Civic Intelligence

Priorities USA

990 • Fiscal year 2018 • EIN 47-4596232

Jan 01, 2018 to Dec 31, 2018 • Filed on Nov 01, 2019

1030 15th St NW No 950WWashington, DC 20005

(202) 552-0221

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

84th percentile

0.73x

Higher debt load relative to assets than 84% of similar nonprofits.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Source year 2018

Liabilities / Revenue

38th percentile

0.12x

Higher debt load relative to revenue than 38% of similar nonprofits.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Source year 2018

Net Margin

17th percentile

-4.5%

Higher net margin than 17% of similar nonprofits.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Source year 2018

Top Officer Pay

73rd percentile

$263,416

Higher top officer pay than 73% of similar nonprofits.

Top officer pay equals 1.4% of source-year revenue.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Source year 2018

Asset Growth

95th percentile

59%

Faster asset growth than 95% of similar nonprofits.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Annualized from 2017 to 2018

Revenue Growth

91st percentile

104%

Faster revenue growth than 91% of similar nonprofits.

2018 filings • 501(c)4 • $10M-$25M nonprofits • Annualized from 2017 to 2018

Assets

Up

$3,130,124

Up $1,160,225 (+59%) from 2017

Net Assets

Down

$838,801

Down $825,976 (-50%) from 2017

Liabilities

Up

$2,291,323

Up $1,986,201 (+651%) from 2017

Revenue

Up

$18,456,854

Up $9,399,316 (+104%) from 2017

Expenses

Up

$19,282,830

Up $11,721,017 (+155%) from 2017

Net Income

Down

-$825,976

Down $2,321,701 (-155%) from 2017

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$15M$10M$5.0M$0Assets 2016: $314,052Liabilities 2016: $0Net Assets 2016: $314,0522016Assets 2017: $1,969,899Liabilities 2017: $305,122Net Assets 2017: $1,664,7772017Assets 2018: $3,130,124Liabilities 2018: $2,291,323Net Assets 2018: $838,8012018Assets 2019: $13,364,949Liabilities 2019: $4,307,242Net Assets 2019: $9,057,7072019Assets 2020: $4,831,315Liabilities 2020: $146,081Net Assets 2020: $4,685,2342020Assets 2021: $5,947,758Liabilities 2021: $363,550Net Assets 2021: $5,584,2082021Assets 2022: $1,961,552Liabilities 2022: $475,594Net Assets 2022: $1,485,9582022Assets 2023: $1,862,569Liabilities 2023: $205,960Net Assets 2023: $1,656,6092023Assets 2024: $2,035,145Liabilities 2024: $259,146Net Assets 2024: $1,775,9992024

Highlighted filing

2018

Assets$3,130,124
Liabilities$2,291,323
Net Assets$838,801

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$80M$60M$40M$20M$0-$20MRevenue 2016: $16,963,750Expenses 2016: $16,720,204Net Income 2016: $243,5462016Revenue 2017: $9,057,538Expenses 2017: $7,561,813Net Income 2017: $1,495,7252017Revenue 2018: $18,456,854Expenses 2018: $19,282,830Net Income 2018: -$825,9762018Revenue 2019: $38,956,318Expenses 2019: $30,737,412Net Income 2019: $8,218,9062019Revenue 2020: $66,587,425Expenses 2020: $70,959,898Net Income 2020: -$4,372,4732020Revenue 2021: $14,237,293Expenses 2021: $13,338,320Net Income 2021: $898,9732021Revenue 2022: $27,376,634Expenses 2022: $31,474,884Net Income 2022: -$4,098,2502022Revenue 2023: $10,825,399Expenses 2023: $10,654,748Net Income 2023: $170,6512023Revenue 2024: $26,482,903Expenses 2024: $26,363,513Net Income 2024: $119,3902024

Highlighted filing

2018

Revenue$18,456,854
Expenses$19,282,830
Net Income-$825,976
Jump To
Filing Snapshot
Filing Period
Jan 1, 2018 to Dec 31, 2018
Signed
Nov 1, 2019
Return Version
2018v3.1
Gross Receipts
$18,456,854
Mission and Program Overview

Mission

Priorities usa fights to mobilize every american possible on the issues that affect their lives by building a state of the art research, digital, and communications infrastructure to do it. To that end, priorities usa's mission is to ensure the (see schedule o) democratic process is accessible to every citizen.

