Civic Intelligence

Dfwsem Association

EIN 27-0891099 • 501(c)6 • Dallas, TX

Profile

The Dallas/Fort Worth Search Engine Marketing Association's goal is to promote search engine marketing and increased ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of search engine marketing in the North Texas area. Our members are highly skilled in the areas of copywriting, web hosting, web design, web analytics, internet application development, affiliate program development and strategy, social media, search engine optimization, PPC campaigns, as well as emerging media.

13155 Noel Rd 982Dallas, TX 75240

www.dfwsem.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

Score unavailable

No value available

Liabilities-to-assets requires both liabilities and assets on the latest valid filing.

Source year 2017

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on the latest valid filing.

Source year 2017

Net Margin

42nd percentile

-3.1%

Higher net margin than 42% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2017

Top Officer Pay

77th percentile

$0

Higher top officer pay than 77% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2017

Asset Growth

19th percentile

-35%

Faster asset growth than 19% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2016 to 2017

Revenue Growth

42nd percentile

-5.4%

Faster revenue growth than 42% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2016 to 2017

Balance Sheet
Liabilities / AssetsScore unavailable

Assets

Down

$14,708

Down $7,887 (-35%) from 2016

Liabilities

-

No earlier filing loaded for comparison.

Net Assets

Down

$14,708

Down $7,887 (-35%) from 2016

Operations
Liabilities / RevenueScore unavailableNet Margin42nd percentile

Revenue

Down

$175,791

Down $9,999 (-5.4%) from 2016

Expenses

Down

$181,201

Down $9,782 (-5.1%) from 2016

Net Income

Down

-$5,410

Down $217 (-4.2%) from 2016

Trend Graphs

Balance Sheet Trend

Asset Growth19th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$60K$40K$20K$0Assets 2010: $14,919Net Assets 2010: $14,9192010Assets 2011: $20,995Net Assets 2011: $20,9952011Assets 2012: $33,705Net Assets 2012: $33,7052012Assets 2013: $50,061Net Assets 2013: $50,0612013Assets 2014: $57,261Net Assets 2014: $57,2612014Assets 2015: $26,442Net Assets 2015: $26,4422015Assets 2016: $22,595Net Assets 2016: $22,5952016Assets 2017: $14,708Net Assets 2017: $14,7082017

Highlighted filing

2017

Assets$14,708
Liabilities-
Net Assets$14,708
Open 2017 Filing

Operations Trend

Revenue Growth42nd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$200K$100K$0-$100KRevenue 2010: $23,608Expenses 2010: $17,268Net Income 2010: $6,3402010Revenue 2011: $24,280Expenses 2011: $18,204Net Income 2011: $6,0762011Revenue 2012: $56,236Expenses 2012: $43,526Net Income 2012: $12,7102012Revenue 2013: $109,130Expenses 2013: $92,774Net Income 2013: $16,3562013Revenue 2014: $135,596Expenses 2014: $130,525Net Income 2014: $5,0712014Revenue 2015: $168,907Expenses 2015: $199,726Net Income 2015: -$30,8192015Revenue 2016: $185,790Expenses 2016: $190,983Net Income 2016: -$5,1932016Revenue 2017: $175,791Expenses 2017: $181,201Net Income 2017: -$5,4102017

Highlighted filing

2017

Revenue$175,791
Expenses$181,201
Net Income-$5,410
Open 2017 Filing

Filings

Most recent year

2017 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$14,708
Liabilities
-
Net assets
$14,708
Revenue
$175,791
Expenses
$181,201
Net income
-$5,410
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2017Detailed filing. Detailed filing data is available for this year.$0.15$0.15$1.76$1.81$0.05
2016Detailed filing. Detailed filing data is available for this year.$0.23$0.23$1.86$1.91$0.05
2015Detailed filing. Detailed filing data is available for this year.$0.26$0.26$1.69$2.00$0.31
2014Detailed filing. Detailed filing data is available for this year.$0.57$0.57$1.36$1.31$0.05
2013Detailed filing. Detailed filing data is available for this year.$0.50$0.50$1.09$0.93$0.16
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.34$0.34$0.56$0.44$0.13
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.21$0.21$0.24$0.18$0.06
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.15$0.15$0.24$0.17$0.06
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2017 to Dec 31, 2017
Signed
Nov 13, 2018
Return Version
2017v2.2
Gross Receipts
$175,791
Mission and Program Overview

