Civic Intelligence

Visit Carmel

990 • Fiscal year 2018 • EIN 81-0818541

Jan 01, 2018 to Dec 31, 2018 • Filed on May 14, 2019

Organization ProfileN/A
PO Box 3921Carmel, CA 93921

(831) 624-0101

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

27th percentile

0.00x

Higher debt load relative to assets than 27% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Liabilities / Revenue

23rd percentile

0.00x

Higher debt load relative to revenue than 23% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Net Margin

60th percentile

6.6%

Higher net margin than 60% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Top Officer Pay

67th percentile

$95,000

Higher top officer pay than 67% of similar nonprofits.

Top officer pay equals 12.5% of source-year revenue.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2018

Asset Growth

90th percentile

38%

Faster asset growth than 90% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2017 to 2018

Revenue Growth

85th percentile

23%

Faster revenue growth than 85% of similar nonprofits.

2018 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2017 to 2018

Balance Sheet
Liabilities / Assets27th percentile

Assets

Up

$179,757

Up $49,341 (+38%) from 2017

Net Assets

Up

$178,991

Up $50,108 (+39%) from 2017

Liabilities

Down

$766

Down $767 (-50%) from 2017

Revenue And Expenses
Liabilities / Revenue23rd percentileNet Margin60th percentile

Revenue

Up

$760,152

Up $143,896 (+23%) from 2017

Expenses

Down

$710,044

Down $32,704 (-4.4%) from 2017

Net Income

Up

$50,108

Up $176,600 (+140%) from 2017

Historical Trend

Balance Sheet Trend

Asset Growth90th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.5M$1.0M$500K$0Assets 2016: $255,375Liabilities 2016: $0Net Assets 2016: $255,3752016Assets 2017: $130,416Liabilities 2017: $1,533Net Assets 2017: $128,8832017Assets 2018: $179,757Liabilities 2018: $766Net Assets 2018: $178,9912018Assets 2019: $284,990Liabilities 2019: $616Net Assets 2019: $284,3742019Assets 2020: $594,188Liabilities 2020: $168,279Net Assets 2020: $425,9092020Assets 2021: $582,826Liabilities 2021: $184,170Net Assets 2021: $398,6562021Assets 2022: $1,143,214Liabilities 2022: $0Net Assets 2022: $1,143,2142022Assets 2023: $1,437,069Liabilities 2023: $1,434Net Assets 2023: $1,435,6352023Assets 2024: $1,200,999Liabilities 2024: $0Net Assets 2024: $1,200,9992024Assets 2025: $967,680Liabilities 2025: $0Net Assets 2025: $967,6802025

Highlighted filing

2018

Assets$179,757
Liabilities$766
Net Assets$178,991
Open 2018 Filing

Operations Trend

Revenue Growth85th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MRevenue 2016: $533,509Expenses 2016: $371,456Net Income 2016: $162,0532016Revenue 2017: $616,256Expenses 2017: $742,748Net Income 2017: -$126,4922017Revenue 2018: $760,152Expenses 2018: $710,044Net Income 2018: $50,1082018Revenue 2019: $950,040Expenses 2019: $844,657Net Income 2019: $105,3832019Revenue 2020: $659,307Expenses 2020: $517,772Net Income 2020: $141,5352020Revenue 2021: $394,274Expenses 2021: $421,527Net Income 2021: -$27,2532021Revenue 2022: $2,011,206Expenses 2022: $1,266,648Net Income 2022: $744,5582022Revenue 2023: $1,957,777Expenses 2023: $1,665,356Net Income 2023: $292,4212023Revenue 2024: $2,081,591Expenses 2024: $2,316,227Net Income 2024: -$234,6362024Revenue 2025: $2,294,892Expenses 2025: $2,528,211Net Income 2025: -$233,3192025

Highlighted filing

2018

Revenue$760,152
Expenses$710,044
Net Income$50,108
Open 2018 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2018 to Dec 31, 2018
Signed
May 14, 2019
Return Version
2018v3.1
Gross Receipts
$760,152
Mission and Program Overview

Mission

To promote the common interest of, and improve business conditions for, carmel hospitality businesses through the development and operation of a hospitality improvement district (hid), restaurant improvement district (rid), and other programs and initiatives.

