Civic Intelligence

Wisconsin Rapids Area Convention & Visitors Bureau Inc

990 • Fiscal year 2016 • EIN 39-2013240

Jan 01, 2016 to Dec 31, 2016 • Filed on Oct 09, 2017

Organization Profilewww.visitwisrapids.com
131 2nd Street NorthWisconsin Rapids, WI 54494

(715) 422-4650

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

54th percentile

0.01x

Higher debt load relative to assets than 54% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Liabilities / Revenue

56th percentile

0.01x

Higher debt load relative to revenue than 56% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Net Margin

86th percentile

22%

Higher net margin than 86% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Top Officer Pay

69th percentile

$0

Higher top officer pay than 69% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Asset Growth

83rd percentile

29%

Faster asset growth than 83% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Annualized from 2015 to 2016

Revenue Growth

69th percentile

10%

Faster revenue growth than 69% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Annualized from 2015 to 2016

Balance Sheet
Liabilities / Assets54th percentile

Assets

Up

$281,303

Up $63,533 (+29%) from 2015

Net Assets

Up

$278,435

Up $62,601 (+29%) from 2015

Liabilities

Up

$2,868

Up $932 (+48%) from 2015

Revenue And Expenses
Liabilities / Revenue56th percentileNet Margin86th percentile

Revenue

Up

$272,511

Up $25,476 (+10%) from 2015

Expenses

Down

$212,663

Down $19,882 (-8.5%) from 2015

Net Income

Up

$59,848

Up $45,358 (+313%) from 2015

Historical Trend

Balance Sheet Trend

Asset Growth83rd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.0M$500K$0Assets 2011: $89,196Liabilities 2011: $1,967Net Assets 2011: $87,2292011Assets 2012: $79,636Liabilities 2012: $1,095Net Assets 2012: $78,5412012Assets 2013: $133,979Liabilities 2013: $1,856Net Assets 2013: $132,1232013Assets 2014: $203,675Liabilities 2014: $2,331Net Assets 2014: $201,3442014Assets 2015: $217,770Liabilities 2015: $1,936Net Assets 2015: $215,8342015Assets 2016: $281,303Liabilities 2016: $2,868Net Assets 2016: $278,4352016Assets 2017: $275,973Liabilities 2017: $4,201Net Assets 2017: $271,7722017Assets 2018: $286,789Liabilities 2018: $3,086Net Assets 2018: $283,7032018Assets 2019: $358,679Liabilities 2019: $3,826Net Assets 2019: $354,8532019Assets 2020: $444,439Liabilities 2020: $2,527Net Assets 2020: $441,9122020Assets 2021: $515,494Liabilities 2021: $2,243Net Assets 2021: $513,2512021Assets 2022: $665,254Liabilities 2022: $3,052Net Assets 2022: $662,2022022Assets 2023: $785,535Liabilities 2023: $3,861Net Assets 2023: $781,6742023Assets 2024: $827,025Liabilities 2024: $4,055Net Assets 2024: $822,9702024

Highlighted filing

2016

Assets$281,303
Liabilities$2,868
Net Assets$278,435
Open 2016 Filing

Operations Trend

Revenue Growth69th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$600K$400K$200K$0-$200KRevenue 2011: $228,403Expenses 2011: $248,587Net Income 2011: -$20,1842011Revenue 2012: $191,132Expenses 2012: $199,812Net Income 2012: -$8,6802012Revenue 2013: $208,255Expenses 2013: $154,673Net Income 2013: $53,5822013Revenue 2014: $249,484Expenses 2014: $179,099Net Income 2014: $70,3852014Revenue 2015: $247,035Expenses 2015: $232,545Net Income 2015: $14,4902015Revenue 2016: $272,511Expenses 2016: $212,663Net Income 2016: $59,8482016Revenue 2017: $272,135Expenses 2017: $278,798Net Income 2017: -$6,6632017Revenue 2018: $292,573Expenses 2018: $280,642Net Income 2018: $11,9312018Revenue 2019: $385,418Expenses 2019: $314,268Net Income 2019: $71,1502019Revenue 2020: $318,872Expenses 2020: $231,813Net Income 2020: $87,0592020Revenue 2021: $335,196Expenses 2021: $263,857Net Income 2021: $71,3392021Revenue 2022: $446,030Expenses 2022: $297,079Net Income 2022: $148,9512022Revenue 2023: $403,223Expenses 2023: $286,232Net Income 2023: $116,9912023Revenue 2024: $388,054Expenses 2024: $346,571Net Income 2024: $41,4832024

