Civic Intelligence

Promising Pages Inc

990 • Fiscal year 2021 • EIN 45-2540702

Jul 01, 2020 to Jun 30, 2021 • Filed on May 04, 2022

Organization Profilewww.promising-pages.org
4020 Yancey RoadCharlotte, NC 28217

(704) 399-1934

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

85th percentile

0.29x

Higher debt load relative to assets than 85% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Liabilities / Revenue

83rd percentile

0.16x

Higher debt load relative to revenue than 83% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Net Margin

22nd percentile

-13%

Higher net margin than 22% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Top Officer Pay

93rd percentile

$53,935

Higher top officer pay than 93% of similar nonprofits.

Top officer pay equals 22.9% of source-year revenue.

2021 filings • 501(c)3 • <$500k nonprofits • Source year 2021

Asset Growth

20th percentile

-18%

Faster asset growth than 20% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Annualized from 2020 to 2021

Revenue Growth

48th percentile

1.1%

Faster revenue growth than 48% of similar nonprofits.

2021 filings • 501(c)3 • <$500k nonprofits • Annualized from 2020 to 2021

Balance Sheet
Liabilities / Assets85th percentile

Assets

Down

$128,567

Down $27,508 (-18%) from 2020

Net Assets

Down

$90,645

Down $30,645 (-25%) from 2020

Liabilities

Up

$37,922

Up $3,137 (+9.0%) from 2020

Revenue And Expenses
Liabilities / Revenue83rd percentileNet Margin22nd percentile

Revenue

Up

$235,740

Up $2,532 (+1.1%) from 2020

Expenses

Up

$266,385

Up $46,303 (+21%) from 2020

Net Income

Down

-$30,645

Down $43,771 (-333%) from 2020

Historical Trend

Balance Sheet Trend

Asset Growth20th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$600K$400K$200K$0Assets 2015: $60,059Liabilities 2015: $26,624Net Assets 2015: $33,4352015Assets 2016: $77,527Liabilities 2016: $26,951Net Assets 2016: $50,5762016Assets 2017: $130,398Liabilities 2017: $0Net Assets 2017: $130,3982017Assets 2018: $142,176Liabilities 2018: $0Net Assets 2018: $142,1762018Assets 2019: $108,085Liabilities 2019: $02019Assets 2020: $156,075Liabilities 2020: $34,785Net Assets 2020: $121,2902020Assets 2021: $128,567Liabilities 2021: $37,922Net Assets 2021: $90,6452021Assets 2022: $302,065Liabilities 2022: $0Net Assets 2022: $302,0652022Assets 2023: $71,201Liabilities 2023: $11,653Net Assets 2023: $59,5482023Assets 2024: $353,007Liabilities 2024: $8,975Net Assets 2024: $344,0322024Assets 2025: $475,531Liabilities 2025: $10,086Net Assets 2025: $465,4452025

Highlighted filing

2021

Assets$128,567
Liabilities$37,922
Net Assets$90,645
Open 2021 Filing

Operations Trend

Revenue Growth48th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2015: $108,728Expenses 2015: $75,293Net Income 2015: $33,4352015Revenue 2016: $325,750Expenses 2016: $308,609Net Income 2016: $17,1412016Revenue 2017: $263,166Expenses 2017: $208,101Net Income 2017: $55,0652017Revenue 2018: $219,388Expenses 2018: $204,198Net Income 2018: $15,1902018Revenue 2019: $82,204Expenses 2019: $116,295Net Income 2019: -$34,0912019Revenue 2020: $233,208Expenses 2020: $220,082Net Income 2020: $13,1262020Revenue 2021: $235,740Expenses 2021: $266,385Net Income 2021: -$30,6452021Revenue 2022: $1,031,595Expenses 2022: $954,574Net Income 2022: $77,0212022Revenue 2023: $909,239Expenses 2023: $1,151,756Net Income 2023: -$242,5172023Revenue 2024: $1,031,933Expenses 2024: $747,449Net Income 2024: $284,4842024Revenue 2025: $1,199,100Expenses 2025: $1,077,687Net Income 2025: $121,4132025

Highlighted filing

2021

Revenue$235,740
Expenses$266,385
Net Income-$30,645
Open 2021 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2020 to Jun 30, 2021
Signed
May 4, 2022
Return Version
2020v4.0
Gross Receipts
$235,740
Mission and Program Overview

Mission

Promising Pages is The Charlotte Area Book Bank! Our mission is to collect new and donated books and share them with children living in the Charlotte Area Book Desert: those with few, if any, books at home. We work to create a culture of book sharing and ownership. We envision a world where all children have home libraries of self-selected books, can see themselves reflected in the books they read, and have made reading a joyful habit for a lifetime.

