Civic Intelligence

School Choice Wisconsin Inc.

990 • Fiscal year 2024 • EIN 38-3695127

Jan 01, 2024 to Dec 31, 2024 • Filed on Nov 11, 2025

375 Bishops Way 101Brookfield, WI 53005

(414) 319-9160

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

81st percentile

0.41x

Higher debt load relative to assets than 81% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

47th percentile

0.07x

Higher debt load relative to revenue than 47% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

36th percentile

-1.2%

Higher net margin than 36% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

81st percentile

$144,023

Higher top officer pay than 81% of similar nonprofits.

Top officer pay equals 14.1% of source-year revenue.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Asset Growth

5th percentile

-30%

Faster asset growth than 5% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

15th percentile

-19%

Faster revenue growth than 15% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Assets

Down

$166,091

Down $69,514 (-30%) from 2023

Net Assets

Down

$98,195

Down $11,798 (-11%) from 2023

Liabilities

Down

$67,896

Down $57,716 (-46%) from 2023

Revenue

Down

$1,024,071

Down $235,987 (-19%) from 2023

Expenses

Down

$1,035,869

Down $572,137 (-36%) from 2023

Net Income

Up

-$11,798

Up $336,150 (+97%) from 2023

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.5M$1.0M$500K$0Assets 2011: $882,967Liabilities 2011: $31,733Net Assets 2011: $851,2342011Assets 2012: $1,035,838Liabilities 2012: $56,933Net Assets 2012: $978,9052012Assets 2013: $1,454,257Liabilities 2013: $90,181Net Assets 2013: $1,364,0762013Assets 2014: $1,047,503Liabilities 2014: $77,739Net Assets 2014: $969,7642014Assets 2015: $1,115,730Liabilities 2015: $97,395Net Assets 2015: $1,018,3352015Assets 2016: $1,212,300Liabilities 2016: $113,967Net Assets 2016: $1,098,3332016Assets 2017: $762,603Liabilities 2017: $131,580Net Assets 2017: $631,0232017Assets 2018: $763,401Liabilities 2018: $153,206Net Assets 2018: $610,1952018Assets 2019: $415,337Liabilities 2019: $144,339Net Assets 2019: $270,9982019Assets 2020: $536,869Liabilities 2020: $200,626Net Assets 2020: $336,2432020Assets 2021: $796,463Liabilities 2021: $49,784Net Assets 2021: $746,6792021Assets 2022: $582,862Liabilities 2022: $126,742Net Assets 2022: $456,1202022Assets 2023: $235,605Liabilities 2023: $125,612Net Assets 2023: $109,9932023Assets 2024: $166,091Liabilities 2024: $67,896Net Assets 2024: $98,1952024

Highlighted filing

2024

Assets$166,091
Liabilities$67,896
Net Assets$98,195

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$2.0M$1.0M$0-$1.0MExpenses 2011: $1,093,8312011Expenses 2012: $930,8802012Revenue 2013: $1,360,042Expenses 2013: $974,871Net Income 2013: $385,1712013Revenue 2014: $729,356Expenses 2014: $1,123,668Net Income 2014: -$394,3122014Revenue 2015: $1,129,688Expenses 2015: $1,081,117Net Income 2015: $48,5712015Revenue 2016: $1,132,240Expenses 2016: $1,052,242Net Income 2016: $79,9982016Revenue 2017: $649,569Expenses 2017: $1,116,879Net Income 2017: -$467,3102017Revenue 2018: $1,231,057Expenses 2018: $1,251,885Net Income 2018: -$20,8282018Revenue 2019: $812,429Expenses 2019: $1,151,626Net Income 2019: -$339,1972019Revenue 2020: $1,046,424Expenses 2020: $981,179Net Income 2020: $65,2452020Revenue 2021: $1,477,762Expenses 2021: $1,067,326Net Income 2021: $410,4362021Revenue 2022: $821,321Expenses 2022: $1,111,880Net Income 2022: -$290,5592022Revenue 2023: $1,260,058Expenses 2023: $1,608,006Net Income 2023: -$347,9482023Revenue 2024: $1,024,071Expenses 2024: $1,035,869Net Income 2024: -$11,7982024

Highlighted filing

2024

Revenue$1,024,071
Expenses$1,035,869
Net Income-$11,798
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 11, 2025
Return Version
2024v5.2
Gross Receipts
$1,024,071
Mission and Program Overview

Mission

The organization's primary purpose is to educate the public about the impact of educational choices in wisconsin on parents, the community, public schools, and the state of wisconsin. Significant activities include publishing a newsletter highlighting the parental choice program, preparing and providing research and other publications about educational choices, educating visitors about school choice, and other activities.

