Civic Intelligence

Visit Oceanside Inc

990 • Fiscal year 2025 • EIN 27-2596227

Jul 01, 2024 to Jun 30, 2025 • Filed on Jan 16, 2026

928 N Coast HighwayOceanside, CA 92054

(760) 721-1101

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

97th percentile

0.94x

Higher debt load relative to assets than 97% of similar nonprofits.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2025

Liabilities / Revenue

81st percentile

0.44x

Higher debt load relative to revenue than 81% of similar nonprofits.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2025

Net Margin

32nd percentile

0.0%

Higher net margin than 32% of similar nonprofits.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2025

Top Officer Pay

35th percentile

$0

Higher top officer pay than 35% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2025

Asset Growth

13th percentile

-9.2%

Faster asset growth than 13% of similar nonprofits.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2024 to 2025

Revenue Growth

51st percentile

4.8%

Faster revenue growth than 51% of similar nonprofits.

2025 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2024 to 2025

Assets

Down

$1,722,603

Down $173,872 (-9.2%) from 2024

Net Assets

Flat

$97,693

Flat from 2024

Liabilities

Down

$1,624,910

Down $173,872 (-9.7%) from 2024

Revenue

Up

$3,669,569

Up $169,687 (+4.8%) from 2024

Expenses

Down

$3,669,569

Down $224,352 (-5.8%) from 2024

Net Income

Up

$0

Up $394,039 (+100%) from 2024

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$3.0M$2.0M$1.0M$0Assets 2019: $674,549Liabilities 2019: $485,738Net Assets 2019: $188,8112019Assets 2020: $1,072,485Liabilities 2020: $617,165Net Assets 2020: $455,3202020Assets 2021: $1,871,322Liabilities 2021: $1,416,002Net Assets 2021: $455,3202021Assets 2022: $2,682,060Liabilities 2022: $2,226,740Net Assets 2022: $455,3202022Assets 2023: $2,604,521Liabilities 2023: $2,112,789Net Assets 2023: $491,7322023Assets 2024: $1,896,475Liabilities 2024: $1,798,782Net Assets 2024: $97,6932024Assets 2025: $1,722,603Liabilities 2025: $1,624,910Net Assets 2025: $97,6932025

Highlighted filing

2025

Assets$1,722,603
Liabilities$1,624,910
Net Assets$97,693

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$4.0M$2.0M$0-$2.0MRevenue 2019: $1,415,387Expenses 2019: $1,452,306Net Income 2019: -$36,9192019Revenue 2020: $1,773,182Expenses 2020: $1,506,673Net Income 2020: $266,5092020Revenue 2021: $1,596,963Expenses 2021: $1,596,963Net Income 2021: $02021Revenue 2022: $2,451,759Expenses 2022: $2,451,759Net Income 2022: $02022Revenue 2023: $3,636,858Expenses 2023: $3,600,446Net Income 2023: $36,4122023Revenue 2024: $3,499,882Expenses 2024: $3,893,921Net Income 2024: -$394,0392024Revenue 2025: $3,669,569Expenses 2025: $3,669,569Net Income 2025: $02025

Highlighted filing

2025

Revenue$3,669,569
Expenses$3,669,569
Net Income$0
Jump To
Filing Snapshot
Filing Period
Jul 1, 2024 to Jun 30, 2025
Signed
Jan 16, 2026
Return Version
2024v5.2
Gross Receipts
$3,687,997
Mission and Program Overview

Mission

The organization's mission is to unite tourism related businessess together in order to generate visitor spending in the city of oceanside through the development and operation of the oceanside tourism marketing district

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable$591,838$583,607▼ $8,231
Cash and Non-Interest-Bearing Accounts$630,918$556,310▼ $74,608
Savings and Temporary Cash Investments$466,315$402,315▼ $64,000
Land, Buildings, and Equipment, Net$159,428$140,290▼ $19,138
Prepaid Expenses and Deferred Charges$32,720$24,590▼ $8,130
Inventories for Sale or Use$15,256$15,491▲ $235
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Total Assets$1,896,475$1,722,603▼ $173,872
Other Assets Total-$0-
Liabilities
Deferred Revenue$1,694,605$1,538,322▼ $156,283
Other Liabilities$77,576$48,404▼ $29,172
Accounts Payable and Accrued Expenses$26,601$38,184▲ $11,583
Total Liabilities$1,798,782$1,624,910▼ $173,872
Net Assets / Fund Balance
Net Assets With Donor Restrictions$97,693$97,693→ $0
Total Net Assets Fund Balance$97,693$97,693→ $0
Total Liabilities and Net Assets / Fund Balance$1,896,475$1,722,603▼ $173,872

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$140,290$138,488$278,778
Compensation and Service Providers

