Civic Intelligence

Visit Lenawee

EIN 38-3191481 • 501(c)6 • Adrian, MI

Profile

To promote lenawee county as a destination providing contemporary amenities to transient guests in a historical and cultural setting for the economic benefit of the community.

4600 W US 223Adrian, MI 49221

visitlenawee.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

96th percentile

0.95x

Higher debt load relative to assets than 96% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Liabilities / Revenue

70th percentile

0.19x

Higher debt load relative to revenue than 70% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Net Margin

22nd percentile

-6.8%

Higher net margin than 22% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

9th percentile

-23%

Faster asset growth than 9% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2025

Revenue Growth

71st percentile

15%

Faster revenue growth than 71% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2025

Balance Sheet
Liabilities / Assets96th percentile

Assets

Down

$110,054

Down $74,742 (-40%) from 2024

Liabilities

Down

$104,020

Down $9,921 (-8.7%) from 2024

Net Assets

Down

$6,034

Down $64,821 (-91%) from 2024

Operations
Liabilities / Revenue70th percentileNet Margin22nd percentile

Revenue

Down

$558,712

Down $80,732 (-13%) from 2024

Expenses

Down

$596,693

Down $25,710 (-4.1%) from 2024

Net Income

Down

-$37,981

Down $55,022 (-323%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth9th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$400K$300K$200K$100K$0Assets 2011: $9,946Liabilities 2011: $02011Assets 2012: $12,999Liabilities 2012: $02012Assets 2013: $14,108Liabilities 2013: $02013Assets 2014: $118,119Liabilities 2014: $6,047Net Assets 2014: $112,0722014Assets 2015: $171,206Liabilities 2015: $21,818Net Assets 2015: $149,3882015Assets 2016: $170,530Liabilities 2016: $7,162Net Assets 2016: $163,3682016Assets 2017: $209,547Liabilities 2017: $1,824Net Assets 2017: $207,7232017Assets 2018: $210,654Liabilities 2018: $4,884Net Assets 2018: $205,7702018Assets 2019: $311,313Liabilities 2019: $175,721Net Assets 2019: $135,5922019Assets 2020: $331,303Liabilities 2020: $249,884Net Assets 2020: $81,4192020Assets 2021: $317,639Liabilities 2021: $203,067Net Assets 2021: $114,5722021Assets 2022: $284,795Liabilities 2022: $171,247Net Assets 2022: $113,5482022Assets 2023: $187,455Liabilities 2023: $133,641Net Assets 2023: $53,8142023Assets 2024: $184,796Liabilities 2024: $113,941Net Assets 2024: $70,8552024Assets 2025: $110,054Liabilities 2025: $104,020Net Assets 2025: $6,0342025

Highlighted filing

2025

Assets$110,054
Liabilities$104,020
Net Assets$6,034
Open 2025 Filing

Operations Trend

Revenue Growth71st percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$800K$600K$400K$200K$0-$200KRevenue 2011: $69,276Expenses 2011: $65,405Net Income 2011: $3,8712011Revenue 2012: $80,635Expenses 2012: $77,582Net Income 2012: $3,0532012Revenue 2013: $72,355Expenses 2013: $73,464Net Income 2013: -$1,1092013Revenue 2014: $191,019Expenses 2014: $88,702Net Income 2014: $102,3172014Revenue 2015: $202,102Expenses 2015: $164,786Net Income 2015: $37,3162015Revenue 2016: $265,776Expenses 2016: $251,796Net Income 2016: $13,9802016Revenue 2017: $340,195Expenses 2017: $295,840Net Income 2017: $44,3552017Revenue 2018: $287,949Expenses 2018: $289,902Net Income 2018: -$1,9532018Revenue 2019: $270,219Expenses 2019: $340,397Net Income 2019: -$70,1782019Revenue 2020: $227,314Expenses 2020: $281,487Net Income 2020: -$54,1732020Revenue 2021: $338,361Expenses 2021: $305,208Net Income 2021: $33,1532021Revenue 2022: $385,098Expenses 2022: $383,837Net Income 2022: $1,2612022Revenue 2023: $420,789Expenses 2023: $452,023Net Income 2023: -$31,2342023Revenue 2024: $639,444Expenses 2024: $622,403Net Income 2024: $17,0412024Revenue 2025: $558,712Expenses 2025: $596,693Net Income 2025: -$37,9812025

