Civic Intelligence

Rethink Media Inc.

990 • Fiscal year 2019 • EIN 46-2005479

Jan 01, 2019 to Dec 31, 2019 • Filed on Nov 13, 2020

Organization Profilewww.ReThinkMedia.org
2039 Shattuck Ave Suite 401Berkeley, CA 94704

(510) 845-5789

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

48th percentile

0.07x

Higher debt load relative to assets than 48% of similar nonprofits.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2019

Liabilities / Revenue

49th percentile

0.08x

Higher debt load relative to revenue than 49% of similar nonprofits.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2019

Net Margin

66th percentile

11%

Higher net margin than 66% of similar nonprofits.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2019

Top Officer Pay

85th percentile

$157,158

Higher top officer pay than 85% of similar nonprofits.

Top officer pay equals 4.9% of source-year revenue.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2019

Asset Growth

72nd percentile

13%

Faster asset growth than 72% of similar nonprofits.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2018 to 2019

Revenue Growth

66th percentile

13%

Faster revenue growth than 66% of similar nonprofits.

2019 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2018 to 2019

Balance Sheet
Liabilities / Assets48th percentile

Assets

Up

$3,763,282

Up $441,355 (+13%) from 2018

Net Assets

Up

$3,503,343

Up $368,946 (+12%) from 2018

Liabilities

Up

$259,939

Up $72,409 (+39%) from 2018

Revenue And Expenses
Liabilities / Revenue49th percentileNet Margin66th percentile

Revenue

Up

$3,201,394

Up $361,288 (+13%) from 2018

Expenses

Down

$2,859,750

Down $312,555 (-9.9%) from 2018

Net Income

Up

$341,644

Up $673,843 (+203%) from 2018

Historical Trend

Balance Sheet Trend

Asset Growth72nd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$6.0M$4.0M$2.0M$0Assets 2014: $266,975Liabilities 2014: $69,414Net Assets 2014: $197,5612014Assets 2015: $2,683,497Liabilities 2015: $150,607Net Assets 2015: $2,532,8902015Assets 2016: $3,129,778Liabilities 2016: $212,635Net Assets 2016: $2,917,1432016Assets 2017: $3,681,503Liabilities 2017: $209,040Net Assets 2017: $3,472,4632017Assets 2018: $3,321,927Liabilities 2018: $187,530Net Assets 2018: $3,134,3972018Assets 2019: $3,763,282Liabilities 2019: $259,939Net Assets 2019: $3,503,3432019Assets 2020: $3,126,129Liabilities 2020: $278,000Net Assets 2020: $2,848,1292020Assets 2021: $4,282,134Liabilities 2021: $472,962Net Assets 2021: $3,809,1722021Assets 2022: $3,523,877Liabilities 2022: $348,914Net Assets 2022: $3,174,9632022Assets 2023: $2,817,178Liabilities 2023: $360,774Net Assets 2023: $2,456,4042023Assets 2024: $2,240,502Liabilities 2024: $194,275Net Assets 2024: $2,046,2272024

Highlighted filing

2019

Assets$3,763,282
Liabilities$259,939
Net Assets$3,503,343
Open 2019 Filing

Operations Trend

Revenue Growth66th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$4.0M$2.0M$0-$2.0MRevenue 2014: $214,410Expenses 2014: $16,849Net Income 2014: $197,5612014Revenue 2015: $2,933,155Expenses 2015: $1,858,191Net Income 2015: $1,074,9642015Revenue 2016: $2,679,903Expenses 2016: $2,295,650Net Income 2016: $384,2532016Revenue 2017: $3,310,839Expenses 2017: $2,776,297Net Income 2017: $534,5422017Revenue 2018: $2,840,106Expenses 2018: $3,172,305Net Income 2018: -$332,1992018Revenue 2019: $3,201,394Expenses 2019: $2,859,750Net Income 2019: $341,6442019Revenue 2020: $2,202,234Expenses 2020: $2,882,212Net Income 2020: -$679,9782020Revenue 2021: $3,836,123Expenses 2021: $2,694,573Net Income 2021: $1,141,5502021Revenue 2022: $2,235,161Expenses 2022: $2,836,047Net Income 2022: -$600,8862022Revenue 2023: $2,225,243Expenses 2023: $2,987,774Net Income 2023: -$762,5312023Revenue 2024: $1,777,318Expenses 2024: $2,216,079Net Income 2024: -$438,7612024

