Civic Intelligence

Centennial Park District

990EZ • Fiscal year 2021 • EIN 26-2749721

Jan 01, 2021 to Dec 31, 2021 • Filed on Nov 02, 2022

84 Walton Street NW 500Atlanta, GA 30303

(404) 658-1877

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

92nd percentile

0.55x

Higher debt load relative to assets than 92% of similar nonprofits.

2021 filings • 501(c)6 • <$500k nonprofits • Source year 2021

Liabilities / Revenue

99th percentile

2.29x

Higher debt load relative to revenue than 99% of similar nonprofits.

2021 filings • 501(c)6 • <$500k nonprofits • Source year 2021

Net Margin

84th percentile

35%

Higher net margin than 84% of similar nonprofits.

2021 filings • 501(c)6 • <$500k nonprofits • Source year 2021

Top Officer Pay

72nd percentile

$0

Higher top officer pay than 72% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2021 filings • 501(c)6 • <$500k nonprofits • Source year 2021

Asset Growth

76th percentile

27%

Faster asset growth than 76% of similar nonprofits.

2021 filings • 501(c)6 • <$500k nonprofits • Annualized from 2020 to 2021

Revenue Growth

6th percentile

-69%

Faster revenue growth than 6% of similar nonprofits.

2021 filings • 501(c)6 • <$500k nonprofits • Annualized from 2020 to 2021

Assets

Up

$134,102

Up $28,799 (+27%) from 2020

Net Assets

Up

$60,856

Up $11,175 (+22%) from 2020

Liabilities

Up

$73,246

Up $17,624 (+32%) from 2020

Revenue

Down

$31,922

Down $72,735 (-69%) from 2020

Expenses

Down

$20,747

Down $64,558 (-76%) from 2020

Net Income

Down

$11,175

Down $8,177 (-42%) from 2020

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$300K$200K$100K$0Assets 2014: $54,767Liabilities 2014: $31,795Net Assets 2014: $22,9722014Assets 2015: $69,166Liabilities 2015: $33,637Net Assets 2015: $35,5292015Assets 2018: $159,960Liabilities 2018: $129,037Net Assets 2018: $30,9232018Assets 2019: $207,993Liabilities 2019: $177,664Net Assets 2019: $30,3292019Assets 2020: $105,303Liabilities 2020: $55,622Net Assets 2020: $49,6812020Assets 2021: $134,102Liabilities 2021: $73,246Net Assets 2021: $60,8562021Assets 2022: $170,532Liabilities 2022: $49,877Net Assets 2022: $120,6552022Assets 2023: $198,297Liabilities 2023: $9,093Net Assets 2023: $189,2042023Assets 2024: $104,260Liabilities 2024: $5,090Net Assets 2024: $99,1702024

Highlighted filing

2021

Assets$134,102
Liabilities$73,246
Net Assets$60,856

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$200K$150K$100K$50K$0-$50KRevenue 2014: $127,638Expenses 2014: $104,763Net Income 2014: $22,8752014Revenue 2015: $113,321Expenses 2015: $100,764Net Income 2015: $12,5572015Revenue 2018: $151,486Expenses 2018: $154,546Net Income 2018: -$3,0602018Revenue 2019: $160,999Expenses 2019: $161,593Net Income 2019: -$5942019Revenue 2020: $104,657Expenses 2020: $85,305Net Income 2020: $19,3522020Revenue 2021: $31,922Expenses 2021: $20,747Net Income 2021: $11,1752021Revenue 2022: $146,452Expenses 2022: $86,653Net Income 2022: $59,7992022Revenue 2023: $130,127Expenses 2023: $61,578Net Income 2023: $68,5492023Revenue 2024: $77,351Expenses 2024: $73,152Net Income 2024: $4,1992024

Highlighted filing

2021

Revenue$31,922
Expenses$20,747
Net Income$11,175
Jump To
Filing Snapshot
Filing Period
Jan 1, 2021 to Dec 31, 2021
Signed
Nov 2, 2022
Return Version
2021v4.2
Gross Receipts
$31,922
Mission and Program Overview

Mission

Anchored by centennial olympic park, the centennial park district is downtown atlanta's premiere entertainment district. Featuring entertainment venues, restaurants, lounges, hotels, professional sports teams, businesses and residential homes, the centennial park district's unique experiences make it the ideal escape from the routine. Centennial park district provides marketing services to hospitality entities that reside in the centennial park district.