Highlighted filing

2025

Revenue$558,712
Expenses$596,693
Net Income-$37,981
Open 2025 Filing

Filings

Most recent year

2025 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$110,054
Liabilities
$104,020
Net assets
$6,034
Revenue
$558,712
Expenses
$596,693
Net income
-$37,981
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$1.10$1.04$0.06$5.59$5.97$0.38
2024Detailed filing. Detailed filing data is available for this year.$1.85$1.14$0.71$6.39$6.22$0.17
2023Detailed filing. Detailed filing data is available for this year.$1.87$1.34$0.54$4.21$4.52$0.31
2022Detailed filing. Detailed filing data is available for this year.$2.85$1.71$1.14$3.85$3.84$0.01
2021Detailed filing. Detailed filing data is available for this year.$3.18$2.03$1.15$3.38$3.05$0.33
2020Detailed filing. Detailed filing data is available for this year.$3.31$2.50$0.81$2.27$2.81$0.54
2019Detailed filing. Detailed filing data is available for this year.$3.11$1.76$1.36$2.70$3.40$0.70
2018Detailed filing. Detailed filing data is available for this year.$2.11$0.05$2.06$2.88$2.90$0.02
2017Summary only. Only limited summary data is available for this year.$2.10$0.02$2.08$3.40$2.96$0.44
2016Detailed filing. Detailed filing data is available for this year.$1.71$0.07$1.63$2.66$2.52$0.14
2015Detailed filing. Detailed filing data is available for this year.$1.71$0.22$1.49$2.02$1.65$0.37
2014Detailed filing. Detailed filing data is available for this year.$1.18$0.06$1.12$1.91$0.89$1.02
2013Summary only. Only limited summary data is available for this year.$0.14$0.00$0.72$0.73$0.01
2012Summary only. Only limited summary data is available for this year.$0.13$0.00$0.81$0.78$0.03
2011Summary only. Only limited summary data is available for this year.$0.10$0.00$0.69$0.65$0.04
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Oct 1, 2024 to Sep 30, 2025
Signed
Dec 29, 2025
Return Version
2024v5.0
Gross Receipts
$571,399
Mission and Program Overview

Mission

To promote lenawee county as a destination providing contemporary amenities to transient guests in a historical and cultural setting for the economic benefit of the community.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable$48,201$56,635▲ $8,434
Cash and Non-Interest-Bearing Accounts$79,380$49,933▼ $29,447
Land, Buildings, and Equipment, Net$31,749$3,019▼ $28,730
Inventories for Sale or Use$466$467▲ $1
Total Assets$184,796$110,054▼ $74,742
Other Assets Total$25,000--
Liabilities
Other Liabilities$36,835$53,778▲ $16,943
Unsecured Notes Loans Payable$77,088$49,844▼ $27,244
Accounts Payable and Accrued Expenses$18$398▲ $380
Total Liabilities$113,941$104,020▼ $9,921
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$70,855$6,034▼ $64,821
Total Net Assets Fund Balance$70,855$6,034▼ $64,821
Total Liabilities and Net Assets / Fund Balance$184,796$110,054▼ $74,742

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$3,019$58,238$61,257
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Cindy HubbellBoard Chair
Paul PfeiferVice Chair
Farris GeorgeTrustee
Justin GiffordExecutive Di
David ThomasTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$565,252
Investment Income
$-6,540
Other Revenue
$0
Change in Net Assets
$-37,981

Audited Revenue Reconciliation

Revenue per Audited Statements
$558,712
Total Revenue per Audited Statements
$558,712
Total Revenue per Form 990
$558,712
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$357,408
Other Expenses$239,285
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$205,525$101,229-$306,754
Advertising$122,477--$122,477
Payroll Taxes$33,938$16,716-$50,654
Depreciation Depletion$13,888$7,155-$21,043
Office Expenses$12,242$6,307-$18,549
Occupancy$9,226$4,342-$13,568
All Other Expenses$6,575$2,990-$9,565
Insurance-$7,774-$7,774
Fees for Services Accounting-$6,802-$6,802
Other Expenses$3,343$1,722-$5,065
Conferences and Meetings$3,758--$3,758
Fees for Services Legal-$2,666-$2,666
Interest$1,000$515-$1,515
Total Functional Expenses$433,626$163,067$0$596,693

