Civic Intelligence

P4L DBA Lemonade Day

990 • Fiscal year 2022 • EIN 20-4235269

Jul 01, 2021 to Jun 30, 2022 • Filed on May 11, 2023

Organization Profilewww.lemonadeday.org
1800 West Loop South 1875Houston, TX 77027

(713) 626-5511

Siviq Scores

Scores are not available for this record yet.

Balance Sheet

Assets

Down

$1,459,656

Down $100,895 (-6.5%) from 2021

Net Assets

Down

$1,286,794

Down $46,218 (-3.5%) from 2021

Liabilities

Down

$172,862

Down $54,677 (-24%) from 2021

Revenue And Expenses

Revenue

Up

$1,462,758

Up $40,216 (+2.8%) from 2021

Expenses

Up

$1,508,976

Up $290,557 (+24%) from 2021

Net Income

Down

-$46,218

Down $250,341 (-123%) from 2021

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$3.0M$2.0M$1.0M$0Assets 2011: $488,360Liabilities 2011: $221,385Net Assets 2011: $266,9752011Assets 2012: $1,385,493Liabilities 2012: $233,238Net Assets 2012: $1,152,2552012Assets 2013: $1,039,285Liabilities 2013: $262,069Net Assets 2013: $777,2162013Assets 2014: $913,636Liabilities 2014: $142,306Net Assets 2014: $771,3302014Assets 2015: $870,321Liabilities 2015: $292,668Net Assets 2015: $577,6532015Assets 2016: $739,546Liabilities 2016: $330,301Net Assets 2016: $409,2452016Assets 2017: $941,965Liabilities 2017: $72,350Net Assets 2017: $869,6152017Assets 2018: $930,261Liabilities 2018: $158,121Net Assets 2018: $772,1402018Assets 2019: $1,024,283Liabilities 2019: $282,824Net Assets 2019: $741,4592019Assets 2020: $1,435,132Liabilities 2020: $306,243Net Assets 2020: $1,128,8892020Assets 2021: $1,560,551Liabilities 2021: $227,539Net Assets 2021: $1,333,0122021Assets 2022: $1,459,656Liabilities 2022: $172,862Net Assets 2022: $1,286,7942022Assets 2022: $1,930,479Liabilities 2022: $231,885Net Assets 2022: $1,698,5942022Assets 2023: $2,110,415Liabilities 2023: $210,048Net Assets 2023: $1,900,3672023Assets 2024: $1,848,830Liabilities 2024: $177,926Net Assets 2024: $1,670,9042024

Highlighted filing

2022

Assets$1,459,656
Liabilities$172,862
Net Assets$1,286,794
Open 2022 Filing

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MRevenue 2011: $1,811,680Expenses 2011: $2,002,761Net Income 2011: -$191,0812011Revenue 2012: $2,256,817Expenses 2012: $1,371,537Net Income 2012: $885,2802012Revenue 2013: $1,743,210Expenses 2013: $1,624,129Net Income 2013: $119,0812013Revenue 2014: $1,218,203Expenses 2014: $1,224,089Net Income 2014: -$5,8862014Revenue 2015: $1,476,271Expenses 2015: $1,669,948Net Income 2015: -$193,6772015Revenue 2016: $837,548Expenses 2016: $1,005,956Net Income 2016: -$168,4082016Revenue 2017: $1,035,668Expenses 2017: $575,298Net Income 2017: $460,3702017Revenue 2018: $942,485Expenses 2018: $1,039,960Net Income 2018: -$97,4752018Revenue 2019: $1,156,389Expenses 2019: $1,187,070Net Income 2019: -$30,6812019Revenue 2020: $1,647,817Expenses 2020: $1,260,387Net Income 2020: $387,4302020Revenue 2021: $1,422,542Expenses 2021: $1,218,419Net Income 2021: $204,1232021Revenue 2022: $1,462,758Expenses 2022: $1,508,976Net Income 2022: -$46,2182022Revenue 2022: $1,222,591Expenses 2022: $810,791Net Income 2022: $411,8002022Revenue 2023: $1,949,810Expenses 2023: $1,748,037Net Income 2023: $201,7732023Revenue 2024: $1,880,928Expenses 2024: $2,110,391Net Income 2024: -$229,4632024

Highlighted filing

2022

Revenue$1,462,758
Expenses$1,508,976
Net Income-$46,218
Open 2022 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2021 to Jun 30, 2022
Signed
May 11, 2023
Return Version
2021v4.2
Gross Receipts
$1,462,758
Mission and Program Overview

Mission

P4L's mission is to help prepare youth for life through fun, proactive and experiential programs infused with life skills, character education, and entrepreneurship. The foremost objective is to help today's youth become the business leaders, social advocates, community volunteers and forward-thinking citizens of tomorrow. We want to build self-esteem and new mindsets that can propel youth to success they likely would not have pursued otherwise.

