Civic Intelligence

What Matters

990EZ • Fiscal year 2024 • EIN 82-4311271

Jan 01, 2024 to Dec 31, 2024 • Filed on Sep 11, 2025

Organization ProfileWWW.WHATMATTERSW2.COM
88 Long Winding RoadFront Royal, VA 22630

(540) 671-6145

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

56th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

57th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

100th percentile

100%

Higher net margin than 100% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

79th percentile

$0

Higher top officer pay than 79% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

75th percentile

24%

Faster asset growth than 75% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

3rd percentile

-93%

Faster revenue growth than 3% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets56th percentile

Assets

Up

$5,721

Up $1,098 (+24%) from 2023

Net Assets

Up

$5,721

Up $1,098 (+24%) from 2023

Liabilities

Flat

$0

Flat from 2023

Revenue And Expenses
Liabilities / Revenue57th percentileNet Margin100th percentile

Revenue

Down

$400

Down $5,074 (-93%) from 2023

Expenses

Down

$0

Down $1,365 (-100%) from 2023

Net Income

Down

$400

Down $3,709 (-90%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth75th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$8.0K$6.0K$4.0K$2.0K$0Assets 2018: $0Liabilities 2018: $0Net Assets 2018: $02018Assets 2019: $4,409Liabilities 2019: $0Net Assets 2019: $4,4092019Assets 2020: $3,604Liabilities 2020: $0Net Assets 2020: $3,6042020Assets 2021: $6,878Liabilities 2021: $0Net Assets 2021: $6,8782021Assets 2022: $514Liabilities 2022: $0Net Assets 2022: $5142022Assets 2023: $4,623Liabilities 2023: $0Net Assets 2023: $4,6232023Assets 2024: $5,721Liabilities 2024: $0Net Assets 2024: $5,7212024

Highlighted filing

2024

Assets$5,721
Liabilities$0
Net Assets$5,721
Open 2024 Filing

Operations Trend

Revenue Growth3rd percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$80K$60K$40K$20K$0-$20KRevenue 2018: $70,189Expenses 2018: $70,189Net Income 2018: $02018Revenue 2019: $19,355Expenses 2019: $22,276Net Income 2019: -$2,9212019Revenue 2020: $6,583Expenses 2020: $7,388Net Income 2020: -$8052020Revenue 2021: $13,428Expenses 2021: $10,154Net Income 2021: $3,2742021Revenue 2022: $0Expenses 2022: $6,364Net Income 2022: -$6,3642022Revenue 2023: $5,474Expenses 2023: $1,365Net Income 2023: $4,1092023Revenue 2024: $400Expenses 2024: $0Net Income 2024: $4002024

Highlighted filing

2024

Revenue$400
Expenses$0
Net Income$400
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Sep 11, 2025
Return Version
2024v5.2
Gross Receipts
$400
Mission and Program Overview

Mission

What matters is a non-profit established to advocate for causes in our community and philanthropic work.

Program Services

DescriptionGrantsExpenses
WHAT MATTERS IS A NON-PROFIT ESTABLISHED TO ADVOCATE FOR CAUSES IN OUR COMMUNITY AND PHILANTHROPIC WORK.$0$0
Compensation and Service Providers
Top Officer Pay79th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
ELIZABETH WALLERDirectorFT$0--
Filing and Contact Details

Filer

Filer Name
What Matters
EIN
82-4311271
Phone
5406716145
Address
88 LONG WINDING ROAD, FRONT ROYAL, VA 22630

Signing Officer

Name
Beth Waller
Title
President
Phone
5406716145
Signed
2025-09-11
Discuss with paid preparer
Yes