To educate the public about the impact of educational choices in wisconsin.

Balance Sheet Detail
LineBeginningEndChange
Assets
Pledges and Grants Receivable$106,684$50,250▼ $56,434
Cash and Non-Interest-Bearing Accounts$7,126$38,076▲ $30,950
Savings and Temporary Cash Investments$16,802$20,016▲ $3,214
Accounts Receivable$33,270$19,340▼ $13,930
Prepaid Expenses and Deferred Charges$6,112$6,646▲ $534
Land, Buildings, and Equipment, Net$11,039$6,408▼ $4,631
Total Assets$235,605$166,091▼ $69,514
Other Assets Total$54,572$25,355▼ $29,217
Liabilities
Accounts Payable and Accrued Expenses$70,466$42,060▼ $28,406
Other Liabilities$55,146$25,836▼ $29,310
Total Liabilities$125,612$67,896▼ $57,716
Net Assets / Fund Balance
Net Assets With Donor Restrictions$105,800$50,000▼ $55,800
Net Assets Without Donor Restrictions$4,193$48,195▲ $44,002
Total Net Assets Fund Balance$109,993$98,195▼ $11,798
Total Liabilities and Net Assets / Fund Balance$235,605$166,091▼ $69,514

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$6,408$25,752$32,160
Other Land Buildings$0$13,651$13,651
Other Assets Org$25,355--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Nicholas KellyPresidentFT$141,523$2,500$144,023
Carol ShiresVP of OperationsFT$109,387$12,072$121,459

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$960,855
Program Service Revenue
$0
Investment Income
$3,216
Other Revenue
$60,000
All Other Contributions
$560,855
Change in Net Assets
$-11,798
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$596,841
Other Expenses$435,174
Total Fundraising Expense$73,465
Grants and Similar Amounts Paid$3,854
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$119,378$121,895$26,808$268,081
Fees for Services Other$215,200$23,759-$238,959
Other Salaries and Wages$193,359$17,973$26,995$238,327
Payroll Taxes$23,176$10,249$10,243$43,668
Other Employee Benefits$36,098$1,233$534$37,865
Occupancy$18,766$7,548$3,198$29,512
Travel$24,552--$24,552
Information Technology$14,451$5,812$2,463$22,726
Office Expenses$13,280$5,390$2,214$20,884
Pension Plan Contributions$8,150$625$125$8,900
Conferences and Meetings$8,013--$8,013
Depreciation Depletion$2,945$1,185$501$4,631
Insurance-$4,248-$4,248
Grants to Domestic Orgs$3,854--$3,854
Fees for Services Legal-$2,273-$2,273
Other Expenses$1,136$457$193$1,786
Advertising$1,120$450$191$1,761
Total Functional Expenses$756,318$206,086$73,465$1,035,869
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Operating Lease Liability$25,836
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

After the form 990 is prepared by the organization's accounting firm, and prior to filing the form 990, the director of operations performed an in-depth review. A copy of form 990 is sent electronically to each board member prior to filing with the irs.

Form 990, Part VI, Section B, Line 12C

Annually, the officers and directors are provided a copy of the conflict of interest policy to sign, confirming that they have received, read, understood, and will follow the policy. School choice wisconsin staff review the signed policies to ensure taht all have been completed. The conflict of interest policy covers the organization's board members and officers and requires them to report any conflicts. In situations where a conflict exists, the individual shall be excluded from any discussion or vote regarding the transaction or arrangement at issue and shall not be present in the meeting room during any part of the discussion or vote. This policy is regularly monitored during all board meetings and discussions.

Form 990, Part VI, Section B, Line 15

The executive board reviewed the president's salary in 2024, using comparability data, and presented a recommendation to the entire board for vote. Staff compensation is determined by the president's recommendation, contingent on the approval of the executive board.

