Civic Intelligence

Higher Education Web Professionals

990 • Fiscal year 2020 • EIN 20-4853030

Jan 01, 2020 to Dec 31, 2020 • Filed on May 27, 2021

Organization ProfileHIGHEDWEB.ORG
1887 Whitney Mesa Dr 1147Henderson, NV 89014

(417) 429-0160

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

26th percentile

0.00x

Higher debt load relative to assets than 26% of similar nonprofits.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2020

Liabilities / Revenue

30th percentile

0.01x

Higher debt load relative to revenue than 30% of similar nonprofits.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2020

Net Margin

19th percentile

-9.5%

Higher net margin than 19% of similar nonprofits.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2020

Top Officer Pay

59th percentile

$80,245

Higher top officer pay than 59% of similar nonprofits.

Top officer pay equals 44.8% of source-year revenue.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2020

Asset Growth

27th percentile

-3.1%

Faster asset growth than 27% of similar nonprofits.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2019 to 2020

Revenue Growth

2nd percentile

-75%

Faster revenue growth than 2% of similar nonprofits.

2020 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets26th percentile

Assets

Down

$561,315

Down $17,824 (-3.1%) from 2019

Net Assets

Down

$559,593

Down $17,046 (-3.0%) from 2019

Liabilities

Down

$1,722

Down $778 (-31%) from 2019

Revenue And Expenses
Liabilities / Revenue30th percentileNet Margin19th percentile

Revenue

Down

$179,008

Down $536,707 (-75%) from 2019

Expenses

Down

$196,054

Down $504,614 (-72%) from 2019

Net Income

Down

-$17,046

Down $32,093 (-213%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth27th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.0M$500K$0Assets 2010: $310,037Liabilities 2010: $0Net Assets 2010: $310,0372010Assets 2011: $349,408Liabilities 2011: $0Net Assets 2011: $349,4082011Assets 2012: $406,144Liabilities 2012: $6,240Net Assets 2012: $399,9042012Assets 2013: $470,651Liabilities 2013: $139Net Assets 2013: $470,5122013Assets 2014: $484,164Liabilities 2014: $8,138Net Assets 2014: $476,0262014Assets 2015: $511,182Liabilities 2015: $2,492Net Assets 2015: $508,6902015Assets 2016: $871,802Liabilities 2016: $0Net Assets 2016: $871,8022016Assets 2017: $578,361Liabilities 2017: $8,648Net Assets 2017: $569,7132017Assets 2018: $576,212Liabilities 2018: $0Net Assets 2018: $576,2122018Assets 2019: $579,139Liabilities 2019: $2,500Net Assets 2019: $576,6392019Assets 2020: $561,315Liabilities 2020: $1,722Net Assets 2020: $559,5932020Assets 2021: $658,468Liabilities 2021: $2,441Net Assets 2021: $656,0272021Assets 2022: $547,120Liabilities 2022: $26,496Net Assets 2022: $520,6242022Assets 2023: $508,910Liabilities 2023: $13,938Net Assets 2023: $494,9722023Assets 2024: $555,174Liabilities 2024: $22,367Net Assets 2024: $532,8072024

Highlighted filing

2020

Assets$561,315
Liabilities$1,722
Net Assets$559,593
Open 2020 Filing

Operations Trend

Revenue Growth2nd percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0-$500KExpenses 2010: $208,6682010Expenses 2011: $269,6652011Expenses 2012: $434,3092012Revenue 2013: $626,423Expenses 2013: $555,815Net Income 2013: $70,6082013Revenue 2014: $643,243Expenses 2014: $637,729Net Income 2014: $5,5142014Revenue 2015: $647,967Expenses 2015: $615,303Net Income 2015: $32,6642015Revenue 2016: $656,318Expenses 2016: $293,206Net Income 2016: $363,1122016Revenue 2017: $609,598Expenses 2017: $621,239Net Income 2017: -$11,6412017Revenue 2018: $736,301Expenses 2018: $729,802Net Income 2018: $6,4992018Revenue 2019: $715,715Expenses 2019: $700,668Net Income 2019: $15,0472019Revenue 2020: $179,008Expenses 2020: $196,054Net Income 2020: -$17,0462020Revenue 2021: $303,257Expenses 2021: $206,318Net Income 2021: $96,9392021Revenue 2022: $614,294Expenses 2022: $749,697Net Income 2022: -$135,4032022Revenue 2023: $897,830Expenses 2023: $923,482Net Income 2023: -$25,6522023Revenue 2024: $1,142,991Expenses 2024: $1,105,095Net Income 2024: $37,8962024

Highlighted filing

2020

Revenue$179,008
Expenses$196,054
Net Income-$17,046
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
May 27, 2021
Return Version
2020v4.0
Gross Receipts
$179,008
Mission and Program Overview

Mission

To educate digital profesionals who work at higher education institutions by providing them with educational materials and opportunities that develop their knowledge, skills and abilities as digital professionals, and as a result to advance higher education.

