Civic Intelligence

Outdoor Industry Association

EIN 84-1143854 • 501(c)6 • Boulder, CO

Profile

See schedule o. Outdoor industry association (oia) is a national trade association whose mission is to ensure the growth and success of the outdoor industry. Oia provides trade services for over 4,000 manufacturers, distributors, suppliers, sales representatives, and retailers in the outdoor industry. Oia programs include representation in government/legislative affairs, market and social research, business-to-business services, and educational publications and events. Oia is the title sponsor of the outdoor retailer tradeshows.

PO Box 21497Boulder, CO 80308

www.outdoorindustry.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

57th percentile

0.26x

Higher debt load relative to assets than 57% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2024

Liabilities / Revenue

56th percentile

0.35x

Higher debt load relative to revenue than 56% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2024

Net Margin

5th percentile

-33%

Higher net margin than 5% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

4th percentile

-20%

Faster asset growth than 4% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Annualized from 2023 to 2024

Revenue Growth

13th percentile

-9.2%

Faster revenue growth than 13% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Annualized from 2023 to 2024

Assets

Down

$5,287,694

Down $1,317,442 (-20%) from 2023

Liabilities

Down

$1,352,203

Down $72,096 (-5.1%) from 2023

Net Assets

Down

$3,935,491

Down $1,245,346 (-24%) from 2023

Revenue

Down

$3,828,734

Down $386,028 (-9.2%) from 2023

Expenses

Down

$5,074,080

Down $673,261 (-12%) from 2023

Net Income

Up

-$1,245,346

Up $287,233 (+19%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$10M$5.0M$0Assets 2010: $2,795,936Liabilities 2010: $953,361Net Assets 2010: $1,842,5752010Assets 2011: $3,301,220Liabilities 2011: $1,144,470Net Assets 2011: $2,156,7502011Assets 2012: $3,928,821Liabilities 2012: $1,231,550Net Assets 2012: $2,697,2712012Assets 2013: $4,586,411Liabilities 2013: $1,259,211Net Assets 2013: $3,327,2002013Assets 2014: $4,956,687Liabilities 2014: $1,257,196Net Assets 2014: $3,699,4912014Assets 2015: $5,060,001Liabilities 2015: $1,197,170Net Assets 2015: $3,862,8312015Assets 2016: $5,179,645Liabilities 2016: $1,180,745Net Assets 2016: $3,998,9002016Assets 2017: $5,805,216Liabilities 2017: $1,920,441Net Assets 2017: $3,884,7752017Assets 2018: $6,200,833Liabilities 2018: $2,316,848Net Assets 2018: $3,883,9852018Assets 2019: $5,672,288Liabilities 2019: $1,796,949Net Assets 2019: $3,875,3392019Assets 2020: $4,349,001Liabilities 2020: $1,526,858Net Assets 2020: $2,822,1432020Assets 2021: $6,150,732Liabilities 2021: $1,849,870Net Assets 2021: $4,300,8622021Assets 2022: $8,290,704Liabilities 2022: $1,636,617Net Assets 2022: $6,654,0872022Assets 2023: $6,605,136Liabilities 2023: $1,424,299Net Assets 2023: $5,180,8372023Assets 2024: $5,287,694Liabilities 2024: $1,352,203Net Assets 2024: $3,935,4912024

Highlighted filing

2024

Assets$5,287,694
Liabilities$1,352,203
Net Assets$3,935,491

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$10M$5.0M$0-$5.0MExpenses 2010: $3,386,8192010Expenses 2011: $4,377,1542011Expenses 2012: $5,317,9932012Revenue 2013: $6,031,985Expenses 2013: $5,400,574Net Income 2013: $631,4112013Revenue 2014: $6,465,907Expenses 2014: $6,092,842Net Income 2014: $373,0652014Revenue 2015: $6,935,448Expenses 2015: $6,772,398Net Income 2015: $163,0502015Revenue 2016: $7,018,932Expenses 2016: $6,882,513Net Income 2016: $136,4192016Revenue 2017: $6,505,864Expenses 2017: $6,622,960Net Income 2017: -$117,0962017Revenue 2018: $7,238,600Expenses 2018: $7,239,390Net Income 2018: -$7902018Revenue 2019: $6,982,967Expenses 2019: $7,055,019Net Income 2019: -$72,0522019Revenue 2020: $4,029,799Expenses 2020: $5,300,197Net Income 2020: -$1,270,3982020Revenue 2021: $6,121,767Expenses 2021: $4,629,216Net Income 2021: $1,492,5512021Revenue 2022: $8,589,383Expenses 2022: $5,871,511Net Income 2022: $2,717,8722022Revenue 2023: $4,214,762Expenses 2023: $5,747,341Net Income 2023: -$1,532,5792023Revenue 2024: $3,828,734Expenses 2024: $5,074,080Net Income 2024: -$1,245,3462024