Form 990, Part VI, Section C, Line 19

The organization's governing documents, form 1023, conflict of interest policy, and financial statements are available upon request.

Filing and Contact Details

Filer

Filer Name
School Choice Wisconsin Inc
EIN
38-3695127
Phone
4143199160
Address
375 BISHOPS WAY 101, BROOKFIELD, WI 53005

Signing Officer

Name
Carol Shires
Title
VP of Operations
Phone
4143199160
Signed
2025-11-11
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Carol Shires
Formed
2004
Legal Domicile
Wi
Voting Board Members
9
Independent Board Members
9
Employees
7
Volunteers
30

Preparer

Firm
Sikich LLC
Address
17335 GOLF PARKWAY SUITE 500, BROOKFIELD, WI 53045
Preparer
Bridgette Mugge
Phone
2627549400
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Accounting fees: program service expenses 0. Management and general expenses 23,759. Fundraising expenses 0. Total expenses 23,759. Consulting: program service expenses 215,200. Management and general expenses 0. Fundraising expenses 0. Total expenses 215,200.

FORM 990, PART IX, LINE 5:

School choice wisconsin, inc. (scw) shares common management personnel with school choice wisconsin action, inc. (scwa), an unrelated organization which is a nonprofit corporation as described in section 501(c)(4) of the internal revenue code. As part of this arrangement, a service agreement between entities covers shared costs, such as office rental expense and other general and administrative expenses. The reportable compensation and other compensation that management personnel receive for services rendered to both entities is paid by scw and reflected in columns (d) and (f) in part vii.

Financial Statement Notes

PART X, LINE 2:

School choice and parent choice are exempt from federal income taxes pursuant to the provisions school choice and parent choice file various federal or state non-profit tax returns and are no longer subject to u.s. Federal or state examinations by tax authorities for tax years prior to 2021.

