Liabilities / Assets
45th percentile
Higher debt load relative to assets than 45% of similar nonprofits.
Tri Valley Convention and Visitors Bureau
990 • Fiscal year 2019 • EIN 68-0193182
Siviq Scores
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
0.14x
Liabilities / Revenue
36th percentile
Higher debt load relative to revenue than 36% of similar nonprofits.
Net Margin
36th percentile
Higher net margin than 36% of similar nonprofits.
Top Officer Pay
65th percentile
Higher top officer pay than 65% of similar nonprofits.
Top officer pay equals 9.0% of source-year revenue.
Asset Growth
75th percentile
Faster asset growth than 75% of similar nonprofits.
Revenue Growth
62nd percentile
Faster revenue growth than 62% of similar nonprofits.
Balance Sheet
Assets
Up$1,308,597
Up $170,091 (+15%) from 2018
Net Assets
Up$1,130,318
Up $11,783 (+1.1%) from 2018
Liabilities
Up$178,279
Up $158,308 (+793%) from 2018
Revenue And Expenses
Revenue
Up$2,031,509
Up $129,696 (+6.8%) from 2018
Expenses
Up$2,019,726
Up $137,247 (+7.3%) from 2018
Net Income
Down$11,783
Down $7,551 (-39%) from 2018
Historical Trend
Jump To
Filing Snapshot
- Filing Period
- Jul 1, 2018 to Jun 30, 2019
- Signed
- Jan 9, 2020
- Return Version
- 2018v3.1
- Gross Receipts
- $2,031,509
Mission and Program Overview
Mission
Visit Tri-Valley is the destination marketing organization for the cities of Pleasanton, Livermore, Dublin, and Danville and the surrounding region.
The Tri-Valley Convention & Visitors Bureau is the destination marketing organization for the cities of Pleasanton, Livermore, Dublin, and Danville and the surrounding region.
Balance Sheet Detail
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Savings and Temporary Cash Investments | $930,614 | $930,377 | ▼ $237 |
| Cash and Non-Interest-Bearing Accounts | $207,774 | $199,941 | ▼ $7,833 |
| Accounts Receivable | - | $0 | - |
| Other Notes and Loans Receivable, Net | - | $0 | - |
| Pledges and Grants Receivable | - | $0 | - |
| Receivable From Disqualified Prsn | - | $0 | - |
| Receivables From Officers Etc | - | $0 | - |
| Investments Other Securities | - | $0 | - |
| Investments Program Related | - | $0 | - |
| Investments in Publicly Traded Securities | - | $0 | - |
| Land, Buildings, and Equipment, Net | - | $0 | - |
| Intangible Assets | - | $0 | - |
| Inventories for Sale or Use | - | $0 | - |
| Prepaid Expenses and Deferred Charges | - | $0 | - |
| Total Assets | $1,138,506 | $1,308,597 | ▲ $170,091 |
| Other Assets Total | $118 | $178,279 | ▲ $178,161 |
| Liabilities | |||
| Other Liabilities | $19,971 | $178,279 | ▲ $158,308 |
| Total Liabilities | $19,971 | $178,279 | ▲ $158,308 |
| Net Assets / Fund Balance | |||
| Unrestricted Net Assets | $1,118,535 | $1,130,318 | ▲ $11,783 |
| Total Net Assets Fund Balance | $1,118,535 | $1,130,318 | ▲ $11,783 |
| Total Liabilities and Net Assets / Fund Balance | $1,138,506 | $1,308,597 | ▲ $170,091 |
Asset Categories
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Equipment | - | $351,599 | $351,599 |
| Other Assets Org | $178,279 | - | - |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Barbara Steinfeld | President | FT | $175,145 | $8,407 | $183,552 |
| Robin Friedman | Director of Marketing | FT | $123,080 | $16,438 | $139,518 |
Board Members and Trustees
| Name | Title |
|---|---|
| Scott Kenison | Chair |
| Marlene Fahrenkrog | Past Chair |
| Mary Moreno | Vice Chair |
| Bill Wheeler | Director |
| Catherine Cheda | Director |
| Chris Chandler | Director |
| Paul Munyasia | Director |
| Rikin Lakhani | Director |
| Tom Buckley | Director |
| Jordan Boreman | Secretary |
| Melissa Simpson | Secretary |
| Ron Gapol | Treasurer |
Revenue and Support
Revenue Composition
- Contributions and Grants
- $10,000
- Program Service Revenue
- $2,015,135
- Investment Income
- $6,374
- Other Revenue
- $0
- Change in Net Assets
- $11,783
Audited Revenue Reconciliation
- Revenue per Audited Statements
- $2,031,509
- Total Revenue per Audited Statements
