Civic Intelligence

Reading Is Fundamental Inc.

990 • Fiscal year 2019 • EIN 52-0976257

Oct 01, 2018 to Sep 30, 2019 • Filed on Feb 04, 2020

750 First Street NE No 920Washington, DC 20002

(877) 743-7323

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

45th percentile

0.15x

Higher debt load relative to assets than 45% of similar nonprofits.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Source year 2019

Liabilities / Revenue

50th percentile

0.22x

Higher debt load relative to revenue than 50% of similar nonprofits.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Source year 2019

Net Margin

81st percentile

24%

Higher net margin than 81% of similar nonprofits.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Source year 2019

Top Officer Pay

79th percentile

$302,758

Higher top officer pay than 79% of similar nonprofits.

Top officer pay equals 2.6% of source-year revenue.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Source year 2019

Asset Growth

87th percentile

26%

Faster asset growth than 87% of similar nonprofits.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Annualized from 2018 to 2019

Revenue Growth

53rd percentile

4.7%

Faster revenue growth than 53% of similar nonprofits.

2019 filings • 501(c)3 • $10M-$25M nonprofits • Annualized from 2018 to 2019

Assets

Up

$16,836,002

Up $3,445,402 (+26%) from 2018

Net Assets

Up

$14,273,570

Up $2,602,833 (+22%) from 2018

Liabilities

Up

$2,562,432

Up $842,569 (+49%) from 2018

Revenue

Up

$11,675,652

Up $523,172 (+4.7%) from 2018

Expenses

Up

$8,911,585

Up $1,158,557 (+15%) from 2018

Net Income

Down

$2,764,067

Down $635,385 (-19%) from 2018

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$30M$20M$10M$0Assets 2011: $21,215,983Liabilities 2011: $6,340,793Net Assets 2011: $14,875,1902011Assets 2012: $15,567,874Liabilities 2012: $1,026,624Net Assets 2012: $14,541,2502012Assets 2013: $13,846,719Liabilities 2013: $1,506,094Net Assets 2013: $12,340,6252013Assets 2014: $13,317,400Liabilities 2014: $1,830,465Net Assets 2014: $11,486,9352014Assets 2015: $9,957,469Liabilities 2015: $1,017,765Net Assets 2015: $8,939,7042015Assets 2016: $9,415,552Liabilities 2016: $770,687Net Assets 2016: $8,644,8652016Assets 2017: $10,345,218Liabilities 2017: $2,007,300Net Assets 2017: $8,337,9182017Assets 2018: $13,390,600Liabilities 2018: $1,719,863Net Assets 2018: $11,670,7372018Assets 2019: $16,836,002Liabilities 2019: $2,562,432Net Assets 2019: $14,273,5702019Assets 2020: $15,864,759Liabilities 2020: $3,236,713Net Assets 2020: $12,628,0462020Assets 2021: $18,008,233Liabilities 2021: $2,241,450Net Assets 2021: $15,766,7832021Assets 2022: $22,372,600Liabilities 2022: $2,164,204Net Assets 2022: $20,208,3962022Assets 2023: $23,642,815Liabilities 2023: $2,958,232Net Assets 2023: $20,684,5832023Assets 2025: $28,242,855Liabilities 2025: $3,126,780Net Assets 2025: $25,116,0752025

Highlighted filing

2019

Assets$16,836,002
Liabilities$2,562,432
Net Assets$14,273,570

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$40M$30M$20M$10M$0-$10MExpenses 2011: $33,940,4722011Expenses 2012: $22,851,2642012Expenses 2013: $13,144,8062013Revenue 2014: $11,286,013Expenses 2014: $12,282,746Net Income 2014: -$996,7332014Revenue 2015: $6,317,349Expenses 2015: $8,316,467Net Income 2015: -$1,999,1182015Revenue 2016: $6,182,363Expenses 2016: $6,782,069Net Income 2016: -$599,7062016Revenue 2017: $6,364,247Expenses 2017: $6,969,506Net Income 2017: -$605,2592017Revenue 2018: $11,152,480Expenses 2018: $7,753,028Net Income 2018: $3,399,4522018Revenue 2019: $11,675,652Expenses 2019: $8,911,585Net Income 2019: $2,764,0672019Revenue 2020: $6,662,859Expenses 2020: $8,682,559Net Income 2020: -$2,019,7002020Revenue 2021: $9,974,937Expenses 2021: $7,583,670Net Income 2021: $2,391,2672021Revenue 2022: $16,088,590Expenses 2022: $9,207,334Net Income 2022: $6,881,2562022Revenue 2023: $11,218,497Expenses 2023: $11,451,500Net Income 2023: -$233,0032023Revenue 2025: $18,697,726Expenses 2025: $15,678,781Net Income 2025: $3,018,9452025

