Civic Intelligence

Visalia Convention & Visitors Bureau

990 • Fiscal year 2020 • EIN 20-5199890

Jan 01, 2020 to Dec 31, 2020 • Filed on May 07, 2021

Organization ProfileWWW.VISITVISALIA.COM

View Organization Page

PO Box 2734Visalia, CA 93279

(559) 334-0141

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

61st percentile

0.03x

Higher debt load relative to assets than 61% of similar nonprofits.

2020 filings • 501(c)6 • <$500k nonprofits • Source year 2020

Liabilities / Revenue

54th percentile

0.01x

Higher debt load relative to revenue than 54% of similar nonprofits.

2020 filings • 501(c)6 • <$500k nonprofits • Source year 2020

Net Margin

70th percentile

16%

Higher net margin than 70% of similar nonprofits.

2020 filings • 501(c)6 • <$500k nonprofits • Source year 2020

Top Officer Pay

70th percentile

$0

Higher top officer pay than 70% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2020 filings • 501(c)6 • <$500k nonprofits • Source year 2020

Asset Growth

90th percentile

63%

Faster asset growth than 90% of similar nonprofits.

2020 filings • 501(c)6 • <$500k nonprofits • Annualized from 2019 to 2020

Revenue Growth

84th percentile

7.5%

Faster revenue growth than 84% of similar nonprofits.

2020 filings • 501(c)6 • <$500k nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets61st percentile

Assets

Up

$177,685

Up $68,781 (+63%) from 2019

Net Assets

Up

$172,683

Up $69,313 (+67%) from 2019

Liabilities

Down

$5,002

Down $532 (-9.6%) from 2019

Revenue And Expenses
Liabilities / Revenue54th percentileNet Margin70th percentile

Revenue

Up

$432,795

Up $30,367 (+7.5%) from 2019

Expenses

Down

$363,482

Down $101,014 (-22%) from 2019

Net Income

Up

$69,313

Up $131,381 (+212%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth90th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$400K$300K$200K$100K$0Assets 2011: $59,762Liabilities 2011: $0Net Assets 2011: $59,7622011Assets 2012: $36,009Liabilities 2012: $1,400Net Assets 2012: $34,6092012Assets 2013: $6,800Liabilities 2013: $0Net Assets 2013: $6,8002013Assets 2014: $35,067Liabilities 2014: $0Net Assets 2014: $35,0672014Assets 2015: $111,837Liabilities 2015: $0Net Assets 2015: $111,8372015Assets 2016: $149,741Liabilities 2016: $0Net Assets 2016: $149,7412016Assets 2017: $247,850Liabilities 2017: $38,563Net Assets 2017: $209,2872017Assets 2018: $192,749Liabilities 2018: $8,113Net Assets 2018: $184,6362018Assets 2019: $108,904Liabilities 2019: $5,534Net Assets 2019: $103,3702019Assets 2020: $177,685Liabilities 2020: $5,002Net Assets 2020: $172,6832020Assets 2021: $261,354Liabilities 2021: $3,400Net Assets 2021: $257,9542021Assets 2022: $293,799Liabilities 2022: $2,267Net Assets 2022: $291,5322022Assets 2023: $355,660Liabilities 2023: $18,696Net Assets 2023: $336,9642023Assets 2024: $313,493Liabilities 2024: $29,897Net Assets 2024: $283,5962024