- $2,031,509
- Total Revenue per Form 990
- $2,031,509
Expenses and Functional Allocation
Major Expense Lines
| Line Item | Amount |
|---|---|
| Other Expenses | $1,370,591 |
| Salaries, Compensation, and Employee Benefits | $649,135 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Total Fundraising Expense | $0 |
Functional Expense Allocation
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Advertising | $672,679 | $1,200 | - | $673,879 |
| Other Salaries and Wages | $186,869 | $198,732 | - | $385,601 |
| Current Officers, Directors, Trustees, and Key Employees | $131,359 | $43,786 | - | $175,145 |
| Fees for Services Other | $137,234 | $17,854 | - | $155,088 |
| Occupancy | - | $82,530 | - | $82,530 |
| All Other Expenses | $47,269 | $19,989 | - | $67,258 |
| Other Expenses | $56,493 | $659 | - | $57,152 |
| Payroll Taxes | $23,741 | $18,093 | - | $41,834 |
| Travel | $25,643 | $9,379 | - | $35,022 |
| Conferences and Meetings | $21,943 | $4,279 | - | $26,222 |
| Other Employee Benefits | $14,429 | $10,996 | - | $25,425 |
| Fees for Services Accounting | - | $25,172 | - | $25,172 |
| Pension Plan Contributions | $11,991 | $9,139 | - | $21,130 |
| Information Technology | $2,620 | $10,021 | - | $12,641 |
| Insurance | - | $7,072 | - | $7,072 |
| Office Expenses | $2,268 | $647 | - | $2,915 |
| Total Functional Expenses | $1,555,979 | $463,747 | $0 | $2,019,726 |
Audited Expense Reconciliation
| Line Item | Amount |
|---|---|
| Expenses per Audited Statements | $2,019,726 |
| Total Expenses per Audited Statements | $2,019,726 |
| Total Expenses per Form 990 | $2,019,726 |
Fundraising, Events, and Gaming
- Fundraising activities
- No
- Gaming activities
- No
- Professional fundraiser used
- No
Fundraising and Gaming Totals
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
Political and Lobbying Activity
- Political campaign activity
- No
- Subject to proxy tax
- No
Insider Transactions and Loans
Loans and Receivables
| Line Item | Beginning | End | Change |
|---|---|---|---|
| Receivables from Disqualified Persons | - | $0 | - |
| Receivables from Officers, Directors, Trustees, and Key Employees | - | $0 | - |
Debt and Bond Financing
Other Reported Liabilities
| Liability | Amount |
|---|---|
| Lease liability | $178,279 |
Governance and Compliance
Governance Checklist
- Compiled or reviewed by an accountant
- No
- Annual disclosure for covered persons
- Yes
- Audit committee
- Yes
- Backup withholding compliance
- Yes
- Business relationship with family members
- No
- Business relationship with organization members
- No
- Material changes to governing documents
- No
- Compensation from other sources disclosed
- No
- CEO compensation reviewed
- Yes
- Other officer compensation reviewed
- Yes
- Conflict-of-interest policy
- Yes
- Audited financial statements prepared
- No
- Key decisions subject to board approval
- No
- Management duties delegated
- No
Governance Explanations
Form 990, Part VI, Line 1A: Explanation of Delegated Broad Authority to Committee
“In accordance with common practice in the nonprofit community, the Board delegates certain matters to The Executive Committee, which is empowered to act between board meetings if necessary, and sometimes with specifically delegated authority to act in particular areas on behalf of the full board. The composition of executive committee includes the organization's board officers and committee chairs.”
Form 990, Part VI, Line 11B: Form 990 Review Process
“Form 990 is prepared by an outside tax professional. The form is then reviewed bythe organization's management, a member of the board of directors, and the president/ceo. This group of individuals then discusses the contents of the return with the outside tax professional. After a full review, the final version of the tax return is provided to all members of the organization's voting body. A representative of management authorizes the final form 990 which is then e-filed with the internal revenue service.”