Highlighted filing

2016

Revenue$272,511
Expenses$212,663
Net Income$59,848
Open 2016 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2016 to Dec 31, 2016
Signed
Oct 9, 2017
Return Version
2016v3.0
Gross Receipts
$272,511
Mission and Program Overview

Mission

Promote tourism and conventions in the Wisconsin Rapids Area

Produce Visitors Guide, maintain area website, promote special area events, coordinate advertising campaigns, participate in trade shows, promote area to sporting events committees

Balance Sheet Detail
LineBeginningEndChange
Assets
Cap Stk Tr Prin Current Funds$215,834$278,435▲ $62,601
Land, Buildings, and Equipment, Net$146,168$136,532▼ $9,636
Savings and Temporary Cash Investments$63,555$106,634▲ $43,079
Cash and Non-Interest-Bearing Accounts$5,046$37,637▲ $32,591
Accounts Receivable$3,001$500▼ $2,501
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$217,770$281,303▲ $63,533
Other Assets Total-$0-
Liabilities
Accounts Payable and Accrued Expenses$1,936$2,868▲ $932
Total Liabilities$1,936$2,868▲ $932
Net Assets / Fund Balance
Total Net Assets Fund Balance$215,834$278,435▲ $62,601
Total Liabilities and Net Assets / Fund Balance$217,770$281,303▲ $63,533

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$119,432$7,026$126,458
Other Land Buildings$15,860$18,058$33,918
Equipment$1,240$16,402$17,642
Compensation and Service Providers
Top Officer Pay69th percentile

Board Members and Trustees

NameTitle
Joan CarrollPresident
Kelly GieseVice President
Andy NelsonDirector
John BinghamDirector
Jon SonnenbergDirector
Ken PorterDirector
Laura KacsirDirector
Maggie MuleskiDirector
Mike HittnerDirector
Scott KelloggDirector
Jeff WilliamsSecretary
Adam EstesTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$219,335
Program Service Revenue
$53,124
Investment Income
$52
Other Revenue
$0
Change in Net Assets
$59,848
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$110,711
Other Expenses$101,952
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages---$98,979
Advertising---$45,245
Depreciation Depletion---$10,181
Occupancy---$10,000
Payroll Taxes---$7,914
All Other Expenses---$5,342
Office Expenses---$4,751
Fees for Services Accounting---$4,545
Travel---$3,624
Insurance---$2,521
Pension Plan Contributions---$2,463
Conferences and Meetings---$2,401
Other Expenses---$2,037
Other Employee Benefits---$1,355
Information Technology---$1,308
Total Functional Expenses$0$0$0$212,663
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
No
Audit committee
No
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“No review was or will be conducted.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“All documents available upon request at 2821 8th Street South, ste 19, Wisconsin Rapids, WI 54494”

Filing and Contact Details

Filer

Filer Name
Wisconsin Rapids Area
EIN
39-2013240
Phone
7154224650
Address
131 2nd Street North, Wisconsin Rapids, WI 54494

Signing Officer

Name
Laura Nelson
Title
Executive Direc
Signed
2017-10-09
Discuss with paid preparer
Yes

Organization Details

Legal Domicile
Wi
Voting Board Members
12
Independent Board Members
12
Employees
2