Promising Pages is a nonprofit organization that collects donated books and distributes them to children with few, if any, books at home. Our mission is to provide ownership of books to underserved children and cultivate a lifelong love of reading through innovative literacy programs and partnerships.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$154,324$127,516▼ $26,808
Land, Buildings, and Equipment, Net$1,751$1,051▼ $700
Savings and Temporary Cash Investments-$0-
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$156,075$128,567▼ $27,508
Other Assets Total-$0-
Liabilities
Other Liabilities$34,427$37,922▲ $3,495
Accounts Payable and Accrued Expenses$358--
Total Liabilities$34,785$37,922▲ $3,137
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$94,136$90,645▼ $3,491
Net Assets With Donor Restrictions$27,154--
Total Net Assets Fund Balance$121,290$90,645▼ $30,645
Total Liabilities and Net Assets / Fund Balance$156,075$128,567▼ $27,508

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$1,051$2,944-
Compensation and Service Providers
Top Officer Pay93rd percentile

Employees

NameTitleFull / Part TimeBaseTotal
Eric LawExecutive DirectorFT$53,935$53,935

Board Members and Trustees

NameTitle
Nicholas HurdChairman
Matthew SusongVice President
Bob TheodoreDirector
Jimmy TaylorDirector
Kristin PrenticeDirector
Melissa NemecDirector
Monica AllenDirector
Nathan SmithDirector
Sonia GwynDirector
Tyra PearsonDirector
Marcy NealeSecretary
Revenue and Support

Revenue Composition

Contributions and Grants
$235,735
Program Service Revenue
$0
Investment Income
$5
Other Revenue
$0
All Other Contributions
$201,308
Change in Net Assets
$-30,645

Audited Revenue Reconciliation

Revenue per Audited Statements
$235,740
Total Revenue per Audited Statements
$235,740
Total Revenue per Form 990
$235,740
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$221,320
Other Expenses$45,065
Total Fundraising Expense$30,134
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$142,906$23,028$1,451$167,385
Current Officers, Directors, Trustees, and Key Employees$16,181$13,484$24,270$53,935
Fees for Services Other$1,815$6,368$266$8,449
Office Expenses$2,457$564$397$3,418
All Other Expenses$1,380$198$140$1,718
Other Expenses$743$743$666$1,486
Insurance$846$194$137$1,177
Advertising--$746$746
Depreciation Depletion$503$116$81$700
Total Functional Expenses$186,225$50,026$30,134$266,385

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$266,385
Total Expenses per Audited Statements$266,385
Total Expenses per Form 990$266,385
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Refundable Advance$37,922
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Audit committee
No
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“The 990 is reviewed by the Executive Director and Board Chair before it is filed.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“No documents available to the public.”

Filing and Contact Details

Filer

Filer Name
Promising Pages Inc
EIN
45-2540702
Phone
7043991934
Address
4020 Yancey Road, Charlotte, NC 28217

Signing Officer

Name
Eric Law
Title
Executive Director
Signed
2022-05-04
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Nicholas Hurd
Formed
2011
Legal Domicile
Nc
Voting Board Members
11
Independent Board Members
11
Employees
7
Volunteers
2,500

