMA VALLEY AS A PREMIER TRAVEL DESTINATION WITH THE PURPOSE OF ENHANCING ITS ECONOMIC VITALITY. |
| IRS990/AdvertisingGrp/ProgramServicesAmt | 0 | 290016 |
| IRS990/AdvertisingGrp/TotalAmt | 0 | 290016 |
| IRS990/AllOtherContributionsAmt | 0 | 69 |
| IRS990/AllOtherExpensesGrp/ManagementAndGeneralAmt | 0 | 20 |
| IRS990/AllOtherExpensesGrp/ProgramServicesAmt | 0 | 2323 |
| IRS990/AllOtherExpensesGrp/TotalAmt | 0 | 2343 |
| IRS990/AnnualDisclosureCoveredPrsnInd | 0 | true |
| IRS990/BooksInCareOfDetail/PersonNm | 0 | TIM ZAHNER |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 7079961090 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 453 FIRST STREET EAST |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | SONOMA |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | CA |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 95476 |
| IRS990/BusinessRlnWith35CtrlEntInd | 0 | false |
| IRS990/BusinessRlnWithFamMemInd | 0 | false |
| IRS990/BusinessRlnWithOrgMemInd | 0 | false |
| IRS990/CashNonInterestBearingGrp/BOYAmt | 0 | 257297 |
| IRS990/CashNonInterestBearingGrp/EOYAmt | 0 | 403385 |
| IRS990/ChangeToOrgDocumentsInd | 0 | false |
| IRS990/CollectionsOfArtInd | 0 | false |
| IRS990/CompCurrentOfcrDirectorsGrp/ManagementAndGeneralAmt | 0 | 45600 |
| IRS990/CompCurrentOfcrDirectorsGrp/ProgramServicesAmt | 0 | 106400 |
| IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt | 0 | 152000 |
| IRS990/CompensationFromOtherSrcsInd | 0 | false |
| IRS990/CompensationProcessCEOInd | 0 | true |
| IRS990/CompensationProcessOtherInd | 0 | false |
| IRS990/ConferencesMeetingsGrp/ManagementAndGeneralAmt | 0 | 54 |
| IRS990/ConferencesMeetingsGrp/ProgramServicesAmt | 0 | 25 |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 79 |
| IRS990/ConflictOfInterestPolicyInd | 0 | true |
| IRS990/ConservationEasementsInd | 0 | false |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | false |
| IRS990/CostOfGoodsSoldAmt | 0 | 4230 |
| IRS990/CreditCounselingInd | 0 | false |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 203982 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/CYInvestmentIncomeAmt | 0 | 991 |
| IRS990/CYOtherExpensesAmt | 0 | 378278 |
| IRS990/CYOtherRevenueAmt | 0 | -1784 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 590343 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | 89629 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 325625 |
| IRS990/CYTotalExpensesAmt | 0 | 703903 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 0 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/CYTotalRevenueAmt | 0 | 793532 |
| IRS990/DecisionsSubjectToApprovaInd | 0 | false |
| IRS990/DeductibleArtContributionInd | 0 | false |
| IRS990/DeductibleNonCashContriInd | 0 | false |
| IRS990/DelegationOfMgmtDutiesInd | 0 | false |
| IRS990/DepreciationDepletionGrp/ProgramServicesAmt | 0 | 3143 |
| IRS990/DepreciationDepletionGrp/TotalAmt | 0 | 3143 |
| IRS990/Desc | 0 | THE SONOMA VALLEY VISITORS BUREAU (SVVB) IS A MEMBERSHIP ORGANIZATION THAT OPERATES TWO VISITOR CENTERS. THE VISITOR CENTERS HOST ALL BUSINESS OPERATIONS, WHICH INCLUDE DISSEMINATION OF MEMBER INFORMATION TO VISITORS AND TOURISTS, RETAIL SALES, SPONSORSHIPS, COOPERATIVE ADVERTISING, MARKETING & MEDIA PLANNING, AND MEMBER BUY-IN PROGRAMS. |
| IRS990/DescribedInSection501c3Ind | 0 | false |
| IRS990/DisregardedEntityInd | 0 | false |
| IRS990/DocumentRetentionPolicyInd | 0 | true |
| IRS990/DonorAdvisedFundInd | 0 | false |
| IRS990/DonorRestrictionNetAssetsGrp/BOYAmt | 0 | 14149 |
| IRS990/DonorRestrictionNetAssetsGrp/EOYAmt | 0 | 14149 |
| IRS990/DonorRstrOrQuasiEndowmentsInd | 0 | false |
| IRS990/ElectionOfBoardMembersInd | 0 | true |
| IRS990/EmployeeCnt | 0 | 9 |
| IRS990/EmploymentTaxReturnsFiledInd | 0 | true |
| IRS990/ExpenseAmt | 0 | 635970 |
| IRS990/FamilyOrBusinessRlnInd | 0 | false |
| IRS990/FederalGrantAuditRequiredInd | 0 | false |
| IRS990/FeesForServicesAccountingGrp/ManagementAndGeneralAmt | 0 | 5252 |
| IRS990/FeesForServicesAccountingGrp/ProgramServicesAmt | 0 | 3213 |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 8465 |
| IRS990/ForeignActivitiesInd | 0 | false |
| IRS990/ForeignFinancialAccountInd | 0 | false |