SEE PART III, LINE 1.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$1,814,554$2,905,656▲ $1,091,102
Land, Buildings, and Equipment, Net$19,438$16,106▼ $3,332
Total Assets$1,969,899$3,130,124▲ $1,160,225
Other Assets Total$135,907$208,362▲ $72,455
Liabilities
Accounts Payable and Accrued Expenses$245,565$2,213,673▲ $1,968,108
Other Liabilities$59,557$77,650▲ $18,093
Total Liabilities$305,122$2,291,323▲ $1,986,201
Net Assets / Fund Balance
Unrestricted Net Assets$1,547,410$838,801▼ $708,609
Temporarily Rstr Net Assets$117,367$0▼ $117,367
Total Net Assets Fund Balance$1,664,777$838,801▼ $825,976
Total Liabilities and Net Assets / Fund Balance$1,969,899$3,130,124▲ $1,160,225

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$16,106$5,401$21,507
Other Assets Org$72,455--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Guy CecilPresidentPT$250,000$13,416$263,416
Patrick MchughTreasurerPT$250,000$9,081$259,081
Rory SteeleVoting Rights Programs DirectorPT$170,135$11,379$181,514
Danielle ButterfieldDirector of AdvertisingPT$160,000$6,319$166,319
Josh SchwerinDirector of CommunicationsPT$146,364$6,897$153,261
Rob FlahertyCreative DirectorPT$130,000$6,184$136,184
Katherine DrapchoDirector of Polling & ResearchPT$129,375$6,596$135,971
Jill ShesolCFOPT$127,083$5,182$132,265
Jennifer StoweDigital Chief of StaffPT$115,625$6,191$121,816

Board Members and Trustees

NameTitle
Harold IckesDirector
Jessica ReevesDirector
Kasim ReedDirector
Kim KauffmanDirector
Randi WeingartenDirector
Stephanie SchriockDirector
Lee SaundersDirector (began 09/18)
Maya HarrisDirector (through 09/18)

Highest Paid Contractors

ContractorServicesLocationCompensation
Perkins Coie LLPLitigation Services1201 THIRD AVE STE 4900, Seattle, WA 98101$5,499,407
Civis Analytics INCData Analytics And Testing200 W MONROE ST STE 2200, Chicago, IL 60606$1,566,776
The Kauffman GroupFundraising Consulting208 EYE ST NE FL 2, Washington, DC 20002$270,544
Global Strategy Group LLCPolling Services215 PARK AVE S FL 15, New York, NY 10003$265,000
Hart Research AssociatesPolling Services1724 CONNECTICUT AVE NW, Washington, DC 20009$184,000
Revenue and Support

Revenue Composition

Contributions and Grants
$18,418,025
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$38,829
All Other Contributions
$18,418,025
Change in Net Assets
$-825,976

Audited Revenue Reconciliation

Revenue per Audited Statements
$18,456,854
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$5,585,207
Total Revenue per Audited Statements
$24,042,061
Total Revenue per Form 990
$18,456,854
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$12,102,468
Salaries, Compensation, and Employee Benefits$4,896,889
Grants and Similar Amounts Paid$2,080,565
Total Fundraising Expense$520,166
Professional Fundraising Fees$202,908

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Legal$6,654,837$226,412$22,021$6,903,270
Other Salaries and Wages$3,128,302$485,235$85,555$3,699,092
Grants to Domestic Orgs$2,080,565--$2,080,565
Fees for Services Other$682,619$38,754$70,366$791,739
Current Officers, Directors, Trustees, and Key Employees$489,829$75,979$13,397$579,205
Occupancy$319,967$55,772$9,151$384,890
Payroll Taxes$289,074$40,147$7,725$336,946
Information Technology$246,036$36,156$7,530$289,722
Other Employee Benefits$229,067$47,688$4,891$281,646
Office Expenses$128,609$81,472$3,855$213,936
Fees for Services Professional Fundraising--$202,908$202,908
Conferences and Meetings$195,772$701$2,019$198,492
Fees for Services Accounting-$179,540-$179,540
Travel$48,042$8,088$72,488$128,618
Advertising$104,344$2,854$82$107,280
Insurance$31,225$3,288$946$35,459
Depreciation Depletion-$3,332-$3,332
Other Expenses$1$111$51$52
Total Functional Expenses$17,427,576$1,335,088$520,166$19,282,830

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$25,635,399
Expenses per Audited Statements$19,282,830
Total Expenses per Form 990$19,282,830
Expenses Not Reported on Form 990$6,352,569
Expenses Not Reported on Financial Statements$0
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Priorities USA ActionWashington, DC527Advocacy and General Operations$1,334,093
Democracy CorpWashington, DC501(c)(4)Advocacy and General Operations$211,471
Color of ChangeorgOakland, CA501(c)(4)Advocacy and General Operations$100,000
Las Americas Immigrant Advocacy CenterEl Paso, TX501(c)(3)Advocacy and General Operations$100,000
Majority ForwardWashington, DC501(c)(4)Advocacy and General Operations$100,000
Votevets Action FundPortland, OR501(c)(4)Advocacy and General Operations$100,000
EMILY'S LIST NON-FEDERALWashington, DC527Advocacy and General Operations$50,000
Run for Something PacWashington, DC527Advocacy and General Operations$30,000
America VotesWashington, DC501(c)(4)Advocacy and General Operations$25,000
Latino Victory ProjectWashington, DC501(c)(4)Advocacy and General Operations$25,000
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
Yes