Highlighted filing

2024

Revenue$3,828,734
Expenses$5,074,080
Net Income-$1,245,346

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.29$1.35$3.94$3.83$5.07$1.25
2023Summary only. Only limited summary data is available for this year.$6.61$1.42$5.18$4.21$5.75$1.53
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$8.29$1.64$6.65$8.59$5.87$2.72
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$6.15$1.85$4.30$6.12$4.63$1.49
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.35$1.53$2.82$4.03$5.30$1.27
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$5.67$1.80$3.88$6.98$7.06$0.07
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$6.20$2.32$3.88$7.24$7.24$0.00
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.81$1.92$3.88$6.51$6.62$0.12
2016Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.18$1.18$4.00$7.02$6.88$0.14
2015Detailed filing. Detailed filing data is available for this year.$5.06$1.20$3.86$6.94$6.77$0.16
2014Detailed filing. Detailed filing data is available for this year.$4.96$1.26$3.70$6.47$6.09$0.37
2013Detailed filing. Detailed filing data is available for this year.$4.59$1.26$3.33$6.03$5.40$0.63
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.93$1.23$2.70$5.32
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.30$1.14$2.16$4.38
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.80$0.95$1.84$3.39
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Jul 28, 2025
Return Version
2024v5.0
Gross Receipts
$3,828,734
Mission and Program Overview

Mission

See schedule o. Outdoor industry association (oia) is a national trade association whose mission is to ensure the growth and success of the outdoor industry. Oia provides trade services for over 4,000 manufacturers, distributors, suppliers, sales representatives, and retailers in the outdoor industry. Oia programs include representation in government/legislative affairs, market and social research, business-to-business services, and educational publications and events. Oia is the title sponsor of the outdoor retailer tradeshows.

Outdoor industry association (oia) is a national trade association whose mission is to ensure the growth and success of the outdoor industry. Oia provides trade services for over 4,000 manufacturers, distributors, suppliers, sales representatives, and retailers in the outdoor industry. Oia programs include representation in government/legislative affairs, market and social researrch, business-to-business services, and educational publications and events. Oia is the title sponsor of the outdoor retailer tradeshows.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$4,083,753$2,838,611▼ $1,245,142
Investments Other Securities$2,190,777$2,254,287▲ $63,510
Prepaid Expenses and Deferred Charges$230,294$194,796▼ $35,498
Accounts Receivable$100,000--
Land, Buildings, and Equipment, Net$312--
Total Assets$6,605,136$5,287,694▼ $1,317,442
Liabilities
Deferred Revenue$1,216,899$1,186,141▼ $30,758
Accounts Payable and Accrued Expenses$207,400$166,062▼ $41,338
Total Liabilities$1,424,299$1,352,203▼ $72,096
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$5,097,554$3,895,491▼ $1,202,063
Net Assets With Donor Restrictions$83,283$40,000▼ $43,283
Total Net Assets Fund Balance$5,180,837$3,935,491▼ $1,245,346
Total Liabilities and Net Assets / Fund Balance$6,605,136$5,287,694▼ $1,317,442

Asset Categories

AssetBook ValueDepreciationBasis
Equipment-$40,636$40,636
Other Securities$2,254,287--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Kent EbersolePresidentFT$230,603$61,005$274,108
Dr Arlene CharlesFormer COOPT$204,385$31,090$245,475
Kelly DavisDirector ofFT$156,451$21,849$178,300
Kelly DavisDirector of Research-$148,951$31,849$178,300
Julie BrownDirector of SustPT$140,000$24,995$164,995
Julie BrownDirector of Sust Bus Inno-$130,000$29,995$164,995
Cynthia HadddoxControllerFT$122,160$33,050$160,210

Board Members and Trustees

NameTitle
Allison HillDirector
Damien HuangDirector
Diana SeungDirector
Frazier BlairDirector
Jahmicah DawesDirector
Janice TennantDirector
Jason ParkinDirector
Jeff ToozeDirector
Jen MclarenDirector
Jon ChongDirector
Keith CarratoDirector
Keith ReisDirector
Kevin WinkelDirector
Phyllis GroveDirector
Sarah MattDirector
Shawn GormanDirector
Susan VisconDirector
Troy SicotteDirector

Highest Paid Contractors

ContractorServicesLocationCompensation
Fast Slow Motion LLCTech Support120 19TH STREET N SUITE 2001, Birmingham, AL 35203$147,000
Sorini Samet & Associates LLCLobbying1310 L STREET NW SUITE 300, Washington, DC 20005$135,555
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$2,496,465
Investment Income
$217,796
Other Revenue
$1,114,473
Change in Net Assets
$-1,245,346