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$596,693
Total Expenses per Audited Statements$596,693
Total Expenses per Form 990$596,693
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Accrued Wages, Pto, and Payroll Tax$50,157
Payable to Lenawee Destination$3,621
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“Board chair, treasurer, and executive director review form 990 and approve for filing. The form is made availiable to other board members for their review upon their request.”

Form 990, Page 6, Part VI, Line 15A

“The executive director's salary is determined by the board of directors based on industry trends, geographical region of operations, and peers in the state of michigan.”

Form 990, Page 6, Part VI, Line 19

“AVAILIABLE UPON REQUEST”

Filing and Contact Details

Filer

Filer Name
Visit Lenawee
EIN
38-3191481
Phone
5174031896
Address
4600 W US 223, ADRIAN, MI 49221

Signing Officer

Name
Cindy Hubbell
Title
Board Chair
Phone
5172648011
Signed
2025-12-29
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Cindy Hubbell
Voting Board Members
3
Independent Board Members
3
Employees
4

Preparer

Firm
Shea & Assoc Advisory and Accounting
Address
133 W MAIN ST, MORENCI, MI 49256-1418
Preparer
Brent D Shea CPA
Phone
5174582274
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt061257
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IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt13621
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0ACCRUED WAGES, PTO, AND PAYROLL TAX
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc1PAYABLE TO LENAWEE DESTINATION
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IRS990ScheduleD/TotalLiabilityAmt053778
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0BOARD CHAIR, TREASURER, AND EXECUTIVE DIRECTOR REVIEW FORM 990 AND APPROVE FOR FILING. THE FORM IS MADE AVAILIABLE TO OTHER BOARD MEMBERS FOR THEIR REVIEW UPON THEIR REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE EXECUTIVE DIRECTOR'S SALARY IS DETERMINED BY THE BOARD OF DIRECTORS BASED ON INDUSTRY TRENDS, GEOGRAPHICAL REGION OF OPERATIONS, AND PEERS IN THE STATE OF MICHIGAN.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2AVAILIABLE UPON REQUEST
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 15A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 19
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IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0163067
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0433626
IRS990/TotalFunctionalExpensesGrp/TotalAmt0596693
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0113941
IRS990/TotalLiabilitiesEOYAmt0104020
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IRS990/TotalLiabilitiesGrp/EOYAmt0104020
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt070855
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt06034
IRS990/TotalProgramServiceRevenueAmt0565252
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0558712
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0558712
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0184796
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0110054
IRS990/TypeOfOrganizationCorpInd0X
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IRS990/UnsecuredNotesLoansPayableGrp/BOYAmt077088
IRS990/UnsecuredNotesLoansPayableGrp/EOYAmt049844
IRS990/UponRequestInd0X
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IRS990/WebsiteAddressTxt0VISITLENAWEE.COM
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ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0CINDY HUBBELL
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0BOARD CHAIR
ReturnHeader/BusinessOfficerGrp/PhoneNum05172648011
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-12-29
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISIT LENAWEE
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0383191481
ReturnHeader/Filer/PhoneNum05174031896
ReturnHeader/Filer/USAddress/AddressLine1Txt04600 W US 223
ReturnHeader/Filer/USAddress/CityNm0ADRIAN
ReturnHeader/Filer/USAddress/StateAbbreviationCd0MI
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ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0472378381
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0SHEA & ASSOC ADVISORY AND ACCOUNTING
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0133 W MAIN ST
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MORENCI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0MI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0492561418
ReturnHeader/PreparerPersonGrp/PhoneNum05174582274
ReturnHeader/PreparerPersonGrp/PreparationDt02025-12-29
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0BRENT D SHEA CPA
ReturnHeader/ReturnTs02026-01-09T10:37:24-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-10-01
ReturnHeader/TaxPeriodEndDt02025-09-30
ReturnHeader/TaxYr02024

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