Form 990, Part VI, Line 15A: Compensation Review & Approval Process - CEO, Top Management
“Members of the board of directors review the compensation of all high-level personnel periodically in accordance with irs rules and regulations. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries. Every effort is made to ensure that the process is thorough and transparent in accordance with irs guidelines and the organization's policies and procedures.”
Form 990, Part VI, Line 15B: Compensation Review and Approval Process for Officers and Key Employees
“Compensation of other high-level personnel and key employees is reviewed periodically by members of management. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries and all related benefits. All decisions are then documented in personnel files.”
Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
“All of the organization's governing documents, financial statements and other legalfilings are maintained in a secure environment and held available for inspection bytax authorities and the general public. Tax returns are posted annually towww.guidestar.org (where they are available for viewing as electronic copies) and are also available for a physical inspection at the organization's office in pleasanton, california.”
Filing and Contact Details
Filer
- Filer Name
- Tri-valley Convention & Visitors Bureau
- EIN
- 68-0193182
- Phone
- 9258468910
- Address
- 5075 Hopyard Road, Pleasanton, CA 94588
Signing Officer
- Name
- Barbara Steinfeld
- Title
- President
- Phone
- 9258468910
- Signed
- 2020-01-09
- Discuss with paid preparer
- Yes
Organization Details
- Principal Officer
- Barbara Steinfeld
- Formed
- 1993
- Legal Domicile
- CA
- Voting Board Members
- 12
- Independent Board Members
- 12
- Employees
- 7
Preparer
- Firm
- Regalia & Associates CPAs
- Address
- 103 Town Country Dr Ste K, Danville, CA 94526
- Preparer
- Douglas W Regalia
- Phone
- 9253140390
Supplemental Narrative
Financial Statement Notes
Part X : FIN48 Footnote
“Income TaxesFinancial statement presentation follows the recommendations of ASC 740, Income Taxes. Under ASC 740, the Organization is required to report information regarding its exposure to various tax positions taken by the Organization and requires a two-step process that separates recognition from measurement. The first step is determining whether a tax position has met the recognition threshold; the second step is measuring a tax position that meets the recognition threshold. Management believes that the Organization has adequately addressed all tax positions and that there are no unrecorded tax liabilities as of June 30, 2019.The Organization has received notification from the Internal Revenue Service and the State of California that it qualifies for tax-exempt status under Section 501(c)(6) of the Internal Revenue Code and Section 23701e of the California Revenue and Taxation Code. The exemptions are subject to periodic review by the federal and state taxing authorities and management is confident that the Organization continues to satisfy all federal and state statutes in order to qualify for continued tax exemption status. The Organization may periodically receive unrelated business income (such as sublease rental income) requiring the Organization to file separate tax returns under federal and state statutes. Under such conditions, the Organization calculates and accrues the applicable taxes.”
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| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | Secretary |
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| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | Past Chair |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 12 | President |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 13 | Dir of Marketing |
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| IRS990/MissionDesc | 0 | The Tri-Valley Convention & Visitors Bureau is the destination marketing organization for the cities of Pleasanton, Livermore, Dublin, and Danville and the surrounding region. |
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| IRS990/PrincipalOfficerNm | 0 | Barbara Steinfeld |
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| IRS990/ProgramServiceRevenueGrp/Desc | 1 | Tourism Marketing Distric |
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| IRS990ScheduleD/OtherAssetsOrgGrp/Desc | 0 | Other current assets |
| IRS990ScheduleD/OtherAssetsOrgGrp/Desc | 1 | Right of use asset: premises |
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| IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc | 0 | Lease liability |
| IRS990ScheduleD/RevenueSubtotalAmt | 0 | 2031509 |
| IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt | 0 | Income TaxesFinancial statement presentation follows the recommendations of ASC 740, Income Taxes. Under ASC 740, the Organization is required to report information regarding its exposure to various tax positions taken by the Organization and requires a two-step process that separates recognition from measurement. The first step is determining whether a tax position has met the recognition threshold; the second step is measuring a tax position that meets the recognition threshold. Management believes that the Organization has adequately addressed all tax positions and that there are no unrecorded tax liabilities as of June 30, 2019.The Organization has received notification from the Internal Revenue Service and the State of California that it qualifies for tax-exempt status under Section 501(c)(6) of the Internal Revenue Code and Section 23701e of the California Revenue and Taxation Code. The exemptions are subject to periodic review by the federal and state taxing authorities and management is confident that the Organization continues to satisfy all federal and state statutes in order to qualify for continued tax exemption status. The Organization may periodically receive unrelated business income (such as sublease rental income) requiring the Organization to file separate tax returns under federal and state statutes. Under such conditions, the Organization calculates and accrues the applicable taxes. |
| IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Part X : FIN48 Footnote |
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| IRS990ScheduleD/TotalExpensesPerForm990Amt | 0 | 2019726 |
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| IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/PersonNm | 0 | Barbara Steinfeld |
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| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | In accordance with common practice in the nonprofit community, the Board delegates certain matters to The Executive Committee, which is empowered to act between board meetings if necessary, and sometimes with specifically delegated authority to act in particular areas on behalf of the full board. The composition of executive committee includes the organization's board officers and committee chairs. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | FORM 990 IS PREPARED BY AN OUTSIDE TAX PROFESSIONAL. THE FORM IS THEN REVIEWED BYTHE ORGANIZATION'S MANAGEMENT, A MEMBER OF THE BOARD OF DIRECTORS, AND THE PRESIDENT/CEO. THIS GROUP OF INDIVIDUALS THEN DISCUSSES THE CONTENTS OF THE RETURN WITH THE OUTSIDE TAX PROFESSIONAL. AFTER A FULL REVIEW, THE FINAL VERSION OF THE TAX RETURN IS PROVIDED TO ALL MEMBERS OF THE ORGANIZATION'S VOTING BODY. A REPRESENTATIVE OF MANAGEMENT AUTHORIZES THE FINAL FORM 990 WHICH IS THEN E-FILED WITH THE INTERNAL REVENUE SERVICE. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | MEMBERS OF THE BOARD OF DIRECTORS REVIEW THE COMPENSATION OF ALL HIGH-LEVEL PERSONNEL PERIODICALLY IN ACCORDANCE WITH IRS RULES AND REGULATIONS. EFFORTS ARE MADE TO SECURE COMPENSATION DATA FROM INDUSTRY SOURCES IN ORDER TO DETERMINE COMPETITIVENESS AND APPROPRIATENESS OF SALARIES. EVERY EFFORT IS MADE TO ENSURE THAT THE PROCESS IS THOROUGH AND TRANSPARENT IN ACCORDANCE WITH IRS GUIDELINES AND THE ORGANIZATION'S POLICIES AND PROCEDURES. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | COMPENSATION OF OTHER HIGH-LEVEL PERSONNEL AND KEY EMPLOYEES IS REVIEWED PERIODICALLY BY MEMBERS OF MANAGEMENT. EFFORTS ARE MADE TO SECURE COMPENSATION DATA FROM INDUSTRY SOURCES IN ORDER TO DETERMINE COMPETITIVENESS AND APPROPRIATENESS OF SALARIES AND ALL RELATED BENEFITS. ALL DECISIONS ARE THEN DOCUMENTED IN PERSONNEL FILES. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | ALL OF THE ORGANIZATION'S GOVERNING DOCUMENTS, FINANCIAL STATEMENTS AND OTHER LEGALFILINGS ARE MAINTAINED IN A SECURE ENVIRONMENT AND HELD AVAILABLE FOR INSPECTION BYTAX AUTHORITIES AND THE GENERAL PUBLIC. TAX RETURNS ARE POSTED ANNUALLY TOWWW.GUIDESTAR.ORG (WHERE THEY ARE AVAILABLE FOR VIEWING AS ELECTRONIC COPIES) AND ARE ALSO AVAILABLE FOR A PHYSICAL INSPECTION AT THE ORGANIZATION'S OFFICE IN PLEASANTON, CALIFORNIA. |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Form 990, Part VI, Line 1a: Explanation of Delegated Broad Authority to Committee |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | Form 990, Part VI, Line 11b: Form 990 Review Process |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | Form 990, Part VI, Line 15a: Compensation Review & Approval Process - CEO, Top Management |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | Form 990, Part VI, Line 15b: Compensation Review and Approval Process for Officers and Key Employees |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | Form 990, Part VI, Line 19: Other Organization Documents Publicly Available |
| IRS990/SchoolOperatingInd | 0 | false |
Document Assets
No mirrored PDF or thumbnail assets are attached yet.
Filings
Displayed year
2019 • Form 990Detailed filing. Detailed filing data is available for this year.
- Assets
- $1,308,597
- Liabilities
- $178,279
- Net assets
- $1,130,318
- Revenue
- $2,031,509
- Expenses
- $2,019,726
- Net income
- $11,783