Civic Intelligence

Sonoma Valley Visitors Bureau

990 • Fiscal year 2019 • EIN 68-0005569

Jul 01, 2018 to Jun 30, 2019 • Filed on Jan 13, 2020

453 First Street EastSonoma, CA 95476-6701

(707) 996-1090

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

61st percentile

0.24x

Higher debt load relative to assets than 61% of similar nonprofits.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2019

Liabilities / Revenue

43rd percentile

0.12x

Higher debt load relative to revenue than 43% of similar nonprofits.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2019

Net Margin

55th percentile

5.2%

Higher net margin than 55% of similar nonprofits.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2019

Top Officer Pay

48th percentile

$134,332

Higher top officer pay than 48% of similar nonprofits.

Top officer pay equals 10.3% of source-year revenue.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2019

Asset Growth

68th percentile

12%

Faster asset growth than 68% of similar nonprofits.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2018 to 2019

Revenue Growth

17th percentile

-7.4%

Faster revenue growth than 17% of similar nonprofits.

2019 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2018 to 2019

Assets

Up

$671,981

Up $71,504 (+12%) from 2018

Net Assets

Up

$511,206

Up $68,141 (+15%) from 2018

Liabilities

Up

$160,775

Up $3,363 (+2.1%) from 2018

Revenue

Down

$1,310,374

Down $104,878 (-7.4%) from 2018

Expenses

Down

$1,242,233

Down $234,677 (-16%) from 2018

Net Income

Up

$68,141

Up $129,799 (+211%) from 2018

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.5M$1.0M$500K$0Assets 2011: $703,404Liabilities 2011: $50,180Net Assets 2011: $653,2242011Assets 2012: $728,551Liabilities 2012: $39,772Net Assets 2012: $688,7792012Assets 2013: $791,231Liabilities 2013: $45,419Net Assets 2013: $745,8122013Assets 2014: $973,812Liabilities 2014: $70,967Net Assets 2014: $902,8452014Assets 2015: $790,116Liabilities 2015: $54,650Net Assets 2015: $735,4662015Assets 2016: $653,710Liabilities 2016: $65,484Net Assets 2016: $588,2262016Assets 2017: $605,503Liabilities 2017: $100,780Net Assets 2017: $504,7232017Assets 2018: $600,477Liabilities 2018: $157,412Net Assets 2018: $443,0652018Assets 2019: $671,981Liabilities 2019: $160,775Net Assets 2019: $511,2062019Assets 2020: $653,945Liabilities 2020: $4,055Net Assets 2020: $649,8902020Assets 2021: $812,770Liabilities 2021: $73,251Net Assets 2021: $739,5192021Assets 2022: $903,896Liabilities 2022: $46,893Net Assets 2022: $857,0032022Assets 2023: $1,011,398Liabilities 2023: $56,840Net Assets 2023: $954,5582023Assets 2024: $1,083,258Liabilities 2024: $21,726Net Assets 2024: $1,061,5322024

Highlighted filing

2019

Assets$671,981
Liabilities$160,775
Net Assets$511,206

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$2.0M$1.5M$1.0M$500K$0-$500KExpenses 2011: $493,4422011Expenses 2012: $446,4232012Expenses 2013: $939,4852013Revenue 2014: $1,073,650Expenses 2014: $1,155,495Net Income 2014: -$81,8452014Revenue 2015: $1,367,394Expenses 2015: $1,390,076Net Income 2015: -$22,6822015Revenue 2016: $1,383,191Expenses 2016: $1,505,791Net Income 2016: -$122,6002016Revenue 2017: $1,397,895Expenses 2017: $1,426,006Net Income 2017: -$28,1112017Revenue 2018: $1,415,252Expenses 2018: $1,476,910Net Income 2018: -$61,6582018Revenue 2019: $1,310,374Expenses 2019: $1,242,233Net Income 2019: $68,1412019Revenue 2020: $1,193,981Expenses 2020: $1,055,297Net Income 2020: $138,6842020Revenue 2021: $793,532Expenses 2021: $703,903Net Income 2021: $89,6292021Revenue 2022: $962,734Expenses 2022: $845,250Net Income 2022: $117,4842022Revenue 2023: $1,195,470Expenses 2023: $1,097,655Net Income 2023: $97,8152023Revenue 2024: $1,300,143Expenses 2024: $1,193,169Net Income 2024: $106,9742024

Highlighted filing

2019

Revenue$1,310,374
Expenses$1,242,233
Net Income$68,141
Jump To
Filing Snapshot
Filing Period
Jul 1, 2018 to Jun 30, 2019
Signed
Jan 13, 2020
Return Version
2018v3.2
Gross Receipts
$1,314,960
Mission and Program Overview

