Civic Intelligence

Winona Convention and Visitor Bureau

990 • Fiscal year 2018 • EIN 52-2441108

Jan 01, 2018 to Dec 31, 2018 • Filed on Oct 29, 2019

PO Box 870Winona, MN 55987-0870

(507) 452-0735

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

59th percentile

0.13x

Higher debt load relative to assets than 59% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Liabilities / Revenue

60th percentile

0.12x

Higher debt load relative to revenue than 60% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Net Margin

13th percentile

-11%

Higher net margin than 13% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Top Officer Pay

59th percentile

$80,483

Higher top officer pay than 59% of similar nonprofits.

Top officer pay equals 15.0% of source-year revenue.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Asset Growth

19th percentile

-9.6%

Faster asset growth than 19% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2017 to 2018

Revenue Growth

70th percentile

11%

Faster revenue growth than 70% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2017 to 2018

Assets

Down

$484,496

Down $51,627 (-9.6%) from 2017

Net Assets

Down

$421,851

Down $56,611 (-12%) from 2017

Liabilities

Up

$62,645

Up $4,984 (+8.6%) from 2017

Revenue

Up

$536,104

Up $51,024 (+11%) from 2017

Expenses

Up

$592,715

Up $127,411 (+27%) from 2017

Net Income

Down

-$56,611

Down $76,387 (-386%) from 2017

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.0M$500K$0Assets 2010: $217,691Liabilities 2010: $10,5182010Assets 2011: $273,032Liabilities 2011: $17,817Net Assets 2011: $255,2152011Assets 2012: $345,500Liabilities 2012: $30,240Net Assets 2012: $315,2602012Assets 2013: $344,638Liabilities 2013: $65,946Net Assets 2013: $278,6922013Assets 2014: $410,942Liabilities 2014: $68,477Net Assets 2014: $342,4652014Assets 2015: $487,616Liabilities 2015: $53,539Net Assets 2015: $434,0772015Assets 2016: $522,225Liabilities 2016: $63,539Net Assets 2016: $458,6862016Assets 2017: $536,123Liabilities 2017: $57,661Net Assets 2017: $478,4622017Assets 2018: $484,496Liabilities 2018: $62,645Net Assets 2018: $421,8512018Assets 2019: $462,939Liabilities 2019: $60,588Net Assets 2019: $402,3512019Assets 2020: $502,321Liabilities 2020: $37,612Net Assets 2020: $464,7092020Assets 2021: $632,163Liabilities 2021: $62,308Net Assets 2021: $569,8552021Assets 2022: $815,979Liabilities 2022: $112,119Net Assets 2022: $703,8602022Assets 2023: $753,941Liabilities 2023: $91,189Net Assets 2023: $662,7522023Assets 2024: $850,882Liabilities 2024: $214,997Net Assets 2024: $635,8852024

Highlighted filing

2018

Assets$484,496
Liabilities$62,645
Net Assets$421,851

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$800K$600K$400K$200K$0-$200KRevenue 2010: $309,495Expenses 2010: $332,125Net Income 2010: -$22,6302010Revenue 2011: $360,436Expenses 2011: $312,394Net Income 2011: $48,0422011Revenue 2012: $411,782Expenses 2012: $355,430Net Income 2012: $56,3522012Revenue 2013: $412,757Expenses 2013: $449,325Net Income 2013: -$36,5682013Revenue 2014: $449,098Expenses 2014: $385,325Net Income 2014: $63,7732014Revenue 2015: $463,456Expenses 2015: $371,844Net Income 2015: $91,6122015Revenue 2016: $442,081Expenses 2016: $417,472Net Income 2016: $24,6092016Revenue 2017: $485,080Expenses 2017: $465,304Net Income 2017: $19,7762017Revenue 2018: $536,104Expenses 2018: $592,715Net Income 2018: -$56,6112018Revenue 2019: $530,070Expenses 2019: $549,570Net Income 2019: -$19,5002019Revenue 2020: $323,930Expenses 2020: $261,572Net Income 2020: $62,3582020Revenue 2021: $555,351Expenses 2021: $450,205Net Income 2021: $105,1462021Revenue 2022: $608,201Expenses 2022: $537,114Net Income 2022: $71,0872022Revenue 2023: $659,919Expenses 2023: $701,027Net Income 2023: -$41,1082023Revenue 2024: $648,554Expenses 2024: $675,421Net Income 2024: -$26,8672024