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IRS990/MaterialDiversionOrMisuseInd00
IRS990/MembersOrStockholdersInd00
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd01
IRS990/MinutesOfGoverningBodyInd01
IRS990/MissionDesc0THE ORGANIZATION'S PRIMARY PURPOSE IS TO EDUCATE THE PUBLIC ABOUT THE IMPACT OF EDUCATIONAL CHOICES IN WISCONSIN ON PARENTS, THE COMMUNITY, PUBLIC SCHOOLS, AND THE STATE OF WISCONSIN. SIGNIFICANT ACTIVITIES INCLUDE PUBLISHING A NEWSLETTER HIGHLIGHTING THE PARENTAL CHOICE PROGRAM, PREPARING AND PROVIDING RESEARCH AND OTHER PUBLICATIONS ABOUT EDUCATIONAL CHOICES, EDUCATING VISITORS ABOUT SCHOOL CHOICE, AND OTHER ACTIVITIES.
IRS990/MoreThan5000KToIndividualsInd00
IRS990/MoreThan5000KToOrgInd00
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IRS990/NetAssetsOrFundBalancesEOYAmt098195
IRS990/NetUnrelatedBusTxblIncmAmt00
IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt04193
IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt048195
IRS990/NondeductibleContributionsInd00
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IRS990/OccupancyGrp/ManagementAndGeneralAmt07548
IRS990/OccupancyGrp/ProgramServicesAmt018766
IRS990/OccupancyGrp/TotalAmt029512
IRS990/OfficeExpensesGrp/FundraisingAmt02214
IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt05390
IRS990/OfficeExpensesGrp/ProgramServicesAmt013280
IRS990/OfficeExpensesGrp/TotalAmt020884
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsFASB117Ind0X
IRS990/OtherAssetsTotalGrp/BOYAmt054572
IRS990/OtherAssetsTotalGrp/EOYAmt025355
IRS990/OtherChangesInNetAssetsAmt00
IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt0534
IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt01233
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt036098
IRS990/OtherEmployeeBenefitsGrp/TotalAmt037865
IRS990/OtherExpensesGrp/Desc0PROGRAM AND PROJECT EXP
IRS990/OtherExpensesGrp/Desc1OTHER EXPENSES
IRS990/OtherExpensesGrp/Desc2EQUIPMENT MAINTENANCE
IRS990/OtherExpensesGrp/FundraisingAmt0193
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt02989
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt1457
IRS990/OtherExpensesGrp/ProgramServicesAmt072840
IRS990/OtherExpensesGrp/ProgramServicesAmt11136
IRS990/OtherExpensesGrp/TotalAmt072840
IRS990/OtherExpensesGrp/TotalAmt12989
IRS990/OtherExpensesGrp/TotalAmt21786
IRS990/OtherLiabilitiesGrp/BOYAmt055146
IRS990/OtherLiabilitiesGrp/EOYAmt025836
IRS990/OtherRevenueMiscGrp/BusinessCd0900099
IRS990/OtherRevenueMiscGrp/Desc0SHARED SERVICE REIMBUR
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt060000
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt060000
IRS990/OtherRevenueTotalAmt060000
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt026995
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt017973
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0193359
IRS990/OtherSalariesAndWagesGrp/TotalAmt0238327
IRS990/PartialLiquidationInd00
IRS990/PayPremiumsPrsnlBnftCntrctInd00
IRS990/PayrollTaxesGrp/FundraisingAmt010243
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt010249
IRS990/PayrollTaxesGrp/ProgramServicesAmt023176
IRS990/PayrollTaxesGrp/TotalAmt043668
IRS990/PensionPlanContributionsGrp/FundraisingAmt0125
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt0625
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt08150
IRS990/PensionPlanContributionsGrp/TotalAmt08900
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt0106684
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt050250
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt06112
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt06646
IRS990/PrincipalOfficerNm0CAROL SHIRES
IRS990/ProfessionalFundraisingInd00
