Civic Intelligence

Public Sentiment Inc.

990 • Fiscal year 2022 • EIN 83-1468403

Jan 01, 2022 to Dec 31, 2022 • Filed on Nov 15, 2023

205 Hicks St Unit 4DBrooklyn, NY 11201

(978) 387-7072

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

96th percentile

1.73x

Higher debt load relative to assets than 96% of similar nonprofits.

2022 filings • NTEE B90 • <$500k nonprofits • Source year 2022

Liabilities / Revenue

96th percentile

1.53x

Higher debt load relative to revenue than 96% of similar nonprofits.

2022 filings • NTEE B90 • <$500k nonprofits • Source year 2022

Net Margin

55th percentile

5.8%

Higher net margin than 55% of similar nonprofits.

2022 filings • NTEE B90 • <$500k nonprofits • Source year 2022

Top Officer Pay

84th percentile

$20,050

Higher top officer pay than 84% of similar nonprofits.

Top officer pay equals 29.3% of source-year revenue.

2022 filings • NTEE B90 • <$500k nonprofits • Source year 2022

Asset Growth

25th percentile

-24%

Faster asset growth than 25% of similar nonprofits.

2022 filings • NTEE B90 • <$500k nonprofits • Annualized from 2021 to 2022

Revenue Growth

39th percentile

-5.8%

Faster revenue growth than 39% of similar nonprofits.

2022 filings • NTEE B90 • <$500k nonprofits • Annualized from 2021 to 2022

Assets

Down

$60,652

Down $18,844 (-24%) from 2021

Net Assets

Down

-$43,975

Down $40,229 (-1074%) from 2021

Liabilities

Up

$104,627

Up $21,385 (+26%) from 2021

Revenue

Down

$68,511

Down $4,215 (-5.8%) from 2021

Expenses

Up

$64,563

Up $15,249 (+31%) from 2021

Net Income

Down

$3,948

Down $19,464 (-83%) from 2021

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$150K$100K$50K$0-$50K-$100KAssets 2019: $4,180Liabilities 2019: $27,556Net Assets 2019: -$23,3762019Assets 2020: $11,800Liabilities 2020: $38,958Net Assets 2020: -$27,1582020Assets 2021: $79,496Liabilities 2021: $83,242Net Assets 2021: -$3,7462021Assets 2022: $60,652Liabilities 2022: $104,627Net Assets 2022: -$43,9752022Assets 2023: $43,017Liabilities 2023: $105,308Net Assets 2023: -$62,2912023Assets 2024: $15,206Liabilities 2024: $391Net Assets 2024: $14,8152024

Highlighted filing

2022

Assets$60,652
Liabilities$104,627
Net Assets-$43,975

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$100K$50K$0-$50KRevenue 2019: $50Expenses 2019: $14,016Net Income 2019: -$13,9662019Revenue 2020: $20,000Expenses 2020: $23,782Net Income 2020: -$3,7822020Revenue 2021: $72,726Expenses 2021: $49,314Net Income 2021: $23,4122021Revenue 2022: $68,511Expenses 2022: $64,563Net Income 2022: $3,9482022Revenue 2023: $2,278Expenses 2023: $19,134Net Income 2023: -$16,8562023Revenue 2024: $93,968Expenses 2024: $16,859Net Income 2024: $77,1092024

Highlighted filing

2022

Revenue$68,511
Expenses$64,563
Net Income$3,948
Jump To
Filing Snapshot
Filing Period
Jan 1, 2022 to Dec 31, 2022
Signed
Nov 15, 2023
Return Version
2022v5.0
Gross Receipts
$68,511
Mission and Program Overview

Mission

Public sentiment is an engagement design organization building trust and understanding within communities around the world. We structure and facilitate end-to-end engagement frameworks, integrating in-person outreach and applied psychology to bring residents, policymakers, businesses, and nonprofits around the table to create equitable solutions, and the social conditions needed for maximum impact.

Public sentiment is an engagement design organization building trust and understanding within communities around the world

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$33,363$57,035▲ $23,672
Prepaid Expenses and Deferred Charges$44,250--
Loans From Officers Directors$81,487$37,540▼ $43,947
Land, Buildings, and Equipment, Net$1,883$3,617▲ $1,734
Total Assets$79,496$60,652▼ $18,844
Liabilities
Accounts Payable and Accrued Expenses$1,755$67,087▲ $65,332
Total Liabilities$83,242$104,627▲ $21,385
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$-3,746$-43,975▼ $40,229
Total Net Assets Fund Balance$-3,746$-43,975▼ $40,229
Total Liabilities and Net Assets / Fund Balance$79,496$60,652▼ $18,844

