Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on this filing.
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on this filing.
Liabilities / Revenue
Score unavailable
Liabilities-to-revenue requires both liabilities and revenue on this filing.
Net Margin
88th percentile
Higher net margin than 88% of similar nonprofits.
Top Officer Pay
Score unavailable
This filing does not contain officer compensation rows.
Asset Growth
86th percentile
Faster asset growth than 86% of similar nonprofits.
Revenue Growth
54th percentile
Faster revenue growth than 54% of similar nonprofits.
Assets
Up$20,995
Up $6,076 (+41%) from 2010
Net Assets
Up$20,995
Up $6,076 (+41%) from 2010
Liabilities
-
No earlier filing loaded for comparison.
Revenue
Up$24,280
Up $672 (+2.8%) from 2010
Expenses
Up$18,204
Up $936 (+5.4%) from 2010
Net Income
Down$6,076
Down $264 (-4.2%) from 2010
The Dallas/Fort Worth Search Engine Marketing Association's goal is to promote search engine marketing and increased ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of search engine marketing in the North Texas area. Our members are highly skilled in the areas of copywriting, web hosting, web design, web analytics, internet application development, affiliate program development and strategy, social media, search engine optimization, PPC campaigns, as well as emerging media.
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990EZ/ActivitiesNotPreviouslyRpt | 0 | false |
| IRS990EZ/BenefitsPaidToOrForMembers | 0 | 500 |
| IRS990EZ/CashSavingsAndInvestments/BOY | 0 | 14919 |
| IRS990EZ/CashSavingsAndInvestments/EOY | 0 | 20995 |
| IRS990EZ/ContributionsGiftsGrantsEtc | 0 | 24280 |
| IRS990EZ/CostOfGoodsSold | 0 | 0 |
| IRS990EZ/CostOtherBasisAndSalesExpenses | 0 | 0 |
| IRS990EZ/DidOrgFileForm1120POLThisYear | 0 | false |
| IRS990EZ/DoesOrgHaveHospital | 0 | false |
| IRS990EZ/EngagePoliticalCmpgnActivities | 0 | false |
| IRS990EZ/ExcessOrDeficitForYear | 0 | 6076 |
| IRS990EZ/FeesAndOthPymtToIndContractors | 0 | 295 |
| IRS990EZ/ForeignFinancialAccount | 0 | false |
| IRS990EZ/ForeignOffice | 0 | false |
| IRS990EZ/Form720Filed | 0 | false |
| IRS990EZ/FundraisingGrossIncome | 0 | 0 |
| IRS990EZ/GrossReceipts | 0 | 24280 |
| IRS990EZ/GrossReceiptsForPublicUse | 0 | 0 |
| IRS990EZ/GrossReceiptsLessThan25000 | 0 | X |
| IRS990EZ/InfoInScheduleOPartI | 0 | X |
| IRS990EZ/InitiationFeesAndCapitalContri | 0 | 0 |
| IRS990EZ/MadeChangesToOrgnzngEtcDoc | 0 | false |
| IRS990EZ/MadeLoansToFromOfficers | 0 | false |
| IRS990EZ/MaintainAnyDonorAdvisedFunds | 0 | false |
| IRS990EZ/MethodOfAccountingCash | 0 | X |
| IRS990EZ/NetAssetsOrFundBalances/BOY | 0 | 14919 |
| IRS990EZ/NetAssetsOrFundBalancesBOY | 0 | 14919 |
| IRS990EZ/NetAssetsOrFundBalances/EOY | 0 | 20995 |
| IRS990EZ/NetAssetsOrFundBalancesEOY | 0 | 20995 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/AddressLine1 | 0 | 301 S JUPITER 1806 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/AddressLine1 | 1 | 5931 LLANO AVE |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/AddressLine1 | 2 | 1240 KING DRIVE |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/City | 0 | ALLEN |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/City | 1 | DALLAS |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/City | 2 | BEDFORD |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/State | 0 | TX |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/State | 1 | TX |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/State | 2 | TX |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/ZIPCode | 0 | 75002 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/ZIPCode | 1 | 75206 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AddressUS/ZIPCode | 2 | 76022 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AvgHoursPerWkDevotedToPosition | 0 | 3.00 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AvgHoursPerWkDevotedToPosition | 1 | 0 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/AvgHoursPerWkDevotedToPosition | 2 | 2.00 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Compensation | 0 | 0 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Compensation | 1 | 0 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Compensation | 2 | 0 |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/PersonName | 0 | DAN STURDIVANT |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/PersonName | 1 | MARK BARRERA |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/PersonName | 2 | JEFF MARTIN |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Title | 0 | President |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Title | 1 | Vice President |
| IRS990EZ/OfficerDirectorTrusteeKeyEmpl/Title | 2 | Vice President |
| IRS990EZ/Organization501c | 0 | X |
| IRS990EZ/OrganizationDissolvedEtc | 0 | false |
| IRS990EZ/OrganizationFiled990T | 0 | false |
| IRS990EZ/OrganizationHadUBI | 0 | false |
