Liabilities / Assets
73rd percentile
Higher debt load relative to assets than 73% of similar nonprofits.
Siviq Scores
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
0.31x
Liabilities / Revenue
Score unavailable
Liabilities-to-revenue requires both liabilities and revenue on this filing.
Net Margin
Score unavailable
Net margin requires both revenue and expenses on this filing.
Top Officer Pay
Score unavailable
This filing does not contain officer compensation rows.
Asset Growth
56th percentile
Faster asset growth than 56% of similar nonprofits.
Revenue Growth
Score unavailable
No valid filing value is available for this score.
Balance Sheet
Assets
Up$421,119
Up $6,780 (+1.6%) from 2010
Net Assets
Up$289,191
Up $7,059 (+2.5%) from 2010
Liabilities
Down$131,928
Down $279 (-0.2%) from 2010
Revenue And Expenses
Revenue
-
No earlier filing loaded for comparison.
Expenses
Down$742,008
Down $26 (-0.0%) from 2010
Net Income
-
No earlier filing loaded for comparison.
Historical Trend
Jump To
Filing Snapshot
- Filing Period
- Jul 1, 2010 to Jun 30, 2011
- Signed
- Mar 19, 2012
- Return Version
- 2010v3.7
- Gross Receipts
- $749,067
Mission and Program Overview
Mission
The grand rapids downtown alliance is an organization comprised of downtown stakeholders working for the benefit of the downtown to ensure its local and regional vibrancy by means of maintenance, beautification, marketing, advocacy, visionary leadership and collaboration.
Major Activities
- Activity 2
- Marketing, events, and communications: encourages the scheduling of quality events that showcase the downtown community, bring people into the downtown businesses, and promote a positive image for downtown. Accomplishments include: - created tools to encourage people to come downtown, and to make it easy to come downtown. The website includes information on businesses, parking, events, directions, and cultural opportunities. We publish a monthly email newsletter to encourage people to come downtown, and printed 45,000 free directories/maps of the downtown that were distributed through downtown businesses, venues, and tourist destinations. We increased marketing in the areas of social media, welcoming diverse audiences, website traffic, email newsletter recipients, directories, and event assistance. - assisted 21 events through a mini grant program. This program is directed towards new and emerging events that expand the downtown event calendar and attract a diverse audience. - encourage or supported other events with staff, promotional or financial assistance. This includes events of all sizes and focuses, from art to comedy to music. The downtown hosted many new events in the last year; these events add to the vitality of the downtown and its position as a gathering place for the west michigan community. - collaboration and communications with the downtown merchant businesses through the merchants council to provide information, discussion and consensus on a variety of issues that affect them from road closures and panhandling, to events and marketing. - there is a notable increase in the activity in the downtown, the talk about the downtown and the people out on the streets. Events draw record crowds. We have had movies and television shows filming here over the last year. We are receiving national attention on a regular basis.