Highlighted filing

2019

Revenue$11,675,652
Expenses$8,911,585
Net Income$2,764,067
Jump To
Filing Snapshot
Filing Period
Oct 1, 2018 to Sep 30, 2019
Signed
Feb 4, 2020
Return Version
2018v3.1
Gross Receipts
$13,360,447
Mission and Program Overview

Mission

Reading is fundamental works to disrupt the alarming u.s. Literacy crisis by inspiring the joy of reading in children, a critical element to driving the frequency, motivation, and engagement needed to create skilled readers. We know that if we build a foundation of joy for children, then development, discovery, and opportunity follow.

Motivating children to read by making reading a fun and beneficial part of everyday life.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$8,035,681$9,251,933▲ $1,216,252
Pledges and Grants Receivable$2,018,697$2,948,354▲ $929,657
Cash and Non-Interest-Bearing Accounts$1,579,571$2,319,505▲ $739,934
Land, Buildings, and Equipment, Net$1,151,403$1,430,073▲ $278,670
Savings and Temporary Cash Investments$274,489$289,998▲ $15,509
Inventories for Sale or Use$148,105$245,650▲ $97,545
Prepaid Expenses and Deferred Charges$98,358$185,399▲ $87,041
Total Assets$13,390,600$16,836,002▲ $3,445,402
Other Assets Total$84,296$165,090▲ $80,794
Liabilities
Grants Payable$326,992$1,051,613▲ $724,621
Other Liabilities$889,351$927,965▲ $38,614
Accounts Payable and Accrued Expenses$480,913$408,543▼ $72,370
Deferred Revenue$22,607$174,311▲ $151,704
Total Liabilities$1,719,863$2,562,432▲ $842,569
Net Assets / Fund Balance
Unrestricted Net Assets$7,946,063$7,461,656▼ $484,407
Temporarily Rstr Net Assets$3,133,064$3,998,283▲ $865,219
Permanently Rstr Net Assets$591,610$2,813,631▲ $2,222,021
Total Net Assets Fund Balance$11,670,737$14,273,570▲ $2,602,833
Total Liabilities and Net Assets / Fund Balance$13,390,600$16,836,002▲ $3,445,402

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$888,772$386,940$1,275,712
Leasehold Improvements$476,657$110,057$586,714
Equipment$64,644$52,205$116,849

Endowment Activity

PeriodBeginningContrib.Gain/LossOther UsesEnd
2018$739,400$5,726,977▲ $80,775$76,976$6,470,176
2017$740,327-▲ $35,807$36,734$739,400
2016$711,180-▲ $65,392$36,245$740,327
2015$681,490-▲ $59,607$29,917$711,180
2014$712,294-▼ $12,271$18,533$681,490
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Alicia LeviPresident and CEOFT$247,909$54,849$302,758
Beth L MeyerChief Marketing OfficerFT$190,923$17,764$208,687
Edward De LeonChief Program and Content OfficerFT$163,129$10,760$173,889
Catherine SteinbrennerSr. Director Digital ProductsFT$129,227$2,125$131,352
Jodi RubinVice President, Strategic InitiativesFT$125,857$1,139$126,996
Cheryl ClarkVice President, Books for OwnershipFT$100,452$6,292$106,744
Carla TevaultSr. Director of MarketingFT$100,578$2,847$103,425