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$3,617$2,759$6,376
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Michael LenihaCEOFT$20,050$20,050
Malene BrissetDirector-$349$349

Board Members and Trustees

NameTitle
Peter RothbergDirector
Mary DebreeSecretary
Margaret GreenTeasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$8,522
Program Service Revenue
$59,989
Investment Income
$0
Other Revenue
$0
All Other Contributions
$8,522
Change in Net Assets
$3,948
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$41,154
Other Expenses$23,409
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$41,154--$41,154
Other Expenses$7,641$6-$7,641
Fees for Services Accounting-$4,965-$4,965
Office Expenses$3,775$561-$4,336
Insurance$2,168$383-$2,551
Fees for Services Management-$1,400-$1,400
Depreciation Depletion$819$145-$964
Travel$462$82-$544
Interest$377--$377
Conferences and Meetings$135$23-$158
Total Functional Expenses$56,933$7,630$0$64,563
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Interested-Person Transactions

Interested PartyRelationshipDescriptionShared RevenueAmount
Michael LenihanOfficerProject ManagerNo$20,050

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$81,487$37,540▼ $43,947
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
Yes
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B

Organization's Process to Review Form 990 The board of directors reviews and approves the 990 prior to filing.

Form 990, Part VI, Line 12C

Enforcement of Conflicts Policy complete and submit an annual attestation affirming their compliance with the organization's conflict of interest policy.

Form 990, Part VI, Line 19

Governing Documents Disclosure Explanation Public Sentiment provides multiple means (mailing address, telephone, e mail, web form, and managed

Form 990, Part VI, Line 19

social media accounts) for contacting the organization to request information or provide input.

Filing and Contact Details

Filer

Filer Name
Public Sentiment Inc
EIN
83-1468403
Address
205 HICKS ST UNIT 4D, BROOKLYN, NY 11201

Signing Officer

Name
Michael Lenihan
Title
CEO and Founder
Phone
9783877072
Signed
2023-11-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Michael Lenihan
Formed
2018
Legal Domicile
Ny
Voting Board Members
5
Independent Board Members
3
Employees
0
Volunteers
30

Preparer

Firm
Carrillo Business Services L
Address
135 Washington St 1s, Taunton, MA 02780
Preparer
Adrian R Carrillo Jr
Phone
5088211587
Supplemental Narrative

Additional Explanations

Form 990 Organizations Mission

Public Sentiment helps governments and businesses build trust and understanding within communities around the world. We create and manage inclusive engagement campaigns, integrating in-person outreach, community data, and social

Form 990 Organizations Mission

science to bring residents, policymakers, businesses, and nonprofits around the table to create equitable solutions to local issues.

Form 990, Part III, Line 4A - First Accomplishment 1

Program Accomplishments Brownsville Brooklyn Public Sentiment and local partners in Brownsville, Brooklyn are working with several NYC agencies to launch a pilot program designed at increasing experiential diversity

Form 990, Part III, Line 4A - First Accomplishment 1

(instances of daily job, discovery, and wonderment) for residents in public housing in Brownsville, in an effort to demonstrate and evaluate the mental health and wellbeing impact of creative placemaking and community-driven

Form 990, Part III, Line 4A - First Accomplishment 1

programming within the Brownsville community.

Form 990, Part III, Line 4A - First Accomplishment 1

Following two years of an extraordinary global pandemic, man New Yorkers are making sense of their experiences, and working to move their lives forward. In Brownsville, Brookly pandemic has left a strong mark on the community, with many

Form 990, Part III, Line 4A - First Accomplishment 1

residents lives lost, and an emotional toll that continues to reverberate.

Form 990, Part III, Line 4A - First Accomplishment 1

During this time, Public Sentiments project in Brownsville worked alongside community leaders and community-based organizations understand what issues are of greatest stress residents through surveying, canvassing, and community event

Form 990, Part III, Line 4A - First Accomplishment 1

and to co-create solutions to help address them. Through careful and collaborative analysis of residents sha data, community data shows that the overall well-being amon Brownsville residents living in NYCHA developments is lower

Form 990, Part III, Line 4A - First Accomplishment 1

than residents living off NYCHA campuses.

