Civic Intelligence

American Potential

990 • Fiscal year 2016 • EIN 47-4797969

Jan 01, 2016 to Dec 31, 2016 • Filed on Nov 10, 2017

Organization Profile
PO Box 1706Alexandria, VA 22313

(571) 482-7690

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

33rd percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2016 filings • 501(c)4 • $500k-$1M nonprofits • Source year 2016

Liabilities / Revenue

33rd percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2016 filings • 501(c)4 • $500k-$1M nonprofits • Source year 2016

Net Margin

34th percentile

-0.6%

Higher net margin than 34% of similar nonprofits.

2016 filings • 501(c)4 • $500k-$1M nonprofits • Source year 2016

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2016

Asset Growth

8th percentile

-17%

Faster asset growth than 8% of similar nonprofits.

2016 filings • 501(c)4 • $500k-$1M nonprofits • Annualized from 2015 to 2016

Revenue Growth

99th percentile

1033%

Faster revenue growth than 99% of similar nonprofits.

2016 filings • 501(c)4 • $500k-$1M nonprofits • Annualized from 2015 to 2016

Balance Sheet
Liabilities / Assets33rd percentile

Assets

Down

$26,578

Down $5,422 (-17%) from 2015

Net Assets

$26,578

No earlier filing loaded for comparison.

Liabilities

Flat

$0

Flat from 2015

Revenue And Expenses
Liabilities / Revenue33rd percentileNet Margin34th percentile

Revenue

Up

$850,000

Up $775,000 (+1033%) from 2015

Expenses

Up

$855,422

Up $812,422 (+1889%) from 2015

Net Income

Down

-$5,422

Down $37,422 (-117%) from 2015

Historical Trend

Balance Sheet Trend

Asset Growth8th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$200K$150K$100K$50K$0Assets 2015: $32,000Liabilities 2015: $02015Assets 2016: $26,578Liabilities 2016: $0Net Assets 2016: $26,5782016Assets 2017: $101,347Liabilities 2017: $0Net Assets 2017: $101,3472017Assets 2018: $27,272Liabilities 2018: $0Net Assets 2018: $27,2722018Assets 2019: $1,582Liabilities 2019: $0Net Assets 2019: $1,5822019Assets 2020: $155,761Liabilities 2020: $103,750Net Assets 2020: $52,0112020Assets 2021: $6,704Liabilities 2021: $0Net Assets 2021: $6,7042021Assets 2022: $4,579Liabilities 2022: $0Net Assets 2022: $4,5792022Assets 2023: $33,662Liabilities 2023: $0Net Assets 2023: $33,6622023Assets 2024: $71,193Liabilities 2024: $6,402Net Assets 2024: $64,7912024

Highlighted filing

2016

Assets$26,578
Liabilities$0
Net Assets$26,578
Open 2016 Filing

Operations Trend

Revenue Growth99th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MRevenue 2015: $75,000Expenses 2015: $43,000Net Income 2015: $32,0002015Revenue 2016: $850,000Expenses 2016: $855,422Net Income 2016: -$5,4222016Revenue 2017: $150,896Expenses 2017: $76,127Net Income 2017: $74,7692017Revenue 2018: $23,300Expenses 2018: $97,375Net Income 2018: -$74,0752018Revenue 2019: $0Expenses 2019: $25,690Net Income 2019: -$25,6902019Revenue 2020: $2,175,000Expenses 2020: $2,124,571Net Income 2020: $50,4292020Revenue 2021: $360Expenses 2021: $45,667Net Income 2021: -$45,3072021Revenue 2022: $651,886Expenses 2022: $654,011Net Income 2022: -$2,1252022Revenue 2023: $366,272Expenses 2023: $337,189Net Income 2023: $29,0832023Revenue 2024: $424,727Expenses 2024: $393,598Net Income 2024: $31,1292024

Highlighted filing

2016

Revenue$850,000
Expenses$855,422
Net Income-$5,422
Open 2016 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2016 to Dec 31, 2016
Signed
Nov 10, 2017
Return Version
2016v3.0
Gross Receipts
$850,000
Mission and Program Overview