Board Members and Trustees

NameTitle
John RemondiChairman
Jj JohnsonVice Chairman and Secretary
Christy MoberlyVice Chairman- Until 11/2018
Camille HymesDirector
Carolyn SimpsonDirector
Christina WireDirector
Crawford PoundsDirector
Emily MooreDirector
Kitty KelleyDirector
Rick ZimmermanDirector
Thomas PlathDirector
Marc WalbyTreasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
Bdo USA LLPProfessional Consulting8401 GREENSBORO DRIVE SUITE 800, Mclean, VA 22102$180,000
True North INCProfessional Fundraising630 THIRD AVENUE 12TH FLOOR, New York, NY 10017$150,000
Beacon Hill Staffing GroupProfessional Consulting1120 CONNECT AVE NW 480, Washington, DC 20036$149,404
D'vinci InteractiveProfessional Consulting28 SOUTH POTOMAC STREET 4TH FLOOR, Hagerstown, MD 21740$147,099
Revenue and Support

Revenue Composition

Contributions and Grants
$9,843,591
Program Service Revenue
$1,415,203
Investment Income
$416,858
Other Revenue
$0
All Other Contributions
$9,795,582
Change in Net Assets
$2,764,067

Noncash Contribution Practices

Property subject to holding requirements
No
Reviewed unusual noncash gifts
No
Third parties used for noncash contributions
No

Noncash Contributions

Contribution TypeContribution CountReported AmountValuation Method
Intellectual Property1$602,275Future Value of Sales
Books and Publications-$158,212Fair Market Value (FMV)
Securities Publicly Traded7$10,644Fair Market Value (FMV)
Total Noncash Contributions8$771,131-

Audited Revenue Reconciliation

Revenue per Audited Statements
$11,641,146
Revenue Not Reported on Financial Statements
$34,506
Revenue Not Reported on Form 990
$5,148,200
Total Revenue per Audited Statements
$16,789,346
Total Revenue per Form 990
$11,675,652
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$3,749,015
Salaries, Compensation, and Employee Benefits$2,819,597
Grants and Similar Amounts Paid$2,140,973
Total Fundraising Expense$1,643,735
Professional Fundraising Fees$202,000

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Orgs$2,140,973--$2,140,973
Other Salaries and Wages$1,161,361$287,184$293,132$1,741,677
Fees for Services Other$693,511$259,156$259,388$1,212,055
Current Officers, Directors, Trustees, and Key Employees$478,273$120,331$112,160$710,764
Other Expenses$317,617$2,334$244,817$564,768
Advertising$21,898$20,388$317,468$359,754
Depreciation Depletion$304,629$18,408$18,188$341,225
Occupancy$205,116$51,062$50,450$306,628
Information Technology$181,178$28,955$20,775$230,908
Fees for Services Accounting-$223,378-$223,378
Fees for Services Professional Fundraising--$202,000$202,000
Office Expenses$109,329$18,422$53,654$181,405
Payroll Taxes$113,215$28,485$26,886$168,586
Other Employee Benefits$97,440$24,516$23,157$145,113
Fees for Services Legal$105,205$18,886-$124,091
Travel$97,834$6,241$9,757$113,832
Pension Plan Contributions$35,857$9,022$8,578$53,457
Fees for Service Investment Mgmnt Fees-$34,506-$34,506
Conferences and Meetings$3,916$16,560-$20,476
Insurance$13,517$3,365$3,325$20,207
Royalties$15,782--$15,782
Total Functional Expenses$231,031$0$179,156$410,187

