Liabilities / Assets
75th percentile
Higher debt load relative to assets than 75% of similar nonprofits.
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
75th percentile
Higher debt load relative to assets than 75% of similar nonprofits.
Liabilities / Revenue
60th percentile
Higher debt load relative to revenue than 60% of similar nonprofits.
Net Margin
34th percentile
Higher net margin than 34% of similar nonprofits.
Top Officer Pay
91st percentile
Higher top officer pay than 91% of similar nonprofits.
Top officer pay equals 9.2% of source-year revenue.
Asset Growth
70th percentile
Faster asset growth than 70% of similar nonprofits.
Revenue Growth
52nd percentile
Faster revenue growth than 52% of similar nonprofits.
Assets
Up$1,195,076
Up $214,835 (+22%) from 2020
Net Assets
Up$837,362
Up $198,130 (+31%) from 2020
Liabilities
Up$357,714
Up $16,705 (+4.9%) from 2020
Revenue
Up$2,249,948
Up $276,131 (+14%) from 2020
Expenses
Down$2,162,203
Down $407,772 (-16%) from 2020
Net Income
Up$87,745
Up $683,903 (+115%) from 2020
To encourage greater respect for life and promote positive life-affirming values through internet marketing campaigns.
Educating the public about life issues primarily through the use of internet marketing.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Pledges and Grants Receivable | $139,176 | $701,176 | ▲ $562,000 |
| Cash and Non-Interest-Bearing Accounts | $149,963 | $413,682 | ▲ $263,719 |
| Savings and Temporary Cash Investments | $154,366 | $0 | ▼ $154,366 |
| Prepaid Expenses and Deferred Charges | $12,549 | $33,978 | ▲ $21,429 |
| Investments in Publicly Traded Securities | $459,175 | $25,527 | ▼ $433,648 |
| Accounts Receivable | $23,473 | $15,014 | ▼ $8,459 |
| Land, Buildings, and Equipment, Net | $37,242 | $1,997 | ▼ $35,245 |
| Total Assets | $980,241 | $1,195,076 | ▲ $214,835 |
| Other Assets Total | $4,297 | $3,702 | ▼ $595 |
| Liabilities | |||
| Accounts Payable and Accrued Expenses | $169,609 | $235,424 | ▲ $65,815 |
| Unsecured Notes Loans Payable | $171,400 | $122,290 | ▼ $49,110 |
| Total Liabilities | $341,009 | $357,714 | ▲ $16,705 |
| Net Assets / Fund Balance | |||
| Net Assets With Donor Restrictions | $134,020 | $660,000 | ▲ $525,980 |
| Net Assets Without Donor Restrictions | $505,212 | $177,362 | ▼ $327,850 |
| Total Net Assets Fund Balance | $639,232 | $837,362 | ▲ $198,130 |
| Total Liabilities and Net Assets / Fund Balance | $980,241 | $1,195,076 | ▲ $214,835 |
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Other Land Buildings | $245 | $33,970 | $34,215 |
| Equipment | $1,752 | $19,698 | $21,450 |
| Leasehold Improvements | $0 | $8,442 | $8,442 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Mike Perkins | President and CEO (outgoing) | FT | $175,973 | $30,598 | $206,571 |
| Brett Attebery | President and CEO | FT | $142,800 | $37,155 | $179,955 |
| Kevin Fitzpatrick | VP of Philanthropy | FT | $100,300 | $36,718 | $137,018 |
| Karen Garnett | Vice President | FT | $76,238 | $36,718 | $112,956 |
| Name | Title |
|---|---|
| Jim Coffey | Chairman |
| ANNE O'BRIEN | Board Member |
| Bridget Vanmeans | Board Member |
| Ed Mello | Board Member |
| Jay Lamy | Board Member |
| Jeff Kassing | Board Member |
| Pierre Koshakji | Board Member |
| Rev Joseph E Strickland | Board Member |
| Line Item | Amount |
|---|---|
| Other Expenses | $1,148,051 |
| Salaries, Compensation, and Employee Benefits | $905,652 |
| Total Fundraising Expense | $461,641 |
| Grants and Similar Amounts Paid | $88,500 |
| Professional Fundraising Fees | $20,000 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Current Officers, Directors, Trustees, and Key Employees | $218,405 | $120,153 | $58,460 | $397,018 |
| Other Salaries and Wages | $108,052 | $101,812 | $180,633 | $390,497 |