Board Members and Trustees

NameTitle
Leslee GaulPresident & CEO
Adam FischbachDirector
Ann VoDirector
Chasen EddowDirector
Darcy SantiagoDirector
Jim SchroderDirector
Kevin MonsourDirector
Mark WarrDirector
Michael TsaiDirector
Roxana PavelDirector
Sage AndersonDirector
Tim ObertDirector
Nayan PatelSecretary
Revenue and Support

Revenue Composition

Contributions and Grants
$3,634,433
Program Service Revenue
$0
Investment Income
$14
Other Revenue
$35,122
All Other Contributions
$28,638
Change in Net Assets
$0
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$2,589,073
Salaries, Compensation, and Employee Benefits$1,080,496
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$965,778--$965,778
Other Salaries and Wages$837,460--$837,460
All Other Expenses$267,896--$267,896
Comp Disqual Persons$165,379--$165,379
Fees for Services Other$135,993--$135,993
Other Expenses$116,260--$116,260
Conferences and Meetings$93,987--$93,987
Occupancy$90,346--$90,346
Other Employee Benefits$77,657--$77,657
Information Technology$65,984--$65,984
Office Expenses$48,140--$48,140
Depreciation Depletion---$19,138
Insurance$10,226--$10,226
Total Functional Expenses$3,650,431$0$0$3,669,569
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Payroll Liabilities$48,404
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

After preparation of the 990 by the auditor the 990 is reviewed by the ceo, committee member before being submitted to the board for approval. After board approval,the 990 is signed by the ceo and filed with the irs.

Form 990, Part VI, Section B, Line 15A

The company conducts an annual compensation review process for the ceo and staff. Industry data is used to determine salary and benefits comparable to industry standards. The executive committee of the board conducts the annual review of the ceo. The ceo conducts this review for other staff members and determines theircompensation.

Form 990, Part VI, Section C, Line 18

The company announces to the public and stakeholders the dates and times of their board meetings through email and public notices posted to the front door of the main office. Financials and other information are made available at each board meeting. In addition a year end report is sent to stakeholders and made avaialble to thepublic upon request.

Form 990, Part VI, Section C, Line 19

No documents available to the public.

Filing and Contact Details

Filer

Filer Name
Visit Oceanside Inc
EIN
27-2596227
Phone
7607211101
Address
928 N COAST HIGHWAY, OCEANSIDE, CA 92054

Signing Officer

Name
Leslee Gaul
Title
President
Signed
2026-01-16
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Leslee Gaul
Formed
2010
Legal Domicile
CA
Voting Board Members
13
Independent Board Members
0
Employees
13
Volunteers
3

Preparer

Firm
Beck and Company Cpas Inc
Address
701 Palomar Airport Road Suite 300, Carlsbad, CA 92011
Preparer
Charles Beck CPA
Phone
7602952251
Supplemental Narrative

Additional Explanations

Reconciliation fo Net Assets between tax and books

Under tax rules certain computer costs have been expensed but for financial reporting purposes in compliance with GAAP they are capitalized.