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$14,186,513
Total Expenses per Form 990$8,911,585
Expenses per Audited Statements$8,877,079
Expenses Not Reported on Form 990$5,309,434
Expenses Not Reported on Financial Statements$34,506
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
313 ReadsDetroit, MI501(c)(3)To Foster Literacy-
Adams Elementary SchoolStockton, CAN/aTo Foster Literacy-
Allen County Intermediate CenterScottsville, KYN/aTo Foster Literacy-
Allen County Primary CenterScottsville, KYN/aTo Foster Literacy-
American Academy of Pediatrics- California Chapter 3San Diego, CA501(c)(3)To Foster Literacy-
Bethlehem Area School DistrictBethlehem, PAN/aTo Foster Literacy-
Book Drive for KidsLewisville, TX501(c)(3)To Foster Literacy-
Book SpringAustin, TX501(c)(3)To Foster Literacy-
Brooks County IsdFalfurrias, TXN/aTo Foster Literacy-
COEUR D'ALENE SCHOOL DISTRICT #271Coeur Dalene, ID501(c)(3)To Foster Literacy-
Carlin Springs ElementaryArlington, VAN/aTo Foster Literacy-
Carrie Downie Elementary SchoolNew Castle, DEN/aTo Foster Literacy-
Clays MillscottsburgHalifax, VAN/aTo Foster Literacy-
Cluster Springs Elementary School PtoAlton, VAN/aTo Foster Literacy-
Dogwood Elementary School LibraryReston, VAN/aTo Foster Literacy-
Fairview Reach Out and ReadColumbia Heights, MN501(c)(3)To Foster Literacy-
First 5 SolanoFairfield, CA501(c)(3)To Foster Literacy-
First 5 SolanoFairfield, CA501(c)(3)To Foster Literacy-
Gene Brown ElementaryHendersonville, TNN/aTo Foster Literacy-
Hampton L Daughtry ElementaryJackson, GAN/aTo Foster Literacy-
Hanover Area School DistrictHanover Township, PAN/aTo Foster Literacy-
Harrison Elementary SchoolStockton, CAN/aTo Foster Literacy-
High Springs Community SchoolHigh Springs, FLN/aTo Foster Literacy-
Irby Elementary SchoolAlachua, FLN/aTo Foster Literacy-
Jackson Elementary SchoolJonesboro, GAN/aTo Foster Literacy-
Jefferson Elementary SchoolChicago Heights, ILN/aTo Foster Literacy-
Lancaster School DistrictLancaster, PAN/aTo Foster Literacy-
Lemm Elementary SchoolSpringer, TXN/aTo Foster Literacy-
Lincoln Elementary SchoolPrescott, AZN/aTo Foster Literacy-
Madison Elementary SchoolStockton, CAN/aTo Foster Literacy-
Mcadory Elementary SchoolMc Calla, ALN/aTo Foster Literacy-
Meadville Elementary SchoolNathalie, VAN/aTo Foster Literacy-
Merced County Office of Education Migrant Education Region 3Merced, CAN/aTo Foster Literacy-
Monarch Elementary SchoolUnion, SCN/aTo Foster Literacy-
Muskingum IraZanesville, OHN/aTo Foster Literacy-
Northviewwestview Elementary SchoolGas City, INN/aTo Foster Literacy-
Oakridge Elementary SchoolArlington, VAN/aTo Foster Literacy-
Pasadena Area Reading Is Fundamental CorpPasadena, CA501(c)(3)To Foster Literacy-
Plainview Prim Intermediate Elementary SchoolArdmore, OKN/aTo Foster Literacy-
Reach Out and Read Kansas CityKansas City, KS501(c)(3)To Foster Literacy-
Read GrGrand Rapids, MI501(c)(3)To Foster Literacy-
Reading Is Fundamental Honolulu IncHonolulu, HI501(c)(3)To Foster Literacy-
Reading Is Fundamental PittsburghPittsburgh, PA501(c)(3)To Foster Literacy-
Reading Is Fundamental of LockhartLockhart, TX501(c)(3)To Foster Literacy-
Reading Is Fundamental of Southern California IncCommerce, CA501(c)(3)To Foster Literacy-
Smart ReadingPortland, OR501(c)(3)To Foster Literacy-
Somerset County Public SchoolsWestover, MDN/aTo Foster Literacy-
South Boston Elementary SchoolSelect One, VAN/aTo Foster Literacy-
South Texas Literacy CoalitionEdinburgh, TX501(c)(3)To Foster Literacy-
Southwest Human DevelopmentPhoenix, AZ501(c)(3)To Foster Literacy-
Stark Elementary SchoolJackson, GAN/aTo Foster Literacy-
Sunflower County Consolidated School DistrictIndianola, MSN/aTo Foster Literacy-
THE CHILDREN'S READING FOUNDATION OF THE MID-COLUMBIAKennewick, WA501(c)(3)To Foster Literacy-
Visalia School DistrictVisalia, CAN/aTo Foster Literacy-
Walton Ferry Elementary SchoolHendersonville, TNN/aTo Foster Literacy-
Will Rogers Early Childhood CenterArdmore, OK501(c)(3)To Foster Literacy-
Wyoming Public SchoolsWyoming, MIN/aTo Foster Literacy-
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
Yes

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$202,000
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Deferred Rent and Lease Incentives$867,308
Deposits$60,657
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

Rif's finance/audit committee of the board of directors reviews the federal form 990. It is then distributed to the entire board of directors before it is filed with the internal revenue service (irs).

