Noh8 Campaign

Filing Period

Jan 1, 2010 to Dec 31, 2010

Signed

Nov 15, 2011

Return Version

2010v3.4

Gross Receipts

$448,690

Mission

Major Activities

Activity 2

In addition to the photographs, the noh8 campaign uses its website and social media accounts with twitter and facebook to inform and educate on issues that impact the community. By posting and highlighting stories that receive limited attention in the mainstream media, the noh8 campaign educates and provides the personal stories that give face to the larger issues. In addition to the personal stories of military personnel, surrogate mothers, and parents, topics covered in 2010 included don't ask don't tell; anti-bullying of lgbt youth; and the california court's decision ruling proposition 8 unconstitutional. At the end of 2010 the organization had approximately 130,500 twitter followers and 275,000 facebook fans.

Activity 3

To further raise awareness, the noh8 campaign produced three psa's (public service announcements) to add to the two previously produced in 2009. "i am human" features celebrities reciting an empowering message in nine languages: dutch, english, farsi, french, greek, hebrew, japanese, spanish, and american sign language. On november 28, 2010, the noh8 campaign released a pair of psa's in response to the stories of bullying and youth suicides. Familiar faces joined the noh8 campaign to send a message of hope and inspiration to lbgt youth. In the second anti-bullying psa, celebrities provide a call to action with a reminder that bullying often starts with a joke, and encourages action from bystanders to stop the violence. An estimated $15,000 worth of services were donated to produce the psa's. During 2010 the psa's had approximately 700,000 views.

Filer

EIN

27-0761278