Civic Intelligence

Gsma Limited

990 • Fiscal year 2022 • EIN 20-4991061

Jan 01, 2022 to Dec 31, 2022 • Filed on May 15, 2023

165 Ottley Dr Suite 203Atlanta, GA 30324

(678) 281-6600

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

78th percentile

0.66x

Higher debt load relative to assets than 78% of similar nonprofits.

2022 filings • $100M-$250M nonprofits • Source year 2022

Liabilities / Revenue

68th percentile

0.98x

Higher debt load relative to revenue than 68% of similar nonprofits.

2022 filings • $100M-$250M nonprofits • Source year 2022

Net Margin

7th percentile

-64%

Higher net margin than 7% of similar nonprofits.

2022 filings • $100M-$250M nonprofits • Source year 2022

Top Officer Pay

95th percentile

$2,413,032

Higher top officer pay than 95% of similar nonprofits.

Top officer pay equals 1.8% of source-year revenue.

2022 filings • $100M-$250M nonprofits • Source year 2022

Asset Growth

2nd percentile

-26%

Faster asset growth than 2% of similar nonprofits.

2022 filings • $100M-$250M nonprofits • Annualized from 2021 to 2022

Revenue Growth

59th percentile

7.7%

Faster revenue growth than 59% of similar nonprofits.

2022 filings • $100M-$250M nonprofits • Annualized from 2021 to 2022

Assets

Flat

$195,575,959

Flat from 2022

Net Assets

Flat

$65,845,757

Flat from 2022

Liabilities

Flat

$129,730,202

Flat from 2022

Revenue

Flat

$132,791,915

Flat from 2022

Expenses

Flat

$217,755,504

Flat from 2022

Net Income

Flat

-$84,963,589

Flat from 2022

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$300M$200M$100M$0Assets 2011: $127,452,026Liabilities 2011: $58,779,043Net Assets 2011: $68,672,9832011Assets 2012: $103,221,558Liabilities 2012: $12,697,804Net Assets 2012: $90,523,7542012Assets 2013: $128,942,576Liabilities 2013: $14,231,531Net Assets 2013: $114,711,0452013Assets 2014: $189,504,650Liabilities 2014: $27,458,544Net Assets 2014: $162,046,1062014Assets 2015: $206,284,254Liabilities 2015: $28,842,310Net Assets 2015: $177,441,9442015Assets 2016: $217,659,438Liabilities 2016: $28,597,936Net Assets 2016: $189,061,5022016Assets 2017: $211,848,528Liabilities 2017: $42,501,985Net Assets 2017: $169,346,5432017Assets 2018: $242,838,363Liabilities 2018: $45,159,136Net Assets 2018: $197,679,2272018Assets 2019: $234,582,419Liabilities 2019: $44,642,232Net Assets 2019: $189,940,1872019Assets 2020: $192,182,581Liabilities 2020: $102,904,652Net Assets 2020: $89,277,9292020Assets 2021: $262,728,803Liabilities 2021: $98,383,612Net Assets 2021: $164,345,1912021Assets 2022: $195,575,959Liabilities 2022: $129,730,202Net Assets 2022: $65,845,7572022Assets 2022: $195,575,959Liabilities 2022: $129,730,202Net Assets 2022: $65,845,7572022Assets 2023: $283,975,333Liabilities 2023: $156,596,987Net Assets 2023: $127,378,3462023

Highlighted filing

2022

Assets$195,575,959
Liabilities$129,730,202
Net Assets$65,845,757

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$300M$200M$100M$0-$100MExpenses 2011: $66,617,1672011Expenses 2012: $99,143,5992012Expenses 2013: $115,867,8872013Revenue 2014: $164,044,670Expenses 2014: $128,443,264Net Income 2014: $35,601,4062014Revenue 2015: $183,281,709Expenses 2015: $151,933,645Net Income 2015: $31,348,0642015Revenue 2016: $187,422,970Expenses 2016: $166,130,440Net Income 2016: $21,292,5302016Revenue 2017: $186,152,781Expenses 2017: $181,468,448Net Income 2017: $4,684,3332017Revenue 2018: $216,720,357Expenses 2018: $210,022,177Net Income 2018: $6,698,1802018Revenue 2019: $228,918,871Expenses 2019: $224,948,347Net Income 2019: $3,970,5242019Revenue 2020: $127,576,103Expenses 2020: $217,160,748Net Income 2020: -$89,584,6452020Revenue 2021: $123,320,595Expenses 2021: $65,495,577Net Income 2021: $57,825,0182021Revenue 2022: $132,791,915Expenses 2022: $217,755,504Net Income 2022: -$84,963,5892022Revenue 2022: $132,791,915Expenses 2022: $217,755,504Net Income 2022: -$84,963,5892022Revenue 2023: $191,083,652Expenses 2023: $131,335,795Net Income 2023: $59,747,8572023