Highlighted filing

2018

Revenue$536,104
Expenses$592,715
Net Income-$56,611
Jump To
Filing Snapshot
Filing Period
Jan 1, 2018 to Dec 31, 2018
Signed
Oct 29, 2019
Return Version
2018v3.0
Gross Receipts
$536,104
Mission and Program Overview

Mission

Promote Tourism in Winona MN

Promote tourism in winona, mn

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$361,706$237,326▼ $124,380
Savings and Temporary Cash Investments$90,845$91,247▲ $402
Accounts Receivable$50,394$50,247▼ $147
Pledges and Grants Receivable-$50,000-
Prepaid Expenses and Deferred Charges$23,759$47,639▲ $23,880
Land, Buildings, and Equipment, Net$9,340$7,957▼ $1,383
Total Assets$536,123$484,496▼ $51,627
Other Assets Total$79$80▲ $1
Liabilities
Deferred Revenue$46,694$37,973▼ $8,721
Accounts Payable and Accrued Expenses$10,967$24,672▲ $13,705
Total Liabilities$57,661$62,645▲ $4,984
Net Assets / Fund Balance
Unrestricted Net Assets$478,462$421,851▼ $56,611
Total Net Assets Fund Balance$478,462$421,851▼ $56,611
Total Liabilities and Net Assets / Fund Balance$536,123$484,496▼ $51,627

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$7,957$15,708$23,665
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Pat MutterExecutive DirectorFT$66,541$13,942$80,483

Board Members and Trustees

NameTitle
Jamie SchellChair
Ann MacDonaldPast Chair
Matt FluhartyVice-Chair
Andrea MooreDirector
Diane AmundsonDirector
Emily KurashDirector
Lew OverhaugDirector
Nichol EspinozDirector
Ryan WhiteDirector
Tom FassbenderDirector
Eric BarnardTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$111,966
Program Service Revenue
$423,471
Investment Income
$667
Other Revenue
$0
Change in Net Assets
$-56,611

Audited Revenue Reconciliation

Revenue per Audited Statements
$536,104
Total Revenue per Audited Statements
$536,104
Total Revenue per Form 990
$536,104
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$297,326
Salaries, Compensation, and Employee Benefits$279,373
Grants and Similar Amounts Paid$16,016
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$150,294$19,087-$169,381
Advertising$125,234--$125,234
Current Officers, Directors, Trustees, and Key Employees$49,906$16,635-$66,541
Other Expenses$49,119$1,835-$49,119
Other Employee Benefits$18,649$6,216-$24,865
Grants to Domestic Orgs$16,016--$16,016
Fees for Services Other$14,568--$14,568
Payroll Taxes$10,878$3,626-$14,504
Office Expenses$4,258$6,771-$11,029
Occupancy-$9,600-$9,600
Fees for Services Accounting-$9,200-$9,200
Travel$6,739--$6,739
Information Technology$5,820--$5,820
Conferences and Meetings$4,541--$4,541
Pension Plan Contributions$3,061$1,021-$4,082
Depreciation Depletion-$3,883-$3,883
Insurance$864$2,015-$2,879
Total Functional Expenses$509,211$83,504$0$592,715

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$592,715
Total Expenses per Audited Statements$592,715
Total Expenses per Form 990$592,715
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
None----
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
Yes
Subject to proxy tax
Yes
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Part VI Line 11

Form 990 is provide to executive board members and staff for review before filing.

Part VI Line 12C

Each board member completes and signs a conflict of interest form. The policy is reviewed annually in January and updated when necessary. Board members abstain from voting on any matter where a conflict exists.

Part VI Line 15B

Key employee compensation is reviewed by the executive director and the board of directors. Comparable data is used to determine compensation for the upcoming year.

Part VI Line 15B

Final conpensation is approved through the budget process.

Part VI Line 19

Upon written request an individual came come to the office and inspect the governing documents, conflict of interest policy and financial statements.