P4L empowers youth to become contributing members of society through lesson-based programs.

Balance Sheet Detail
LineBeginningEndChange
Assets
Land, Buildings, and Equipment, Net$1,191,885$1,147,118▼ $44,767
Cash and Non-Interest-Bearing Accounts$147,303$230,070▲ $82,767
Pledges and Grants Receivable$152,500$27,500▼ $125,000
Inventories for Sale or Use$46,825$24,102▼ $22,723
Accounts Receivable$19,923$23,851▲ $3,928
Prepaid Expenses and Deferred Charges$2,115$7,015▲ $4,900
Total Assets$1,560,551$1,459,656▼ $100,895
Liabilities
Accounts Payable and Accrued Expenses$100,954$100,730▼ $224
Other Liabilities$95,914$0▼ $95,914
Deferred Revenue$30,671$72,132▲ $41,461
Total Liabilities$227,539$172,862▼ $54,677
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,090,398$994,408▼ $95,990
Net Assets With Donor Restrictions$242,614$292,386▲ $49,772
Total Net Assets Fund Balance$1,333,012$1,286,794▼ $46,218
Total Liabilities and Net Assets / Fund Balance$1,560,551$1,459,656▼ $100,895

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$1,147,118$676,866$1,823,984
Leasehold Improvements$0$1,900$1,900
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Nicole Cassier-MasonCEOFT$113,046$5,304$118,350
Debra NazarianNational DirectorFT$106,200$4,028$110,228
Jeff WarrenTreasurerPT$43,086$6,471$49,557

Board Members and Trustees

NameTitle
Joe DalyChairman
Amanda HydroDirector
Charles HarrellDirector
Charlie HamiltonDirector
Douglas ErwinDirector
Heath ButlerDirector
Jacobo Ortiz-BlanesDirector
Jennifer BaurDirector
Jessie JonesDirector
Keith KreuerDirector
Latrice TubbsDirector
Lisa HolthouseDirector
Michael HolthouseDirector
Tammie KahnDirector

Highest Paid Contractors

ContractorServicesLocationCompensation
Ellen Cokinos ConsultingFundraising and Mgmt Consulting529 Brown Saddle Rd, Houston, TX 77057$164,000
Revenue and Support

Revenue Composition

Contributions and Grants
$1,125,167
Program Service Revenue
$337,591
Investment Income
$0
Other Revenue
$0
All Other Contributions
$1,029,253
Change in Net Assets
$-46,218
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$742,768
Other Expenses$684,267
Total Fundraising Expense$276,628
Professional Fundraising Fees$63,150
Grants and Similar Amounts Paid$18,791

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$351,849-$94,083$445,932
Depreciation Depletion$286,265$148-$286,413
Current Officers, Directors, Trustees, and Key Employees$65,119$97,679$54,266$217,064
Fees for Services Other$45,472$4,000$28,000$77,472
Information Technology$70,404--$70,404
Fees for Services Professional Fundraising--$63,150$63,150
Advertising$40,594$2,404$162$43,160
Other Employee Benefits$24,337$2,093$9,307$35,737
Payroll Taxes$25,700-$8,052$33,752
Office Expenses$6,014$12,152$7,801$25,967
Occupancy$19,548$2,244$3,873$25,665
Fees for Services Accounting-$21,684-$21,684
Grants to Domestic Orgs$18,791--$18,791
Travel$9,540$4,430$3,745$17,715
Pension Plan Contributions$8,570-$1,713$10,283
Conferences and Meetings$3,659$3,337$2,476$9,472
Insurance-$7,022-$7,022
Other Expenses$6,005--$6,005
Fees for Services Legal-$2,525-$2,525
Total Functional Expenses$1,072,630$159,718$276,628$1,508,976
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Greater Vancouver Chamber of CommerceVancouver, WA501(c)(6)Program expenses$15,196
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
Yes

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$63,150
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
Yes
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, line 2

“Michael Holthouse and Lisa Holthouse have a family relationship. Jeff Warren and Michael Holthouse have a business relationship.”

Form 990, Part VI, Section B, line 11B

“The President reviews Form 990. A copy is provided to the Board prior to filing with the IRS.”