Preparer

Firm
C DeWitt Foard & Co PA
Address
817 E Morehead St Ste 100, Charlotte, NC 28202
Preparer
Terry W Lancaster
Phone
7043721515
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IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeFromGamingGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt00
IRS990/NetRentalIncomeOrLossGrp/TotalRevenueColumnAmt00
IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt094136
IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt090645
IRS990/NondeductibleContributionsInd0false
IRS990/OccupancyGrp/TotalAmt00
IRS990/OfficeExpensesGrp/FundraisingAmt0397
IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt0564
IRS990/OfficeExpensesGrp/ProgramServicesAmt02457
IRS990/OfficeExpensesGrp/TotalAmt03418
IRS990/OfficerMailingAddressInd0false
IRS990/OperateHospitalInd0false
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsFASB117Ind0X
IRS990/OtherAssetsTotalGrp/EOYAmt00
IRS990/OtherEmployeeBenefitsGrp/TotalAmt00
IRS990/OtherExpensesGrp/Desc0Computer & Software
IRS990/OtherExpensesGrp/Desc1Operations
IRS990/OtherExpensesGrp/Desc2Supplies
IRS990/OtherExpensesGrp/Desc3Dues & Subscriptions
IRS990/OtherExpensesGrp/FundraisingAmt01980
IRS990/OtherExpensesGrp/FundraisingAmt1666
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt02811
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt12520
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt2743
IRS990/OtherExpensesGrp/ProgramServicesAmt012246
IRS990/OtherExpensesGrp/ProgramServicesAmt14563
IRS990/OtherExpensesGrp/ProgramServicesAmt22585
IRS990/OtherExpensesGrp/ProgramServicesAmt3743
IRS990/OtherExpensesGrp/TotalAmt017037
IRS990/OtherExpensesGrp/TotalAmt17749
IRS990/OtherExpensesGrp/TotalAmt22585
IRS990/OtherExpensesGrp/TotalAmt31486
IRS990/OtherLiabilitiesGrp/BOYAmt034427
IRS990/OtherLiabilitiesGrp/EOYAmt037922
IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt01451
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt023028
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0142906
IRS990/OtherSalariesAndWagesGrp/TotalAmt0167385
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayPremiumsPrsnlBnftCntrctInd0false
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PrincipalOfficerNm0Nicholas Hurd
IRS990/ProfessionalFundraisingInd0false
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0204122
IRS990/PYExcessBenefitTransInd0false
IRS990/PYInvestmentIncomeAmt05
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt050445
IRS990/PYOtherRevenueAmt029081
IRS990/PYRevenuesLessExpensesAmt013126
IRS990/PYSalariesCompEmpBnftPaidAmt0169637
IRS990/PYTotalExpensesAmt0220082
IRS990/PYTotalRevenueAmt0233208
IRS990/QuidProQuoContributionsInd0false
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd0false
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-30645
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearAmt03632
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt03632
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt0235735
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt0204122
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt0261469
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt0207791
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt0120855
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt01029972
IRS990ScheduleA/GovtFurnSrvcFcltsVl509Grp/TotalAmt00
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearAmt05
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus1YearAmt05
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus2YearsAmt03
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus3YearsAmt02
IRS990ScheduleA/GrossInvestmentIncome509Grp/TotalAmt015
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/TotalAmt00
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/TotalAmt00
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearAmt05
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus1YearAmt05
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus2YearsAmt03
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus3YearsAmt02
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/TotalAmt015
IRS990ScheduleA/InvestmentIncomeCYPct00.00000
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/TotalAmt00
IRS990ScheduleA/OtherIncome509Grp/TotalAmt00
IRS990ScheduleA/Post1975UBTIGrp/TotalAmt00
IRS990ScheduleA/PubliclySupportedOrg509a2Ind0X
IRS990ScheduleA/PublicSupportCY509Pct00.99650
IRS990ScheduleA/PublicSupportPY509Pct01.00000
IRS990ScheduleA/PublicSupportTotal509Amt01026340
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearAmt03632
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/TotalAmt03632
IRS990ScheduleA/SubstantialContributorsAmtGrp/TotalAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft509Grp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind0X
IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt0235735
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt0204122
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus2YearsAmt0261469
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt0207791
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus4YearsAmt0120855
IRS990ScheduleA/Total509Grp/TotalAmt01029972
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt0235740
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt0204127
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt0261472
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt0207793
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt0120855
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt01029987
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd0true
IRS990ScheduleD/ExpensesSubtotalAmt0266385
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt01051
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt02944
IRS990ScheduleD/OtherLandBuildingsGrp/InvestmentCostOrOtherBasisAmt03995
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt037922
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0Refundable Advance
IRS990ScheduleD/RevenueSubtotalAmt0235740
IRS990ScheduleD/TotalBookValueLandBuildingsAmt01051
IRS990ScheduleD/TotalExpensesPerForm990Amt0266385
IRS990ScheduleD/TotalLiabilityAmt037922
IRS990ScheduleD/TotalRevenuePerForm990Amt0235740
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt0235740
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt0266385
IRS990/ScheduleJRequiredInd0false

Document Assets

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Filings

Displayed year

2021 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$128,567
Liabilities
$37,922
Net assets
$90,645
Revenue
$235,740
Expenses
$266,385
Net income
-$30,645
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.48$0.01$0.47$1.20$1.08$0.12
2024Detailed filing. Detailed filing data is available for this year.$0.35$0.01$0.34$1.03$0.75$0.28
2023Detailed filing. Detailed filing data is available for this year.$0.07$0.01$0.06$0.91$1.15$0.24
2022Detailed filing. Detailed filing data is available for this year.$0.30$0.00$0.30$1.03$0.95$0.08
2021Detailed filing. Detailed filing data is available for this year.$0.13$0.04$0.09$0.24$0.27$0.03
2020Detailed filing. Detailed filing data is available for this year.$0.16$0.03$0.12$0.23$0.22$0.01
2019Summary only. Only limited summary data is available for this year.$0.11$0.00$0.08$0.12$0.03
2018Detailed filing. Detailed filing data is available for this year.$0.14$0.00$0.14$0.22$0.20$0.02
2017Detailed filing. Detailed filing data is available for this year.$0.13$0.00$0.13$0.26$0.21$0.06
2016Detailed filing. Detailed filing data is available for this year.$0.08$0.03$0.05$0.33$0.31$0.02
2015Detailed filing. Detailed filing data is available for this year.$0.06$0.03$0.03$0.11$0.08$0.03