To educate digital professionals who work at higher education institutions, and as a result to advance higher education.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$542,532$479,334▼ $63,198
Prepaid Expenses and Deferred Charges-$61,683-
Cash and Non-Interest-Bearing Accounts$36,212$20,298▼ $15,914
Total Assets$579,139$561,315▼ $17,824
Other Assets Total$395--
Liabilities
Accounts Payable and Accrued Expenses$1,318$1,250▼ $68
Other Liabilities$1,182$472▼ $710
Total Liabilities$2,500$1,722▼ $778
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$576,639$559,593▼ $17,046
Total Net Assets Fund Balance$576,639$559,593▼ $17,046
Total Liabilities and Net Assets / Fund Balance$579,139$561,315▼ $17,824
Compensation and Service Providers
Top Officer Pay59th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Sara ClarkOperations DPT$80,245$80,245

Board Members and Trustees

NameTitle
Tom WojciechowskiPresident
Jackie VetranoDirector
Jeff StevensDirector
Lisa CattoDirector
Martin SickafooseDirector
Nikki Massaro KauffmanDirector
Robin SmailDirector
Waylon BaumgardnerDirector
Aaron KnightParliamentar
Kerri HicksSecretary
Ben RapinTreasurer
Glenn E Donaldson JrVice Preside
Revenue and Support

Revenue Composition

Contributions and Grants
$28,296
Program Service Revenue
$148,305
Investment Income
$376
Other Revenue
$2,031
Change in Net Assets
$-17,046
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$109,197
Salaries, Compensation, and Employee Benefits$86,857
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees---$80,245
Conferences and Meetings---$51,746
Information Technology---$21,969
Fees for Services Management---$20,796
Payroll Taxes---$6,612
Office Expenses---$5,687
Fees for Services Other---$3,816
Insurance---$3,379
Advertising---$1,604
Other Expenses---$200
Total Functional Expenses$0$0$0$196,054
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Credit Card$472
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 1A

“Between regular board meetings, the executive committee considers matters that the board would address under normal circumstances. The board authorizes the executive committee to act in such circumstances, with any actions taken by the committee subject to review and approval by the board, either at its next regular meeting or by a special meeting of the board called by the chair.”

Form 990, Page 6, Part VI, Line 6

“The association has members.”

Form 990, Page 6, Part VI, Line 11B

“The full board reviewed the 990 prior to filing.”

Form 990, Page 6, Part VI, Line 12C

“The board reviews the conflict of interest policy annually and signs. If a potential conflict with any officer arises, the association follows the conflict of interest policy and documents that in meeting minutes.”

Form 990, Page 6, Part VI, Line 19

“The association posts its governing documents on its public website. The conflict of interest policy and financial statements are not available to the public.”

Filing and Contact Details

Filer

Filer Name
Higher Education Web Professionals
EIN
20-4853030
Phone
4174290160
Address
1887 WHITNEY MESA DR 1147, HENDERSON, NV 89014

Signing Officer

Name
Sara Clark
Title
Operations Director
Phone
4174290160
Signed
2021-05-27
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Sara Clark
Formed
2006
Legal Domicile
Nv
Voting Board Members
13
Independent Board Members
13
Employees
1
Volunteers
170

Preparer

Firm
Pinnacle Consulting Cpas LLC
Address
620 W REPUBLIC ROAD STE 104, SPRINGFIELD, MO 65807-5818
Preparer
Crystal Reynolds
Phone
4178866590
Supplemental Narrative

Additional Explanations

FORM 990 - ORGANIZATION'S MISSION

“To educate digital profesionals who work at higher education institutions by providing them with educational materials and opportunities that develop their knowledge, skills and abilities as digital professionals, and as a result to advance higher education.”