Mission

The Dallas/Fort Worth Search Engine Marketing Association's goal is to promote search engine marketing and increased ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of search engine marketing in the North Texas area. Our members are highly skilled in the areas of copywriting, web hosting, web design, web analytics, internet application development, affiliate program development and strategy, social media, search engine optimization, PPC campaigns, as well as emerging media.

Program Services

DescriptionGrantsExpenses
We provided education related to Search Engine Marketing techniques to individuals and business who are at novice to expert levels via 10 monthly meetings and a "State of Search" event. Each monthly meeting had about 35 - 100 participants, and the "State of Search" had about 330 attendees. Many of our sponsors have tools that help members with improving their search engine and marketing results.--
Compensation and Service Providers
Top Officer Pay77th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Timothy HuneycuttSecretary-$0--
Jeff RudluffPresident-$0--
Kevin AdamsDirector-$0--
Beth KahlichDirector-$0--
James LoomsteinDirector-$0--
Scott VannExecutive Director-$0--
Sha MenzExecutive Director-$0--
Amal HaddadDirector-$0--
Bart PetersTreasurer-$0--
Jason ChannellDirector-$0--
Filing and Contact Details

Filer

Filer Name
DFWSEM Association
EIN
27-0891099
Phone
4696301363
Address
13155 Noel Rd 982, Dallas, TX 75240

Signing Officer

Name
Bart Peters
Title
Treasurer
Signed
2018-11-13
Discuss with paid preparer
Yes

Preparer

Firm
CMRosen LLC
Address
17440 Dallas Pkwy Ste 218, Dallas, TX 75287-7308
Preparer
Chad M Rosen CPA
Phone
9728181400
Supplemental Narrative

Additional Explanations

Other Expenses.1001

“Advertising and Promotion $7109”

Other Expenses.1002

“Office Expenses $7279”

Other Expenses.1003

“Information Technology $4702”

Other Expenses.1005

“Travel $9”

Other Expenses.1007

“Conferences, Conventions, and Meetings $136931”

Other Expenses.1009

“Depreciation $859”

Other Expenses.1012

“Insurance $873”

Other Expenses.1

“Dues and Subscriptions $6162”

Other Assets.1

“Machinery and equipment - Beginning $4406 Machinery and equipment - Ending $1070”