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$202,908
Political and Lobbying Activity
Political campaign activity
Yes
Subject to proxy tax
No

Reported Spending and Taxes

Line ItemAmount
Political Expenditures$6,418,373
Total Exempt Function Spending$6,418,373
Section 527 Activity Spending$5,004,280

Section 527 Organizations

OrganizationLocationAmount
37-1635320Washington, DC$1,334,093
52-1391360Washington, DC$50,000
81-5222116Washington, DC$30,000
Insider Transactions and Loans

Interested-Person Transactions

Interested PartyRelationshipDescriptionShared RevenueAmount
-The Kauffman Group Is Owned by Kim Kauffman, Board MemberPriorities USA Paid the Kauffman Group for Fundraising Services. This Payment for Services Was at or Below Fair Market Value.No$270,544
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Deferred Rent$77,650
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 8B

The organization has no separate committees with the authority to act on behalf of the governing body.

Form 990, Part VI, Section B, Line 11B

The form 990 was prepared by the outside accountants and reviewed by legal counsel. A complete copy of the 990 was provided to the full board prior to filing with the irs.

Form 990, Part VI, Section B, Line 12C

Directors and officers are required to disclose to the board any financial interest in which the officer or director directly or indirectly has a conflict of interest. Officers, directors and key employees are also required to sign a conflict of interest policy annually. Any person or entity that is a party to a transaction under consideration by the board (interested director or officer) is required to abstain from voting on the transaction. Form 990, part vi, section b, line 14: the organization is in the process of implementing a written document retention and destruction policy.

Form 990, Part VI, Section C, Line 19

The organization makes its governing documents, conflict of interest policy and financial statements available to the public upon request.

FORM 990, PART VII, SECTION A:

Part vii, section a reflects reportable compensation issued on w-2s by priorities usa. A portion of compensation may be allocated to priorities usa foundation, an organization that does not meet the definition of a "related organization" as defined in the form 990 glossary. Priorities usa foundation reimburses priorities usa for allocable time that employees spend on foundation business. Patrick mchugh, jill shesol and guy cecil's allocable share of compensation for priorities usa is reflected below: patrick mchugh $221,150 salary and $8,034 benefits jill shesol $112,418 salary and $4,584 benefits guy cecil $221,150 salary and $11,869 benefits

Filing and Contact Details

Filer

Filer Name
Priorities USA
EIN
47-4596232
Phone
2025520221
Address
1030 15TH ST NW NO 950W, WASHINGTON, DC 20005

Signing Officer

Name
Patrick Mchugh
Title
Executive Director
Phone
2025520221
Signed
2019-11-01
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Patrick Mchugh
Formed
2015
Legal Domicile
Dc
Voting Board Members
8
Independent Board Members
7
Employees
80
Volunteers
0

Preparer

Firm
Gelman Rosenberg & Freedman
Address
4550 MONTGOMERY AVE SUITE 800N, BETHESDA, MD 20814-2930
Preparer
Richard J Locastro CPA
Phone
3019519090
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

For the year ended december 31, 2018, the organizations have documented their consideration of fasb asc 740-10, income taxes, that provides guidance for reporting uncertainty in income taxes, and have determined that no material uncertain tax positions qualify for either recognition or disclosure in the financial statements.

PART XI, LINE 2D - OTHER ADJUSTMENTS:

Related entity revenue that is included on the consolidated 5,585,207. Financial statements and excluded from part viii.

PART XII, LINE 2D - OTHER ADJUSTMENTS:

Related entity expenses that are included on the 6,352,569. Consolidated financial statements and excluded from part ix.

Raw XML AppendixShowing 400 of 786 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ActivityOrMissionDesc0SEE PART III, LINE 1.
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IRS990/Desc0DIGITAL: DURING THE 2018 CALENDAR YEAR, PRIORITIES EXPANDED ITS ACTIVITIES TO FURTHER DEVELOP OUR LONG-TERM RESEARCH, DIGITAL AND COMMUNICATIONS PROGRAM TO MOBILIZE EVERY AMERICAN POSSIBLE ON ISSUES THAT AFFECT THEIR LIVES. THAT INCLUDED CONDUCTING RESEARCH TO IDENTIFY THE BEST METHODS AND MEDIUMS TO REACH THOSE IMPACTED BY POLICY DECISIONS, AND THEN COMMUNICATING DIRECTLY TO THESE CITIZENS ON VITAL ISSUES VIA DIGITAL COMMUNICATIONS.
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IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR OF ADVERTISING
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR OF COMMUNICATIONS
IRS990/Form990PartVIISectionAGrp/TitleTxt14CREATIVE DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR OF POLLING & RESEARCH
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