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/TitleTxt2VICE PRESIDE
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IRS990/ProgSrvcAccomActy2Grp/Desc0CONTENT AND NETWORKING - THE ASSOCIATION PUBLISHES THE LINK JOURNAL ONLINE, WHICH OFFERS EDUCATIONAL ARTICLES. THE ASSOCIATION MAINTAINS A PROFESSIONAL DEVELOPMENT LIBRARY OF EDUCATIONAL AUDIO, VIDEO AND RESOURCES FOR ITS MEMBERS. THE ASSOCIATION ALSO OFFERS STRUCTURES THROUGH WHICH MEMBERS CAN CONNECT AND COLLABORATE WITH COLLEAGUES WHO ARE TACKLING DIGITAL PROGRESS IN HIGHER EDUCATION. SEVEN COMMUNITY GROUPS MET ONLINE THROUGHOUT 2020, WHERE MORE THAN 275 MEMBERS DISCUSSED TOPICS AND SOLUTIONS CRITICAL TO HIGHER EDUCATION.
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IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0CREDIT CARD
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0TO EDUCATE DIGITAL PROFESIONALS WHO WORK AT HIGHER EDUCATION INSTITUTIONS BY PROVIDING THEM WITH EDUCATIONAL MATERIALS AND OPPORTUNITIES THAT DEVELOP THEIR KNOWLEDGE, SKILLS AND ABILITIES AS DIGITAL PROFESSIONALS, AND AS A RESULT TO ADVANCE HIGHER EDUCATION.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1BETWEEN REGULAR BOARD MEETINGS, THE EXECUTIVE COMMITTEE CONSIDERS MATTERS THAT THE BOARD WOULD ADDRESS UNDER NORMAL CIRCUMSTANCES. THE BOARD AUTHORIZES THE EXECUTIVE COMMITTEE TO ACT IN SUCH CIRCUMSTANCES, WITH ANY ACTIONS TAKEN BY THE COMMITTEE SUBJECT TO REVIEW AND APPROVAL BY THE BOARD, EITHER AT ITS NEXT REGULAR MEETING OR BY A SPECIAL MEETING OF THE BOARD CALLED BY THE CHAIR.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE ASSOCIATION HAS MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE FULL BOARD REVIEWED THE 990 PRIOR TO FILING.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4THE BOARD REVIEWS THE CONFLICT OF INTEREST POLICY ANNUALLY AND SIGNS. IF A POTENTIAL CONFLICT WITH ANY OFFICER ARISES, THE ASSOCIATION FOLLOWS THE CONFLICT OF INTEREST POLICY AND DOCUMENTS THAT IN MEETING MINUTES.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5THE ASSOCIATION POSTS ITS GOVERNING DOCUMENTS ON ITS PUBLIC WEBSITE. THE CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE NOT AVAILABLE TO THE PUBLIC.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990 - ORGANIZATION'S MISSION
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 1A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PAGE 6, PART VI, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5FORM 990, PAGE 6, PART VI, LINE 19
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IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
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IRS990/USAddress/AddressLine1Txt01887 WHITNEY MESA DR 1147
IRS990/USAddress/CityNm0HENDERSON
IRS990/USAddress/StateAbbreviationCd0NV
IRS990/USAddress/ZIPCd089014
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IRS990/WebsiteAddressTxt0HIGHEDWEB.ORG
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ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0SARA CLARK
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0OPERATIONS DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum04174290160
ReturnHeader/BusinessOfficerGrp/SignatureDt02021-05-27
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0HIGHER EDUCATION WEB PROFESSIONALS
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ReturnHeader/Filer/BusinessNameControlTxt0HIGH
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ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0271162812
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0PINNACLE CONSULTING CPAS LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0620 W REPUBLIC ROAD STE 104
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0SPRINGFIELD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0MO
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0658075818
ReturnHeader/PreparerPersonGrp/PhoneNum04178866590
ReturnHeader/PreparerPersonGrp/PreparationDt02021-05-27
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0CRYSTAL REYNOLDS
ReturnHeader/ReturnTs02021-06-02T15:47:25-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0SARA
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0CLARK
ReturnHeader/TaxPeriodBeginDt02020-01-01
ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

Document Assets

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Filings

Displayed year

2020 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$561,315
Liabilities
$1,722
Net assets
$559,593
Revenue
$179,008
Expenses
$196,054
Net income
-$17,046
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.56$0.02$0.53$1.14$1.11$0.04
2023Detailed filing. Detailed filing data is available for this year.$0.51$0.01$0.49$0.90$0.92$0.03
2022Detailed filing. Detailed filing data is available for this year.$0.55$0.03$0.52$0.61$0.75$0.14
2021Detailed filing. Detailed filing data is available for this year.$0.66$0.00$0.66$0.30$0.21$0.10
2020Detailed filing. Detailed filing data is available for this year.$0.56$0.00$0.56$0.18$0.20$0.02
2019Detailed filing. Detailed filing data is available for this year.$0.58$0.00$0.58$0.72$0.70$0.02
2018Detailed filing. Detailed filing data is available for this year.$0.58$0.00$0.58$0.74$0.73$0.01
2017Detailed filing. Detailed filing data is available for this year.$0.58$0.01$0.57$0.61$0.62$0.01
2016Detailed filing. Detailed filing data is available for this year.$0.87$0.00$0.87$0.66$0.29$0.36
2015Detailed filing. Detailed filing data is available for this year.$0.51$0.00$0.51$0.65$0.62$0.03
2014Detailed filing. Detailed filing data is available for this year.$0.48$0.01$0.48$0.64$0.64$0.01
2013Detailed filing. Detailed filing data is available for this year.$0.47$0.00$0.47$0.63$0.56$0.07
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.41$0.01$0.40$0.43
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.35$0.00$0.35$0.27
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.31$0.00$0.31$0.21