| Grants to Domestic Orgs | $88,500 | - | - | $88,500 |
| Other Employee Benefits | $8,351 | $22,034 | $37,746 | $68,131 |
| Information Technology | $14,000 | $34,710 | $11,692 | $60,402 |
| Advertising | - | - | $51,750 | $51,750 |
| Payroll Taxes | $19,567 | $14,260 | $16,179 | $50,006 |
| Office Expenses | $453 | $14,296 | $31,876 | $46,625 |
| Fees for Services Accounting | - | $40,537 | - | $40,537 |
| Fees for Services Other | $19,863 | - | $20,244 | $40,107 |
| Fees for Services Professional Fundraising | - | - | $20,000 | $20,000 |
| Insurance | - | $19,625 | - | $19,625 |
| Occupancy | - | $17,422 | - | $17,422 |
| All Other Expenses | - | $14,160 | - | $14,160 |
| Other Expenses | $324 | $2,529 | $10,959 | $13,812 |
| Travel | $2,678 | $1,314 | $6,028 | $10,020 |
| Depreciation Depletion | - | $6,943 | - | $6,943 |
| Conferences and Meetings | $849 | $416 | $1,910 | $3,175 |
| Interest | - | $897 | - | $897 |
| Total Functional Expenses | $1,271,640 | $428,922 | $461,641 | $2,162,203 |
| Recipient | Location | Category | Purpose | Amount |
|---|---|---|---|---|
| Students for Life of America | Fredricksburg, VA | 501(c)(3) | General Operations | $50,000 |
| And Then There Were None | Round Rock, TX | 501(c)(3) | General Operations | $20,000 |
| Sidewalk Advocates for Life | Allen, TX | 501(c)(3) | General Operations | $15,000 |
| Line Item | Amount |
|---|---|
| Fundraising Direct Expenses | $143,511 |
| Professional Fundraising Fees | $20,000 |
| Fundraising Gross Income | $14,625 |
| Event | Gross Receipts | Gross Revenue | Direct Expenses | Net Income |
|---|---|---|---|---|
| Luncheon | $401,701 | $14,625 | $34,504 | $-19,879 |
| Total Events | $401,701 | $14,625 | $135,934 | $-121,309 |
“The organization doesn't have a committee with an authority to act on behalf of the governing body.”
“Heroic media's president and ceo will review the 990, then submit to the board of directors for their review.”
“The organization's financial statements and governing documents are available upon written or oral request.”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | 0 |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 169609 |
| IRS990/AccountsPayableAccrExpnssGrp/EOYAmt | 0 | 235424 |
| IRS990/AccountsReceivableGrp/BOYAmt | 0 | 23473 |
| IRS990/AccountsReceivableGrp/EOYAmt | 0 | 15014 |
| IRS990/ActivitiesConductedPrtshpInd | 0 | 0 |
| IRS990/ActivityOrMissionDesc | 0 | EDUCATING THE PUBLIC ABOUT LIFE ISSUES PRIMARILY THROUGH THE USE OF INTERNET MARKETING. |
| IRS990/AdvertisingGrp/FundraisingAmt | 0 | 51750 |
| IRS990/AdvertisingGrp/TotalAmt | 0 | 51750 |
| IRS990/AllOtherContributionsAmt | 0 | 1563089 |
| IRS990/AllOtherExpensesGrp/ManagementAndGeneralAmt | 0 | 14160 |
| IRS990/AllOtherExpensesGrp/TotalAmt | 0 | 14160 |
| IRS990/BooksInCareOfDetail/BusinessName/BusinessNameLine1Txt | 0 | CLIFTONLARSONALLEN LLP |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 8178775000 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 801 CHERRY ST SUITE 1400 |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | FORT WORTH |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | TX |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 76102 |
| IRS990/BusinessRlnWith35CtrlEntInd | 0 | 0 |
| IRS990/BusinessRlnWithFamMemInd | 0 | 0 |
| IRS990/BusinessRlnWithOrgMemInd | 0 | 0 |
| IRS990/CashNonInterestBearingGrp/BOYAmt | 0 | 149963 |
| IRS990/CashNonInterestBearingGrp/EOYAmt | 0 | 413682 |
| IRS990/ChangeToOrgDocumentsInd | 0 | 0 |
| IRS990/CntrctRcvdGreaterThan100KCnt | 0 | 0 |
| IRS990/CollectionsOfArtInd | 0 | 0 |
| IRS990/CompCurrentOfcrDirectorsGrp/FundraisingAmt | 0 | 58460 |
| IRS990/CompCurrentOfcrDirectorsGrp/ManagementAndGeneralAmt | 0 | 120153 |
| IRS990/CompCurrentOfcrDirectorsGrp/ProgramServicesAmt | 0 | 218405 |
| IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt | 0 | 397018 |
| IRS990/CompensationFromOtherSrcsInd | 0 | 0 |
| IRS990/CompensationProcessCEOInd | 0 | 0 |
| IRS990/CompensationProcessOtherInd | 0 | 0 |
| IRS990/ConferencesMeetingsGrp/FundraisingAmt | 0 | 1910 |
| IRS990/ConferencesMeetingsGrp/ManagementAndGeneralAmt | 0 | 416 |
| IRS990/ConferencesMeetingsGrp/ProgramServicesAmt | 0 | 849 |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 3175 |
| IRS990/ConflictOfInterestPolicyInd | 0 | 0 |
| IRS990/ConservationEasementsInd | 0 | 0 |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | 0 |
| IRS990/ContriRptFundraisingEventAmt | 0 | 387076 |
| IRS990/CreditCounselingInd | 0 | 0 |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 2122462 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 88500 |
| IRS990/CYInvestmentIncomeAmt | 0 | 145 |
| IRS990/CYOtherExpensesAmt | 0 | 1148051 |
| IRS990/CYOtherRevenueAmt | 0 | -128886 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 256227 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | 87745 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 905652 |
| IRS990/CYTotalExpensesAmt | 0 | 2162203 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 461641 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 20000 |
| IRS990/CYTotalRevenueAmt | 0 | 2249948 |
| IRS990/DecisionsSubjectToApprovaInd | 0 | 0 |
| IRS990/DeductibleArtContributionInd | 0 | 0 |
| IRS990/DeductibleNonCashContriInd | 0 | 0 |
| IRS990/DelegationOfMgmtDutiesInd | 0 | 0 |
| IRS990/DepreciationDepletionGrp/ManagementAndGeneralAmt | 0 | 6943 |
| IRS990/DepreciationDepletionGrp/TotalAmt | 0 | 6943 |
| IRS990/Desc | 0 | PARTNERED WITH LIFE-AFFIRMING WOMEN'S REPRODUCTIVE HEALTH ORGANIZATIONS TO DEVELOP MEDIA CAMPAIGNS THAT RAISED AWARENESS OF LIFE-PRESERVING HEALTH OPTIONS AVAILABLE TO WOMEN IN TARGETED AND DIVERSE COMMUNITIES ACROSS THE UNITED STATES. UTILIZED INTERNET ADVERTISING TO PROMOTE A RESPECT FOR LIFE AND TO RAISE THE VISIBILITY OF LIFE-AFFIRMING WOMEN'S REPRODUCTIVE HEALTH ORGANIZATIONS. |
| IRS990/DescribedInSection501c3Ind | 0 | 1 |
| IRS990/DisregardedEntityInd | 0 | 0 |
| IRS990/DocumentRetentionPolicyInd | 0 | 1 |
| IRS990/DoingBusinessAsName/BusinessNameLine1Txt | 0 | HEROIC MEDIA |
| IRS990/DonorAdvisedFundInd | 0 | 0 |
| IRS990/DonorRestrictionNetAssetsGrp/BOYAmt | 0 | 134020 |
| IRS990/DonorRestrictionNetAssetsGrp/EOYAmt | 0 | 660000 |
| IRS990/DonorRstrOrQuasiEndowmentsInd | 0 | 0 |
| IRS990/ElectionOfBoardMembersInd | 0 | 0 |
| IRS990/EmployeeCnt | 0 | 8 |
| IRS990/EmploymentTaxReturnsFiledInd | 0 | 1 |
| IRS990/EngagedInExcessBenefitTransInd | 0 | 0 |
| IRS990/ExpenseAmt | 0 | 1271640 |
| IRS990/FamilyOrBusinessRlnInd | 0 | 0 |
| IRS990/FederalGrantAuditRequiredInd | 0 | 0 |
| IRS990/FeesForServicesAccountingGrp/ManagementAndGeneralAmt | 0 | 40537 |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 40537 |
| IRS990/FeesForServicesOtherGrp/FundraisingAmt | 0 | 20244 |
| IRS990/FeesForServicesOtherGrp/ProgramServicesAmt | 0 | 19863 |
| IRS990/FeesForServicesOtherGrp/TotalAmt | 0 | 40107 |
| IRS990/FeesForServicesProfFundraising/FundraisingAmt | 0 | 20000 |
| IRS990/FeesForServicesProfFundraising/TotalAmt | 0 | 20000 |
| IRS990/ForeignActivitiesInd | 0 | 0 |
| IRS990/ForeignFinancialAccountInd | 0 | 0 |
| IRS990/ForeignOfficeInd | 0 | 0 |