Filing and Contact Details

Filer

Filer Name
Winona Convention and Visitors
EIN
52-2441108
Phone
5074520735
Address
PO Box 870, WINONA, MN 55987-0870

Signing Officer

Name
Pat Mutter
Title
Executive Director
Signed
2019-10-29
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Pat Mutter
Legal Domicile
Mn
Voting Board Members
11
Independent Board Members
11
Employees
7
Volunteers
25

Preparer

Firm
Engelson and Associates Ltd
Address
3317 Mormon Coulee Road, La Crosse, WI 54601-6749
Preparer
William J Sherry
Phone
6087882181
Supplemental Narrative

Additional Explanations

Part III Line 4D

Partnership Grants - Award grants to area organizations to assist with marketing efforts. Total Expenses of $53,284 including grants of $16,016. Revenue total of $59,544.

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IRS990/OtherExpensesGrp/TotalAmt349119
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt019087
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0150294
IRS990/OtherSalariesAndWagesGrp/TotalAmt0169381
IRS990/PartialLiquidationInd0false
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt03626
IRS990/PayrollTaxesGrp/ProgramServicesAmt010878
IRS990/PayrollTaxesGrp/TotalAmt014504
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt01021
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt03061
IRS990/PensionPlanContributionsGrp/TotalAmt04082
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt050000
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt023759
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt047639
IRS990/PrincipalOfficerNm0PAT MUTTER
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/BusinessCd0541800
IRS990/ProgramServiceRevenueGrp/BusinessCd1541800
IRS990/ProgramServiceRevenueGrp/Desc0Information Center
IRS990/ProgramServiceRevenueGrp/Desc1Lodging Tax
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt050883
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt1368472
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt050883
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1368472
IRS990/ProgSrvcAccomActy2Grp/Desc0Operate visitor center in Winona, MN with trained staff that offers
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt093073
IRS990/ProgSrvcAccomActy2Grp/RevenueAmt050883
IRS990/ProgSrvcAccomActy3Grp/Desc0Host community events to increase tourism in Winona, MN
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt086387
IRS990/ProgSrvcAccomActy3Grp/RevenueAmt050000
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt064312
IRS990/PYInvestmentIncomeAmt0490
IRS990/PYOtherExpensesAmt0215353
IRS990/PYProgramServiceRevenueAmt0420278
IRS990/PYRevenuesLessExpensesAmt019776
IRS990/PYSalariesCompEmpBnftPaidAmt0249951
IRS990/PYTotalExpensesAmt0465304
IRS990/PYTotalRevenueAmt0485080
IRS990/ReconcilationRevenueExpnssAmt0-56611
IRS990/RegularMonitoringEnfrcInd0true
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt0373569
IRS990/SavingsAndTempCashInvstGrp/BOYAmt090845
IRS990/SavingsAndTempCashInvstGrp/EOYAmt091247
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleC/AgreeCarryoverPriorYearInd0false
IRS990ScheduleC/OnlyInHouseLobbyingInd0true
IRS990ScheduleC/SubstantiallyAllDuesNondedInd0false
IRS990ScheduleC/SupplementalInformationDetail/ExplanationTxt0No political activities
IRS990ScheduleC/SupplementalInformationDetail/FormAndLineReferenceDesc0Part I-A
IRS990ScheduleD/EquipmentGrp/BookValueAmt07957
IRS990ScheduleD/EquipmentGrp/DepreciationAmt015708
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt023665
IRS990ScheduleD/ExpensesSubtotalAmt0592715
IRS990ScheduleD/InclEscrowCustodialAcctLiabInd0false
IRS990ScheduleD/RevenueSubtotalAmt0536104
IRS990ScheduleD/TotalBookValueLandBuildingsAmt07957
IRS990ScheduleD/TotalExpensesPerForm990Amt0592715
IRS990ScheduleD/TotalRevenuePerForm990Amt0536104
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt0536104
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt0592715
IRS990ScheduleI/GrantRecordsMaintainedInd0true
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt0None
IRS990ScheduleI/SupplementalInformationDetail/ExplanationTxt0Grant recipients provided proof of expenditures to the grant Director. Reimbursements were approved based on the specifications in the written grant agreement. Upon approval, grant funds were issued to recipients.
IRS990ScheduleI/SupplementalInformationDetail/ExplanationTxt1No individual organization received a grant of $5,000 or greater
IRS990ScheduleI/SupplementalInformationDetail/FormAndLineReferenceDesc0Part I Line 2
IRS990ScheduleI/SupplementalInformationDetail/FormAndLineReferenceDesc1Part II
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Form 990 is provide to executive board members and staff for review before filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Each board member completes and signs a conflict of interest form. The policy is reviewed annually in January and updated when necessary. Board members abstain from voting on any matter where a conflict exists.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Key employee compensation is reviewed by the executive director and the board of directors. Comparable data is used to determine compensation for the upcoming year.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Final conpensation is approved through the budget process.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Upon written request an individual came come to the office and inspect the governing documents, conflict of interest policy and financial statements.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5Partnership Grants - Award grants to area organizations to assist with marketing efforts. Total Expenses of $53,284 including grants of $16,016. Revenue total of $59,544.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Part VI Line 11
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Part VI Line 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Part VI Line 15B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Part VI Line 15B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Part VI Line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Part III Line 4D
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0true
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0536123
IRS990/TotalAssetsEOYAmt0484496
IRS990/TotalAssetsGrp/BOYAmt0536123
IRS990/TotalAssetsGrp/EOYAmt0484496
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0111966
IRS990/TotalEmployeeCnt07
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt083504
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0509211
IRS990/TotalFunctionalExpensesGrp/TotalAmt0592715
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt057661
IRS990/TotalLiabilitiesEOYAmt062645
IRS990/TotalLiabilitiesGrp/BOYAmt057661
IRS990/TotalLiabilitiesGrp/EOYAmt062645
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0478462
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0421851
IRS990/TotalOtherCompensationAmt013942
IRS990/TotalOtherProgSrvcExpenseAmt053284
IRS990/TotalOtherProgSrvcGrantAmt016016
IRS990/TotalOtherProgSrvcRevenueAmt059544
IRS990/TotalOthProgramServiceRevGrp/RelatedOrExemptFuncIncomeAmt04116
IRS990/TotalOthProgramServiceRevGrp/TotalRevenueColumnAmt04116
IRS990/TotalProgramServiceExpensesAmt0509211
IRS990/TotalProgramServiceRevenueAmt0423471
IRS990/TotalReportableCompFromOrgAmt066541
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0424138
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0536104
IRS990/TotalVolunteersCnt025
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0536123
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0484496
IRS990/TravelGrp/ProgramServicesAmt06739
IRS990/TravelGrp/TotalAmt06739
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UnrestrictedNetAssetsGrp/BOYAmt0478462
IRS990/UnrestrictedNetAssetsGrp/EOYAmt0421851
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0160 JOHNSON STREET
IRS990/USAddress/CityNm0WINONA
IRS990/USAddress/StateAbbreviationCd0MN
IRS990/USAddress/ZIPCd055987
IRS990/VotingMembersGoverningBodyCnt011
IRS990/VotingMembersIndependentCnt011
IRS990/WebsiteAddressTxt0visitwinona.com
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02020-01-14 16:20:31Z