Highlighted filing

2022

Revenue$132,791,915
Expenses$217,755,504
Net Income-$84,963,589
Jump To
Filing Snapshot
Filing Period
Jan 1, 2022 to Dec 31, 2022
Signed
May 15, 2023
Return Version
2022v5.0
Gross Receipts
$132,791,915
Mission and Program Overview

Mission

GSMA Limited promotes the common interest of GSMA'S members in various manners. GSMA Limited's primary activity is sponsoring international trade shows including Mobile World Congress and Mobile World Congress Shanghai (formerly Mobile Asia Expo).

GSMA LTD. promotes the common interest of GSMA'S members in various manners. GSMA Ltd.'s primary activity is organizing international trade shows.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$90,523,329$76,226,795▼ $14,296,534
Rtn Earn Endowment Incm Other Fnds$164,345,191$65,845,757▼ $98,499,434
Accounts Receivable$164,546,916$58,483,080▼ $106,063,836
Investments in Publicly Traded Securities$0$49,053,312▲ $49,053,312
Prepaid Expenses and Deferred Charges$3,890,687$9,094,623▲ $5,203,936
Land, Buildings, and Equipment, Net$3,188,232$2,415,983▼ $772,249
Intangible Assets$579,639$302,166▼ $277,473
Cash and Non-Interest-Bearing Accounts$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Pledges and Grants Receivable$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Inventories for Sale or Use$0$0→ $0
Loans From Officers Directors$0$0→ $0
Total Assets$262,728,803$195,575,959▼ $67,152,844
Other Assets Total$0$0→ $0
Liabilities
Deferred Revenue$82,705,731$115,216,574▲ $32,510,843
Accounts Payable and Accrued Expenses$5,971,290$12,359,213▲ $6,387,923
Other Liabilities$9,706,591$2,154,415▼ $7,552,176
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$98,383,612$129,730,202▲ $31,346,590
Net Assets / Fund Balance
Total Net Assets Fund Balance$164,345,191$65,845,757▼ $98,499,434
Total Liabilities and Net Assets / Fund Balance$262,728,803$195,575,959▼ $67,152,844

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$1,142,170$2,471,912$3,614,082
Other Land Buildings$1,214,440$2,101,882$3,316,322
Equipment$59,373$302,981$362,354
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
John HoffmanCEO - GSMA LtdFT$546,658$627,095$1,173,753
Bob PuglielliGeneral Manager - EventsFT$316,324$205,942$522,266
Sihan Bo ChenHead of Greater China and EvenFT$279,216$54,179$333,395
Eulalia Ripoll GiraltHead of Events, EuropeFT$198,954$92,564$291,518
Sarah WigginVice President of SalesFT$160,105$97,620$257,725
Erich HermansHead of Events, Asia & AmericaFT$183,037$73,211$256,248
Sianne RyderHead of Events ? AsiaFT$152,057$78,031$230,088
Steve RussHead of New Program Dev.FT$193,406$31,921$225,327
Jeanette WhyteHead of Public Policy, APACFT$184,231$24,651$208,882
Adrian DoddSenior Director - Managed ServFT$160,120$47,103$207,223
William NeilSales Director - MWCFT$84,812$119,775$204,587
Rick CostelloGeneral Manager - MediaFT$96,415$77,157$173,572

Board Members and Trustees

NameTitle
Mats GranrydDirector General
Oonagh SteinFinance Director
Lizzie ChiltonHR Director
Louise EasterbrookChief Financial Officer
Lara DewarChief Marketing Officer
John GiustiChief Regulatory Officer
Alex SinclairChief Technology Officer
Monique CormierGeneral Counsel

Highest Paid Contractors

ContractorServicesLocationCompensation
Fira BarcelonaEvent OrganisationPO Box 734596, Dallas, TX 75373, Ei$22,894,637
The Freeman Company LLCBuildoutROM 9 8/F KENNING INDUSTRIAL BUIL, Hong Kong, 0, Hk$2,027,363
CITA- The Wireless AssociationEvent Management1400 16th Street NW 600, Washington, DC 20036, Sp$1,454,060
Jemex Ideas Co LimitedEvent Management-$1,198,535
DeviceAtlas LimitedSoftware-$986,559
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$128,289,452
Investment Income
$427,135
Other Revenue
$4,075,328
Change in Net Assets
$-84,963,589

