Civic Intelligence

Unveiling

990EZ • Fiscal year 2021 • EIN 47-2032595

Jan 01, 2021 to Dec 31, 2021 • Filed on May 25, 2022

Organization Profilewww.unveilinglies.org
225 Via PalacioEncinitas, CA 92024

(760) 505-0849

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

71st percentile

0.03x

Higher debt load relative to assets than 71% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Liabilities / Revenue

67th percentile

0.02x

Higher debt load relative to revenue than 67% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Net Margin

61st percentile

17%

Higher net margin than 61% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Top Officer Pay

91st percentile

$45,616

Higher top officer pay than 91% of similar nonprofits.

Top officer pay equals 57.2% of source-year revenue.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Asset Growth

72nd percentile

30%

Faster asset growth than 72% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Annualized from 2020 to 2021

Revenue Growth

74th percentile

48%

Faster revenue growth than 74% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Annualized from 2020 to 2021

Balance Sheet
Liabilities / Assets71st percentile

Assets

Up

$38,038

Up $8,745 (+30%) from 2020

Net Assets

Up

$36,709

Up $7,416 (+25%) from 2020

Liabilities

Up

$1,329

Up $1,329 from 2020

Revenue And Expenses
Liabilities / Revenue67th percentileNet Margin61st percentile

Revenue

Up

$79,739

Up $25,835 (+48%) from 2020

Expenses

Up

$66,264

Up $23,207 (+54%) from 2020

Net Income

Up

$13,475

Up $2,628 (+24%) from 2020

Historical Trend

Balance Sheet Trend

Asset Growth72nd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$40K$30K$20K$10K$0Assets 2018: $23,094Liabilities 2018: $0Net Assets 2018: $23,0942018Assets 2019: $18,446Liabilities 2019: $0Net Assets 2019: $18,4462019Assets 2020: $29,293Liabilities 2020: $0Net Assets 2020: $29,2932020Assets 2021: $38,038Liabilities 2021: $1,329Net Assets 2021: $36,7092021Assets 2022: $30,395Liabilities 2022: $2,351Net Assets 2022: $28,0442022Assets 2023: $24,494Liabilities 2023: $877Net Assets 2023: $23,6172023Assets 2024: $29,847Liabilities 2024: $1,092Net Assets 2024: $28,7552024Assets 2025: $38,116Liabilities 2025: $1,089Net Assets 2025: $37,0272025

Highlighted filing

2021

Assets$38,038
Liabilities$1,329
Net Assets$36,709
Open 2021 Filing

Operations Trend

Revenue Growth74th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$150K$100K$50K$0-$50KRevenue 2018: $68,020Expenses 2018: $54,860Net Income 2018: $13,1602018Revenue 2019: $61,766Expenses 2019: $66,414Net Income 2019: -$4,6482019Revenue 2020: $53,904Expenses 2020: $43,057Net Income 2020: $10,8472020Revenue 2021: $79,739Expenses 2021: $66,264Net Income 2021: $13,4752021Revenue 2022: $92,166Expenses 2022: $100,831Net Income 2022: -$8,6652022Revenue 2023: $96,592Expenses 2023: $101,019Net Income 2023: -$4,4272023Revenue 2024: $109,267Expenses 2024: $104,129Net Income 2024: $5,1382024Revenue 2025: $115,678Expenses 2025: $107,406Net Income 2025: $8,2722025

Highlighted filing

2021

Revenue$79,739
Expenses$66,264
Net Income$13,475
Open 2021 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2021 to Dec 31, 2021
Signed
May 25, 2022
Return Version
2021v4.0
Gross Receipts
$79,739
Mission and Program Overview

Mission

Women of all ages, in any situation, all over the world are bombarded with destructive lies that say they aren't thin enough, pretty enough, athletic enough, smart enough, and the list goes on. Unveiling exists to let girls and women know they are loved, just as they are.

Program Services

DescriptionGrantsExpenses
Unveiling has a presence in India and Mexico. Young women from America are trained to teach the same truths that we teach at our American conferences to their Indian and Mexican counterparts who are their same age. In the local schools of India and the orphanages of Mexico, using cultural sensitivity and understanding, our girls share what they have learned through Unveiling with their Indian and Mexican friends. It is a beautiful vision of unity and empowerment. Approximately 2,000 girls were served.$66,264-
In 2014 we created a curriculum that is now used in the local San Diego prisons. We take groups of incarcerated women through the curriculum which helps these women find freedom from the lies they believe about themselves (i.e., I am what I've done, I don't deserve anything good, I am worthless, I will never amount to anything, etc.) We are also beginning to put on "mini" Unveiling conferences at local prisons and jails in San Diego County. Four volunteers were able to reach a few hundred incarcerated women.--
Unveiling is best known for the conferences and events they put on. The Unveiling conference is a one-day event, in San Diego County, which happens every other year, for 8th-12th grade girls. The Unveiling event happens every other year (on the off year of the conference) for 8th-12th grade girls in San Diego County. Our heart behind the conferences and events is to unveil the lies that young women believe and reveal the truth of how wonderful they are in a safe, honest, and fun atmosphere.--
Compensation and Service Providers
Top Officer Pay91st percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Rondi PoguePresident & CEOFT$45,616-$45,616
Filing and Contact Details

Filer

Filer Name
Unveiling
EIN
47-2032595
Phone
7605050849
Address
225 Via Palacio, Encinitas, CA 92024

Signing Officer

Name
Rondi Pogue
Title
President & CEO
Signed
2022-05-25
Discuss with paid preparer
Yes