| IRS990/Form8282PropertyDisposedOfInd | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 4 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 5 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 6 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 7 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 8 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 9 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 10 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 11 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/HighestCompensatedEmployeeInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 6 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 7 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 8 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 9 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 30598 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 37155 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 36718 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 11 | 36718 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | MIKE PERKINS |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | BRETT ATTEBERY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | JIM COFFEY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | JAY LAMY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | JEFF KASSING |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | PIERRE KOSHAKJI |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | ED MELLO |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | ANNE O'BRIEN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | REV JOSEPH E STRICKLAND |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | BRIDGET VANMEANS |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | KAREN GARNETT |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 11 | KEVIN FITZPATRICK |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 175973 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 142800 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 76238 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 11 | 100300 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | PRESIDENT AND CEO (OUTGOING) |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | PRESIDENT AND CEO |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | CHAIRMAN |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | BOARD MEMBER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | VICE PRESIDENT |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | VP OF PHILANTHROPY |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | 1 |
| IRS990/FormationYr | 0 | 2004 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | 0 |
| IRS990/FSAuditedInd | 0 | 0 |
| IRS990/FundraisingActivitiesInd | 0 | 1 |
| IRS990/FundraisingAmt | 0 | 387076 |
| IRS990/FundraisingDirectExpensesAmt | 0 | 143511 |
| IRS990/FundraisingGrossIncomeAmt | 0 | 14625 |
| IRS990/GainOrLossGrp/OtherAmt | 0 | -101 |
| IRS990/GamingActivitiesInd | 0 | 0 |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 9 |
| IRS990/GovernmentGrantsAmt | 0 | 172297 |
| IRS990/GrantAmt | 0 | 88500 |
| IRS990/GrantsToDomesticOrgsGrp/ProgramServicesAmt | 0 | 88500 |
| IRS990/GrantsToDomesticOrgsGrp/TotalAmt | 0 | 88500 |
| IRS990/GrantsToIndividualsInd | 0 | 0 |
| IRS990/GrantsToOrganizationsInd | 0 | 1 |
| IRS990/GrantToRelatedPersonInd | 0 | 0 |
| IRS990/GrossAmountSalesAssetsGrp/OtherAmt | 0 | 28200 |
| IRS990/GrossReceiptsAmt | 0 | 2421760 |
| IRS990/GroupReturnForAffiliatesInd | 0 | 0 |
| IRS990/IncludeFIN48FootnoteInd | 0 | 0 |
| IRS990/IndependentAuditFinclStmtInd | 0 | 0 |
| IRS990/IndependentVotingMemberCnt | 0 | 8 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 3 |
| IRS990/IndoorTanningServicesInd | 0 | 0 |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/FundraisingAmt | 0 | 11692 |
| IRS990/InformationTechnologyGrp/ManagementAndGeneralAmt | 0 | 34710 |
| IRS990/InformationTechnologyGrp/ProgramServicesAmt | 0 | 14000 |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 60402 |
| IRS990/InsuranceGrp/ManagementAndGeneralAmt | 0 | 19625 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 19625 |
| IRS990/InterestGrp/ManagementAndGeneralAmt | 0 | 897 |