Audited Revenue Reconciliation

Revenue per Audited Statements
$132,791,915
Total Revenue per Audited Statements
$132,791,915
Total Revenue per Form 990
$132,791,915
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$136,114,000
Other Expenses$57,631,694
Salaries, Compensation, and Employee Benefits$24,009,810
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Foreign Grants$0--$136,114,000
Conferences and Meetings---$19,819,458
Other Salaries and Wages---$16,143,355
Occupancy---$9,535,554
Fees for Services Legal---$4,080,419
Advertising---$3,348,527
Current Officers, Directors, Trustees, and Key Employees---$3,015,967
Information Technology---$2,674,808
Other Employee Benefits---$2,169,256
Payroll Taxes---$2,023,801
Fees for Services Other---$1,769,440
Depreciation Depletion---$1,396,249
Travel---$1,211,096
Pension Plan Contributions---$657,431
Fees for Services Accounting---$215,132
Other Expenses---$171,727
Interest---$165,773
Office Expenses---$139,988
Total Functional Expenses$0$0$0$217,755,504

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$217,755,504
Expenses per Audited Statements$216,279,069
Total Expenses per Audited Statements$216,279,069
Expenses Not Reported on Financial Statements$1,476,435
Other Expense Adjustments$1,476,435
International Activity

International Summary

Offices
4
Employees
135
Spending
$172,162,703

International Compliance

Foreign grant records maintained
Yes
Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
Europe (Including Iceland and Greenland)GrantmakingDistribution00$136,114,000
Europe (Including Iceland and Greenland)Program ServicesConference Activities292$31,943,499
East Asia and the PacificProgram ServicesConference Activities243$2,984,331
Sub-Saharan AfricaProgram ServicesConference Activities00$797,246
South AmericaProgram ServicesConference Activities00$323,627
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$0
Fundraising Gross Income$0
Gaming Direct Expenses$0
Gaming Gross Income$0
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Income Tax Payable$1,259,733
Other Liabilities$894,682
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
Yes
Management duties delegated
No

Governance Explanations

Part VI, Line 6

The Company is a nonprofit corporation formed under Georgia law. Its sole member is the GSM Association, acting through its United States branch office. In 2023, the organization converted to a Delaware nonstock corporation.

Part VI, Line 7

The sole member of the company appoints all of the members of the Board of Directors.

Part VI, Line 7B

The Company's annual operating budget is subject to approval of the sole member.

Part VI, Line 11B

The 990 is reviewed by senior members of the management team.

Part VI, Line 12C

Directors and officers are required to execute annual written certifications of compliance with the conflict of interest policy. Any exceptions must be disclosed and reviewed by the organization. The directors and officers have certified their compliance with the policy for this tax year.

Part VI, Lines 15A & B

The sole member's human resources staff performs benchmarking studies to determine all officer compensation packages. These studies utilize external data on each element of the packages including base salary, incentive compensation, and benefit programs. The sole member's CEO approved the compensations package for the organization's CEO and other officers with the concurrence of the governing body (e.g. Board of Directors).

Part VI, Line 19

The company maintains public disclosure copies of its governing documents, conflict of interest policy and financial statements at its principal office. These copies are available upon a written or in-person request for access.

Filing and Contact Details

Filer

Filer Name
GSMA Ltd
EIN
20-4991061
In Care Of
% OONAGH STEIN
Phone
6782816600
Address
165 Ottley Dr Suite 203, ATLANTA, GA 30324

Signing Officer

Name
Louise Easterbrook
Title
CFO
Phone
2073560600
Signed
2023-05-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
John Hoffman
Formed
2006
Legal Domicile
Ga
Voting Board Members
3
Independent Board Members
0
Employees
33
Volunteers
0

Preparer

Firm
Smith & Howard Advisory LLC
Address
271 17TH STREET NW SUITE 1600, ATLANTA, GA 30363
Preparer
Marc a Azar
Phone
4048746244
Supplemental Narrative

Additional Explanations

Part I

GSMA Ltd.'s financial statements are presented in British Pounds. The amounts reported on Part X of the Form 990 were converted from British Pounds to US Dollars using the conversion rate at 12/31/22 of 1.2175. The amounts reported on Part VIII and Part IX of the Form 990 were converted from British Pounds to US Dollars using the average conversion rate for the fiscal year ended 12/31/22 of 1.2374. The foreign currency conversion results in an adjusting item to the organization's change in net assets for the period which is reported on Form 990, Part XI, line 9. The financial statements were compiled following international financial reporting standards and received an unqualified audit opinion.