Audited Revenue Reconciliation

Revenue per Audited Statements
$3,828,734
Total Revenue per Audited Statements
$3,828,734
Total Revenue per Form 990
$3,828,734
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$2,781,830
Salaries, Compensation, and Employee Benefits$1,889,138
Grants and Similar Amounts Paid$403,112
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$1,272,443$616,695-$1,889,138
Fees for Services Other$1,021,473$166,775-$1,188,248
Grants to Domestic Orgs$403,112--$403,112
Conferences and Meetings$324,280$27,112-$351,392
Insurance$97,408$111,668-$209,076
Advertising$148,764--$148,764
Travel$73,623$54,288-$127,911
Office Expenses$22,825$10,513-$33,338
Information Technology$15,526$7,578-$23,104
Occupancy$5,175$2,121-$7,296
Other Expenses$581,968$1,000-$1,000
Depreciation Depletion$219$94-$313
Total Functional Expenses$3,966,816$1,107,264$0$5,074,080

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$5,074,080
Total Expenses per Audited Statements$5,074,080
Total Expenses per Form 990$5,074,080
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
The Outdoor FoundationBoulder, CO501c3Donations$403,112
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes

Reported Spending and Taxes

Line ItemAmount
Current Year Nondeductible Lobbying and Political Cost$218,220
Total Nondeductible Lobbying and Political Cost$218,220
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 6

The organization has two classes of membership: (1) regular members with voting rights and (2) associate members with no voting rights

Form 990, Page 6, Part VI, Line 7A

Members of the board are elected by the regular membership class.

Form 990, Page 6, Part VI, Line 11B

The board of directors of oia receive a draft of the 990 for review by email. Board members are notified of the importance of board review during various meetings prior to filing the form. In addition, the finance committee of the board reviews the 990 draft prior to submitting to the full board.

Form 990, Page 6, Part VI, Line 12C

The policy is shared at every annual board meeting as a part of the annually revised board manual and as a part of new board member orientation. Each year board members are asked to complete an acknowledgement of receipt and disclosure form related to the policy and disclosure of any conflicts or potential conflicts.

Form 990, Page 6, Part VI, Line 15A

Compensation for the executive director is determined by an independent compensation committee made up of oia board members who provide a comprehensive annual performance, goal and compensation review. Compensation is directly tied to goal achievement and is benchmarked against similar organizations. The committee chair issues a final compensation and review letter that outlines any actions or changes approved by the committee. This letter is placed in the executive director's employee file.

Form 990, Page 6, Part VI, Line 15B

Other officer and key employee compensation is directly tied to goal achievement, benchmarked against similar organizations, and within board approved annual organizational budget limits.a comprehensive annual review is performed by the executive director. The executive director issues a final compensation and review letter that oulines any actions or changes approved regarding coimpensation. This letter is placed in the key employee's file.

Form 990, Page 6, Part VI, Line 19

Organizing documents are provided upon request.

Filing and Contact Details

Filer

Filer Name
Outdoor Industry Association
EIN
84-1143854
Phone
3034443353
Address
PO BOX 21497, BOULDER, CO 80308

Signing Officer

Name
Kent Ebersole
Title
President
Phone
3034443353
Signed
2025-07-28
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Kent Ebersole
Formed
1989
Legal Domicile
Co
Voting Board Members
16
Independent Board Members
16
Employees
22
Volunteers
84

Preparer

Firm
Mcnurlin Hitchcock & Associates Pc
Address
1987 WADSWORTH BLVD SUITE A, LAKEWOOD, CO 80214
Preparer
Kimberly J Hitchcockcpa
Phone
3039885648
Supplemental Narrative

Additional Explanations

FORM 990 - ORGANIZATION'S MISSION

Outdoor industry association (oia) is a national trade association whose mission is to ensure the growth and success of the outdoor industry. Oia provides trade services for over 4,000 manufacturers, distributors, suppliers, sales representatives, and retailers in the outdoor industry. Oia programs include representation in government/legislative affairs, market and social research, business-to-business services, and educational publications and events. Oia is the title sponsor of the outdoor retailer tradeshows.

Form 990, Page 1, Part I, Line 6

Volunteers serve the organization in various capacities.

Form 990, Page 2, Part III, Line 4D

N/A

Form 990, Part IX, Line 11G

Professional services 1,021,473 166,775 0

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleI/SupplementalInformationDetail/ExplanationTxt0GRANTS MADE TO RELATED FOUNDATION

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