Form 990, Part VI, Section B, Line 12C

Rif's conflict of interest policy ("policy") applies to board members, officers and rif senior managers (collectively "rif insiders"). The policy requires that a rif insider disclose any potential conflict to the board of directors or a designated committee of the board. Violations of the policy will result in appropriate disciplinary and corrective action, up to and including dismissal. Rif insiders are required to annually sign a statement affirming that he or she: - has received a copy of the policy, - has read and understands the policy, - has agreed to comply with, and has complied with the policy, - understands that rif is a charitable and educational organization and that, in order to maintain its federal tax exemption and preserve rif's valuable reputation, rif must engage primarily in activities that accomplish its tax-exempt purpose.

Form 990, Part VI, Section B, Line 15A

To begin the annual evaluation of the president and ceo, the chair of the board first solicits input from all board members concerning the president's performance. The executive committee then considers the input of the responding board members in its review of the president and ceo, and reports to the board of directors its evaluation. The executive committee then shares its evaluation with the president and ceo. The executive committee then consults comparability surveys to determine the president and ceo's compensation for the next year.

Form 990, Part VI, Section C, Line 19

Rif submits its audited financial statements, federal form 990 and irs letter of determination (of rif's tax exempt status) to guidestar for publication on that service. Rif also publishes its federal form 990 on its own website. To date, rif has not published its conflict of interest policy for access by the general public. All documents, including our governing documents, the federal forms 1023 and 990-t are also available upon request.

Filing and Contact Details

Filer

Filer Name
Reading Is Fundamental Inc
EIN
52-0976257
Phone
8777437323
Address
750 FIRST STREET NE NO 920, WASHINGTON, DC 20002

Signing Officer

Name
Alicia Levi
Title
President and CEO
Phone
8777437323
Signed
2020-02-04
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Alicia Levi
Formed
1973
Legal Domicile
Dc
Voting Board Members
12
Independent Board Members
11
Employees
25
Volunteers
50,000

Preparer

Firm
Marcum Llp
Address
1899 STREET NW SUITE 850, WASHINGTON, DC 20036
Preparer
Frank H Smith
Phone
2022274000
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Other professional fees: program service expenses 469,210. Management and general expenses 72,621. Fundraising expenses 209,310. Total expenses 751,141. Consulting and contract services: program service expenses 224,301. Management and general expenses 186,535. Fundraising expenses 50,078. Total expenses 460,914.

Financial Statement Notes

PART V, LINE 4:

Earnings from the endowment funds are recorded and made available for operations through an annual allocation of up to 5% of the fund. The allocation is based on a three-year rolling average of the investment's market value, determined as of march 31 of the year prior to the budget year. Each year, as part of rif's budgeting process, rif reviews the appropriate level of payout for the following fiscal year. Fund disbursements are paid at the end of each quarter in the fiscal year. Each fund's operating income is utilized as set forth in the specific applicable endowment agreement. The general endowment fund's income is utilized for general operations.

PART X, LINE 2:

Rif evaluated its uncertainty in income taxes for the years ended september 30, 2019 and 2018, and determined that there were no matters that would require recognition in the financial statements or that may have any effect on its tax-exempt status.