| IRS990EZ/OtherExpensesTotal | 0 | 17409 |
| IRS990EZ/PartVIAHghstPaidCntrctProfSer | 0 | NONE |
| IRS990EZ/PartVIOfCompOfHighestPaidEmpl | 0 | NONE |
| IRS990EZ/PrimaryExemptPurpose | 0 | The Dallas/Fort Worth Search Engine Marketing Associations goal is to promote search engine marketing and increased ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of search engine marketing in the North Texas area. Our members are highly skilled in the areas of copywriting, web hosting, web design, web analytics, internet application development, affiliate program development and strategy, social media, search engine optimization, PPC campaigns, as well as emerging media. |
| IRS990EZ/ProgramServiceAccomplishment/DescriptionProgramServiceAccom | 0 | MONTHLY PROFESSIONAL ORGANIZATIONAL MEETINGS AIMED AT PROMOTING BEST PRACTICES IN THE SEARCH ENGINE MARKETING PROFESSION. |
| IRS990EZ/ProhibitedTaxShelterTrans | 0 | false |
| IRS990EZ/RelatedOrgControlledEntity | 0 | false |
| IRS990EZ/ScheduleBNotRequired | 0 | X |
| IRS990EZ/SpecialEventsDirectExpenses | 0 | 0 |
| IRS990EZ/SubjectToProxyTax | 0 | false |
| IRS990EZ/TanningServicesProvided | 0 | false |
| IRS990EZ/TheBooksAreInCareOf/AddressUS/AddressLine1 | 0 | 1240 KING DRIVE |
| IRS990EZ/TheBooksAreInCareOf/AddressUS/City | 0 | BEDFORD |
| IRS990EZ/TheBooksAreInCareOf/AddressUS/State | 0 | TX |
| IRS990EZ/TheBooksAreInCareOf/AddressUS/ZIPCode | 0 | 76022 |
| IRS990EZ/TheBooksAreInCareOf/NamePerson | 0 | JEFF MARTIN |
| IRS990EZ/TheBooksAreInCareOf/TelephoneNumber | 0 | 8178813760 |
| IRS990EZ/TotalAssets/BOY | 0 | 14919 |
| IRS990EZ/TotalAssets/EOY | 0 | 20995 |
| IRS990EZ/TotalExpenses | 0 | 18204 |
| IRS990EZ/TotalRevenue | 0 | 24280 |
| IRS990EZ/TransactionWithControlEntity | 0 | false |
| IRS990EZ/WebSite | 0 | N/A |
| IRS990ScheduleO/GeneralExplanation/Explanation | 0 | ONLINE SUBSCRIPTIONS $477 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 1 | SPEAKER FEES $1435 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 2 | MEMBERSHIP DRIVE EVENT $1639 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 3 | ROOM RENTAL $13046 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 4 | Conferences, Conventions, and Meetings $312 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 5 | Advertising and Promotion $500 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 0 | Form 990-EZ, Part I, Line 16.4 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 1 | Form 990-EZ, Part I, Line 16.3 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 2 | Form 990-EZ, Part I, Line 16.2 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 3 | Form 990-EZ, Part I, Line 16.1 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 4 | Form 990-EZ, Part I, Line 16.1007 |
| IRS990ScheduleO/GeneralExplanation/Identifier | 5 | Form 990-EZ, Part I, Line 16.1001 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 0 | Other Expenses.4 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 1 | Other Expenses.3 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 2 | Other Expenses.2 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 3 | Other Expenses.1 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 4 | Other Expenses.1007 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 5 | Other Expenses.1001 |
| ReturnHeader/BuildTS | 0 | 2016-02-24 21:20:13Z |
| ReturnHeader/Filer/EIN | 0 | 270891099 |
| ReturnHeader/Filer/Name/BusinessNameLine1 | 0 | DFWSEM ASSOCIATION |
| ReturnHeader/Filer/NameControl | 0 | DFWS |
| ReturnHeader/Filer/Phone | 0 | 9725290703 |
| ReturnHeader/Filer/USAddress/AddressLine1 | 0 | 660 N CENTRAL EXPRESSWAY |
| ReturnHeader/Filer/USAddress/City | 0 | PLANO |
| ReturnHeader/Filer/USAddress/State | 0 | TX |
| ReturnHeader/Filer/USAddress/ZIPCode | 0 | 75074 |
| ReturnHeader/Officer/AuthorizeThirdParty | 0 | true |
| ReturnHeader/Officer/DateSigned | 0 | 2012-05-23 |
| ReturnHeader/Officer/Name | 0 | JEFF MARTIN |
| ReturnHeader/Officer/Title | 0 | Vice President |
| ReturnHeader/PreparerFirm/PreparerFirmBusinessName/BusinessNameLine1 | 0 | KOVACH WRIGHT and YOWELL CPAS |
| ReturnHeader/PreparerFirm/PreparerFirmUSAddress/AddressLine1 | 0 | 660 N CENTRAL EXPY STE 450 |
| ReturnHeader/PreparerFirm/PreparerFirmUSAddress/City | 0 | PLANO |
| ReturnHeader/PreparerFirm/PreparerFirmUSAddress/State | 0 | TX |
| ReturnHeader/PreparerFirm/PreparerFirmUSAddress/ZIPCode | 0 | 750746799 |
| ReturnHeader/Preparer/Name | 0 | TIM T WRIGHT CPA |
| ReturnHeader/Preparer/Phone | 0 | 9724239090 |
| ReturnHeader/ReturnType | 0 | 990EZ |
| ReturnHeader/TaxPeriodBeginDate | 0 | 2011-01-01 |
| ReturnHeader/TaxPeriodEndDate | 0 | 2011-12-31 |
| ReturnHeader/TaxYear | 0 | 2011 |
| ReturnHeader/Timestamp | 0 | 2012-05-23T07:26:49-07:00 |
No mirrored PDF or thumbnail assets are attached yet.
Displayed year
2011 • Form 990EZFacts available. Structured filing facts are available, but richer extracted sections are limited.