| IRS990/InterestGrp/TotalAmt | 0 | 897 |
| IRS990/InvestmentIncomeGrp/ExclusionAmt | 0 | 246 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 246 |
| IRS990/InvestmentInJointVentureInd | 0 | 0 |
| IRS990/InvestmentsPubTradedSecGrp/BOYAmt | 0 | 459175 |
| IRS990/InvestmentsPubTradedSecGrp/EOYAmt | 0 | 25527 |
| IRS990/IRPDocumentCnt | 0 | 10 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipAccumDeprecAmt | 0 | 62110 |
| IRS990/LandBldgEquipBasisNetGrp/BOYAmt | 0 | 37242 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 1997 |
| IRS990/LandBldgEquipCostOrOtherBssAmt | 0 | 64107 |
| IRS990/LegalDomicileStateCd | 0 | TX |
| IRS990/LessCostOthBasisSalesExpnssGrp/OtherAmt | 0 | 28301 |
| IRS990/LoanOutstandingInd | 0 | 0 |
| IRS990/LobbyingActivitiesInd | 0 | 0 |
| IRS990/LocalChaptersInd | 0 | 0 |
| IRS990/MaterialDiversionOrMisuseInd | 0 | 0 |
| IRS990/MembersOrStockholdersInd | 0 | 0 |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | 0 |
| IRS990/MinutesOfGoverningBodyInd | 0 | 1 |
| IRS990/MissionDesc | 0 | TO ENCOURAGE GREATER RESPECT FOR LIFE AND PROMOTE POSITIVE LIFE-AFFIRMING VALUES THROUGH INTERNET MARKETING CAMPAIGNS. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | 0 |
| IRS990/MoreThan5000KToOrgInd | 0 | 0 |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 639232 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 837362 |
| IRS990/NetGainOrLossInvestmentsGrp/ExclusionAmt | 0 | -101 |
| IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt | 0 | -101 |
| IRS990/NetIncmFromFundraisingEvtGrp/ExclusionAmt | 0 | -128886 |
| IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt | 0 | -128886 |
| IRS990/NetUnrelatedBusTxblIncmAmt | 0 | 0 |
| IRS990/NetUnrlzdGainsLossesInvstAmt | 0 | 6387 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 505212 |
| IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt | 0 | 177362 |
| IRS990/NondeductibleContributionsInd | 0 | 0 |
| IRS990/OccupancyGrp/ManagementAndGeneralAmt | 0 | 17422 |
| IRS990/OccupancyGrp/TotalAmt | 0 | 17422 |
| IRS990/OfficeExpensesGrp/FundraisingAmt | 0 | 31876 |
| IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt | 0 | 14296 |
| IRS990/OfficeExpensesGrp/ProgramServicesAmt | 0 | 453 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 46625 |
| IRS990/OfficerMailingAddressInd | 0 | 0 |
| IRS990/OperateHospitalInd | 0 | 0 |
| IRS990/Organization501c3Ind | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherAssetsTotalGrp/BOYAmt | 0 | 4297 |
| IRS990/OtherAssetsTotalGrp/EOYAmt | 0 | 3702 |
| IRS990/OtherChangesInNetAssetsAmt | 0 | 0 |
| IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt | 0 | 37746 |
| IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt | 0 | 22034 |
| IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt | 0 | 8351 |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 68131 |
| IRS990/OtherExpensesGrp/Desc | 0 | PRODUCTION AND PLACEMEN |
| IRS990/OtherExpensesGrp/Desc | 1 | OTHER PERSONNEL EXPENSE |
| IRS990/OtherExpensesGrp/Desc | 2 | EVENT EXPENSES |
| IRS990/OtherExpensesGrp/Desc | 3 | BANK FEES AND CHARGES |
| IRS990/OtherExpensesGrp/FundraisingAmt | 0 | 94 |
| IRS990/OtherExpensesGrp/FundraisingAmt | 1 | 14070 |
| IRS990/OtherExpensesGrp/FundraisingAmt | 2 | 10959 |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 0 | 0 |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 1 | 17814 |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 2 | 2529 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 0 | 768783 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 1 | 7889 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 2 | 13926 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 3 | 324 |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 768877 |