Mission

American Potential seeks to educate members of the public on a number of public policy issues, including, but not limited to (a) unlocking individual potential, (b) revitalizing main street America and the American middle class; (c) re-imagining federal, state and local government, and (d) restoring American leadership in the world through research and public communications.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$32,000$26,578▼ $5,422
Savings and Temporary Cash Investments$0$0→ $0
Accounts Receivable$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Pledges and Grants Receivable$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Land, Buildings, and Equipment, Net$0--
Intangible Assets$0$0→ $0
Inventories for Sale or Use$0--
Loans From Officers Directors$0$0→ $0
Prepaid Expenses and Deferred Charges$0$0→ $0
Total Assets$32,000$26,578▼ $5,422
Other Assets Total$0$0→ $0
Liabilities
Accounts Payable and Accrued Expenses$0$0→ $0
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Other Liabilities$0--
Deferred Revenue$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Unrestricted Net Assets$32,000$26,578▼ $5,422
Permanently Rstr Net Assets$0$0→ $0
Temporarily Rstr Net Assets$0$0→ $0
Total Net Assets Fund Balance$32,000$26,578▼ $5,422
Total Liabilities and Net Assets / Fund Balance$32,000$26,578▼ $5,422
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Steven DeMauraChair & Executive Director
William B CanfieldSecretary and General Counsel
Chris MarstonTreasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
Tarbell Companies IncProfessional Services1229 Swamp Rd, Furlong, PA 18925$189,634
HemaFlowInformation Technology3176 Summit Square Dr Ste B10, Oakton, VA 22124$175,400
Red Metrics LLCProfessional Services1800 Rockbridge Ct, Canton, OH 44709$144,600
-AdvertisingPO Box 6014, Frisco, TX 75035$101,750
Revenue and Support

Revenue Composition

Contributions and Grants
$850,000
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$0
All Other Contributions
$850,000
Change in Net Assets
$-5,422
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$825,722
Total Fundraising Expense$57,720
Professional Fundraising Fees$20,000
Grants and Similar Amounts Paid$9,700
Salaries, Compensation, and Employee Benefits$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$510,585$0$0$510,585
Fees for Services Management$122,960$62,960$31,480$217,400
Information Technology$36,894$603$0$37,497
Fees for Services Accounting$0$24,290$0$24,290
Fees for Services Professional Fundraising--$20,000$20,000
Fees for Services Legal$6,360$6,360$3,180$15,900
Travel$6,120$6,120$3,060$15,300
Grants to Domestic Orgs$9,700--$9,700
Fees for Services Other$3,500$0$0$3,500
Other Expenses$0$850$0$850
Total Functional Expenses$696,119$101,583$57,720$855,422
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Unlocking PotentialMcLean, VA501(c)(4)To engage women with new messages relating to conservative policy solutions through personal interactions and other means.$9,200
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
Yes

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$20,000
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Interested-Person Transactions

Interested PartyRelationshipDescriptionShared RevenueAmount
Canfield Law OfficeEntity more than 35% owned by Steven DeMauraContract for ServicesNo$190,743
-Entity more than 35% owned by Chris MarstonContract ServicesNo$25,140
-Entity 35% or more owned by William B CanfieldLegal ServicesNo$15,900

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“All Directors received a copy and had the opportunity to ask questions, provide comments, and offer corrections prior to filing.”

Form 990, Part VI, Section C, Line 19

“Made available upon request.”

Filing and Contact Details

Filer

Filer Name
American Potential
EIN
47-4797969
Phone
5714827690
Address
PO Box 1706, Alexandria, VA 22313

Signing Officer

Name
Chris Marston
Title
Treasurer
Phone
5714827690
Signed
2017-11-10
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Steven DeMaura
Formed
2015
Legal Domicile
Va
Voting Board Members
3
Independent Board Members
0
Employees
0
Volunteers
0