Highlighted filing

2019

Revenue$3,201,394
Expenses$2,859,750
Net Income$341,644
Open 2019 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2019 to Dec 31, 2019
Signed
Nov 13, 2020
Return Version
2019v5.0
Gross Receipts
$3,201,394
Mission and Program Overview

Mission

ReThink Media's mission is to strengthen the collaborative media and communications capacity of nonprofit think tanks, experts, and advocacy groups working toward a more constructive U.S. foreign and national security policy, protecting human and civil rights, and strengthening democracy. We provide our member organizations with ongoing training and capacity building in critical media and communications skills. We monitor and conduct extensive research and analysis of both traditional and social media as well as all available public opinion polls on the issues our organizations work on. We also work to improve collaboration and coordination across each of the sectors we work in and to assist groups and campaigns with direct media and public relations support, including coordinating rapid response, assisting with op-ed and editorial campaigns, and the pitching and placement of spokespeople.

ReThink Media is a unique, nonprofit organization that strengthens movements and amplifies impact by building sector-wide media and communications capacity and collaboration. ReThink Media works to build the communications capacity of our member groups and the campaigns they run, build sector capacity for strategic collaboration, and amplify sector voice through unified messaging and coordinated action. To inform these efforts, our analysis team tracks media coverage and opinion trends and produces regular analyses-including specific strategy and messaging recommendations in the aggregate and around key media moments To us, success looks like building greater cohesion; centering the voices of the advocates, experts, and community spokespeople that we work with; and reaching and building a broader constituency-a constituency that values and stands up for civil and human rights, a stronger and more representative democracy, and international cooperation and diplomacy.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$1,749,693$2,332,837▲ $583,144
Pledges and Grants Receivable$1,496,523$1,365,005▼ $131,518
Prepaid Expenses and Deferred Charges$74,461$64,190▼ $10,271
Savings and Temporary Cash Investments$0$0→ $0
Accounts Receivable$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Intangible Assets$0$0→ $0
Inventories for Sale or Use$0$0→ $0
Loans From Officers Directors$0$0→ $0
Total Assets$3,321,927$3,763,282▲ $441,355
Other Assets Total$1,250$1,250→ $0
Liabilities
Accounts Payable and Accrued Expenses$187,530$246,906▲ $59,376
Deferred Revenue$0$11,290▲ $11,290
Other Liabilities$0$1,743▲ $1,743
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$187,530$259,939▲ $72,409
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$3,134,397$3,503,343▲ $368,946
Net Assets With Donor Restrictions$0$0→ $0
Total Net Assets Fund Balance$3,134,397$3,503,343▲ $368,946
Total Liabilities and Net Assets / Fund Balance$3,321,927$3,763,282▲ $441,355
Compensation and Service Providers
Top Officer Pay85th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Lynn FahseltExecutive DirectorFT$136,658$20,500$157,158
Peter FerenbachDirector of CampaignsFT$132,068$14,000$146,068
Roger CoxCFOFT$105,487$16,000$121,487

Board Members and Trustees

NameTitle
Reva PatwardhanBoard Chair
Kathy ArmstrongBoard Member
Mark CrainBoard Member
Naureen ShahBoard Member
Sahar AzizBoard Member
Sapreet Kaur SalujaBoard Member
Todd KolzeSecretary
Chris DunnTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$2,710,426
Program Service Revenue
$372,975
Investment Income
$8,112
Other Revenue
$109,881
All Other Contributions
$2,692,285
Change in Net Assets
$341,644

