Civic Intelligence

Visitors Inc

990 • Fiscal year 2024 • EIN 46-0553215

Jul 01, 2023 to Jun 30, 2024 • Filed on Apr 22, 2025

Organization ProfileWWW.VISITBARTESVILLE.COM
300 SE Adams BlvdBartlesville, OK 74003

(918) 336-8709

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

92nd percentile

0.57x

Higher debt load relative to assets than 92% of similar nonprofits.

2024 filings • 501(c)4 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

72nd percentile

0.06x

Higher debt load relative to revenue than 72% of similar nonprofits.

2024 filings • 501(c)4 • <$500k nonprofits • Source year 2024

Net Margin

40th percentile

-0.9%

Higher net margin than 40% of similar nonprofits.

2024 filings • 501(c)4 • <$500k nonprofits • Source year 2024

Top Officer Pay

88th percentile

$0

Higher top officer pay than 88% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2024 filings • 501(c)4 • <$500k nonprofits • Source year 2024

Asset Growth

39th percentile

-3.7%

Faster asset growth than 39% of similar nonprofits.

2024 filings • 501(c)4 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

59th percentile

7.7%

Faster revenue growth than 59% of similar nonprofits.

2024 filings • 501(c)4 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets92nd percentile

Assets

Down

$41,646

Down $1,578 (-3.7%) from 2023

Net Assets

Down

$18,031

Down $3,649 (-17%) from 2023

Liabilities

Up

$23,615

Up $2,071 (+9.6%) from 2023

Revenue And Expenses
Liabilities / Revenue72nd percentileNet Margin40th percentile

Revenue

Up

$412,670

Up $29,350 (+7.7%) from 2023

Expenses

Up

$416,319

Up $33,082 (+8.6%) from 2023

Net Income

Down

-$3,649

Down $3,732 (-4496%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth39th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$60K$40K$20K$0Assets 2013: $45,696Liabilities 2013: $13,920Net Assets 2013: $31,7762013Assets 2014: $44,915Liabilities 2014: $21,146Net Assets 2014: $23,7692014Assets 2015: $41,568Liabilities 2015: $17,586Net Assets 2015: $23,9822015Assets 2016: $46,967Liabilities 2016: $39,168Net Assets 2016: $7,7992016Assets 2017: $36,689Liabilities 2017: $22,960Net Assets 2017: $13,7292017Assets 2018: $37,413Liabilities 2018: $23,065Net Assets 2018: $14,3482018Assets 2019: $25,494Liabilities 2019: $20,684Net Assets 2019: $4,8102019Assets 2020: $25,745Liabilities 2020: $22,298Net Assets 2020: $3,4472020Assets 2021: $27,474Liabilities 2021: $139Net Assets 2021: $27,3352021Assets 2022: $39,037Liabilities 2022: $15,955Net Assets 2022: $23,0822022Assets 2023: $43,224Liabilities 2023: $21,544Net Assets 2023: $21,6802023Assets 2024: $41,646Liabilities 2024: $23,615Net Assets 2024: $18,0312024

Highlighted filing

2024

Assets$41,646
Liabilities$23,615
Net Assets$18,031
Open 2024 Filing

Operations Trend

Revenue Growth59th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$600K$400K$200K$0-$200KRevenue 2013: $280,747Expenses 2013: $299,311Net Income 2013: -$18,5642013Revenue 2014: $280,422Expenses 2014: $288,429Net Income 2014: -$8,0072014Revenue 2015: $309,578Expenses 2015: $309,365Net Income 2015: $2132015Revenue 2016: $320,005Expenses 2016: $336,188Net Income 2016: -$16,1832016Revenue 2017: $312,425Expenses 2017: $306,495Net Income 2017: $5,9302017Revenue 2018: $314,406Expenses 2018: $313,787Net Income 2018: $6192018Revenue 2019: $324,765Expenses 2019: $334,303Net Income 2019: -$9,5382019Revenue 2020: $320,880Expenses 2020: $322,243Net Income 2020: -$1,3632020Revenue 2021: $321,956Expenses 2021: $298,068Net Income 2021: $23,8882021Revenue 2022: $361,102Expenses 2022: $365,355Net Income 2022: -$4,2532022Revenue 2023: $383,320Expenses 2023: $383,237Net Income 2023: $832023Revenue 2024: $412,670Expenses 2024: $416,319Net Income 2024: -$3,6492024

Highlighted filing

2024

Revenue$412,670
Expenses$416,319
Net Income-$3,649
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2023 to Jun 30, 2024
Signed
Apr 22, 2025
Return Version
2023v6.0
Gross Receipts
$412,670
Mission and Program Overview

Mission

To enhance the local economy and improve the community's quality of life by marketing and promoting the bartlesville area as a destination for conventions, meetings, special events and leisure travel.