| IRS990/ForeignOfficeInd | 0 | false |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 4 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 5 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 6 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 7 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 8 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 9 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 10 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 8267 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | TIM ZAHNER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | MANUEL AZEVEDO |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | JAY GARRETT |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | DAN PARKS |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | EDWARD ROE |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | KAALA STEWARD |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | ART WEISWASSER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | HUNT BAILIE |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | JILL BENZIGER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | LESLI JOHN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | ASHISH PATEL |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 152000 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | EXECUTIVE DI |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | VICE-PRESIDE |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | SECRETARY |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | PRESIDENT |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | TREASURER |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | true |
| IRS990/Form990TFiledInd | 0 | true |
| IRS990/FormationYr | 0 | 1984 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedInd | 0 | false |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 10 |
| IRS990/GovernmentGrantsAmt | 0 | 203913 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | false |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossReceiptsAmt | 0 | 797762 |
| IRS990/GrossSalesOfInventoryAmt | 0 | 2326 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | false |
| IRS990/IndependentAuditFinclStmtInd | 0 | false |
| IRS990/IndependentVotingMemberCnt | 0 | 10 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 1 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InsuranceGrp/ManagementAndGeneralAmt | 0 | 1848 |
| IRS990/InsuranceGrp/ProgramServicesAmt | 0 | 4258 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 6106 |
| IRS990/InventoriesForSaleOrUseGrp/BOYAmt | 0 | 4341 |
| IRS990/InventoriesForSaleOrUseGrp/EOYAmt | 0 | 4066 |
| IRS990/InvestmentIncomeGrp/RelatedOrExemptFuncIncomeAmt | 0 | 991 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 991 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/IRPDocumentCnt | 0 | 12 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipAccumDeprecAmt | 0 | 42363 |
| IRS990/LandBldgEquipBasisNetGrp/BOYAmt | 0 | 20218 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 17766 |
| IRS990/LandBldgEquipCostOrOtherBssAmt | 0 | 60129 |
| IRS990/LegalDomicileStateCd | 0 | CA |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | false |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembersOrStockholdersInd | 0 | false |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MissionDesc | 0 | TO SERVE VISITORS, MEMBERS AND THE COMMUNITY AND PROMOTING SONOMA VALLEY AS A PREMIER TRAVEL DESTINATION WITH THE PURPOSE OF ENHANCING ITS ECONOMIC VITALITY. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 649890 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 739519 |
| IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt | 0 | -1904 |
| IRS990/NetIncomeOrLossGrp/UnrelatedBusinessRevenueAmt | 0 | -1904 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 635741 |
| IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt | 0 | 725370 |
| IRS990/NoListedPersonsCompensatedInd | 0 | X |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OccupancyGrp/ManagementAndGeneralAmt | 0 | 5444 |
| IRS990/OccupancyGrp/ProgramServicesAmt | 0 | 8709 |
| IRS990/OccupancyGrp/TotalAmt | 0 | 14153 |
| IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt | 0 | 5387 |
| IRS990/OfficeExpensesGrp/ProgramServicesAmt | 0 | 694 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 6081 |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501cInd | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt | 0 | 840 |
| IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt | 0 | 21446 |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 22286 |
| IRS990/OtherExpensesGrp/Desc | 0 | SUPPLIES-MEMBERSHIP |
| IRS990/OtherExpensesGrp/Desc | 1 | EQUIP RENTAL-COPIER |
| IRS990/OtherExpensesGrp/Desc | 2 | TELEPHONE & INTERNET |
| IRS990/OtherExpensesGrp/Desc | 3 | BANK CHARGES & CC FEES |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 0 | 27147 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 1 | 11381 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 2 | 6071 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 3 | 3293 |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 27147 |
| IRS990/OtherExpensesGrp/TotalAmt | 1 | 11381 |
| IRS990/OtherExpensesGrp/TotalAmt | 2 | 6071 |
| IRS990/OtherExpensesGrp/TotalAmt | 3 | 3293 |
| IRS990/OtherLiabilitiesGrp/EOYAmt | 0 | 59895 |
| IRS990/OtherRevenueMiscGrp/Desc | 0 | BOOKING COMMISSIONS |
| IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt | 0 | 120 |
| IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt | 0 | 120 |
| IRS990/OtherRevenueTotalAmt | 0 | 120 |
| IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt | 0 | 129887 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 129887 |
| IRS990/PartialLiquidationInd | 0 | false |
| IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt | 0 | 3488 |
| IRS990/PayrollTaxesGrp/ProgramServicesAmt | 0 | 17964 |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 21452 |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt | 0 | 770 |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 869 |
| IRS990/PrincipalOfficerNm | 0 | LESLI JOHN |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 711300 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 1 | 711300 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 2 | 711300 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | MARKETING SONOMA VALLEY |
| IRS990/ProgramServiceRevenueGrp/Desc | 1 | MEMBERSHIPS |
| IRS990/ProgramServiceRevenueGrp/Desc | 2 | SONOMA TID ADMIN FEES |
| IRS990/ProgramServiceRevenueGrp/Desc | 3 | WEBSITE AD SALES |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 151453 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 401107 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 1 | 151453 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 2 | 28750 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 3 | 9033 |
| IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt | 0 | 401107 |
| IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt | 1 | 28750 |
| IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt | 2 | 9033 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYContributionsGrantsAmt | 0 | 310241 |
| IRS990/PYInvestmentIncomeAmt | 0 | 3394 |
| IRS990/PYOtherExpensesAmt | 0 | 707787 |
| IRS990/PYOtherRevenueAmt | 0 | 1789 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 878557 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | 138684 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 347510 |
| IRS990/PYTotalExpensesAmt | 0 | 1055297 |
| IRS990/PYTotalRevenueAmt | 0 | 1193981 |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | 89629 |
| IRS990/RegularMonitoringEnfrcInd | 0 | true |
| IRS990/RelatedEntityInd | 0 | false |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990/ReportInvestmentsOtherSecInd | 0 | false |
| IRS990/ReportLandBuildingEquipmentInd | 0 | true |
| IRS990/ReportOtherAssetsInd | 0 | false |
| IRS990/ReportOtherLiabilitiesInd | 0 | true |
| IRS990/ReportProgramRelatedInvstInd | 0 | false |
| IRS990/RevenueAmt | 0 | 590343 |
| IRS990/SavingsAndTempCashInvstGrp/BOYAmt | 0 | 355556 |
| IRS990/SavingsAndTempCashInvstGrp/EOYAmt | 0 | 355851 |
| IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorNum | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt | 0 | RESTRICTED |
| IRS990/ScheduleBRequiredInd | 0 | true |
| IRS990ScheduleD/EquipmentGrp/BookValueAmt | 0 | 4135 |
| IRS990ScheduleD/EquipmentGrp/DepreciationAmt | 0 | 34743 |
| IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt | 0 | 38878 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt | 0 | 13631 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt | 0 | 7620 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt | 0 | 21251 |
| IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt | 0 | 59895 |
| IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc | 0 | PPP LOAN |
| IRS990ScheduleD/TotalBookValueLandBuildingsAmt | 0 | 17766 |
| IRS990ScheduleD/TotalLiabilityAmt | 0 | 59895 |
| IRS990ScheduleJ/BoardOrCommitteeApprovalInd | 0 | X |
| IRS990ScheduleJ/EquityBasedCompArrngmInd | 0 | false |
| IRS990/ScheduleJRequiredInd | 0 | true |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/BaseCompensationFilingOrgAmt | 0 | 152000 |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/DeferredCompensationFlngOrgAmt | 0 | 840 |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/NontaxableBenefitsFilingOrgAmt | 0 | 7427 |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/PersonNm | 0 | TIM ZAHNER |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TitleTxt | 0 | EXECUTIVE DIRECTOR |
| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TotalCompensationFilingOrgAmt | 0 | 160267 |
| IRS990ScheduleJ/SeverancePaymentInd | 0 | false |
| IRS990ScheduleJ/SupplementalNonqualRtrPlanInd | 0 | false |