Form 990, Part III, Line 4A - First Accomplishment 1

To address this discrepancy, our team is working to develop lower-cost, evidence-based solution grounded in social psychology,designed to create daily experiences for public housing residents that inspire greater well-being. The proje

Form 990, Part III, Line 4A - First Accomplishment 1

entitled Wellbeing Walking Tours, will create welcoming, dynamic, and excitingcommunity spaces around Brownsvilles public housing campuses that invite residents to explore

Form 990, Part III, Line 4A - First Accomplishment 1

again-and-again different parts of their neighborhood. With interactive well-being stations set along various walking routes around the developments, the Tour will

Form 990, Part III, Line 4A - First Accomplishment 1

give residents reasons to change-up their daily routines and experience new daily instances of joy, discovery, and wonde

Form 990, Part III, Line 4A - First Accomplishment 1

Research is based on over 200 verified resident survey responses, three town halls with total attendance over 300 community members, and solution design workshops with a dozen communityleaders. The project is currently

Form 990, Part III, Line 4A - First Accomplishment 1

coordinating the participation of four NYC agencies to pilo the program. When implemented, the pilot would reach up to 11,000 residents within Brownsvilles public housing campuses. The project is led by five Community

Form 990, Part III, Line 4A - First Accomplishment 1

Engagement Officers, residents of Brownsville, Brooklyn, with financial support provided by Public Sentiment.

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Public Sentiment helps governments and businesses build trust and understanding within communities around the world. We create and manage inclusive engagement campaigns, integrating in-person outreach, community data, and social
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1science to bring residents, policymakers, businesses, and nonprofits around the table to create equitable solutions to local issues.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Organization's Process to Review Form 990 The board of directors reviews and approves the 990 prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Enforcement of Conflicts Policy complete and submit an annual attestation affirming their compliance with the organization's conflict of interest policy.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Governing Documents Disclosure Explanation Public Sentiment provides multiple means (mailing address, telephone, e mail, web form, and managed
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5social media accounts) for contacting the organization to request information or provide input.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6Program Accomplishments Brownsville Brooklyn Public Sentiment and local partners in Brownsville, Brooklyn are working with several NYC agencies to launch a pilot program designed at increasing experiential diversity
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7(instances of daily job, discovery, and wonderment) for residents in public housing in Brownsville, in an effort to demonstrate and evaluate the mental health and wellbeing impact of creative placemaking and community-driven
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8programming within the Brownsville community.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9Following two years of an extraordinary global pandemic, man New Yorkers are making sense of their experiences, and working to move their lives forward. In Brownsville, Brookly pandemic has left a strong mark on the community, with many
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10residents lives lost, and an emotional toll that continues to reverberate.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt11During this time, Public Sentiments project in Brownsville worked alongside community leaders and community-based organizations understand what issues are of greatest stress residents through surveying, canvassing, and community event
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt12and to co-create solutions to help address them. Through careful and collaborative analysis of residents sha data, community data shows that the overall well-being amon Brownsville residents living in NYCHA developments is lower
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt13than residents living off NYCHA campuses.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt14To address this discrepancy, our team is working to develop lower-cost, evidence-based solution grounded in social psychology,designed to create daily experiences for public housing residents that inspire greater well-being. The proje
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt15entitled Wellbeing Walking Tours, will create welcoming, dynamic, and excitingcommunity spaces around Brownsvilles public housing campuses that invite residents to explore
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt16again-and-again different parts of their neighborhood. With interactive well-being stations set along various walking routes around the developments, the Tour will
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt17give residents reasons to change-up their daily routines and experience new daily instances of joy, discovery, and wonde
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt18Research is based on over 200 verified resident survey responses, three town halls with total attendance over 300 community members, and solution design workshops with a dozen communityleaders. The project is currently
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt19coordinating the participation of four NYC agencies to pilo the program. When implemented, the pilot would reach up to 11,000 residents within Brownsvilles public housing campuses. The project is led by five Community
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt20Engagement Officers, residents of Brownsville, Brooklyn, with financial support provided by Public Sentiment.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990 Organizations Mission
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990 Organizations Mission
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990, Part VI, Line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Form 990, Part VI, Line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc9Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc10Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc11Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc12Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc13Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc14Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc15Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc16Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc17Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc18Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc19Form 990, Part III, Line 4a - First Accomplishment 1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc20Form 990, Part III, Line 4a - First Accomplishment 1
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ReturnHeader/BuildTS02023-04-26 12:10:37Z
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ReturnHeader/BusinessOfficerGrp/PersonNm0MICHAEL LENIHAN
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0CEO AND FOUNDER
ReturnHeader/BusinessOfficerGrp/PhoneNum09783877072
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ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0PUBLIC SENTIMENT INC
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ReturnHeader/PreparerPersonGrp/PhoneNum05088211587
ReturnHeader/PreparerPersonGrp/PreparationDt02023-11-15
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Adrian R Carrillo Jr
ReturnHeader/ReturnTs02023-11-16T13:03:03-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0MICHAEL
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0LENIHAN
ReturnHeader/TaxPeriodBeginDt02022-01-01
ReturnHeader/TaxPeriodEndDt02022-12-31
ReturnHeader/TaxYr02022

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