Part IX, Line 3

During the 2022 year, GSMA LTD provide a grant distribution to its sole member, GSM Association via its US Branch. In the past two filing periods for the organization, they have not granted any monies to its sole member as a result of the COVID-19 pandemic. Therefore, the distribution this year is accounting for the non-distributed amounts accumulating from those two periods.

Part XI, Line 9

Foreign Currency Conversion adjustment: -13,535,845

Part XII, Line 1

GSMA Ltd.'s financial statements (and thus the Form 990) have been prepared under the historical cost convention.

Financial Statement Notes

Sch D, Part X, Line 2

The current income tax charge is calculated on the basis of the tax laws enacted or substantively enacted at the balance sheet date in the countries where the Group operates and generates taxable income. Management periodically evaluates positions taken in tax returns with respect to situations in which applicable tax legislation is subject to interpretation and establishes provisions, where appropriate, on the basis of the amount expected to be paid to the tax authorities.

Sch D, Part XII, Line 2D

1,476,435 - Foreign Exchange expense per Financials

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IRS990/Form990PartVIISectionAGrp/PersonNm4John Giusti
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IRS990/Form990PartVIISectionAGrp/PersonNm6Alex Sinclair
IRS990/Form990PartVIISectionAGrp/PersonNm7Sihan Bo Chen
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IRS990/Form990PartVIISectionAGrp/TitleTxt0Director General
IRS990/Form990PartVIISectionAGrp/TitleTxt1CEO - GSMA Ltd
IRS990/Form990PartVIISectionAGrp/TitleTxt2Chief Financial Officer
IRS990/Form990PartVIISectionAGrp/TitleTxt3General Manager - Events
IRS990/Form990PartVIISectionAGrp/TitleTxt4Chief Regulatory Officer
IRS990/Form990PartVIISectionAGrp/TitleTxt5General Counsel
IRS990/Form990PartVIISectionAGrp/TitleTxt6Chief Technology Officer
IRS990/Form990PartVIISectionAGrp/TitleTxt7Head of Greater China and Even
IRS990/Form990PartVIISectionAGrp/TitleTxt8Head of Events, Europe
IRS990/Form990PartVIISectionAGrp/TitleTxt9Vice President of Sales
IRS990/Form990PartVIISectionAGrp/TitleTxt10Head of Events, Asia & America
IRS990/Form990PartVIISectionAGrp/TitleTxt11Finance Director
IRS990/Form990PartVIISectionAGrp/TitleTxt12Head of Events ? Asia
IRS990/Form990PartVIISectionAGrp/TitleTxt13Head of New Program Dev.
IRS990/Form990PartVIISectionAGrp/TitleTxt14HR Director
IRS990/Form990PartVIISectionAGrp/TitleTxt15Head of Public Policy, APAC
IRS990/Form990PartVIISectionAGrp/TitleTxt16Senior Director - Managed Serv
IRS990/Form990PartVIISectionAGrp/TitleTxt17Chief Marketing Officer
IRS990/Form990PartVIISectionAGrp/TitleTxt18Sales Director - MWC
IRS990/Form990PartVIISectionAGrp/TitleTxt19General Manager - Media
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IRS990/MissionDesc0GSMA LTD PROMOTES THE COMMON INTEREST OF GSMA'S MEMBERS IN VARIOUS MANNERS. GSMA LTD.'S PRIMARY ACTIVITY IS ORGANIZING INTERNATIONAL TRADE SHOWS INCLUDING MOBILE WORLD CONGRESS, MOBILE WORLD CONGRESS SHANGHAI AND MOBILE WORLD CONGRESS LAS VEGAS.
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Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2023Summary only. Only limited summary data is available for this year.$284$157$127$191$131$59.7
2022Detailed filing. Detailed filing data is available for this year.$196$130$65.8$133$218$85.0
2022Summary only. Only limited summary data is available for this year.$196$130$65.8$133$218$85.0
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$263$98.4$164$123$65.5$57.8
2020Summary only. Only limited summary data is available for this year.$192$103$89.3$128$217$89.6
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$235$44.6$190$229$225$3.97
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$243$45.2$198$217$210$6.70
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$212$42.5$169$186$181$4.68
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$218$28.6$189$187$166$21.3
2015Detailed filing. Detailed filing data is available for this year.$206$28.8$177$183$152$31.3
2014Detailed filing. Detailed filing data is available for this year.$190$27.5$162$164$128$35.6
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$129$14.2$115$116
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$103$12.7$90.5$99.1
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$127$58.8$68.7$66.6