Filing and Contact Details
Filer
- EIN
- 30-0083388
Raw XML AppendixShowing 400 of 561 raw XML fields
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
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| IRS990/Activity2/Description | 0 | MARKETING, EVENTS, AND COMMUNICATIONS: ENCOURAGES THE SCHEDULING OF QUALITY EVENTS THAT SHOWCASE THE DOWNTOWN COMMUNITY, BRING PEOPLE INTO THE DOWNTOWN BUSINESSES, AND PROMOTE A POSITIVE IMAGE FOR DOWNTOWN. ACCOMPLISHMENTS INCLUDE: - CREATED TOOLS TO ENCOURAGE PEOPLE TO COME DOWNTOWN, AND TO MAKE IT EASY TO COME DOWNTOWN. THE WEBSITE INCLUDES INFORMATION ON BUSINESSES, PARKING, EVENTS, DIRECTIONS, AND CULTURAL OPPORTUNITIES. WE PUBLISH A MONTHLY EMAIL NEWSLETTER TO ENCOURAGE PEOPLE TO COME DOWNTOWN, AND PRINTED 45,000 FREE DIRECTORIES/MAPS OF THE DOWNTOWN THAT WERE DISTRIBUTED THROUGH DOWNTOWN BUSINESSES, VENUES, AND TOURIST DESTINATIONS. WE INCREASED MARKETING IN THE AREAS OF SOCIAL MEDIA, WELCOMING DIVERSE AUDIENCES, WEBSITE TRAFFIC, EMAIL NEWSLETTER RECIPIENTS, DIRECTORIES, AND EVENT ASSISTANCE. - ASSISTED 21 EVENTS THROUGH A MINI GRANT PROGRAM. THIS PROGRAM IS DIRECTED TOWARDS NEW AND EMERGING EVENTS THAT EXPAND THE DOWNTOWN EVENT CALENDAR AND ATTRACT A DIVERSE AUDIENCE. - ENCOURAGE OR SUPPORTED OTHER EVENTS WITH STAFF, PROMOTIONAL OR FINANCIAL ASSISTANCE. THIS INCLUDES EVENTS OF ALL SIZES AND FOCUSES, FROM ART TO COMEDY TO MUSIC. THE DOWNTOWN HOSTED MANY NEW EVENTS IN THE LAST YEAR; THESE EVENTS ADD TO THE VITALITY OF THE DOWNTOWN AND ITS POSITION AS A GATHERING PLACE FOR THE WEST MICHIGAN COMMUNITY. - COLLABORATION AND COMMUNICATIONS WITH THE DOWNTOWN MERCHANT BUSINESSES THROUGH THE MERCHANTS COUNCIL TO PROVIDE INFORMATION, DISCUSSION AND CONSENSUS ON A VARIETY OF ISSUES THAT AFFECT THEM FROM ROAD CLOSURES AND PANHANDLING, TO EVENTS AND MARKETING. - THERE IS A NOTABLE INCREASE IN THE ACTIVITY IN THE DOWNTOWN, THE TALK ABOUT THE DOWNTOWN AND THE PEOPLE OUT ON THE STREETS. EVENTS DRAW RECORD CROWDS. WE HAVE HAD MOVIES AND TELEVISION SHOWS FILMING HERE OVER THE LAST YEAR. WE ARE RECEIVING NATIONAL ATTENTION ON A REGULAR BASIS. |
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| IRS990/ActivityOrMissionDescription | 0 | THE GRAND RAPIDS DOWNTOWN ALLIANCE IS AN ORGANIZATION COMPRISED OF DOWNTOWN STAKEHOLDERS WORKING FOR THE BENEFIT OF THE DOWNTOWN TO ENSURE ITS LOCAL AND REGIONAL VIBRANCY BY MEANS OF MAINTENANCE, BEAUTIFICATION, MARKETING, ADVOCACY, VISIONARY LEADERSHIP AND COLLABORATION. |
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| IRS990/Form990PartVIISectionA/Title | 7 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 8 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 9 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 10 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 11 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 12 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 13 | TREASURER |
| IRS990/Form990PartVIISectionA/Title | 14 | VICE CHAIR |
| IRS990/Form990PartVIISectionA/Title | 15 | CHAIR |
| IRS990/Form990PartVIISectionA/Title | 16 | IMMEDIATE PA |