| IRS990/ScheduleORequiredInd | 0 | true |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | THE BOARD OF DIRECTORS IS ELECTED ANNUALLY BY A VOTE OF ELIGIBLE MEMBERS. MEMBERS SHALL HAVE ONE VOTE AND SHALL BE ELIGIBLE FOR ELECTION TO THE BOARD. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | DRAFT OF TAX RETURNS REVIEWED BY TREASURER PRIOR TO PREPARING FINAL VERSION FOR FILING. SIGNS E-FILE AUTHORIZATION PRIOR TO FILING AFTER REVIEW OF FINAL RETURNS. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | ENFORCEMENT IS BY VOLUNTARY DISCLOSURE BY THE BOARD MEMBER |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | THE EXECUTIVE DIRECTORS SALARY IS REVIEWED ANNUALLY BY THE EXECUTIVE COMMITTEE OF THE BOARD. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | AVAILABLE UPON REQUEST AT THE MAIN OFFICE |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | FORM 990, PAGE 6, PART VI, LINE 7A |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | FORM 990, PAGE 6, PART VI, LINE 11B |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | FORM 990, PAGE 6, PART VI, LINE 12C |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | FORM 990, PAGE 6, PART VI, LINE 15A |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | FORM 990, PAGE 6, PART VI, LINE 19 |
| IRS990/SchoolOperatingInd | 0 | false |
| IRS990/SignificantChangeInd | 0 | false |
| IRS990/SignificantNewProgramSrvcInd | 0 | false |
| IRS990/StatesWhereCopyOfReturnIsFldCd | 0 | CA |
| IRS990/SubjectToExcsTaxNetInvstIncInd | 0 | false |
| IRS990/SubjectToProxyTaxInd | 0 | false |
| IRS990/SubjToTaxRmnrtnExPrchtPymtInd | 0 | false |
| IRS990/TaxablePartyNotificationInd | 0 | false |
| IRS990/TaxExemptBondsInd | 0 | false |
| IRS990/TerminateOperationsInd | 0 | false |
| IRS990/TotalAssetsBOYAmt | 0 | 653945 |
| IRS990/TotalAssetsEOYAmt | 0 | 812770 |
| IRS990/TotalAssetsGrp/BOYAmt | 0 | 653945 |
| IRS990/TotalAssetsGrp/EOYAmt | 0 | 812770 |
| IRS990/TotalCompGreaterThan150KInd | 0 | true |
| IRS990/TotalContributionsAmt | 0 | 203982 |
| IRS990/TotalEmployeeCnt | 0 | 9 |
| IRS990/TotalFunctionalExpensesGrp/FundraisingAmt | 0 | 0 |
| IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt | 0 | 67933 |
| IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt | 0 | 635970 |
| IRS990/TotalFunctionalExpensesGrp/TotalAmt | 0 | 703903 |
| IRS990/TotalGrossUBIAmt | 0 | 436986 |
| IRS990/TotalLiabilitiesBOYAmt | 0 | 4055 |
| IRS990/TotalLiabilitiesEOYAmt | 0 | 73251 |
| IRS990/TotalLiabilitiesGrp/BOYAmt | 0 | 4055 |
| IRS990/TotalLiabilitiesGrp/EOYAmt | 0 | 73251 |
| IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt | 0 | 649890 |
| IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt | 0 | 739519 |
| IRS990/TotalOtherCompensationAmt | 0 | 8267 |
| IRS990/TotalProgramServiceExpensesAmt | 0 | 635970 |
| IRS990/TotalProgramServiceRevenueAmt | 0 | 590343 |
| IRS990/TotalReportableCompFromOrgAmt | 0 | 152000 |
| IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 152564 |
| IRS990/TotalRevenueGrp/TotalRevenueColumnAmt | 0 | 793532 |
| IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt | 0 | 436986 |
| IRS990/TotalVolunteersCnt | 0 | 10 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt | 0 | 653945 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt | 0 | 812770 |
| IRS990/TypeOfOrganizationCorpInd | 0 | X |
| IRS990/UnrelatedBusIncmOverLimitInd | 0 | true |
| IRS990/UponRequestInd | 0 | X |
| IRS990/USAddress/AddressLine1Txt | 0 | 35 EAST NAPA STREET |
| IRS990/USAddress/CityNm | 0 | SONOMA |
| IRS990/USAddress/StateAbbreviationCd | 0 | CA |
| IRS990/USAddress/ZIPCd | 0 | 95476 |
| IRS990/VotingMembersGoverningBodyCnt | 0 | 10 |
| IRS990/VotingMembersIndependentCnt | 0 | 10 |
| IRS990/WebsiteAddressTxt | 0 | WWW.SONOMAVALLEY.COM |
| IRS990/WhistleblowerPolicyInd | 0 | true |
| ReturnHeader/BuildTS | 0 | 2022-09-23 18:48:47Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | true |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | ASHISH PATEL |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | TREASURER |
| ReturnHeader/BusinessOfficerGrp/PhoneNum | 0 | 7079211174 |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2021-03-09 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | SONOMA VALLEY VISITORS BUREAU |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | SONO |
| ReturnHeader/Filer/EIN | 0 | 680005569 |
| ReturnHeader/Filer/PhoneNum | 0 | 7079961090 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 453 FIRST STREET EAST |
| ReturnHeader/Filer/USAddress/CityNm | 0 | SONOMA |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | CA |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 954766701 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 680111144 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | ROBERT L WITHROW CPA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 843 BROADWAY |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | SONOMA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | CA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 954767012 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 7079961101 |
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Displayed year
2021 • Form 990Detailed filing. Detailed filing data is available for this year.