Highlighted filing

2020

Assets$177,685
Liabilities$5,002
Net Assets$172,683
Open 2020 Filing

Operations Trend

Revenue Growth84th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2011: $308,113Expenses 2011: $271,697Net Income 2011: $36,4162011Revenue 2012: $342,524Expenses 2012: $367,677Net Income 2012: -$25,1532012Revenue 2013: $328,227Expenses 2013: $356,036Net Income 2013: -$27,8092013Revenue 2014: $342,579Expenses 2014: $314,312Net Income 2014: $28,2672014Revenue 2015: $329,377Expenses 2015: $252,607Net Income 2015: $76,7702015Revenue 2016: $318,500Expenses 2016: $280,596Net Income 2016: $37,9042016Revenue 2017: $331,437Expenses 2017: $271,891Net Income 2017: $59,5462017Revenue 2018: $373,283Expenses 2018: $397,934Net Income 2018: -$24,6512018Revenue 2019: $402,428Expenses 2019: $464,496Net Income 2019: -$62,0682019Revenue 2020: $432,795Expenses 2020: $363,482Net Income 2020: $69,3132020Revenue 2021: $508,998Expenses 2021: $423,727Net Income 2021: $85,2712021Revenue 2022: $456,814Expenses 2022: $423,236Net Income 2022: $33,5782022Revenue 2023: $485,220Expenses 2023: $439,788Net Income 2023: $45,4322023Revenue 2024: $1,133,610Expenses 2024: $1,186,978Net Income 2024: -$53,3682024

Highlighted filing

2020

Revenue$432,795
Expenses$363,482
Net Income$69,313
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
May 7, 2021
Return Version
2020v4.1
Gross Receipts
$433,201
Mission and Program Overview

Mission

To serve as the marketing and promotional agency responsible for convention and tourism business in the city of visalia.

To promote the city of visalia as an optimum location for conventions and community events.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$103,370$172,683▲ $69,313
Savings and Temporary Cash Investments$50,208$100,228▲ $50,020
Cash and Non-Interest-Bearing Accounts$38,796$72,006▲ $33,210
Other Notes and Loans Receivable, Net$16,468--
Accounts Receivable$2,069$4,250▲ $2,181
Inventories for Sale or Use$1,155$1,201▲ $46
Prepaid Expenses and Deferred Charges$208--
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Total Assets$108,904$177,685▲ $68,781
Liabilities
Accounts Payable and Accrued Expenses$5,534$5,002▼ $532
Total Liabilities$5,534$5,002▼ $532
Net Assets / Fund Balance
Total Net Assets Fund Balance$103,370$172,683▲ $69,313
Total Liabilities and Net Assets / Fund Balance$108,904$177,685▲ $68,781
Compensation and Service Providers
Top Officer Pay70th percentile

Board Members and Trustees

NameTitle
Anil ChaganChair
John OnetoVice Chair
Aaron HensleyDirector
Bob MckellarDirector
Brett TaylorDirector
Carrie GrooverDirector
Leslie CavigliaDirector
Richard FederDirector
Roger HurickDirector
Samantha Rummage-mathiasDirector
Steve NelsenDirector
Shelley AlbaneseSecretary
Robert LeeTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$420,150
Program Service Revenue
$11,636
Investment Income
$21
Other Revenue
$988
All Other Contributions
$93,861
Change in Net Assets
$69,313
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$191,775
Other Expenses$171,707
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$168,202--$168,202
Advertising$78,617--$78,617
Occupancy$18,000--$18,000
Conferences and Meetings$16,645--$16,645
Other Employee Benefits$13,171--$13,171
Payroll Taxes$10,402--$10,402
Office Expenses$8,255$560-$8,815
Insurance$2,794$1,437-$4,231
Travel$3,859--$3,859
Fees for Services Accounting-$3,060-$3,060
Other Expenses$2,502$4,399-$2,502
All Other Expenses$1,036$1,407-$2,443
Total Functional Expenses$352,619$10,863$0$363,482
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$498
Fundraising Direct Expenses$406
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The form 990 is provided to the organization's treasurer in draft form prior to filing the form with the internal revenue service.”

Form 990, Part VI, Section C, Line 18

“The organization provides its form 1023 and 990 available for public inspection upon written request or during normal business hours at 100 willow plaza, suite 400, visalia, ca 93291.”

Form 990, Part VI, Section C, Line 19

“The organization provides its governing documents and financial statements upon written request within 90 days of the request. The organization adopted a conflict of interest policy upon formation on july 7, 2006, and a copy of it is included in the organization's employee handbook.”