| IRS990/Form990PartVIISectionA/Title | 17 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 18 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 19 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 20 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 21 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 22 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 23 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 24 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 25 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 26 | BOARD OF DIR |
| IRS990/Form990PartVIISectionA/Title | 27 | EXECUTIVE DI |
| IRS990/Form990ProvidedToGoverningBody | 0 | true |
| IRS990/FormersListed | 0 | false |
| IRS990/FSAudited | 0 | false |
| IRS990/FundraisingActivities | 0 | false |
| IRS990/Gaming | 0 | false |
| IRS990/GovernmentGrants | 0 | 748464 |
| IRS990/GrantsAndSimilarAmntsCY | 0 | 19129 |
| IRS990/GrantsAndSimilarAmntsPriorYear | 0 | 28175 |
| IRS990/GrantsToDomesticIndividuals/ProgramServices | 0 | 5400 |
| IRS990/GrantsToDomesticIndividuals/Total | 0 | 5400 |
| IRS990/GrantsToDomesticOrgs/ProgramServices | 0 | 13729 |
| IRS990/GrantsToDomesticOrgs/Total | 0 | 13729 |
| IRS990/GrantsToIndividuals | 0 | true |
| IRS990/GrantsToOrganizations | 0 | true |
| IRS990/GrantToRelatedPerson | 0 | false |
| IRS990/GrossReceipts | 0 | 749067 |
| IRS990/GroupReturnForAffiliates | 0 | false |
| IRS990/Hospital | 0 | false |
| IRS990/IndependentAuditFinancialStmt | 0 | false |
| IRS990/IndoorTanningServices | 0 | false |
| IRS990/InfoInScheduleOPartIII | 0 | X |
| IRS990/InfoInScheduleOPartVI | 0 | X |
| IRS990/InformationTechnology/ManagementAndGeneral | 0 | 1150 |
| IRS990/InformationTechnology/ProgramServices | 0 | 4599 |
| IRS990/InformationTechnology/Total | 0 | 5749 |
| IRS990/Insurance/ManagementAndGeneral | 0 | 5810 |
| IRS990/Insurance/Total | 0 | 5810 |
| IRS990/InvestmentIncomeCurrentYear | 0 | 441 |
| IRS990/InvestmentIncome/ExclusionAmount | 0 | 441 |
| IRS990/InvestmentIncomePriorYear | 0 | 891 |
| IRS990/InvestmentIncome/TotalRevenueColumn | 0 | 441 |
| IRS990/InvestmentInJointVenture | 0 | false |
| IRS990/LandBldgEquipmentAccumDeprec | 0 | 164577 |
| IRS990/LandBuildingsEquipmentBasis | 0 | 260534 |
| IRS990/LandBuildingsEquipmentBasisNet/BOY | 0 | 79958 |
| IRS990/LandBuildingsEquipmentBasisNet/EOY | 0 | 95957 |
| IRS990/LoanToOfficerOrDQP | 0 | false |
| IRS990/LocalChapters | 0 | false |
| IRS990/MaterialDiversionOrMisuse | 0 | false |
| IRS990/MembersOrStockholders | 0 | false |
| IRS990/MethodOfAccountingAccrual | 0 | X |
| IRS990/MinutesOfCommittees | 0 | true |
| IRS990/MinutesOfGoverningBody | 0 | true |
| IRS990/MissionDescription | 0 | THE GRAND RAPIDS DOWNTOWN ALLIANCE IS AN ORGANIZATION COMPRISED OF DOWNTOWN STAKEHOLDERS WORKING FOR THE BENEFIT OF THE DOWNTOWN TO ENSURE ITS LOCAL AND REGIONAL VIBRANCY BY MEANS OF MAINTENANCE, BEAUTIFICATION, MARKETING, ADVOCACY, VISIONARY LEADERSHIP AND COLLABORATION. |
| IRS990/MoreThan5000KToIndividuals | 0 | false |
| IRS990/MoreThan5000KToOrganizations | 0 | false |
| IRS990/NameOfPrincipalOfficerPerson | 0 | SHARON EVOY |
| IRS990/NbrIndependentVotingMembers | 0 | 27 |
| IRS990/NbrVotingGoverningBodyMembers | 0 | 27 |
| IRS990/NbrVotingMembersGoverningBody | 0 | 27 |
| IRS990/NetAssetsOrFundBalancesBOY | 0 | 282132 |
| IRS990/NetAssetsOrFundBalancesEOY | 0 | 289191 |
| IRS990/NonDeductibleContributions | 0 | false |
| IRS990/NumberFormsTransmittedWith1096 | 0 | 5 |
| IRS990/NumberIndependentVotingMembers | 0 | 27 |
| IRS990/NumberOfContractorsGT100K | 0 | 2 |
| IRS990/NumberOfEmployees | 0 | 2 |