Mission

To serve visitors, members and the community and promoting sonoma valley as a premier travel destination with the purpose of enhancing its economic vitality.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$449,603$352,965▼ $96,638
Cash and Non-Interest-Bearing Accounts$93,655$252,093▲ $158,438
Accounts Receivable$19,748$39,169▲ $19,421
Land, Buildings, and Equipment, Net$29,115$24,459▼ $4,656
Inventories for Sale or Use$3,324$2,018▼ $1,306
Prepaid Expenses and Deferred Charges$5,032$1,277▼ $3,755
Total Assets$600,477$671,981▲ $71,504
Liabilities
Accounts Payable and Accrued Expenses$66,162$101,394▲ $35,232
Deferred Revenue$91,250$59,381▼ $31,869
Total Liabilities$157,412$160,775▲ $3,363
Net Assets / Fund Balance
Unrestricted Net Assets$428,916$497,057▲ $68,141
Temporarily Rstr Net Assets$14,149$14,149→ $0
Total Net Assets Fund Balance$443,065$511,206▲ $68,141
Total Liabilities and Net Assets / Fund Balance$600,477$671,981▲ $71,504

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$9,255$28,932$38,187
Leasehold Improvements$15,204$6,047$21,251
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Tim ZahnerExecutive DiFT$129,000$5,332$134,332

Board Members and Trustees

NameTitle
Edward RoeDirector
Gary BuffoDirector
Jay GarrettDirector
Jerry WheelerDirector
Jill BenzigerDirector
Manuel AzevedoDirector
Paul GiustoDirector
Victoria CampbellDirector
Gilbert Hunt BailieDirector/pre
Ashish PatelSecretary
Dan ParksTreasurer
Lesli JohnVice Preside
Revenue and Support

Revenue Composition

Contributions and Grants
$302,102
Program Service Revenue
$1,000,784
Investment Income
$2,773
Other Revenue
$4,715
All Other Contributions
$103,902
Change in Net Assets
$68,141
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$883,890
Salaries, Compensation, and Employee Benefits$358,343
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$756,315--$756,315
Other Salaries and Wages$271,180$38,700-$309,880
Occupancy$13,200$17,069-$30,269
Payroll Taxes$22,854$3,261-$26,115
Other Employee Benefits$20,748$1,600-$22,348
Fees for Services Management$12,424$1,730-$14,154
Office Expenses$3,375$9,429-$12,804
Fees for Services Accounting$2,879$9,631-$12,510
Fees for Services Other$7,105$3,045-$10,150
Insurance$5,053$1,848-$6,901
Depreciation Depletion$4,656--$4,656
Other Expenses$4,629--$4,629
All Other Expenses$2,072$1,097-$3,169
Conferences and Meetings$372$224-$596
Interest$127--$127
Information Technology-$50-$50
Total Functional Expenses$1,154,549$87,684$0$1,242,233
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 7A

A portion of the board of directors is elected annually by a vote of eligible members. All member have one vote and are eligible for election to the board.

Form 990, Page 6, Part VI, Line 11B

Draft of tax returns reviewed by treasurer prior to preparing final version for filing. Signs e-file authorization prior to filing after review of final returns.

Form 990, Page 6, Part VI, Line 12C

Enforcement is by voluntary disclosure by the board member

Form 990, Page 6, Part VI, Line 15A

The executive directors salary is reviewed annually by the executive committee of the board.

Form 990, Page 6, Part VI, Line 19

Available upon request at the main office

Filing and Contact Details

Filer

Filer Name
Sonoma Valley Visitors Bureau
EIN
68-0005569
Phone
7079961090
Address
453 FIRST STREET EAST, SONOMA, CA 95476-6701

Signing Officer

Name
Dan Parks
Title
Treasurer
Phone
7079961090
Signed
2020-01-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Gilbert Hunt Bailie
Formed
1984
Legal Domicile
CA
Voting Board Members
12
Independent Board Members
12
Employees
11
Volunteers
45