Raw XML Appendix145 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0Dallas
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IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd075240
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IRS990EZ/ExcessOrDeficitForYearAmt0-5410
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IRS990EZ/ForeignFinancialAccountInd0false
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IRS990EZ/Form1120PolFiledInd0false
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IRS990EZ/FundraisingGrossIncomeAmt00
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IRS990EZ/GrossReceiptsForPublicUseAmt00
IRS990EZ/InfoInScheduleOPartIIInd0X
IRS990EZ/InfoInScheduleOPartIInd0X
IRS990EZ/InitiationFeesAndCapContriAmt00
IRS990EZ/MadeLoansToFromOfficersInd0false
IRS990EZ/MembershipDuesAmt010950
IRS990EZ/MethodOfAccountingCashInd0X
IRS990EZ/NetAssetsOrFundBalancesBOYAmt022595
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IRS990EZ/NetAssetsOrFundBalancesGrp/BOYAmt022595
IRS990EZ/NetAssetsOrFundBalancesGrp/EOYAmt014708
IRS990EZ/OccupancyRentUtltsAndMaintAmt0922
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt02.00
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt92.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt10
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt30
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt40
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt50
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt60
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt70
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt80
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt90
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0Timothy Huneycutt
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm1Jeff Rudluff
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm2Kevin Adams
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm3Beth Kahlich
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm4James Loomstein
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm5Scott Vann
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm6Sha Menz
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm7Amal Haddad
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm8Bart Peters
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm9Jason Channell
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0Secretary
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1President
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2Director
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3Director
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt4Director
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt5Executive Dir.
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt6Executive Dir.
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt7Director
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt8Treasurer
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt9Director
IRS990EZ/OperateHospitalInd0false
IRS990EZ/Organization501cInd0X
IRS990EZ/OrganizationDissolvedEtcInd0false
IRS990EZ/OrganizationFiled990TInd0false
IRS990EZ/OrganizationHadUBIInd0false
IRS990EZ/OtherAssetsTotalDetail/BOYAmt04406
IRS990EZ/OtherAssetsTotalDetail/EOYAmt01070
IRS990EZ/OtherChangesInNetAssetsAmt0-2477
IRS990EZ/OtherExpensesTotalAmt0163924
IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt0NONE
IRS990EZ/PartVIOfCompOfHghstPdEmplTxt0NONE
IRS990EZ/PoliticalCampaignActyInd0false
IRS990EZ/PrimaryExemptPurposeTxt0The Dallas/Fort Worth Search Engine Marketing Association's goal is to promote search engine marketing and increased ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of search engine marketing in the North Texas area. Our members are highly skilled in the areas of copywriting, web hosting, web design, web analytics, internet application development, affiliate program development and strategy, social media, search engine optimization, PPC campaigns, as well as emerging media.
IRS990EZ/ProgramServiceRevenueAmt0118756
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0We provided education related to Search Engine Marketing techniques to individuals and business who are at novice to expert levels via 10 monthly meetings and a "State of Search" event. Each monthly meeting had about 35 - 100 participants, and the "State of Search" had about 330 attendees. Many of our sponsors have tools that help members with improving their search engine and marketing results.
IRS990EZ/ProhibitedTaxShelterTransInd0false
IRS990EZ/RelatedOrganizationCtrlEntInd0false
IRS990EZ/SpecialEventsDirectExpensesAmt00
IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/TanningServicesProvidedInd0false
IRS990EZ/TotalExpensesAmt0181201
IRS990EZ/TotalRevenueAmt0175791
IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0www.dfwsem.org
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Advertising and Promotion $7109
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Office Expenses $7279
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Information Technology $4702
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Travel $9
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Conferences, Conventions, and Meetings $136931
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5Depreciation $859
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6Insurance $873
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7Dues and Subscriptions $6162
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8Machinery and equipment - Beginning $4406 Machinery and equipment - Ending $1070
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Other Expenses.1001
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Other Expenses.1002
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Other Expenses.1003
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Other Expenses.1005
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Other Expenses.1007
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Other Expenses.1009
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Other Expenses.1012
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Other Expenses.1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Other Assets.1
ReturnHeader/BuildTS02019-02-21 02:37:17Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Bart Peters
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Treasurer
ReturnHeader/BusinessOfficerGrp/SignatureDt02018-11-13
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0DFWSEM Association
ReturnHeader/Filer/BusinessNameControlTxt0DFWS
ReturnHeader/Filer/EIN0270891099
ReturnHeader/Filer/PhoneNum04696301363
ReturnHeader/Filer/USAddress/AddressLine1Txt013155 Noel Rd 982
ReturnHeader/Filer/USAddress/CityNm0Dallas
ReturnHeader/Filer/USAddress/StateAbbreviationCd0TX
ReturnHeader/Filer/USAddress/ZIPCd075240
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0271661785
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0CMRosen LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt017440 Dallas Pkwy Ste 218
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Dallas
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0TX
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0752877308
ReturnHeader/PreparerPersonGrp/PhoneNum09728181400
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Chad M Rosen CPA
ReturnHeader/ReturnTs02018-11-13T13:53:34-08:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02017-01-01
ReturnHeader/TaxPeriodEndDt02017-12-31
ReturnHeader/TaxYr02017

Document Assets

No mirrored PDF or thumbnail assets are attached yet.