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IRS990/Desc0PRINT PROGRAMS: BOOKS FOR OWNERSHIP IS RIF'S FLAGSHIP READING PROGRAM WHERE CHILDREN CHOOSE NEW BOOKS AND PARTICIPATE IN READING ACTIVITIES WITH TEACHERS, PARENTS, VOLUNTEERS AND COMMUNITY MEMBERS AT READING CELEBRATIONS HELD ACROSS THE COUNTRY. THESE EVENTS EDUCATE, BUILD COMMUNITY AND INSPIRE CHILDREN TO MAKE GREATER CHOICES FOR THEMSELVES TO CHOOSE LEARNING, AND TO CHOOSE SUCCESS IN SCHOOL AND IN LIFE. FUNDED BY A VARIETY OF CORPORATE AND FOUNDATION PARTNERS AND WORKING THROUGH LOCAL COMMUNITY PROGRAMS, RIF DISTRIBUTES BOOKS TO CHILDREN THAT ARE FREE TO THE CHILDREN AND THEIR FAMILIES. CHILDREN CHOOSE THEIR OWN BOOKS FROM A WIDE RANGE OF TITLES APPROPRIATE TO THEIR READING LEVEL. THE DISTRIBUTIONS, WHICH OCCUR THROUGHOUT THE YEAR, ALSO INCLUDE PARENT AND COMMUNITY ENGAGEMENT AND PROVIDE AN OPPORTUNITY FOR THE EMPLOYEES OF CORPORATE FUNDERS TO ACTIVELY PARTICIPATE. FOCUSING ON ACCESS AND CHOICE, STUDENTS IN COMMUNITIES THROUGHOUT THE COUNTRY PARTICIPATE IN A BOOKS FOR OWNERSHIP PROGRAM SELECTING NEW, AGE-APPROPRIATE BOOKS TO TAKE HOME AND OWN. THE PROGRAM'S INTEGRATED APPROACH TO LITERACY PROVIDES SUPPORTING RESOURCES TO TEACHERS AND INSPIRES CHILDREN TO LEARN THROUGH TWO ANNUAL EVENTS FOCUSED ON BOOK DISTRIBUTION AND READING. THESE BOOKS ARE FURTHER SUPPORTED THROUGH DIGITAL RESOURCES ON RIF'S LITERACY CENTRAL.RIF CONTINUES TO OFFER ITS READ FOR SUCCESS PROGRAM, AN INNOVATIVE READING INTERVENTION ADDRESSING THE LITERACY BACKSLIDE THAT TRADITIONALLY HAPPENS DURING THE SUMMER MONTHS. READ FOR SUCCESS IS CENTERED AROUND MOTIVATING CHILDREN TO READ BY PROVIDING ACCESS TO HIGH-QUALITY CLASSROOM BOOK COLLECTIONS, SUMMER BOOKS FOR STUDENTS TO CHOOSE AND OWN, ENRICHING STEAM-THEMED CLASSROOM ACTIVITIES, PROFESSIONAL DEVELOPMENT FOR TEACHERS, AND PARENT ENGAGEMENT RESOURCES. TESTED OVER TWO YEARS IN AMONG 33,000 STUDENTS FROM 16 STATES, RIF'S READ FOR SUCCESS PROGRAM HELPED REVERSE THE TREND OF SUMMER LEARNING LOSS FOR MORE THAN HALF THE PARTICIPATING STUDENTS. IN ADDITION, 57% OF THE STUDENTS SAW GAINS IN READING PROFICIENCY WHEN TESTED FROM SPRING TO FALL.
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IRS990/Form990PartVIISectionAGrp/TitleTxt1VICE CHAIRMAN- UNTIL 11/2018
IRS990/Form990PartVIISectionAGrp/TitleTxt2VICE CHAIRMAN AND SECRETARY
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IRS990/Form990PartVIISectionAGrp/TitleTxt14CHIEF PROGRAM AND CONTENT OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt15SR. DIRECTOR DIGITAL PRODUCTS
IRS990/Form990PartVIISectionAGrp/TitleTxt16VICE PRESIDENT, STRATEGIC INITIATIVES
IRS990/Form990PartVIISectionAGrp/TitleTxt17SR. DIRECTOR OF MARKETING
IRS990/Form990PartVIISectionAGrp/TitleTxt18VICE PRESIDENT, BOOKS FOR OWNERSHIP
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IRS990/MissionDesc0READING IS FUNDAMENTAL, INC. (RIF) IS COMMITTED TO ACHIEVING A LITERATE AMERICA BY INSPIRING A PASSION FOR READING AMONG ALL CHILDREN, PROVIDING QUALITY CONTENT AND RESOURCES TO MAKE AN IMPACT, AND ENGAGING COMMUNITIES IN THE SOLUTION TO GIVE EVERY CHILD THE FUNDAMENTALS FOR SUCCESS. RIF CREATES INNOVATIVE LITERACY SOLUTIONS THAT ADDRESS KEY LITERACY ISSUES AND SUPPORTS THE IMPLEMENTATION OF THESE PROGRAMS TO ENSURE THAT CHILDREN HAVE THE OPPORTUNITY TO READ AND SUCCEED. THROUGH ARRANGEMENTS WITH BOOK PUBLISHERS AND DISTRIBUTORS, RIF MAXIMIZES THE IMPACT OF EVERY DOLLAR AND DONATION, HELPING CHILDREN ACHIEVE THEIR FULL POTENTIAL THROUGH THE LIFE-CHANGING POWER OF LITERACY. RIF PROVIDES BOOKS AND SUPPORTING LITERACY RESOURCES TO REACH CHILDREN WHERE THEY ARE IN NEED WITH THE HELP OF THOUSANDS OF VOLUNTEERS AND LOCAL PROGRAMS THROUGHOUT THE COUNTRY.