Audited Revenue Reconciliation

Revenue per Audited Statements
$3,201,394
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$27,302
Other Revenue Adjustments
$0
Total Revenue per Audited Statements
$3,228,696
Total Revenue per Form 990
$3,201,394
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$2,030,449
Other Expenses$829,301
Total Fundraising Expense$169,227
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$1,175,111$66,296$5,156$1,246,563
Current Officers, Directors, Trustees, and Key Employees$255,234$78,565$134,334$468,133
Other Expenses$273,509$2,861$0$276,370
Travel$149,922$-4,720$2,735$147,937
Payroll Taxes$117,980$9,373$12,670$140,023
Other Employee Benefits$116,609$10,091$614$127,314
Occupancy$110,372$12,380$1,854$124,606
Fees for Services Other$98,325$4,127$813$103,265
Office Expenses$57,555$-10,599$4,139$51,095
Pension Plan Contributions$39,037$5,160$4,219$48,416
Fees for Services Accounting$0$46,238$0$46,238
Conferences and Meetings$39,236$2,414$424$42,074
Information Technology$21,363$1,531$2,261$25,155
Advertising$9,999$1$0$10,000
Insurance$0$2,297$0$2,297
Fees for Services Legal$72$184$8$264
Total Functional Expenses$2,464,324$226,199$169,227$2,859,750

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$2,859,750
Total Expenses per Audited Statements$2,859,750
Total Expenses per Form 990$2,859,750
Expenses Not Reported on Financial Statements$0
Expenses Not Reported on Form 990$0
Other Expense Adjustments$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Deferred Rent$1,743
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 2

“Peter Ferenbach and Lynn Fahselt are married.”

Form 990, Part VI, Section B, Line 11B

“a. Initial 990 drafts is created by Accountant. b. Once the 990 is complete the 990 is reviewed for final accurateness by the Director of Finance. c. 990 is then sent to the Finance Board Chair for review. d. Once this review is complete it is then forwarded to the ED for signature. e. Once the ED has signed, Director of Finance makes copies and scans and mails to relevant entities.”

Form 990, Part VI, Section C, Line 19

“ReThink Media makes its governing documents, conflict of interest policy, and financial statements available to the public upon reasonable request.”

Filing and Contact Details

Filer

Filer Name
Rethink Media Inc
EIN
46-2005479
Phone
5108455789
Address
2039 Shattuck Ave Suite 401, Berkeley, CA 94704

Signing Officer

Name
Lynn Fahselt
Title
Executive Director
Phone
5108455789
Signed
2020-11-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Lynn Fahlset
Formed
2014
Legal Domicile
CA
Voting Board Members
8
Independent Board Members
8
Employees
29
Volunteers
7

Preparer

Firm
Shining Star Consulting LLC
Address
2320 Oak St, Berkeley, CA 94708
Preparer
Monte Meyers
Phone
5109996712
Supplemental Narrative

Financial Statement Notes

Schedule D, Part X, Line 2

“The Organization is a not-for-profit organization that is exempt from federal income tax on income under Section 501(c)(3) of the Internal Revenue Code and from state franchise tax under California Revenue and Taxation Code Section 23701 (d). However, income from activities not directly related to its tax-exempt purpose is subject to taxation as unrelated business income. There was no tax on unrelated business income for year ended December 31, 2019. The Organization adopted Accounting for Uncertainty in Income Tax guidance FASB ASC 740 - Accounting for Uncertainty in Income Taxes. Accordingly, the Organization recognizes the effect of income tax positions only when those positions are more likely than not of being sustained. The Organization believes the adoption of this guidance had no material impact on the Organization's financial statements.”