Program Services

DescriptionGrantsExpenses
MARKETING: THE MAIN INITIATIVES OF THE CENTENNIAL PARK DISTRICT ("THE DISTRICT") ARE PRIMARILY MARKETING BASED AND ARE AS FOLLOWS: A. DISTRICT MAP - DISTRIBUTING MORE THAN 100,000 MAPS A YEAR B. MARKETING AND OUTREACH - TO INCLUDE WEBSITE, NEWSLETTERS AND TRADITIONAL MEDIA RELATIONSC. SOCIAL MEDIA - MANAGE ROBUST SOCIAL MEDIA PROGRAM ACROSS VARIOUS CHANNELS TO SUPPORT DISTRICT MEMBERS D. MEMBER RECRUITMENT - ACTIVELY MEET WITH BUSINESSES TO TALK ABOUT BENEFITS OF JOINING THE DISTRICTE. FOCUS ON INCREASED MEMBERSHIP AND RETENTION OF CURRENT MEMBERS NEW DINING GUIDE PROVIDED TO THE DISTRICT ALONG WITH OTHER MARKETING, SOCIAL MEDIA EFFORTS, AND ADVANCE PLACEMAKING PLAN.$0$0
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
DAVID D MARVINPresident, Treasurer-$0--
JO ANN HADEN-MILLERMember-$0--
ANTHONY RIVERAMember-$0--
KIMBERLY BEAUDINMember-$0--
JOHN HAROFMember-$0--
DANA WILLIAMSFormer VP Finance-$0--
WILMA SOTHERNSecretary, VP Of Marketing-$0--
JOE EVERSDirector - Finance & Admin-$0--
Filing and Contact Details

Filer

Filer Name
Centennial Park District
EIN
26-2749721
Phone
4046581877
Address
84 WALTON STREET NW 500, ATLANTA, GA 30303

Signing Officer

Name
Wilma Sothern
Title
Vice President
Phone
4046581877
Signed
2022-11-02
Discuss with paid preparer
Yes

Preparer

Firm
Windham Brannon LLC
Address
3630 PEACHTREE RD NE SUITE 600, ATLANTA, GA 30326
Preparer
Carlye W Dooley
Phone
4048982000
Supplemental Narrative

Additional Explanations

Form 990-ez, Part I, Line 8 - Other Revenue

Description: miscellaneous income. Amount: 287.

Form 990-ez, Part I, Line 16 - Other Expenses

Description: marketing and advertising. Amount: 438. Description: insurance. Amount: 2,090. Description: general and administrative. Amount: 9,172. Total to form 990-ez, line 16: 11,700.

Form 990-ez, Part II, Line 24 - Other Assets

Description: receivable. Beg. Of year amount: 35,336. End of year amount: 68,592. Description: other a/r. Beg. Of year amount: 0. End of year amount: 3,827.

Form 990-ez, Part II, Line 26 - Other Liabilities

Description: accounts payable. Beg. Of year amount: 20,286. End of year amount: 20,476. Description: deferred revenue. Beg. Of year amount: 35,336. End of year amount: 52,770.