Filing and Contact Details

Filer

Filer Name
Visalia Convention & Visitors Bureau
EIN
20-5199890
Phone
5593340141
Address
PO BOX 2734, VISALIA, CA 93279

Signing Officer

Name
Robert Lee
Title
Treasurer
Phone
5593340141
Signed
2021-05-07
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Robert Lee
Formed
2006
Legal Domicile
CA
Voting Board Members
13
Independent Board Members
13
Employees
3
Volunteers
13

Preparer

Firm
VOLLMER DANIEL GAEBE & GROVELLP CPA'S
Address
100 WILLOW PLAZA SUITE 400, VISALIA, CA 93291
Preparer
D William Hitchman
Phone
5597331051
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IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt11188
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt2150
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt010298
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt11188
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt2150
IRS990/ProgSrvcAccomActy2Grp/Desc0PROMOTIONAL COORDINATION AND COMMUNITY CONNECTION SERVICES TO CONFERENCES AND EVENTS HELD IN VISALIA
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt026280
IRS990/ProgSrvcAccomActy3Grp/Desc0PROMOTION OF VISALIA AS A MULTI-DAY TOURISM DESTINATION TO IN-STATE AND OUT-OF-STATE TRAVELERS, INCLUDING THE FORMATION OF A TOURISM MARKETING DISTRICT.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt027029
IRS990/ProgSrvcAccomActyOtherGrp/Desc0PROMOTION OF VISALIA THROUGH SPONSORSHIP OF MAJESTIC MOUNTAIN LOOP.
IRS990/ProgSrvcAccomActyOtherGrp/Desc1PROMOTION OF VISALIA THROUGH SEQUOIA TREE PROJECT
IRS990/ProgSrvcAccomActyOtherGrp/ExpenseAmt07955
IRS990/ProgSrvcAccomActyOtherGrp/ExpenseAmt12502
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt0386750
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt0153
IRS990/PYOtherExpensesAmt0214820
IRS990/PYOtherRevenueAmt0185
IRS990/PYProgramServiceRevenueAmt015340
IRS990/PYRevenuesLessExpensesAmt0-62068
IRS990/PYSalariesCompEmpBnftPaidAmt0249676
IRS990/PYTotalExpensesAmt0464496
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt0402428
IRS990/ReconcilationRevenueExpnssAmt069313
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RtnEarnEndowmentIncmOthFndsGrp/BOYAmt0103370
IRS990/RtnEarnEndowmentIncmOthFndsGrp/EOYAmt0172683
IRS990/SavingsAndTempCashInvstGrp/BOYAmt050208
IRS990/SavingsAndTempCashInvstGrp/EOYAmt0100228
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE FORM 990 IS PROVIDED TO THE ORGANIZATION'S TREASURER IN DRAFT FORM PRIOR TO FILING THE FORM WITH THE INTERNAL REVENUE SERVICE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION PROVIDES ITS FORM 1023 AND 990 AVAILABLE FOR PUBLIC INSPECTION UPON WRITTEN REQUEST OR DURING NORMAL BUSINESS HOURS AT 100 WILLOW PLAZA, SUITE 400, VISALIA, CA 93291.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE ORGANIZATION PROVIDES ITS GOVERNING DOCUMENTS AND FINANCIAL STATEMENTS UPON WRITTEN REQUEST WITHIN 90 DAYS OF THE REQUEST. THE ORGANIZATION ADOPTED A CONFLICT OF INTEREST POLICY UPON FORMATION ON JULY 7, 2006, AND A COPY OF IT IS INCLUDED IN THE ORGANIZATION'S EMPLOYEE HANDBOOK.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION C, LINE 18
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION C, LINE 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0108904
IRS990/TotalAssetsEOYAmt0177685
IRS990/TotalAssetsGrp/BOYAmt0108904
IRS990/TotalAssetsGrp/EOYAmt0177685
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0420150
IRS990/TotalEmployeeCnt03
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt010863
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0352619
IRS990/TotalFunctionalExpensesGrp/TotalAmt0363482
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt05534
IRS990/TotalLiabilitiesEOYAmt05002
IRS990/TotalLiabilitiesGrp/BOYAmt05534
IRS990/TotalLiabilitiesGrp/EOYAmt05002
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0103370
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0172683
IRS990/TotalOtherCompensationAmt00
IRS990/TotalOtherProgSrvcExpenseAmt010457
IRS990/TotalProgramServiceExpensesAmt0352619
IRS990/TotalProgramServiceRevenueAmt011636
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt092
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt012553
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0432795
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt013
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0108904
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0177685
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ProgramServicesAmt03859
IRS990/TravelGrp/TotalAmt03859
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO BOX 2734
IRS990/USAddress/CityNm0VISALIA
IRS990/USAddress/StateAbbreviationCd0CA
IRS990/USAddress/ZIPCd093279
IRS990/VotingMembersGoverningBodyCnt013
IRS990/VotingMembersIndependentCnt013
IRS990/WebsiteAddressTxt0HTTPS://WWW.VISITVISALIA.COM/
IRS990/WhistleblowerPolicyInd00
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd02
ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0ROBERT LEE
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0TREASURER
ReturnHeader/BusinessOfficerGrp/PhoneNum05593340141
ReturnHeader/BusinessOfficerGrp/SignatureDt02021-05-07
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISALIA CONVENTION & VISITORS BUREAU
ReturnHeader/Filer/BusinessNameControlTxt0VISA
ReturnHeader/Filer/EIN0205199890
ReturnHeader/Filer/PhoneNum05593340141
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 2734
ReturnHeader/Filer/USAddress/CityNm0VISALIA
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd093279
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0941553366
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0VOLLMER DANIEL GAEBE & GROVELLP CPA'S
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0100 WILLOW PLAZA SUITE 400
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0VISALIA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd093291
ReturnHeader/PreparerPersonGrp/PhoneNum05597331051