| IRS990/NumberW2GIncluded | 0 | 0 |
| IRS990/Occupancy/ManagementAndGeneral | 0 | 17187 |
| IRS990/Occupancy/ProgramServices | 0 | 8981 |
| IRS990/Occupancy/Total | 0 | 26168 |
| IRS990/OfficeExpenses/ManagementAndGeneral | 0 | 4079 |
| IRS990/OfficeExpenses/ProgramServices | 0 | 18641 |
| IRS990/OfficeExpenses/Total | 0 | 22720 |
| IRS990/OfficerEntityWithBsnssRltnshp | 0 | false |
| IRS990/OfficerMailingAddress | 0 | false |
| IRS990/Organization501c | 0 | X |
| IRS990/OtherEmployeeBenefits/ManagementAndGeneral | 0 | -10623 |
| IRS990/OtherEmployeeBenefits/ProgramServices | 0 | 10647 |
| IRS990/OtherEmployeeBenefits/Total | 0 | 24 |
| IRS990/OtherExpensePriorYear | 0 | 584859 |
| IRS990/OtherExpensesCurrentYear | 0 | 616519 |
| IRS990/OtherExpenses/Description | 0 | MARKETING EXPENSE |
| IRS990/OtherExpenses/Description | 1 | BEAUTIFICATION EXPENSE |
| IRS990/OtherExpenses/Description | 2 | SPECIAL EVENT EXPENSE |
| IRS990/OtherExpenses/Description | 3 | MARKETING PR EXPENSE |
| IRS990/OtherExpenses/Description | 4 | HOLIDAY DECORATIONS EXPEN |
| IRS990/OtherExpenses/ManagementAndGeneral | 0 | 33241 |
| IRS990/OtherExpenses/ProgramServices | 0 | 99388 |
| IRS990/OtherExpenses/ProgramServices | 1 | 91593 |
| IRS990/OtherExpenses/ProgramServices | 2 | 20000 |
| IRS990/OtherExpenses/ProgramServices | 3 | 14808 |
| IRS990/OtherExpenses/Total | 0 | 99388 |
| IRS990/OtherExpenses/Total | 1 | 91593 |
| IRS990/OtherExpenses/Total | 2 | 33241 |
| IRS990/OtherExpenses/Total | 3 | 20000 |
| IRS990/OtherExpenses/Total | 4 | 14808 |
| IRS990/OtherRevenueCurrentYear | 0 | 162 |
| IRS990/OtherRevenueMisc/BusinessCode | 0 | 900099 |
| IRS990/OtherRevenueMisc/Description | 0 | SHOPPING BAG REVENUE |
| IRS990/OtherRevenueMisc/ExclusionAmount | 0 | 162 |
| IRS990/OtherRevenueMisc/TotalRevenueColumn | 0 | 162 |
| IRS990/OtherRevenuePriorYear | 0 | 615 |
| IRS990/OtherSalariesAndWages/ManagementAndGeneral | 0 | 3945 |
| IRS990/OtherSalariesAndWages/ProgramServices | 0 | 7533 |
| IRS990/OtherSalariesAndWages/Total | 0 | 11478 |
| IRS990/PaidInCapSrplsLandBldgEqpFund/BOY | 0 | 143008 |
| IRS990/PaidInCapSrplsLandBldgEqpFund/EOY | 0 | 126725 |
| IRS990/PartialLiquidation | 0 | false |
| IRS990/PayrollTaxes/ManagementAndGeneral | 0 | 2141 |
| IRS990/PayrollTaxes/ProgramServices | 0 | 4072 |
| IRS990/PayrollTaxes/Total | 0 | 6213 |
| IRS990/PensionPlanContributions/ProgramServices | 0 | 2445 |
| IRS990/PensionPlanContributions/Total | 0 | 2445 |
| IRS990/PledgesAndGrantsReceivable/BOY | 0 | 191106 |
| IRS990/PledgesAndGrantsReceivable/EOY | 0 | 115088 |
| IRS990/PoliticalActivities | 0 | false |
| IRS990/PrepaidExpensesDeferredCharges/BOY | 0 | 2660 |
| IRS990/PrepaidExpensesDeferredCharges/EOY | 0 | 3102 |
| IRS990/PriorExcessBenefitTransaction | 0 | false |
| IRS990/ProfessionalFundraising | 0 | false |
| IRS990/ProgramServiceRevenueCY | 0 | 0 |
| IRS990/ProhibitedTaxShelterTrans | 0 | false |
| IRS990/ReconcilationRevenueExpenses | 0 | 7059 |
| IRS990/RegularMonitoringEnforcement | 0 | true |
| IRS990/RelatedEntity | 0 | false |
Document Assets
No mirrored PDF or thumbnail assets are attached yet.
Filings
Displayed year
2011 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.
- Assets
- $421,119
- Liabilities
- $131,928
- Net assets
- $289,191
- Revenue
- -
- Expenses
- $742,008
- Net income
- -