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IRS990/ProgSrvcAccomActy2Grp/Desc0DIGITAL PROGRAMS: RIF'S DIGITAL PORTFOLIO OF PRODUCTS INCLUDES LITERACY CENTRAL, LITERACY NETWORK, THE LITERACY APP, AND SKYBRARY. LITERACY CENTRAL IS AN ONLINE DESTINATION FOR TEACHERS, PARENTS AND LITERACY VOLUNTEERS TO GET THOUSANDS OF FREE DIGITAL RESOURCES TIED DIRECTLY TO THE BOOKS CHILDREN LOVE AND TEACHERS TURN TO EVERY DAY. THE PORTAL PROVIDES TOOLS TO EASILY ORGANIZE AND KEEP READING RESOURCES IN ONE PLACE WITH CUSTOMIZABLE BOOK LISTS, PRINTABLE LESSON PLANS, ACTIVITIES, GAMES, READING PASSAGES, CALENDARS AND VIDEOS.LITERACY NETWORK IS RIF'S COMMUNITY PORTAL DESIGNED TO SUPPORT RIF PROGRAMS AND VOLUNTEERS ACROSS THE COUNTRY AND, MOST IMPORTANTLY, REACH MORE CHILDREN WITH LIFE-CHANGING LITERACY SUPPORT. THIS IS THE DESTINATION FOR ALL OF THE RESOURCES AND SUPPORT NEEDED TO BE AN EFFECTIVE LOCAL LITERACY CHAMPION WHETHER AN INDIVIDUAL WHO WANTS TO VOLUNTEER, ONE OF RIF'S COMMUNITY PARTNERS, A SCHOOL THAT WANTS TO IMPLEMENT A RIF PROGRAM, OR ONE OF OUR LOCAL RIF ORGANIZATIONS.THE LITERACY APP IS A FREE RESOURCE THAT ALLOWS USERS TO SCAN AN ISBN BAR CODE OF A SPECIFIC BOOK AND LAUNCH THE LITERACY CENTRAL WEBPAGE DEDICATED TO ACTIVITIES, GAMES, AND HELPFUL TIPS SPECIFIC TO THE BOOK. CHILDREN ARE MOTIVATED TO STAY ENGAGED WITH READING THROUGH COUNTLESS ADVENTURES THAT START WITH JUST ONE BOOK. PARENTS AND EDUCATORS HAVE AN EASY, TRUSTED TOOL DESIGNED TO CREATE A CULTURE OF LITERACY FOR LASTING IMPACT.SKYBRARY IS A SUBSCRIPTION-BASED INTERACTIVE, DIGITAL LIBRARY OF MORE THAN 900 HIGH-QUALITY EBOOKS AND VIDEO EXPLORATION FIELD TRIPS THAT ENGAGE READERS AND HELP FOSTER A LIFELONG LOVE OF LEARNING. THIS ONLINE RESOURCE ALLOWS CHILDREN TO EXPLORE THEMATIC COLLECTIONS OF BOOKS THAT INCLUDE AUDIO, ALONG WITH ADDITIONAL GAMES, VIDEOS, AND OTHER ACTIVITIES THAT SUPPORT THE BOOK. SKYBRARY SCHOOL FEATURES A CAREFULLY CURATED LIBRARY OF DIGITAL BOOKS ALONG WITH ADDED FEATURES JUST FOR EDUCATORS. TEACHERS CAN ACCESS LESSON PLANS AND TEACHING GUIDES INSPIRED BY THE BOOKS AND VIDEOS IN THE LIBRARY FOR EXTENDED LEARNING AS WELL AS TRACK AND MANAGE STUDENTS' USAGE OF THE BOOKS AND VIDEOS.
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IRS990/ProgSrvcAccomActy2Grp/GrantAmt025156
IRS990/ProgSrvcAccomActy2Grp/RevenueAmt0403934
IRS990/ProgSrvcAccomActy3Grp/Desc0COMMUNITY LITERACY AWARENESS AND OTHER PROGRAMS: RIF PROMOTES AWARENESS OF THE CRITICAL IMPACT OF EARLY LITERACY THROUGH A BROAD RANGE OF ACTIVITIES, SHARING RESOURCES THROUGH ITS WEBSITE AND SOCIAL MEDIA PLATFORMS, DISTRIBUTION OF ITS MULTICULTURAL BOOK COLLECTIONS, AND LEVERAGING MEDIA THROUGH PUBLIC SERVICE ANNOUNCEMENTS. RIF'S LITERACY SERVICES INCLUDE FAMILY AND COMMUNITY ENGAGEMENT AND LITERACY TRAINING FOR EDUCATORS AND COMMUNITY ORGANIZATIONS. FAMILY AND COMMUNITY ENGAGEMENT ACTIVITIES ARE DESIGNED TO HELP PARENTS TAKE A LEADING ROLE IN ENCOURAGING THEIR CHILDREN'S LITERACY DEVELOPMENT. WITH THE GUIDANCE OF RIF'S VOLUNTEERS, PARENTS PARTICIPATE IN WORKSHOPS, BOOK DISTRIBUTIONS AND READING CELEBRATIONS. RIF CONDUCTS LITERACY TRAINING FOR EARLY CHILDHOOD EDUCATORS. THIS TRAINING IS DESIGNED TO SUPPORT CHILDREN'S EMERGING LANGUAGE AND LITERACY SKILLS WHILE INCLUDING PARENTS AS THEIR CHILDREN'S FIRST TEACHERS. THE TRAINING IS DONE THROUGH A "TRAIN THE TRAINER" MODEL THAT PREPARES PARTICIPANTS TO RETURN TO THEIR COMMUNITIES AND DELIVER THE TRAINING TO THEIR COLLEAGUES AND COMMUNITIES.RIF HOSTS OTHER LITERACY EVENTS WHICH PROMOTE LITERACY AND INFORM OTHERS ABOUT ITS MISSION.RIF CONTRACTS WITH INDEPENDENT OUTSIDE EXPERTS TO EVALUATE RIF'S PROGRAM ACTIVITIES TO IDENTIFY AREAS OF NEED AND ESTABLISH PROCEDURES FOR CONTINUOUS QUALITY IMPROVEMENT.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt01604020
IRS990/ProgSrvcAccomActy3Grp/GrantAmt079408
IRS990/ProgSrvcAccomActy3Grp/RevenueAmt09000
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt09988351
IRS990/PYExcessBenefitTransInd00