Raw XML AppendixShowing 400 of 668 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ActivityOrMissionDesc0ReThink Media is a unique, nonprofit organization that strengthens movements and amplifies impact by building sector-wide media and communications capacity and collaboration. ReThink Media works to build the communications capacity of our member groups and the campaigns they run, build sector capacity for strategic collaboration, and amplify sector voice through unified messaging and coordinated action. To inform these efforts, our analysis team tracks media coverage and opinion trends and produces regular analyses-including specific strategy and messaging recommendations in the aggregate and around key media moments To us, success looks like building greater cohesion; centering the voices of the advocates, experts, and community spokespeople that we work with; and reaching and building a broader constituency-a constituency that values and stands up for civil and human rights, a stronger and more representative democracy, and international cooperation and diplomacy.
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IRS990/Desc0Democracy Collaborative (DC) works with leading local, regional, and national groups and advocates to ensure that all Americans have an equal voice by promoting judicial and campaign finance reform, increasing transparency, and protecting voting rights. All elections, whether at the federal, state, or local level, are disproportionately affected by those with the most money to spend on campaign contributions. In judicial elections, moneyed interests are working to stack the courts with judges who support their political or commercial interests. Meanwhile, more and more Americans are being excluded from participation by growing limits on voter access and voting rights. To address this, we build groups capacity to shift the narrative -from problems to solutions, from cynicism to action-reach new audiences, make new allies, and strengthen the diversity and impact of a growing movement including members of the emerging New American Majority-communities of color, women, and young people-Democrats and Republicans alike.
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IRS990/Form990PartVIISectionAGrp/PersonNm7Sapreet Kaur Saluja
IRS990/Form990PartVIISectionAGrp/PersonNm8Sahar Aziz
IRS990/Form990PartVIISectionAGrp/PersonNm9Mark Crain
IRS990/Form990PartVIISectionAGrp/PersonNm10Naureen Shah
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IRS990/Form990PartVIISectionAGrp/TitleTxt0Executive Director
IRS990/Form990PartVIISectionAGrp/TitleTxt1Director of Campaigns
IRS990/Form990PartVIISectionAGrp/TitleTxt2CFO
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IRS990/Form990PartVIISectionAGrp/TitleTxt4Board Chair
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IRS990/MissionDesc0ReThink Media is a unique, nonprofit organization that strengthens movements and amplifies impact by building sector-wide media and communications capacity and collaboration. ReThink Media works to build the communications capacity of our member groups and the campaigns they run, build sector capacity for strategic collaboration, and amplify sector voice through unified messaging and coordinated action. To inform these efforts, our analysis team tracks media coverage and opinion trends and produces regular analyses-including specific strategy and messaging recommendations in the aggregate and around key media moments To us, success looks like building greater cohesion; centering the voices of the advocates, experts, and community spokespeople that we work with; and reaching and building a broader constituency-a constituency that values and stands up for civil and human rights, a stronger and more representative democracy, and international cooperation and diplomacy.
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IRS990/ProgSrvcAccomActy2Grp/Desc0Rights and Inclusion Collaborative (SRC) Our Rights and Inclusion team works with Muslim, Arab, Sikh, and South Asian American communities and leaders across the country, with allies opposing hate-crimes and anti-Muslim prejudice,and with U.S.-based Muslim and non-Muslim allies promoting cultural equity and inclusion in the arts. With the support of our partners, ReThink Media launched a Speakers Bureau, a multi-year effort to address the lack of representation of Muslim, Arab, and South Asian American spokespeople in the media. To-date we have trained hundreds of community members and leaders across the country with expertise on a broad range of issues beyond just Islam, Muslims, or nations of origin in subjects as varied as the arts, national security, healthcare, domestic violence, and pop culture. And we have provided hands-on media outreach support to connect this growing network of spokespeople to journalists, producers, and bookers across the country.
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IRS990/ProgSrvcAccomActy3Grp/Desc0Peace and Security Collaborative (PSC) works with the nation's foremost leaders and experts, advocating solutions to some of the most complex and challenging national security issues of the 21st century. These include US policy toward Iran, securing nuclear material around the world, reducing the global nuclear arsenal, and trimming excessive Pentagon spending. In addition, the Organization supports the work of groups addressing conflict prevention, working toward more accountability and transparency for the proliferation and military use of drones and targeting killing, and in support of curtailing the International Arms Trade.
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Document Assets

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Filings

Displayed year

2019 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$3,763,282
Liabilities
$259,939
Net assets
$3,503,343
Revenue
$3,201,394
Expenses
$2,859,750
Net income
$341,644
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$2.24$0.19$2.05$1.78$2.22$0.44
2023Summary only. Only limited summary data is available for this year.$2.82$0.36$2.46$2.23$2.99$0.76
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.52$0.35$3.17$2.24$2.84$0.60
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.28$0.47$3.81$3.84$2.69$1.14
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.13$0.28$2.85$2.20$2.88$0.68
2019Detailed filing. Detailed filing data is available for this year.$3.76$0.26$3.50$3.20$2.86$0.34
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.32$0.19$3.13$2.84$3.17$0.33
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.68$0.21$3.47$3.31$2.78$0.53
2016Summary only. Only limited summary data is available for this year.$3.13$0.21$2.92$2.68$2.30$0.38
2015Summary only. Only limited summary data is available for this year.$2.68$0.15$2.53$2.93$1.86$1.07
2014Summary only. Only limited summary data is available for this year.$0.27$0.07$0.20$0.21$0.02$0.20