To promote the common interest of, and improve business conditions for, carmel hospitality businesses through the development and operation of a hospitality improvement district (hid) and other programs and initiatives.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$24,022$175,244▲ $151,222
Cash and Non-Interest-Bearing Accounts$106,394$4,513▼ $101,881
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Land, Buildings, and Equipment, Net-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$130,416$179,757▲ $49,341
Other Assets Total-$0-
Liabilities
Other Liabilities$1,533$766▼ $767
Total Liabilities$1,533$766▼ $767
Net Assets / Fund Balance
Unrestricted Net Assets$128,883$178,991▲ $50,108
Total Net Assets Fund Balance$128,883$178,991▲ $50,108
Total Liabilities and Net Assets / Fund Balance$130,416$179,757▲ $49,341

Asset Categories

AssetBook ValueDepreciationBasis
Equipment-$1,421$1,421
Compensation and Service Providers
Top Officer Pay67th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Amy HerzogExecutive DirectorFT$95,000$95,000

Board Members and Trustees

NameTitle
Amrish PatelDirector
Chip RerigDirector
Jenny Mac MurdoDirector
Ken SpilfogelDirector
Kevin KruegerDirector
Mary CroweDirector
Rich PepeCEO
Mark WatsonCFO
Pam ShepardSecretary
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$760,138
Investment Income
$14
Other Revenue
$0
Change in Net Assets
$50,108
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$615,044
Salaries, Compensation, and Employee Benefits$95,000
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$95,000--$95,000
Fees for Services Legal$12,867--$12,867
Fees for Services Other-$6,501-$6,501
Insurance-$5,297-$5,297
All Other Expenses$2,746$155-$2,901
Other Expenses$2,321--$2,321
Fees for Services Accounting-$960-$960
Total Functional Expenses$697,131$12,913$0$710,044
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Prepaid Seminar Fees$766
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“No review was or will be conducted”

Form 990, Part VI, Line 18: Explanation of Other Means Forms Available For Public Inspection

“Governing documents and monthly financial reporting available to the public upon request.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“Agendas, minutes, management district plan and annual report are available via the organization's website: www.carmelcalifornia.com”

Filing and Contact Details

Filer

Filer Name
Visit Carmel
EIN
81-0818541
Phone
8316240101
Address
PO Box 3921, Carmel, CA 93921

Signing Officer

Name
Mark Watson
Title
CFO
Signed
2019-05-14
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Mark Watson
Voting Board Members
9
Independent Board Members
9
Employees
0