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/MoreThan5000KToOrgInd0false
IRS990/NetAssetsOrFundBalancesBOYAmt097693
IRS990/NetAssetsOrFundBalancesEOYAmt097693
IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt00
IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeFromGamingGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt013530
IRS990/NetIncomeOrLossGrp/UnrelatedBusinessRevenueAmt013530
IRS990/NetRentalIncomeOrLossGrp/TotalRevenueColumnAmt00
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IRS990/NondeductibleContributionsInd0false
IRS990/OccupancyGrp/ProgramServicesAmt090346
IRS990/OccupancyGrp/TotalAmt090346
IRS990/OfficeExpensesGrp/ProgramServicesAmt048140
IRS990/OfficeExpensesGrp/TotalAmt048140
IRS990/OfficerMailingAddressInd0false
IRS990/OperateHospitalInd0false
IRS990/Organization501cInd0X
IRS990/OrganizationFollowsFASB117Ind0X
IRS990/OtherAssetsTotalGrp/EOYAmt00
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt077657
IRS990/OtherEmployeeBenefitsGrp/TotalAmt077657
IRS990/OtherExpensesGrp/Desc0EVENT EXPENSES
IRS990/OtherExpensesGrp/Desc1SALES PROMOTIONS
IRS990/OtherExpensesGrp/Desc2PUBLIC RELATIONS
IRS990/OtherExpensesGrp/Desc3DATA RESEARCH/ECONOMIC IMPACT
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IRS990/OtherExpensesGrp/ProgramServicesAmt1158908
IRS990/OtherExpensesGrp/ProgramServicesAmt2119414
IRS990/OtherExpensesGrp/ProgramServicesAmt3116260
IRS990/OtherExpensesGrp/TotalAmt0497003
IRS990/OtherExpensesGrp/TotalAmt1158908
IRS990/OtherExpensesGrp/TotalAmt2119414
IRS990/OtherExpensesGrp/TotalAmt3116260
IRS990/OtherInd0X
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IRS990/OtherLiabilitiesGrp/EOYAmt048404
IRS990/OtherRevenueMiscGrp/Desc0ADVERTISING SALES
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IRS990/OtherRevenueMiscGrp/UnrelatedBusinessRevenueAmt021592
IRS990/OtherRevenueTotalAmt021592
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0837460
IRS990/OtherSalariesAndWagesGrp/TotalAmt0837460
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt032720
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt024590
IRS990/PrincipalOfficerNm0LESLEE GAUL
IRS990/ProfessionalFundraisingInd0false
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt03250907
IRS990/PYInvestmentIncomeAmt029
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt02794775
IRS990/PYOtherRevenueAmt0248946
IRS990/PYRevenuesLessExpensesAmt0-394039
IRS990/PYSalariesCompEmpBnftPaidAmt01099146
IRS990/PYTotalExpensesAmt03893921
IRS990/PYTotalRevenueAmt03499882
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IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
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IRS990/RegularMonitoringEnfrcInd0true
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
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IRS990/SavingsAndTempCashInvstGrp/EOYAmt0402315
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt0140290
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt0138488
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt0278778
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt048404
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0Payroll Liabilities
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0140290
IRS990ScheduleD/TotalLiabilityAmt048404
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0AFTER PREPARATION OF THE 990 BY THE AUDITOR THE 990 IS REVIEWED BY THE CEO, COMMITTEE MEMBER BEFORE BEING SUBMITTED TO THE BOARD FOR APPROVAL. AFTER BOARD APPROVAL,THE 990 IS SIGNED BY THE CEO AND FILED WITH THE IRS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE COMPANY CONDUCTS AN ANNUAL COMPENSATION REVIEW PROCESS FOR THE CEO AND STAFF. INDUSTRY DATA IS USED TO DETERMINE SALARY AND BENEFITS COMPARABLE TO INDUSTRY STANDARDS. THE EXECUTIVE COMMITTEE OF THE BOARD CONDUCTS THE ANNUAL REVIEW OF THE CEO. THE CEO CONDUCTS THIS REVIEW FOR OTHER STAFF MEMBERS AND DETERMINES THEIRCOMPENSATION.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE COMPANY ANNOUNCES TO THE PUBLIC AND STAKEHOLDERS THE DATES AND TIMES OF THEIR BOARD MEETINGS THROUGH EMAIL AND PUBLIC NOTICES POSTED TO THE FRONT DOOR OF THE MAIN OFFICE. FINANCIALS AND OTHER INFORMATION ARE MADE AVAILABLE AT EACH BOARD MEETING. IN ADDITION A YEAR END REPORT IS SENT TO STAKEHOLDERS AND MADE AVAIALBLE TO THEPUBLIC UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3No documents available to the public.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Under tax rules certain computer costs have been expensed but for financial reporting purposes in compliance with GAAP they are capitalized.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section B, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section B, Line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Section C, Line 18
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Section C, Line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Reconciliation fo Net Assets between tax and books
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt01896475
IRS990/TotalAssetsEOYAmt01722603
IRS990/TotalAssetsGrp/BOYAmt01896475
IRS990/TotalAssetsGrp/EOYAmt01722603
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt03634433
IRS990/TotalEmployeeCnt013
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt00
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt03650431
IRS990/TotalFunctionalExpensesGrp/TotalAmt03669569
IRS990/TotalGrossUBIAmt035136
IRS990/TotalLiabilitiesBOYAmt01798782
IRS990/TotalLiabilitiesEOYAmt01624910
IRS990/TotalLiabilitiesGrp/BOYAmt01798782
IRS990/TotalLiabilitiesGrp/EOYAmt01624910
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt097693
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt097693
IRS990/TotalProgramServiceRevenueAmt00
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt03669569
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt035136
IRS990/TotalVolunteersCnt03
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt01896475
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01722603
IRS990/TravelGrp/TotalAmt00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0true
IRS990/VotingMembersGoverningBodyCnt013
IRS990/VotingMembersIndependentCnt00
IRS990/WebsiteAddressTxt0visitoceanside.org
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0LESLEE GAUL
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0President
ReturnHeader/BusinessOfficerGrp/SignatureDt02026-01-16
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISIT OCEANSIDE INC
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0272596227
ReturnHeader/Filer/PhoneNum07607211101
ReturnHeader/Filer/USAddress/AddressLine1Txt0928 N COAST HIGHWAY
ReturnHeader/Filer/USAddress/CityNm0OCEANSIDE

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