Preparer

Firm
Robert L Withrow CPA
Address
843 BROADWAY, SONOMA, CA 95476-7012
Preparer
Robert L Withrow CPA
Phone
7079961101
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IRS990/OtherExpensesGrp/TotalAmt26739
IRS990/OtherExpensesGrp/TotalAmt34629
IRS990/OtherRevenueMiscGrp/Desc0CREDIT CARD REWARDS
IRS990/OtherRevenueMiscGrp/Desc1BUS PASSES, NET
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IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt1422
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IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt1422
IRS990/OtherRevenueTotalAmt01047
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt038700
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IRS990/PayrollTaxesGrp/ProgramServicesAmt022854
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IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt01277
IRS990/PrincipalOfficerNm0GILBERT HUNT BAILIE
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IRS990/ProgramServiceRevenueGrp/Desc1MEMBERSHIPS
IRS990/ProgramServiceRevenueGrp/Desc2VISITORS GUIDE
IRS990/ProgramServiceRevenueGrp/Desc3SONOMA TID ADMIN FEES
IRS990/ProgramServiceRevenueGrp/Desc4WEBSITE AD SALES
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IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0619333
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1174320
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt2150631
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt355000
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt41500
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt0619333
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt1150631
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt255000
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt31500
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IRS990/PYContributionsGrantsAmt0300810
IRS990/PYInvestmentIncomeAmt01320
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IRS990/PYOtherRevenueAmt03356
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IRS990/PYRevenuesLessExpensesAmt0-61658
IRS990/PYSalariesCompEmpBnftPaidAmt0341912
IRS990/PYTotalExpensesAmt01476910
IRS990/PYTotalRevenueAmt01415252
IRS990/ReconcilationRevenueExpnssAmt068141
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IRS990/ReportInvestmentsOtherSecInd0false
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IRS990/ReportOtherLiabilitiesInd0false
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IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
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IRS990ScheduleD/EquipmentGrp/BookValueAmt09255
IRS990ScheduleD/EquipmentGrp/DepreciationAmt028932
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IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt015204
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt06047
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt021251
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IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0A PORTION OF THE BOARD OF DIRECTORS IS ELECTED ANNUALLY BY A VOTE OF ELIGIBLE MEMBERS. ALL MEMBER HAVE ONE VOTE AND ARE ELIGIBLE FOR ELECTION TO THE BOARD.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1DRAFT OF TAX RETURNS REVIEWED BY TREASURER PRIOR TO PREPARING FINAL VERSION FOR FILING. SIGNS E-FILE AUTHORIZATION PRIOR TO FILING AFTER REVIEW OF FINAL RETURNS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2ENFORCEMENT IS BY VOLUNTARY DISCLOSURE BY THE BOARD MEMBER
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE EXECUTIVE DIRECTORS SALARY IS REVIEWED ANNUALLY BY THE EXECUTIVE COMMITTEE OF THE BOARD.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4AVAILABLE UPON REQUEST AT THE MAIN OFFICE
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 6, PART VI, LINE 7A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PAGE 6, PART VI, LINE 15A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PAGE 6, PART VI, LINE 19
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IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
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IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
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IRS990/TotalEmployeeCnt011
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
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IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt01154549
IRS990/TotalFunctionalExpensesGrp/TotalAmt01242233
IRS990/TotalGrossUBIAmt0830132
IRS990/TotalLiabilitiesBOYAmt0157412
IRS990/TotalLiabilitiesEOYAmt0160775
IRS990/TotalLiabilitiesGrp/BOYAmt0157412
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IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0443065
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IRS990/TotalOtherCompensationAmt05332
IRS990/TotalProgramServiceExpensesAmt01154549
IRS990/TotalProgramServiceRevenueAmt01000784
IRS990/TotalReportableCompFromOrgAmt0129000
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0178140
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt01310374
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt0830132
IRS990/TotalVolunteersCnt045
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0600477
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0671981
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0true
IRS990/UnrestrictedNetAssetsGrp/BOYAmt0428916
IRS990/UnrestrictedNetAssetsGrp/EOYAmt0497057
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0453 FIRST STREET EAST
IRS990/USAddress/CityNm0SONOMA
IRS990/USAddress/StateAbbreviationCd0CA
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IRS990/WebsiteAddressTxt0WWW.SONOMAVALLEY.COM
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02021-09-10 13:11:23Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0DAN PARKS
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0TREASURER

Document Assets

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Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.08$0.02$1.06$1.30$1.19$0.11
2023Detailed filing. Detailed filing data is available for this year.$1.01$0.06$0.95$1.20$1.10$0.10
2022Detailed filing. Detailed filing data is available for this year.$0.90$0.05$0.86$0.96$0.85$0.12
2021Detailed filing. Detailed filing data is available for this year.$0.81$0.07$0.74$0.79$0.70$0.09
2020Detailed filing. Detailed filing data is available for this year.$0.65$0.00$0.65$1.19$1.06$0.14
2019Detailed filing. Detailed filing data is available for this year.$0.67$0.16$0.51$1.31$1.24$0.07
2018Detailed filing. Detailed filing data is available for this year.$0.60$0.16$0.44$1.42$1.48$0.06
2017Detailed filing. Detailed filing data is available for this year.$0.61$0.10$0.50$1.40$1.43$0.03
2016Detailed filing. Detailed filing data is available for this year.$0.65$0.07$0.59$1.38$1.51$0.12
2015Detailed filing. Detailed filing data is available for this year.$0.79$0.05$0.74$1.37$1.39$0.02
2014Detailed filing. Detailed filing data is available for this year.$0.97$0.07$0.90$1.07$1.16$0.08
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.79$0.05$0.75$0.94
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.73$0.04$0.69$0.45
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.70$0.05$0.65$0.49