Preparer

Firm
Cynthia E Davis CPA Inc
Address
1010 CASS ST SUITE C-2, MONTEREY, CA 93940
Preparer
Cynthia E Davis CPA
Phone
8316491665
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ProgramServiceRevenueGrp/Desc0CITY OF CARMEL - MKTG
IRS990/ProgramServiceRevenueGrp/Desc1DISTRICT ASSESSMENTS
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0110000
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt1650138
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0110000
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1650138
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYInvestmentIncomeAmt034
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0651915
IRS990/PYProgramServiceRevenueAmt0616222
IRS990/PYRevenuesLessExpensesAmt0-126492
IRS990/PYSalariesCompEmpBnftPaidAmt090833
IRS990/PYTotalExpensesAmt0742748
IRS990/PYTotalRevenueAmt0616256
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt050108
IRS990/RegularMonitoringEnfrcInd0false
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt0650138
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt024022
IRS990/SavingsAndTempCashInvstGrp/EOYAmt0175244
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleC/AgreeCarryoverPriorYearInd0false
IRS990ScheduleC/Form1120POLFiledInd0false
IRS990ScheduleC/OnlyInHouseLobbyingInd0false
IRS990ScheduleC/SubstantiallyAllDuesNondedInd0false
IRS990ScheduleD/EquipmentGrp/DepreciationAmt01421
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt01421
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt0766
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0PREPAID SEMINAR FEES
IRS990ScheduleD/TotalLiabilityAmt0766
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0NO REVIEW WAS OR WILL BE CONDUCTED
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1GOVERNING DOCUMENTS AND MONTHLY FINANCIAL REPORTING AVAILABLE TO THE PUBLIC UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2AGENDAS, MINUTES, MANAGEMENT DISTRICT PLAN AND ANNUAL REPORT ARE AVAILABLE VIA THE ORGANIZATION'S WEBSITE: WWW.CARMELCALIFORNIA.COM
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Line 11b: Form 990 Review Process
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Line 18: Explanation of Other Means Forms Available For Public Inspection
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0true
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxableDistributionsInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0130416
IRS990/TotalAssetsEOYAmt0179757
IRS990/TotalAssetsGrp/BOYAmt0130416
IRS990/TotalAssetsGrp/EOYAmt0179757
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt00
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt012913
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0697131
IRS990/TotalFunctionalExpensesGrp/TotalAmt0710044
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt01533
IRS990/TotalLiabilitiesEOYAmt0766
IRS990/TotalLiabilitiesGrp/BOYAmt01533
IRS990/TotalLiabilitiesGrp/EOYAmt0766
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0128883
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0178991
IRS990/TotalProgramServiceExpensesAmt0760138
IRS990/TotalProgramServiceRevenueAmt0760138
IRS990/TotalReportableCompFromOrgAmt095000
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0760152
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0760152
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0130416
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0179757
IRS990/TravelGrp/TotalAmt00
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UnrestrictedNetAssetsGrp/BOYAmt0128883
IRS990/UnrestrictedNetAssetsGrp/EOYAmt0178991
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO Box 3921
IRS990/USAddress/CityNm0Carmel
IRS990/USAddress/StateAbbreviationCd0CA
IRS990/USAddress/ZIPCd093921
IRS990/VotingMembersGoverningBodyCnt09
IRS990/VotingMembersIndependentCnt09
IRS990/WebsiteAddressTxt0N/A
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02019-02-21 02:37:17Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Mark Watson
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0CFO
ReturnHeader/BusinessOfficerGrp/SignatureDt02019-05-14
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Visit Carmel
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0810818541
ReturnHeader/Filer/PhoneNum08316240101
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO Box 3921
ReturnHeader/Filer/USAddress/CityNm0Carmel
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd093921
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0463165781
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0CYNTHIA E DAVIS CPA INC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01010 CASS ST SUITE C-2
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MONTEREY
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd093940
ReturnHeader/PreparerPersonGrp/PhoneNum08316491665
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Cynthia E Davis CPA
ReturnHeader/ReturnTs02019-05-14T12:31:24-07:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02018-01-01
ReturnHeader/TaxPeriodEndDt02018-12-31
ReturnHeader/TaxYr02018

Document Assets

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Filings

Displayed year

2018 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$179,757
Liabilities
$766
Net assets
$178,991
Revenue
$760,152
Expenses
$710,044
Net income
$50,108
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.97$0.00$0.97$2.29$2.53$0.23
2024Summary only. Only limited summary data is available for this year.$1.20$0.00$1.20$2.08$2.32$0.23
2023Summary only. Only limited summary data is available for this year.$1.44$0.00$1.44$1.96$1.67$0.29
2022XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.14$0.00$1.14$2.01$1.27$0.74
2021Summary only. Only limited summary data is available for this year.$0.58$0.18$0.40$0.39$0.42$0.03
2020Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.59$0.17$0.43$0.66$0.52$0.14
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.28$0.00$0.28$0.95$0.84$0.11
2018Detailed filing. Detailed filing data is available for this year.$0.18$0.00$0.18$0.76$0.71$0.05
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.13$0.00$0.13$0.62$0.74$0.13
2016Summary only. Only limited summary data is available for this year.$0.26$0.00$0.26$0.53$0.37$0.16