Document Assets

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Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$8.51$2.15$6.36$6.49$6.75$0.27
2023Detailed filing. Detailed filing data is available for this year.$7.54$0.91$6.63$6.60$7.01$0.41
2022Detailed filing. Detailed filing data is available for this year.$8.16$1.12$7.04$6.08$5.37$0.71
2021Detailed filing. Detailed filing data is available for this year.$6.32$0.62$5.70$5.55$4.50$1.05
2020Detailed filing. Detailed filing data is available for this year.$5.02$0.38$4.65$3.24$2.62$0.62
2019Detailed filing. Detailed filing data is available for this year.$4.63$0.61$4.02$5.30$5.50$0.20
2018Detailed filing. Detailed filing data is available for this year.$4.84$0.63$4.22$5.36$5.93$0.57
2017Detailed filing. Detailed filing data is available for this year.$5.36$0.58$4.78$4.85$4.65$0.20
2016Detailed filing. Detailed filing data is available for this year.$5.22$0.64$4.59$4.42$4.17$0.25
2015Detailed filing. Detailed filing data is available for this year.$4.88$0.54$4.34$4.63$3.72$0.92
2014Detailed filing. Detailed filing data is available for this year.$4.11$0.68$3.42$4.49$3.85$0.64
2013Detailed filing. Detailed filing data is available for this year.$3.45$0.66$2.79$4.13$4.49$0.37
2012Summary only. Only limited summary data is available for this year.$3.46$0.30$3.15$4.12$3.55$0.56
2011Summary only. Only limited summary data is available for this year.$2.73$0.18$2.55$3.60$3.12$0.48
2010Summary only. Only limited summary data is available for this year.$2.18$0.11$3.09$3.32$0.23