Form 990, Part VI, Section B, line 15A

“The President's compensation is determined by the Board based on the current market using Board members' knowledge and involvement with other nonprofits for comparable data.”

Form 990, Part VI, Section C, line 19

“The governing documents, conflict of interest policy and financial statements are available upon request.”

Form 990, Part VII:

“Jeff Warren serves as the organization's Treasurer. He is compensated as an employee of Holthouse Interests. A portion of his compensation is donated to P4L.”

Filing and Contact Details

Filer

Filer Name
P4L dba Lemonade Day
EIN
20-4235269
Phone
7136265511
Address
1800 West Loop South 1875, Houston, TX 77027

Signing Officer

Name
Jeff Warren
Title
Treasurer
Phone
7136265511
Signed
2023-05-11
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Nicole Cassier-Mason
Formed
2006
Legal Domicile
TX
Voting Board Members
11
Independent Board Members
11
Employees
13
Volunteers
2,478

Preparer

Firm
Blazek & Vetterling
Address
2900 Weslayan Suite 200, Houston, TX 77027
Preparer
Barbara Murphy
Phone
7134395739
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IRS990/Desc0See Schedule OLemonade Day is a strategic lesson-based program that walks youth K-8 from a dream to a business plan while teaching them the principles required to start a company. Entrepreneurship is a catalyst to create new companies and better jobs; Lemonade Day works to stimulate economic growth through positive youth development and entrepreneurship education. Through the experience of owning and running a lemonade stand, youth are empowered with life skills, increased financial and business literacy, soft skills, mentorship and real-world business experience. Lemonade Day sparks the spirit of entrepreneurship and empowers youth to set goals, work hard, and achieve their dreams. In 2022, P4L licensed the Lemonade Day program in 84 cities.While the Covid-19 pandemic drastically impacted Lemonade Day's program delivery, P4L still collectively served 26,000 youth with nearly 3,000 lemonade stand businesses, all with the support and guidance of more than 11,000 mentors across all licensed markets.
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IRS990/Form990PartVIISectionAGrp/TitleTxt13Director
IRS990/Form990PartVIISectionAGrp/TitleTxt14Treasurer
IRS990/Form990PartVIISectionAGrp/TitleTxt15CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt16National Director
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IRS990/MissionDesc0P4L's mission is to help prepare youth for life through fun, proactive and experiential programs infused with life skills, character education, and entrepreneurship. The foremost objective is to help today's youth become the business leaders, social advocates, community volunteers and forward-thinking citizens of tomorrow. We want to build self-esteem and new mindsets that can propel youth to success they likely would not have pursued otherwise.
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Filings

Displayed year

2022 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,459,656
Liabilities
$172,862
Net assets
$1,286,794
Revenue
$1,462,758
Expenses
$1,508,976
Net income
-$46,218
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.85$0.18$1.67$1.88$2.11$0.23
2023Detailed filing. Detailed filing data is available for this year.$2.11$0.21$1.90$1.95$1.75$0.20
2022Detailed filing. Detailed filing data is available for this year.$1.93$0.23$1.70$1.22$0.81$0.41
2022Detailed filing. Detailed filing data is available for this year.$1.46$0.17$1.29$1.46$1.51$0.05
2021Detailed filing. Detailed filing data is available for this year.$1.56$0.23$1.33$1.42$1.22$0.20
2020Detailed filing. Detailed filing data is available for this year.$1.44$0.31$1.13$1.65$1.26$0.39
2019Detailed filing. Detailed filing data is available for this year.$1.02$0.28$0.74$1.16$1.19$0.03
2018Detailed filing. Detailed filing data is available for this year.$0.93$0.16$0.77$0.94$1.04$0.10
2017Summary only. Only limited summary data is available for this year.$0.94$0.07$0.87$1.04$0.58$0.46
2016Detailed filing. Detailed filing data is available for this year.$0.74$0.33$0.41$0.84$1.01$0.17
2015Summary only. Only limited summary data is available for this year.$0.87$0.29$0.58$1.48$1.67$0.19
2014Summary only. Only limited summary data is available for this year.$0.91$0.14$0.77$1.22$1.22$0.01
2013Summary only. Only limited summary data is available for this year.$1.04$0.26$0.78$1.74$1.62$0.12
2012Summary only. Only limited summary data is available for this year.$1.39$0.23$1.15$2.26$1.37$0.89
2011Summary only. Only limited summary data is available for this year.$0.49$0.22$0.27$1.81$2.00$0.19