IRS990/ProgSrvcAccomActy2Grp/Desc0SCHOOL CHOICE WISCONSIN, INC. CONTINUED WITH ACTIVITIES FOR THE COMMUNITY EDUCATION PROGRAM, WHOSE GOAL IS TO BROADEN SUPPORT FOR SCHOOL CHOICE BY EXPLAINING THAT IT IS A VITAL COMMUNITY ASSET. PUBLISIHING A WEEKLY ELECTRONIC NEWLETTER, GET EDUCATED NOW, PROVIDES REGULAR UPDATES ON SCHOOL CHOICE AND SHARES THE BENEFITS OF SCHOOL CHOICE. IN-DEPTH RESEARCH PROVIDES THE FOUNDATION FOR THOUGHTFUL PROBLEM SOLVING TO GROW AND ENHANCE THE PROGRAM, WHILE OUTREACH DEVELOPS COMMUNITY AND SCHOOL RELATIONS. WITH THE CONTINUED EXPANSION OF SCHOOL CHOICE STATEWIDE, WE UTILIZED A COMMUNICATIONS AND MARKETING CAMPAIGN TO EDUCATE THE STATE'S PRIVATE SCHOOLS AND THE GENERAL PUBLIC ABOUT THE EDUCATIONAL CHOICE OPPORTUNITY THROUGHOUT WISCONSIN.
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt072840
IRS990/ProgSrvcAccomActy2Grp/GrantAmt03854
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt01193896
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt02874
IRS990/PYInvestmentIncomeAmt04162
IRS990/PYOtherExpensesAmt0803869
IRS990/PYOtherRevenueAmt062000
IRS990/PYProgramServiceRevenueAmt00
IRS990/PYRevenuesLessExpensesAmt0-347948
IRS990/PYSalariesCompEmpBnftPaidAmt0801263
IRS990/PYTotalExpensesAmt01608006
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt01260058
IRS990/QuidProQuoContributionsInd00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd00
IRS990/ReconcilationRevenueExpnssAmt0-11798
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd01
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt0400000
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd01
IRS990/ReportOtherLiabilitiesInd01
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt060000
IRS990/SavingsAndTempCashInvstGrp/BOYAmt016802
IRS990/SavingsAndTempCashInvstGrp/EOYAmt020016
IRS990ScheduleA/FactsAndCircumstancesTestTxt0SCHOOL CHOICE WISCONSIN, INC. ("SCW"), A WISCONSIN NONSTOCK, NONPROFIT CORPORATION THAT IS RECOGNIZED AS EXEMPT FROM TAXES UNDER SECTION 501(C)(3) OF THE INTERNAL REVENUE CODE (THE "CODE"), DID NOT MEET THE PUBLIC SUPPORT PERCENTAGE FOR 2024, BUT RESPECTFULLY SUBMITS THAT IT MET THE "10%-FACTS-AND-CIRCUMSTANCES-TEST" FOR 2024 AND THUS, CONTINUES TO BE QUALIFIED AS A PUBLICLY SUPPORTED ORGANIZATION FOR THE FOLLOWING REASONS:1. CALCULATION OF PUBLIC SUPPORT PERCENTAGE. SCW ANTICIPATES THAT, OF THE TOTAL AMOUNT OF SUPPORT THAT IT WILL RECEIVE IN 2024, APPROXIMATELY 28% WILL QUALIFY AS PUBLIC SUPPORT. 2. CONTINUOUS AND BONA FIDE FUNDRAISING PROGRAM. SCW HAS A CONTINUOUS AND BONA FIDE PROGRAM FOR SOLICITATION OF FUNDS FROM THE GENERAL PUBLIC, GOVERNMENTAL UNITS, OR PUBLIC CHARITIES. FUNDRAISING EFFORTS IN 2024 (DESCRIPTION): SCW DISTRIBUTED AN ELECTRONIC NEWSLETTER TO 2,400 SUBSCRIBERS THROUGHOUT THE STATE OF WISCONSIN. EACH NEWSLETTER PROMOTED SCW'S WORK IN SUPPORT OF SCHOOL CHOICE PROGRAMS, PRESENTED VARIOUS EDUCATIONAL OPPORTUNITIES, AND A DIRECT CALL TO ACTION TO SOLICIT NEW FUNDS. ADDITIONALLY, A YEAR END APPEAL HIGHLIGHTING THE ORGANIZATION'S ACTIVITIES WAS MAILED TO 128 RECIPIENTS. IN 2024 SCW CONTINUED TO UTILIZE SOCIAL MEDIA TO INCREASE AWARENESS OF OUR ORGANIZATION'S MISSION AND TO APPEAL TO NEW SUPPORTERS. CONTENT INCLUDED INFORMATION ABOUT SCHOOL CHOICE OPEN ENROLLMENT PERIODS AND DONOR-CENTRIC MESSAGES, ALONG WITH A POSITIVE STORY CAMPAIGN FEATURING SCHOOLS WITHIN THE PROGRAM AND STUDENT/FAMILY SUCCESS STORIES. THESE STORIES HELPED SCW BUILD ITS GENERAL PROGRAM AWARENESS AND PROVIDED INSIGHT INTO SCW'S OVERALL MISSION. ALL WHEN CLICKED LINKED BACK TO THE APPROPRIATE PAGE ON WWW.SCHOOLCHOICEWI.ORG. SCW ORGANIZED COMMUNITY EVENTS LIKE THE 2024 BACK TO SCHOOL BACKPACK GIVEAWAY EVENTS AND ART CONTEST. THESE EVENTS INTRODUCED NEW DONORS TO OUR ORGANIZATION, CREATED AWARENESS THROUGHOUT THE GREATER COMMUNITY AND ENGAGED NEW VOLUNTEERS. FUNDRAISING EFFORTS FOR 2025 (DESCRIPTION): THROUGHOUT 2025, SCW WILL WORK DIRECTLY WITH OUR BOARD TO IMPLEMENT A MULTIFACETED PLAN AIMED AT RETAINING CURRENT DONORS AND