Preparer

Firm
Election CFO LLC
Address
PO Box 26141, Alexandria, VA 22313
Preparer
Chris Marston
Phone
7036274679
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IRS990/OtherExpensesGrp/Desc0Bank Charges
IRS990/OtherExpensesGrp/Desc1Organization Expenses
IRS990/OtherExpensesGrp/FundraisingAmt00
IRS990/OtherExpensesGrp/FundraisingAmt10
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt0400
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt1850
IRS990/OtherExpensesGrp/ProgramServicesAmt00
IRS990/OtherExpensesGrp/ProgramServicesAmt10
IRS990/OtherExpensesGrp/TotalAmt0400
IRS990/OtherExpensesGrp/TotalAmt1850
IRS990/OtherLiabilitiesGrp/BOYAmt00
IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt00
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt00
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt00
IRS990/OtherSalariesAndWagesGrp/TotalAmt00
IRS990/OthNotesLoansReceivableNetGrp/BOYAmt00
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd00
IRS990/PaymentsToAffiliatesGrp/FundraisingAmt00
IRS990/PaymentsToAffiliatesGrp/ManagementAndGeneralAmt00
IRS990/PaymentsToAffiliatesGrp/ProgramServicesAmt00
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayrollTaxesGrp/FundraisingAmt00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt00
IRS990/PayrollTaxesGrp/ProgramServicesAmt00
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PensionPlanContributionsGrp/FundraisingAmt00
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt00
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PermanentlyRstrNetAssetsGrp/BOYAmt00
IRS990/PermanentlyRstrNetAssetsGrp/EOYAmt00
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt00
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PrincipalOfficerNm0Steven DeMaura
IRS990/PriorPeriodAdjustmentsAmt00
IRS990/ProfessionalFundraisingInd01
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt075000
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt040000
IRS990/PYInvestmentIncomeAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/FundraisingAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ManagementAndGeneralAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ProgramServicesAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt00
IRS990/PYOtherRevenueAmt00
IRS990/PYProgramServiceRevenueAmt00
IRS990/PYRevenuesLessExpensesAmt032000
IRS990/PYSalariesCompEmpBnftPaidAmt03000
IRS990/PYTotalExpensesAmt043000
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt075000
IRS990/RcvblFromDisqualifiedPrsnGrp/BOYAmt00
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/BOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-5422
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt00
IRS990/RentalIncomeOrLossGrp/PersonalAmt00
IRS990/RentalIncomeOrLossGrp/RealAmt00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt00
IRS990/RoyaltiesGrp/FundraisingAmt00
IRS990/RoyaltiesGrp/ManagementAndGeneralAmt00
IRS990/RoyaltiesGrp/ProgramServicesAmt00
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleG/AgrmtProfFundraisingActyInd01
IRS990ScheduleG/AllStatesCd0All States
IRS990ScheduleG/FundraiserActivityInfoGrp/ActivityTxt0Personal and phone soliciations
IRS990ScheduleG/FundraiserActivityInfoGrp/ActivityTxt1Personal and phone soliciations
IRS990ScheduleG/FundraiserActivityInfoGrp/FundraiserControlOfFundsInd00
IRS990ScheduleG/FundraiserActivityInfoGrp/FundraiserControlOfFundsInd10
IRS990ScheduleG/FundraiserActivityInfoGrp/GrossReceiptsAmt0100000
IRS990ScheduleG/FundraiserActivityInfoGrp/GrossReceiptsAmt1200000
IRS990ScheduleG/FundraiserActivityInfoGrp/NetToOrganizationAmt095000
IRS990ScheduleG/FundraiserActivityInfoGrp/NetToOrganizationAmt1185000
IRS990ScheduleG/FundraiserActivityInfoGrp/OrganizationBusinessName/BusinessNameLine1Txt0Doner Fundraising
IRS990ScheduleG/FundraiserActivityInfoGrp/OrganizationBusinessName/BusinessNameLine1Txt1Focal Point Direct LLC
IRS990ScheduleG/FundraiserActivityInfoGrp/RetainedByContractorAmt05000
IRS990ScheduleG/FundraiserActivityInfoGrp/RetainedByContractorAmt115000
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/AddressLine1Txt0815 Brazos St
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/AddressLine1Txt1PO Box 2244
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/AddressLine2Txt0Ste 701
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/CityNm0Austin
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/CityNm1North Canton
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/StateAbbreviationCd0TX
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/StateAbbreviationCd1OH
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/ZIPCd078701
IRS990ScheduleG/FundraiserActivityInfoGrp/USAddress/ZIPCd144720
IRS990ScheduleG/InPersonSolicitationsInd0X
IRS990ScheduleG/PhoneSolicitationsInd0X
IRS990ScheduleG/TotalGrossReceiptsAmt0300000
IRS990ScheduleG/TotalNetToOrganizationAmt0280000
IRS990ScheduleG/TotalRetainedByContractorsAmt020000
IRS990ScheduleI/GrantRecordsMaintainedInd01
IRS990ScheduleI/RecipientTable/CashGrantAmt09200
IRS990ScheduleI/RecipientTable/IRCSectionDesc0501(c)(4)
IRS990ScheduleI/RecipientTable/NonCashAssistanceAmt00
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt0To engage women with new messages relating to conservative policy solutions through personal interactions and other means.
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt0Unlocking Potential
IRS990ScheduleI/RecipientTable/RecipientEIN0473087299
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt0PO Box 365
IRS990ScheduleI/RecipientTable/USAddress/CityNm0McLean
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd0VA
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd022101
IRS990ScheduleI/SupplementalInformationDetail/ExplanationTxt0American Potential receives and approves a budget as part of the grant application process and monitors the execution of the budget through reports from the recipient.
IRS990ScheduleI/SupplementalInformationDetail/FormAndLineReferenceDesc0Schedule I, Part I, Line 2

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2016 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$26,578
Liabilities
$0
Net assets
$26,578
Revenue
$850,000
Expenses
$855,422
Net income
-$5,422
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.07$0.01$0.06$0.42$0.39$0.03
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.03$0.00$0.03$0.37$0.34$0.03
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.00$0.00$0.00$0.65$0.65$0.00
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.01$0.00$0.01$0.00$0.05$0.05
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.16$0.10$0.05$2.18$2.12$0.05
2019Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$0.00$0.03$0.03
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.03$0.00$0.03$0.02$0.10$0.07
2017Detailed filing. Detailed filing data is available for this year.$0.10$0.00$0.10$0.15$0.08$0.07
2016Detailed filing. Detailed filing data is available for this year.$0.03$0.00$0.03$0.85$0.86$0.01
2015Summary only. Only limited summary data is available for this year.$0.03$0.00$0.08$0.04$0.03