Preparer

Firm
Redfield Law Offices LLC
Address
PO Box 847, Stevens Point, WI 54481
Preparer
Linda L Redfield
Phone
7153452885
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/PensionPlanContributionsGrp/TotalAmt02463
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PriorPeriodAdjustmentsAmt02753
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/Desc0Cranberry Blossom Fest
IRS990/ProgramServiceRevenueGrp/Desc1Visitor Guide
IRS990/ProgramServiceRevenueGrp/Desc2Water Ski Tournament
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt04209
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt123915
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt225000
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt04209
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt123915
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt225000
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0219239
IRS990/PYExcessBenefitTransInd0false
IRS990/PYInvestmentIncomeAmt0116
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0126836
IRS990/PYProgramServiceRevenueAmt027680
IRS990/PYRevenuesLessExpensesAmt014490
IRS990/PYSalariesCompEmpBnftPaidAmt0105709
IRS990/PYTotalExpensesAmt0232545
IRS990/PYTotalRevenueAmt0247035
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt059848
IRS990/RegularMonitoringEnfrcInd0false
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt063555
IRS990/SavingsAndTempCashInvstGrp/EOYAmt0106634
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleD/EquipmentGrp/BookValueAmt01240
IRS990ScheduleD/EquipmentGrp/DepreciationAmt016402
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt017642
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt0119432
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt07026
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt0126458
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt015860
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt018058
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt033918
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0136532
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0false
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0No review was or will be conducted.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1All documents available upon request at 2821 8th Street South, ste 19, Wisconsin Rapids, WI 54494
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Line 11b: Form 990 Review Process
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/TaxableDistributionsInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0217770
IRS990/TotalAssetsEOYAmt0281303
IRS990/TotalAssetsGrp/BOYAmt0217770
IRS990/TotalAssetsGrp/EOYAmt0281303
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0219335
IRS990/TotalEmployeeCnt02
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt00
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt00
IRS990/TotalFunctionalExpensesGrp/TotalAmt0212663
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt01936
IRS990/TotalLiabilitiesEOYAmt02868
IRS990/TotalLiabilitiesGrp/BOYAmt01936
IRS990/TotalLiabilitiesGrp/EOYAmt02868
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0215834
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0278435
IRS990/TotalProgramServiceRevenueAmt053124
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt053176
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0272511
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0217770
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0281303
IRS990/TransactionWithControlEntInd0false
IRS990/TravelGrp/TotalAmt03624
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/VotingMembersGoverningBodyCnt012
IRS990/VotingMembersIndependentCnt012
IRS990/WebsiteAddressTxt0www.visitwisrapids.com
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02017-02-10 21:41:12Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Laura Nelson
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Executive Direc
ReturnHeader/BusinessOfficerGrp/SignatureDt02017-10-09
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Wisconsin Rapids Area
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0Convention & Visitors Bureau Inc
ReturnHeader/Filer/BusinessNameControlTxt0WISC
ReturnHeader/Filer/EIN0392013240
ReturnHeader/Filer/PhoneNum07154224650
ReturnHeader/Filer/USAddress/AddressLine1Txt0131 2nd Street North
ReturnHeader/Filer/USAddress/CityNm0Wisconsin Rapids
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd054494
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Redfield Law Offices LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0PO Box 847
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Stevens Point
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd054481
ReturnHeader/PreparerPersonGrp/PhoneNum07153452885
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Linda L Redfield
ReturnHeader/ReturnTs02017-10-09T13:34:23-07:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02016-01-01
ReturnHeader/TaxPeriodEndDt02016-12-31
ReturnHeader/TaxYr02016

Document Assets

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Filings

Displayed year

2016 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$281,303
Liabilities
$2,868
Net assets
$278,435
Revenue
$272,511
Expenses
$212,663
Net income
$59,848
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$8.27$0.04$8.23$3.88$3.47$0.41
2023Detailed filing. Detailed filing data is available for this year.$7.86$0.04$7.82$4.03$2.86$1.17
2022Detailed filing. Detailed filing data is available for this year.$6.65$0.03$6.62$4.46$2.97$1.49
2021Detailed filing. Detailed filing data is available for this year.$5.15$0.02$5.13$3.35$2.64$0.71
2020Detailed filing. Detailed filing data is available for this year.$4.44$0.03$4.42$3.19$2.32$0.87
2019Detailed filing. Detailed filing data is available for this year.$3.59$0.04$3.55$3.85$3.14$0.71
2018Summary only. Only limited summary data is available for this year.$2.87$0.03$2.84$2.93$2.81$0.12
2017Summary only. Only limited summary data is available for this year.$2.76$0.04$2.72$2.72$2.79$0.07
2016Detailed filing. Detailed filing data is available for this year.$2.81$0.03$2.78$2.73$2.13$0.60
2015Detailed filing. Detailed filing data is available for this year.$2.18$0.02$2.16$2.47$2.33$0.14
2014Detailed filing. Detailed filing data is available for this year.$2.04$0.02$2.01$2.49$1.79$0.70
2013Detailed filing. Detailed filing data is available for this year.$1.34$0.02$1.32$2.08$1.55$0.54
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.80$0.01$0.79$1.91$2.00$0.09
2011Summary only. Only limited summary data is available for this year.$0.89$0.02$0.87$2.28$2.49$0.20