EXPANDING OUR DONOR BASE. EFFORTS INCLUDE IDENTIFYING A LIST OF POTENTIAL DONORS, ASSEMBLING CONTENT TO REFLECT SCW'S ACCOMPLISHMENTS, SETTING UP MEETINGS WITH CURRENT AND PROSPECTIVE DONORS AND CONTINUED DONOR SUPPORT/CONTACT. IN 2025, PARTICULAR ATTENTION WILL FOCUS ON INCREASING THE NUMBER OF SMALL DONORS. SCW WILL ALSO CONTINUE TO WORK TO CREATE BROADER PROGRAM AWARENESS AND PUBLIC SUPPORT THOROUGH SOCIAL MEDIA, NEWSLETTER AND PRESS RELEASE EFFORTS. THIS COMBINED WITH PREVIOUS AND CONSISTENT EFFORTS, ALLOWS FOR A BROADER AWARENESS OF THE ROLE SCW PLAYS TO ADVANCE EDUCATIONAL REFORM THROUGHOUT THE STATE. THIS CONNECTION IS CRUCIAL IN GROWING OUR BASE OF SUPPORT. SCW IS SCHEDULED TO SEND PROPOSALS TO NUMEROUS FOUNDATIONS OVER THE NEXT FEW MONTHS. SCW WILL CONTINUE TO UTILIZE A ROBUST SOCIAL MEDIA CAMPAIGN TO REACH OUT TO DONORS ELECTRONICALLY, THROUGH ONLINE EVENTS SUCH AS GIVING TUESDAY. SCW WILL CONTINUE TO ADD CONTACTS TO ITS MAILING LISTS AS CONNECTIONS ARE MADE. SCW ASSIGNS BOARD AND STAFF MEMBERS TO PARTICIPATE IN EVENTS THROUGHOUT THE YEAR THAT REAP NEW CONNECTIONS, GROW NAME/PROGRAM RECOGNITION, AND PROVIDE OPPORTUNITIES TO DEVELOP RELATIONSHIPS WITH POTENTIAL DONORS. 3. MISCELLANEOUS FACTORS. A. DIVERSE BOARD OF DIRECTORS. THE MEMBERS OF THE BOARD OF DIRECTORS OF SCW (THE "BOARD") REPRESENT MANY DIFFERENT SECTORS OF WISCONSIN'S EDUCATIONAL AND NONPROFIT COMMUNITY. CURRENTLY, THERE ARE NINE MEMBERS OF THE BOARD. EACH DIRECTOR WAS SELECTED BECAUSE OF HIS OR HER EXPERIENCE IN EDUCATION, NONPROFIT MANAGEMENT, OR FINANCIAL/LEGAL KNOWLEDGE AND BECAUSE THEY DEMONSTRATED AN INTEREST IN AND DESIRE TO SUPPORT SCW'S EXEMPT PURPOSE MISSION. B. PUBLIC AVAILABILITY OF PROGRAMS. SCW'S EXEMPT PURPOSE MISSION IS TO RESEARCH AND PROVIDE INFORMATION ON ALTERNATIVE EDUCATIONAL OPTIONS IN THE STATE OF WISCONSIN AND NATIONALLY, AND THE I
IRS990ScheduleA/Form990ScheduleAPartVIGrp/ExplanationTxt0ADMIN SERVICES AND RESOURCE SHARING - 2021 AMOUNT: $ 60,000. 2022 AMOUNT: $ 60,000. 2023 AMOUNT: $ 62,000. 2024 AMOUNT: $ 60,000. MISCELLANEOUS - 2021 AMOUNT: $ 4,990. 2022 AMOUNT: $ 192.
IRS990ScheduleA/Form990ScheduleAPartVIGrp/FormAndLineReferenceDesc0SCHEDULE A, PART II, LINE 10, EXPLANATION OF OTHER INCOME:
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt0960855
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt01193896
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt0760777
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt01411807
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt01046205
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt05373540
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt03216
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus1YearAmt04162
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus2YearsAmt0450
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt0239
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt0219
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt08286
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearAmt060000
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus1YearAmt062000
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus2YearsAmt060192
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus3YearsAmt064990
IRS990ScheduleA/OtherIncome170Grp/TotalAmt0247182
IRS990ScheduleA/PrivateFoundation170Ind0X
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.28180
IRS990ScheduleA/PublicSupportPY170Pct00.31680
IRS990ScheduleA/PublicSupportTotal170Amt01586440
IRS990ScheduleA/SubstantialContributorsTotAmt03787100
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt0960855
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt01193896
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt0760777
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt01411807
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt01046205