Preparer

Firm
No Doubt Accounting Inc
Address
126-A W 5TH STREET, FRONT ROYAL, VA 22630
Preparer
Deborah W Cahill
Phone
5406319243
Raw XML Appendix122 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
IRS990EZ/ActivitiesNotPreviouslyRptInd00
IRS990EZ/BooksInCareOfDetail/PersonNm0ELIZABETH WALLER
IRS990EZ/BooksInCareOfDetail/PhoneNum05406716145
IRS990EZ/BooksInCareOfDetail/USAddress/AddressLine1Txt088 LONG WINDING ROAD
IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0FRONT ROYAL
IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd0VA
IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd022630
IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt05321
IRS990EZ/CashSavingsAndInvestmentsGrp/EOYAmt05721
IRS990EZ/ChgMadeToOrgnzngDocNotRptInd00
IRS990EZ/ContributionsGiftsGrantsEtcAmt0400
IRS990EZ/DirectIndirectPltclExpendAmt00
IRS990EZ/DonorAdvisedFndsInd00
IRS990EZ/EngagedInExcessBenefitTransInd00
IRS990EZ/ExcessOrDeficitForYearAmt0400
IRS990EZ/FiledScheduleAInd01
IRS990EZ/ForeignFinancialAccountInd00
IRS990EZ/ForeignOfficeInd00
IRS990EZ/Form990TotalAssetsGrp/BOYAmt05321
IRS990EZ/Form990TotalAssetsGrp/EOYAmt05721
IRS990EZ/GrossReceiptsAmt0400
IRS990EZ/InfoInScheduleOPartIIIInd0X
IRS990EZ/InfoInScheduleOPartVInd0X
IRS990EZ/LobbyingActivitiesInd00
IRS990EZ/MadeLoansToFromOfficersInd00
IRS990EZ/MethodOfAccountingCashInd0X
IRS990EZ/NetAssetsOrFundBalancesBOYAmt05321
IRS990EZ/NetAssetsOrFundBalancesEOYAmt05721
IRS990EZ/NetAssetsOrFundBalancesGrp/BOYAmt05321
IRS990EZ/NetAssetsOrFundBalancesGrp/EOYAmt05721
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt040.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0ELIZABETH WALLER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0DIRECTOR
IRS990EZ/OperateHospitalInd00
IRS990EZ/Organization501c3Ind0X
IRS990EZ/OrganizationDissolvedEtcInd00
IRS990EZ/OrganizationHadUBIInd00
IRS990EZ/OtherChangesInNetAssetsAmt00
IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt0NONE
IRS990EZ/PartVIOfCompOfHghstPdEmplTxt0NONE
IRS990EZ/PoliticalCampaignActyInd00
IRS990EZ/PrimaryExemptPurposeTxt0WHAT MATTERS IS A NON-PROFIT ESTABLISHED TO ADVOCATE FOR CAUSES IN OUR COMMUNITY AND PHILANTHROPIC WORK.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0WHAT MATTERS IS A NON-PROFIT ESTABLISHED TO ADVOCATE FOR CAUSES IN OUR COMMUNITY AND PHILANTHROPIC WORK.
IRS990EZ/ProgramSrvcAccomplishmentGrp/GrantsAndAllocationsAmt00
IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt00
IRS990EZ/ProhibitedTaxShelterTransInd00
IRS990EZ/RelatedOrganizationCtrlEntInd00
IRS990EZ/ScheduleBNotRequiredInd0X
IRS990EZ/SchoolOperatingInd00
IRS990EZ/SubjectToProxyTaxInd00
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt00
IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt00
IRS990EZ/TanningServicesProvidedInd00
IRS990EZ/TaxImposedOnOrganizationMgrAmt00
IRS990EZ/TaxImposedUnderIRC4911Amt00
IRS990EZ/TaxImposedUnderIRC4912Amt00
IRS990EZ/TaxImposedUnderIRC4955Amt00
IRS990EZ/TaxReimbursedByOrganizationAmt00
IRS990EZ/TotalExpensesAmt00
IRS990EZ/TotalProgramServiceExpensesAmt00
IRS990EZ/TotalRevenueAmt0400
IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd00
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0WWW.WHATMATTERSW2.COM
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt00
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt0400
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt05474
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt013428
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt06583
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt025885
IRS990ScheduleA/InvestmentIncomeCYPct00.00000
IRS990ScheduleA/PubliclySupportedOrg509a2Ind0X
IRS990ScheduleA/PublicSupportCY509Pct01.00000
IRS990ScheduleA/PublicSupportPY509Pct01.00000
IRS990ScheduleA/PublicSupportTotal509Amt025885
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/TotalAmt00
IRS990ScheduleA/SubstantialContributorsAmtGrp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind0X
IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt0400
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt05474
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt013428
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus4YearsAmt06583
IRS990ScheduleA/Total509Grp/TotalAmt025885
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt0400
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt05474
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt013428
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt06583
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt025885
TransferPrsnlBnftContractsDecl/DeclarationDesc0THE ORGANIZATION DID NOT, DURING THE YEAR, RECEIVE ANY FUNDS, DIRECTLY,OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.THE ORGANIZATION, DID NOT, DURING THE YEAR, PAY ANY PREMIUMS, DIRECTLY,OR INDIRECTLY, ON A PERSONAL BENEFIT CONTRACT.
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0BETH WALLER
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum05406716145
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-09-11
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0WHAT MATTERS
ReturnHeader/Filer/BusinessNameControlTxt0WHAT
ReturnHeader/Filer/EIN0824311271
ReturnHeader/Filer/PhoneNum05406716145
ReturnHeader/Filer/USAddress/AddressLine1Txt088 LONG WINDING ROAD
ReturnHeader/Filer/USAddress/CityNm0FRONT ROYAL
ReturnHeader/Filer/USAddress/StateAbbreviationCd0VA
ReturnHeader/Filer/USAddress/ZIPCd022630
ReturnHeader/IRSResponsiblePrtyInfoCurrInd01
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0800441163
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0NO DOUBT ACCOUNTING INC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0126-A W 5TH STREET
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0FRONT ROYAL
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0VA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd022630
ReturnHeader/PreparerPersonGrp/PhoneNum05406319243
ReturnHeader/PreparerPersonGrp/PreparationDt02025-09-10
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0DEBORAH W CAHILL
ReturnHeader/PreparerPersonGrp/SelfEmployedInd0X
ReturnHeader/ReturnTs02025-09-11T10:29:06-05:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$5,721
Liabilities
$0
Net assets
$5,721
Revenue
$400
Expenses
$0
Net income
$400
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$5.72$0.00$5.72$0.40$0.00$0.40
2023Detailed filing. Detailed filing data is available for this year.$4.62$0.00$4.62$5.47$1.37$4.11
2022Detailed filing. Detailed filing data is available for this year.$0.51$0.00$0.51$0.00$6.36$6.36
2021Detailed filing. Detailed filing data is available for this year.$6.88$0.00$6.88$13.4$10.2$3.27
2020Detailed filing. Detailed filing data is available for this year.$3.60$0.00$3.60$6.58$7.39$0.81
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.41$0.00$4.41$19.4$22.3$2.92
2018Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$70.2$70.2$0.00