To enhance the local economy and improve the community's quality of life by marketing and promoting the bartlesville area as a destination for conventions, meetings, special events and leisure travel and film production.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$43,224$41,646▼ $1,578
Total Assets$43,224$41,646▼ $1,578
Liabilities
Accounts Payable and Accrued Expenses$21,544$23,615▲ $2,071
Total Liabilities$21,544$23,615▲ $2,071
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$21,680$18,031▼ $3,649
Total Net Assets Fund Balance$21,680$18,031▼ $3,649
Total Liabilities and Net Assets / Fund Balance$43,224$41,646▼ $1,578

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements-$3,571$3,571
Equipment-$2,679$2,679
Compensation and Service Providers
Top Officer Pay88th percentile

Board Members and Trustees

NameTitle
Donna KefferChair
Lacy HamiltonVice-chair
Loren RoszelEx-officio
Trevor DorseyEx-officio
Maria Swindell GusExecutive Di
Angie TerronezMember
Courtney ManningMember
Dennis HalpinMember
Kyle PpoolMember
Leslie JerdenMember
Michael ColawMember
Mark GaileySecretary/tr
Revenue and Support

Revenue Composition

Contributions and Grants
$7,194
Program Service Revenue
$402,000
Investment Income
$3,476
Other Revenue
$0
All Other Contributions
$7,194
Change in Net Assets
$-3,649
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$233,959
Salaries, Compensation, and Employee Benefits$182,360
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$80,611$65,954-$146,565
Advertising$105,838--$105,838
Office Expenses$33,900$10,431-$44,331
Other Employee Benefits$10,734$14,229-$24,963
Occupancy-$17,400-$17,400
Payments to Affiliates-$11,017-$11,017
Payroll Taxes$5,741$5,091-$10,832
Fees for Services Accounting-$9,106-$9,106
Travel$8,087--$8,087
Conferences and Meetings-$2,386-$2,386
Insurance-$1,807-$1,807
Information Technology$1,312--$1,312
Other Expenses$31,663$1,012-$1,012
Total Functional Expenses$277,886$138,433$0$416,319
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“No review was or will be conducted.”

Form 990, Page 6, Part VI, Line 19

“UPON REQUEST”

Filing and Contact Details

Filer

Filer Name
Visitors Inc
EIN
46-0553215
Phone
9183368709
Address
300 SE ADAMS BLVD, BARTLESVILLE, OK 74003

Signing Officer

Name
Maria Swindell Gus
Title
Executive Director
Phone
9183368709
Signed
2025-04-22
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Donna Keffer
Formed
2012
Legal Domicile
Ok
Voting Board Members
8
Independent Board Members
8
Employees
14

Preparer

Firm
Ober & Littlefield Cpas
Address
124 S MAIN ST, MIAMI, OK 74354
Preparer
Christie Littlefield
Phone
9185424401
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/TravelGrp/ProgramServicesAmt08087
IRS990/TravelGrp/TotalAmt08087
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt01608 CHEROKEE HILLS DRIVE
IRS990/USAddress/CityNm0BARTLESVILLE
IRS990/USAddress/StateAbbreviationCd0OK
IRS990/USAddress/ZIPCd074006
IRS990/VotingMembersGoverningBodyCnt08
IRS990/VotingMembersIndependentCnt08
IRS990/WebsiteAddressTxt0WWW.VISITBARTESVILLE.COM
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0MARIA SWINDELL GUS
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum09183368709
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-04-22
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISITORS INC
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0460553215
ReturnHeader/Filer/PhoneNum09183368709
ReturnHeader/Filer/USAddress/AddressLine1Txt0300 SE ADAMS BLVD
ReturnHeader/Filer/USAddress/CityNm0BARTLESVILLE
ReturnHeader/Filer/USAddress/StateAbbreviationCd0OK
ReturnHeader/Filer/USAddress/ZIPCd074003
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0false
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0474648903
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0OBER & LITTLEFIELD CPAS
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0124 S MAIN ST
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MIAMI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0OK
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd074354
ReturnHeader/PreparerPersonGrp/PhoneNum09185424401
ReturnHeader/PreparerPersonGrp/PreparationDt02025-04-22
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0CHRISTIE LITTLEFIELD
ReturnHeader/ReturnTs02025-05-09T14:23:06-04:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02023-07-01
ReturnHeader/TaxPeriodEndDt02024-06-30
ReturnHeader/TaxYr02023

Document Assets

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Filings

Displayed year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$41,646
Liabilities
$23,615
Net assets
$18,031
Revenue
$412,670
Expenses
$416,319
Net income
-$3,649
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.42$0.24$0.18$4.13$4.16$0.04
2023Detailed filing. Detailed filing data is available for this year.$0.43$0.22$0.22$3.83$3.83$0.00
2022Detailed filing. Detailed filing data is available for this year.$0.39$0.16$0.23$3.61$3.65$0.04
2021Detailed filing. Detailed filing data is available for this year.$0.27$0.00$0.27$3.22$2.98$0.24
2020Detailed filing. Detailed filing data is available for this year.$0.26$0.22$0.03$3.21$3.22$0.01
2019Detailed filing. Detailed filing data is available for this year.$0.25$0.21$0.05$3.25$3.34$0.10
2018Summary only. Only limited summary data is available for this year.$0.37$0.23$0.14$3.14$3.14$0.01
2017Detailed filing. Detailed filing data is available for this year.$0.37$0.23$0.14$3.12$3.06$0.06
2016Detailed filing. Detailed filing data is available for this year.$0.47$0.39$0.08$3.20$3.36$0.16
2015Detailed filing. Detailed filing data is available for this year.$0.42$0.18$0.24$3.10$3.09$0.00
2014Summary only. Only limited summary data is available for this year.$0.45$0.21$0.24$2.80$2.88$0.08
2013Summary only. Only limited summary data is available for this year.$0.46$0.14$0.32$2.81$2.99$0.19