Document Assets

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Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Facts available. Structured filing facts are available, but richer extracted sections are limited.$28.2$3.13$25.1$18.7$15.7$3.02
2023Summary only. Only limited summary data is available for this year.$23.6$2.96$20.7$11.2$11.5$0.23
2022XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$22.4$2.16$20.2$16.1$9.21$6.88
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$18.0$2.24$15.8$9.97$7.58$2.39
2020Facts available. Structured filing facts are available, but richer extracted sections are limited.$15.9$3.24$12.6$6.66$8.68$2.02
2019Detailed filing. Detailed filing data is available for this year.$16.8$2.56$14.3$11.7$8.91$2.76
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$13.4$1.72$11.7$11.2$7.75$3.40
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$10.3$2.01$8.34$6.36$6.97$0.61
2016Detailed filing. Detailed filing data is available for this year.$9.42$0.77$8.64$6.18$6.78$0.60
2015Detailed filing. Detailed filing data is available for this year.$9.96$1.02$8.94$6.32$8.32$2.00
2014Detailed filing. Detailed filing data is available for this year.$13.3$1.83$11.5$11.3$12.3$1.00
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$13.8$1.51$12.3$13.1
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$15.6$1.03$14.5$22.9
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$21.2$6.34$14.9$33.9
Peer Organizations

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