Preparer

Firm
Pieters and Associates
Address
409 Camino del Rio S Suite 305, San Diego, CA 92108
Preparer
John Pieters
Phone
6192829050
Supplemental Narrative

Additional Explanations

Other Revenue.1

“PPP LOAN FORGIVEN $8750”

Other Expenses.1002

“Office Expenses $1254”

Other Expenses.1012

“Insurance $255”

Other Expenses.1

“EVENT EXPENSES $5159”

Other Expenses.2

“STORAGE RENTAL $3266”

Other Expenses.3

“Fundraiser expenses $2672”

Other Expenses.4

“Books, subscriptions, ref. $2143”

Other Expenses.5

“CONTRACT SERVICES $725”

Other Expenses.7

“MEALS $396”

Other Expenses.8

“Facilities and equipment $194”

Other Expenses.9

“Business registration fee $120”

Total Liabilities.1

“CREDIT CARD LIABILITIES - Beginning $0 CREDIT CARD LIABILITIES - Ending $1329”

Raw XML Appendix152 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0Encinitas
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IRS990EZ/PrimaryExemptPurposeTxt0Women of all ages, in any situation, all over the world are bombarded with destructive lies that say they aren't thin enough, pretty enough, athletic enough, smart enough, and the list goes on. Unveiling exists to let girls and women know they are loved, just as they are.
IRS990EZ/PrintingPublicationsPostageAmt0687
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0Unveiling has a presence in India and Mexico. Young women from America are trained to teach the same truths that we teach at our American conferences to their Indian and Mexican counterparts who are their same age. In the local schools of India and the orphanages of Mexico, using cultural sensitivity and understanding, our girls share what they have learned through Unveiling with their Indian and Mexican friends. It is a beautiful vision of unity and empowerment. Approximately 2,000 girls were served.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1In 2014 we created a curriculum that is now used in the local San Diego prisons. We take groups of incarcerated women through the curriculum which helps these women find freedom from the lies they believe about themselves (i.e., I am what I've done, I don't deserve anything good, I am worthless, I will never amount to anything, etc.) We are also beginning to put on "mini" Unveiling conferences at local prisons and jails in San Diego County. Four volunteers were able to reach a few hundred incarcerated women.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt2Unveiling is best known for the conferences and events they put on. The Unveiling conference is a one-day event, in San Diego County, which happens every other year, for 8th-12th grade girls. The Unveiling event happens every other year (on the off year of the conference) for 8th-12th grade girls in San Diego County. Our heart behind the conferences and events is to unveil the lies that young women believe and reveal the truth of how wonderful they are in a safe, honest, and fun atmosphere.
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IRS990EZ/TaxImposedOnOrganizationMgrAmt00
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IRS990ScheduleA/First5Years170Ind0X
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt070989
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt053904
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IRS990ScheduleA/TotalSupportAmt0254622
IRS990ScheduleA/UnrelatedBusinessNetIncm170Grp/TotalAmt00
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0PPP LOAN FORGIVEN $8750
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Office Expenses $1254
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Insurance $255
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3EVENT EXPENSES $5159
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4STORAGE RENTAL $3266
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5FUNDRAISER EXPENSES $2672
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6BOOKS, SUBSCRIPTIONS, REF. $2143
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7CONTRACT SERVICES $725
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8MEALS $396
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9FACILITIES AND EQUIPMENT $194
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10BUSINESS REGISTRATION FEE $120
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt11CREDIT CARD LIABILITIES - Beginning $0 CREDIT CARD LIABILITIES - Ending $1329
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Other Revenue.1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Other Expenses.1002
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IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Other Expenses.5
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Other Expenses.7
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IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc11Total Liabilities.1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/FederatedAssuranceLevelCd0FAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd00
ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Rondi Pogue
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0President & CEO
ReturnHeader/BusinessOfficerGrp/SignatureDt02022-05-25
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Unveiling
ReturnHeader/Filer/BusinessNameControlTxt0UNVE
ReturnHeader/Filer/EIN0472032595
ReturnHeader/Filer/PhoneNum07605050849
ReturnHeader/Filer/USAddress/AddressLine1Txt0225 Via Palacio
ReturnHeader/Filer/USAddress/CityNm0Encinitas
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd092024
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0953875829
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Pieters and Associates
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0409 Camino del Rio S Suite 305
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0San Diego
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd092108
ReturnHeader/PreparerPersonGrp/PhoneNum06192829050
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0John Pieters
ReturnHeader/ReturnTs02022-05-31T14:54:10-07:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0Rondi
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0Pogue
ReturnHeader/TaxPeriodBeginDt02021-01-01
ReturnHeader/TaxPeriodEndDt02021-12-31
ReturnHeader/TaxYr02021

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2021 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$38,038
Liabilities
$1,329
Net assets
$36,709
Revenue
$79,739
Expenses
$66,264
Net income
$13,475
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.38$0.01$0.37$1.16$1.07$0.08
2024Detailed filing. Detailed filing data is available for this year.$0.30$0.01$0.29$1.09$1.04$0.05
2023Detailed filing. Detailed filing data is available for this year.$0.24$0.01$0.24$0.97$1.01$0.04
2022Detailed filing. Detailed filing data is available for this year.$0.30$0.02$0.28$0.92$1.01$0.09
2021Detailed filing. Detailed filing data is available for this year.$0.38$0.01$0.37$0.80$0.66$0.13
2020Detailed filing. Detailed filing data is available for this year.$0.29$0.00$0.29$0.54$0.43$0.11
2019Detailed filing. Detailed filing data is available for this year.$0.18$0.00$0.18$0.62$0.66$0.05
2018Detailed filing. Detailed filing data is available for this year.$0.23$0.00$0.23$0.68$0.55$0.13