Document Assets

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Filings

Displayed year

2020 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$177,685
Liabilities
$5,002
Net assets
$172,683
Revenue
$432,795
Expenses
$363,482
Net income
$69,313
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.31$0.03$0.28$1.13$1.19$0.05
2023Detailed filing. Detailed filing data is available for this year.$0.36$0.02$0.34$0.49$0.44$0.05
2022Detailed filing. Detailed filing data is available for this year.$0.29$0.00$0.29$0.46$0.42$0.03
2021Detailed filing. Detailed filing data is available for this year.$0.26$0.00$0.26$0.51$0.42$0.09
2020Detailed filing. Detailed filing data is available for this year.$0.18$0.01$0.17$0.43$0.36$0.07
2019Detailed filing. Detailed filing data is available for this year.$0.11$0.01$0.10$0.40$0.46$0.06
2018Detailed filing. Detailed filing data is available for this year.$0.19$0.01$0.18$0.37$0.40$0.02
2017Detailed filing. Detailed filing data is available for this year.$0.25$0.04$0.21$0.33$0.27$0.06
2016Detailed filing. Detailed filing data is available for this year.$0.15$0.00$0.15$0.32$0.28$0.04
2015Detailed filing. Detailed filing data is available for this year.$0.11$0.00$0.11$0.33$0.25$0.08
2014Summary only. Only limited summary data is available for this year.$0.04$0.00$0.04$0.34$0.31$0.03
2013Summary only. Only limited summary data is available for this year.$0.01$0.00$0.01$0.33$0.36$0.03
2012Summary only. Only limited summary data is available for this year.$0.04$0.00$0.03$0.34$0.37$0.03
2011Summary only. Only limited summary data is available for this year.$0.06$0.00$0.06$0.31$0.27$0.04