| IRS990/OtherExpensesGrp/TotalAmt | 1 | 39773 |
| IRS990/OtherExpensesGrp/TotalAmt | 2 | 13926 |
| IRS990/OtherExpensesGrp/TotalAmt | 3 | 13812 |
| IRS990/OtherSalariesAndWagesGrp/FundraisingAmt | 0 | 180633 |
| IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt | 0 | 101812 |
| IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt | 0 | 108052 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 390497 |
| IRS990/PartialLiquidationInd | 0 | 0 |
| IRS990/PayPremiumsPrsnlBnftCntrctInd | 0 | 0 |
| IRS990/PayrollTaxesGrp/FundraisingAmt | 0 | 16179 |
| IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt | 0 | 14260 |
| IRS990/PayrollTaxesGrp/ProgramServicesAmt | 0 | 19567 |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 50006 |
| IRS990/PledgesAndGrantsReceivableGrp/BOYAmt | 0 | 139176 |
| IRS990/PledgesAndGrantsReceivableGrp/EOYAmt | 0 | 701176 |
| IRS990/PoliticalCampaignActyInd | 0 | 0 |
| IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt | 0 | 12549 |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 33978 |
| IRS990/PrincipalOfficerNm | 0 | BRETT ATTEBERY |
| IRS990/PriorPeriodAdjustmentsAmt | 0 | 103998 |
| IRS990/ProfessionalFundraisingInd | 0 | 1 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 900099 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | PERTNERSHIP/CLIENT REVENUE |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 256227 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 256227 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | 0 |
| IRS990/PYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/PYContributionsGrantsAmt | 0 | 1995164 |
| IRS990/PYExcessBenefitTransInd | 0 | 0 |
| IRS990/PYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/PYInvestmentIncomeAmt | 0 | 19679 |
| IRS990/PYOtherExpensesAmt | 0 | 1496653 |
| IRS990/PYOtherRevenueAmt | 0 | -217528 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 176502 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | -596158 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 1073322 |
| IRS990/PYTotalExpensesAmt | 0 | 2569975 |
| IRS990/PYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/PYTotalRevenueAmt | 0 | 1973817 |
| IRS990/QuidProQuoContributionsInd | 0 | 1 |
| IRS990/QuidProQuoContriDisclInd | 0 | 1 |
| IRS990/RcvFndsToPayPrsnlBnftCntrctInd | 0 | 0 |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | 87745 |
| IRS990/RelatedEntityInd | 0 | 0 |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | 0 |
| IRS990/ReportInvestmentsOtherSecInd | 0 | 0 |
| IRS990/ReportLandBuildingEquipmentInd | 0 | 1 |
| IRS990/ReportOtherAssetsInd | 0 | 0 |
| IRS990/ReportOtherLiabilitiesInd | 0 | 0 |
| IRS990/ReportProgramRelatedInvstInd | 0 | 0 |
| IRS990/RevenueAmt | 0 | 256227 |
| IRS990/SavingsAndTempCashInvstGrp/BOYAmt | 0 | 154366 |
| IRS990/SavingsAndTempCashInvstGrp/EOYAmt | 0 | 0 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt | 0 | 2122462 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt | 0 | 1995164 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt | 0 | 2116368 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt | 0 | 1423573 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt | 0 | 1113334 |
| IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt | 0 | 8770901 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt | 0 | 246 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus1YearAmt | 0 | 10296 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus2YearsAmt | 0 | 20612 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt | 0 | 24450 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt | 0 | 24777 |
| IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt | 0 | 80381 |
| IRS990ScheduleA/GrossReceiptsRltdActivitiesAmt | 0 | 746034 |
| IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus1YearAmt | 0 | 534 |
| IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus2YearsAmt | 0 | 542 |
| IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus3YearsAmt | 0 | 10555 |
| IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus4YearsAmt | 0 | 3747 |
| IRS990ScheduleA/OtherIncome170Grp/TotalAmt | 0 | 15378 |
| IRS990ScheduleA/PublicOrganization170Ind | 0 | X |
| IRS990ScheduleA/PublicSupportCY170Pct | 0 | 0.75070 |
| IRS990ScheduleA/PublicSupportPY170Pct | 0 | 0.72330 |
| IRS990ScheduleA/PublicSupportTotal170Amt | 0 | 6656314 |
| IRS990ScheduleA/SubstantialContributorsTotAmt | 0 | 2114587 |
| IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind | 0 | X |
| IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt | 0 | 2122462 |
| IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt | 0 | 1995164 |
| IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt | 0 | 2116368 |
| IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt | 0 | 1423573 |
| IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt | 0 | 1113334 |
| IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt | 0 | 8770901 |
| IRS990ScheduleA/TotalSupportAmt | 0 | 8866660 |
| IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorNum | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt | 0 | RESTRICTED |
| IRS990/ScheduleBRequiredInd | 0 | 1 |
| IRS990ScheduleD/EquipmentGrp/BookValueAmt | 0 | 1752 |
| IRS990ScheduleD/EquipmentGrp/DepreciationAmt | 0 | 19698 |
| IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt | 0 | 21450 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt | 0 | 0 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt | 0 | 8442 |
| IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt | 0 | 8442 |
| IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt | 0 | 245 |
| IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt | 0 | 33970 |
| IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt | 0 | 34215 |
| IRS990ScheduleD/TotalBookValueLandBuildingsAmt | 0 | 1997 |
| IRS990ScheduleG/AgrmtProfFundraisingActyInd | 0 | 1 |
| IRS990ScheduleG/FundraiserActivityInfoGrp/ActivityTxt | 0 | FUNDRAISING CONSULTING |
| IRS990ScheduleG/FundraiserActivityInfoGrp/FundraiserControlOfFundsInd | 0 | 0 |
| IRS990ScheduleG/FundraiserActivityInfoGrp/GrossReceiptsAmt | 0 | 0 |
| IRS990ScheduleG/FundraiserActivityInfoGrp/NetToOrganizationAmt | 0 | -20000 |
| IRS990ScheduleG/FundraiserActivityInfoGrp/PersonNm | 0 | KEVIN FITZPATRICK |
| IRS990ScheduleG/FundraiserActivityInfoGrp/RetainedByContractorAmt | 0 | 20000 |
| IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/AddressLine1Txt | 0 | 3354 RICCI LN |
| IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/CityNm | 0 | IRVING |
| IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/StateAbbreviationCd | 0 | TX |
| IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/ZIPCd | 0 | 75062 |
| IRS990ScheduleG/FundraisingEventInformationGrp/CharitableContributionsTotAmt | 0 | 387076 |
| IRS990ScheduleG/FundraisingEventInformationGrp/CharitableContriEvent1Amt | 0 | 387076 |
| IRS990ScheduleG/FundraisingEventInformationGrp/DirectExpenseSummaryEventsAmt | 0 | 135934 |
| IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm | 0 | LUNCHEON |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent1Amt | 0 | 401701 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsTotalAmt | 0 | 401701 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent1Amt | 0 | 14625 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueTotalEventsAmt | 0 | 14625 |
| IRS990ScheduleG/FundraisingEventInformationGrp/NetIncomeSummaryAmt | 0 | -121309 |
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Displayed year
2021 • Form 990Detailed filing. Detailed filing data is available for this year.