Raw XML Appendix147 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0PRESIDENT, TREASURER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1MEMBER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2MEMBER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3MEMBER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt4MEMBER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt5FORMER VP FINANCE
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt6SECRETARY, VP OF MARKETING
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt7DIRECTOR - FINANCE & ADMIN
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IRS990EZ/PrimaryExemptPurposeTxt0ANCHORED BY CENTENNIAL OLYMPIC PARK, THE CENTENNIAL PARK DISTRICT IS DOWNTOWN ATLANTA'S PREMIERE ENTERTAINMENT DISTRICT. FEATURING ENTERTAINMENT VENUES, RESTAURANTS, LOUNGES, HOTELS, PROFESSIONAL SPORTS TEAMS, BUSINESSES AND RESIDENTIAL HOMES, THE CENTENNIAL PARK DISTRICT'S UNIQUE EXPERIENCES MAKE IT THE IDEAL ESCAPE FROM THE ROUTINE. CENTENNIAL PARK DISTRICT PROVIDES MARKETING SERVICES TO HOSPITALITY ENTITIES THAT RESIDE IN THE CENTENNIAL PARK DISTRICT.
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IRS990EZ/WebsiteAddressTxt0WWW.CENTENNIALPARKDISTRICT.COM
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0DESCRIPTION: MISCELLANEOUS INCOME. AMOUNT: 287.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1DESCRIPTION: MARKETING AND ADVERTISING. AMOUNT: 438. DESCRIPTION: INSURANCE. AMOUNT: 2,090. DESCRIPTION: GENERAL AND ADMINISTRATIVE. AMOUNT: 9,172. TOTAL TO FORM 990-EZ, LINE 16: 11,700.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2DESCRIPTION: RECEIVABLE. BEG. OF YEAR AMOUNT: 35,336. END OF YEAR AMOUNT: 68,592. DESCRIPTION: OTHER A/R. BEG. OF YEAR AMOUNT: 0. END OF YEAR AMOUNT: 3,827.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DESCRIPTION: ACCOUNTS PAYABLE. BEG. OF YEAR AMOUNT: 20,286. END OF YEAR AMOUNT: 20,476. DESCRIPTION: DEFERRED REVENUE. BEG. OF YEAR AMOUNT: 35,336. END OF YEAR AMOUNT: 52,770.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990-EZ, PART I, LINE 8 - OTHER REVENUE
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990-EZ, PART I, LINE 16 - OTHER EXPENSES
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990-EZ, PART II, LINE 24 - OTHER ASSETS
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990-EZ, PART II, LINE 26 - OTHER LIABILITIES
TransferPrsnlBnftContractsDecl/DeclarationDesc0THE ORGANIZATION DID NOT, DURING THE YEAR, RECEIVE ANY FUNDS, DIRECTLY,OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.THE ORGANIZATION, DID NOT, DURING THE YEAR, PAY ANY PREMIUMS, DIRECTLY,OR INDIRECTLY, ON A PERSONAL BENEFIT CONTRACT.
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ReturnHeader/BuildTS02022-09-23 18:48:47Z
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ReturnHeader/BusinessOfficerGrp/PersonNm0WILMA SOTHERN
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0VICE PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum04046581877
ReturnHeader/BusinessOfficerGrp/SignatureDt02022-11-02
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0CENTENNIAL PARK DISTRICT
ReturnHeader/Filer/BusinessNameControlTxt0CENT
ReturnHeader/Filer/EIN0262749721
ReturnHeader/Filer/PhoneNum04046581877
ReturnHeader/Filer/USAddress/AddressLine1Txt084 WALTON STREET NW 500
ReturnHeader/Filer/USAddress/CityNm0ATLANTA
ReturnHeader/Filer/USAddress/StateAbbreviationCd0GA
ReturnHeader/Filer/USAddress/ZIPCd030303
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0581763439
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0WINDHAM BRANNON LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt03630 PEACHTREE RD NE SUITE 600
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0ATLANTA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0GA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd030326
ReturnHeader/PreparerPersonGrp/PhoneNum04048982000
ReturnHeader/PreparerPersonGrp/PreparationDt02022-11-02
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0CARLYE W DOOLEY
ReturnHeader/ReturnTs02022-11-04T15:16:34-05:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0WILMA
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0SOTHERN
ReturnHeader/TaxPeriodBeginDt02021-01-01
ReturnHeader/TaxPeriodEndDt02021-12-31
ReturnHeader/TaxYr02021

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Filings