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt05373540
IRS990ScheduleA/TotalSupportAmt05629008
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleC/AvgGrassrootsLobbyingExpendGrp/CurrentYearMinus3Amt04974
IRS990ScheduleC/AvgGrassrootsLobbyingExpendGrp/TotalAmt04974
IRS990ScheduleC/AvgGrassrootsNontaxableGrp/CurrentYearAmt044647
IRS990ScheduleC/AvgGrassrootsNontaxableGrp/CurrentYearMinus1Amt057600
IRS990ScheduleC/AvgGrassrootsNontaxableGrp/CurrentYearMinus2Amt046547
IRS990ScheduleC/AvgGrassrootsNontaxableGrp/CurrentYearMinus3Amt045558
IRS990ScheduleC/AvgGrassrootsNontaxableGrp/TotalAmt0194352
IRS990ScheduleC/AvgLobbyingNontaxableAmountGrp/CurrentYearAmt0178587
IRS990ScheduleC/AvgLobbyingNontaxableAmountGrp/CurrentYearMinus1Amt0230400
IRS990ScheduleC/AvgLobbyingNontaxableAmountGrp/CurrentYearMinus2Amt0186188
IRS990ScheduleC/AvgLobbyingNontaxableAmountGrp/CurrentYearMinus3Amt0182230
IRS990ScheduleC/AvgLobbyingNontaxableAmountGrp/TotalAmt0777405
IRS990ScheduleC/AvgTotalLobbyingExpendGrp/CurrentYearMinus3Amt04974
IRS990ScheduleC/AvgTotalLobbyingExpendGrp/TotalAmt04974
IRS990ScheduleC/GrassrootsCeilingAmt0291528
IRS990ScheduleC/GrassrootsNontaxableGrp/FilingOrganizationsTotalAmt044647
IRS990ScheduleC/LobbyingCeilingAmt01166108
IRS990ScheduleC/LobbyingNontaxableAmountGrp/FilingOrganizationsTotalAmt0178587
IRS990ScheduleC/OtherExemptPurposeExpendGrp/FilingOrganizationsTotalAmt01035869
IRS990ScheduleC/TotalExemptPurposeExpendGrp/FilingOrganizationsTotalAmt01035869
IRS990ScheduleC/TotLbbyExpendMnsLbbyngNonTxGrp/FilingOrganizationsTotalAmt00
IRS990ScheduleC/TotLbbyngGrassrootMnsNonTxGrp/FilingOrganizationsTotalAmt00
IRS990ScheduleD/EquipmentGrp/BookValueAmt06408
IRS990ScheduleD/EquipmentGrp/DepreciationAmt025752
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt032160
IRS990ScheduleD/FootnoteTextInd0X
IRS990ScheduleD/OtherAssetsOrgGrp/BookValueAmt025355
IRS990ScheduleD/OtherAssetsOrgGrp/Desc0RIGHT-OF-USE-ASSET
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt00
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt013651
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt013651
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt025836
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0OPERATING LEASE LIABILITY
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0SCHOOL CHOICE AND PARENT CHOICE ARE EXEMPT FROM FEDERAL INCOME TAXES PURSUANT TO THE PROVISIONS SCHOOL CHOICE AND PARENT CHOICE FILE VARIOUS FEDERAL OR STATE NON-PROFIT TAX RETURNS AND ARE NO LONGER SUBJECT TO U.S. FEDERAL OR STATE EXAMINATIONS BY TAX AUTHORITIES FOR TAX YEARS PRIOR TO 2021.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0PART X, LINE 2:

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.17$0.07$0.10$1.02$1.04$0.01
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.24$0.13$0.11$1.26$1.61$0.35
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.58$0.13$0.46$0.82$1.11$0.29
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.80$0.05$0.75$1.48$1.07$0.41
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.54$0.20$0.34$1.05$0.98$0.07
2019Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.42$0.14$0.27$0.81$1.15$0.34
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.76$0.15$0.61$1.23$1.25$0.02
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.76$0.13$0.63$0.65$1.12$0.47
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.21$0.11$1.10$1.13$1.05$0.08
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.12$0.10$1.02$1.13$1.08$0.05
2014XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.05$0.08$0.97$0.73$1.12$0.39
2013Detailed filing. Detailed filing data is available for this year.$1.45$0.09$1.36$1.36$0.97$0.39
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.04$0.06$0.98$0.93
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.88$0.03$0.85$1.09