Civic Intelligence

Seattle-King County Convention

EIN 91-1644435 • 501(c)6 • Seattle, WA

Profile

Seattle-king county convention and visitors bureau ("visit seattle") competitively markets this region as a destination for conventions, tour groups, and the individual traveler.

701 Pike St 800Seattle, WA 98101

www.visitseattle.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

68th percentile

0.43x

Higher debt load relative to assets than 68% of similar nonprofits.

501(c)6 • $25M-$50M nonprofits • Source year 2024

Liabilities / Revenue

23rd percentile

0.21x

Higher debt load relative to revenue than 23% of similar nonprofits.

501(c)6 • $25M-$50M nonprofits • Source year 2024

Net Margin

57th percentile

7.7%

Higher net margin than 57% of similar nonprofits.

501(c)6 • $25M-$50M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

64th percentile

12%

Faster asset growth than 64% of similar nonprofits.

501(c)6 • $25M-$50M nonprofits • Annualized from 2023 to 2024

Revenue Growth

75th percentile

17%

Faster revenue growth than 75% of similar nonprofits.

501(c)6 • $25M-$50M nonprofits • Annualized from 2023 to 2024

Assets

Up

$17,846,068

Up $1,933,157 (+12%) from 2023

Liabilities

Down

$7,620,524

Down $899,628 (-11%) from 2023

Net Assets

Up

$10,225,544

Up $2,832,785 (+38%) from 2023

Revenue

Up

$36,500,010

Up $5,212,915 (+17%) from 2023

Expenses

Up

$33,671,306

Up $1,842,997 (+5.8%) from 2023

Net Income

Up

$2,828,704

Up $3,369,918 (+623%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$20M$15M$10M$5.0M$0Assets 2010: $3,484,112Liabilities 2010: $1,446,580Net Assets 2010: $2,037,5322010Assets 2011: $3,842,092Liabilities 2011: $1,325,195Net Assets 2011: $2,516,8972011Assets 2012: $4,156,033Liabilities 2012: $1,657,623Net Assets 2012: $2,498,4102012Assets 2013: $5,356,927Liabilities 2013: $2,144,872Net Assets 2013: $3,212,0552013Assets 2014: $6,114,124Liabilities 2014: $1,961,272Net Assets 2014: $4,152,8522014Assets 2015: $7,552,613Liabilities 2015: $2,180,196Net Assets 2015: $5,372,4172015Assets 2016: $8,907,752Liabilities 2016: $2,183,871Net Assets 2016: $6,723,8812016Assets 2017: $9,823,740Liabilities 2017: $2,059,175Net Assets 2017: $7,764,5652017Assets 2018: $10,621,909Liabilities 2018: $2,079,267Net Assets 2018: $8,542,6422018Assets 2019: $11,674,478Liabilities 2019: $2,270,357Net Assets 2019: $9,404,1212019Assets 2020: $9,414,411Liabilities 2020: $1,620,407Net Assets 2020: $7,794,0042020Assets 2021: $9,612,015Liabilities 2021: $859,094Net Assets 2021: $8,752,9212021Assets 2022: $15,865,486Liabilities 2022: $7,931,512Net Assets 2022: $7,933,9742022Assets 2023: $15,912,911Liabilities 2023: $8,520,152Net Assets 2023: $7,392,7592023Assets 2024: $17,846,068Liabilities 2024: $7,620,524Net Assets 2024: $10,225,5442024

Highlighted filing

2024

Assets$17,846,068
Liabilities$7,620,524
Net Assets$10,225,544

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$40M$30M$20M$10M$0-$10MExpenses 2010: $9,047,3012010Expenses 2011: $9,902,8422011Expenses 2012: $16,326,0872012Revenue 2013: $17,274,983Expenses 2013: $16,561,338Net Income 2013: $713,6452013Revenue 2014: $18,021,063Expenses 2014: $17,076,827Net Income 2014: $944,2362014Revenue 2015: $21,562,207Expenses 2015: $20,346,090Net Income 2015: $1,216,1172015Revenue 2016: $22,119,619Expenses 2016: $20,754,344Net Income 2016: $1,365,2752016Revenue 2017: $23,578,086Expenses 2017: $22,537,402Net Income 2017: $1,040,6842017Revenue 2018: $23,990,698Expenses 2018: $23,212,621Net Income 2018: $778,0772018Revenue 2019: $24,903,448Expenses 2019: $24,182,945Net Income 2019: $720,5032019Revenue 2020: $14,950,382Expenses 2020: $16,619,550Net Income 2020: -$1,669,1682020Revenue 2021: $12,509,131Expenses 2021: $11,500,433Net Income 2021: $1,008,6982021Revenue 2022: $17,151,531Expenses 2022: $17,914,773Net Income 2022: -$763,2422022Revenue 2023: $31,287,095Expenses 2023: $31,828,309Net Income 2023: -$541,2142023Revenue 2024: $36,500,010Expenses 2024: $33,671,306Net Income 2024: $2,828,7042024

Highlighted filing

2024

Revenue$36,500,010
Expenses$33,671,306
Net Income$2,828,704

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$17.8$7.62$10.2$36.5$33.7$2.83
2023Detailed filing. Detailed filing data is available for this year.$15.9$8.52$7.39$31.3$31.8$0.54
2022Detailed filing. Detailed filing data is available for this year.$15.9$7.93$7.93$17.2$17.9$0.76
2021Detailed filing. Detailed filing data is available for this year.$9.61$0.86$8.75$12.5$11.5$1.01
2020Detailed filing. Detailed filing data is available for this year.$9.41$1.62$7.79$15.0$16.6$1.67
2019Detailed filing. Detailed filing data is available for this year.$11.7$2.27$9.40$24.9$24.2$0.72
2018Detailed filing. Detailed filing data is available for this year.$10.6$2.08$8.54$24.0$23.2$0.78
2017Detailed filing. Detailed filing data is available for this year.$9.82$2.06$7.76$23.6$22.5$1.04
2016Detailed filing. Detailed filing data is available for this year.$8.91$2.18$6.72$22.1$20.8$1.37
2015Detailed filing. Detailed filing data is available for this year.$7.55$2.18$5.37$21.6$20.3$1.22
2014Detailed filing. Detailed filing data is available for this year.$6.11$1.96$4.15$18.0$17.1$0.94
2013Detailed filing. Detailed filing data is available for this year.$5.36$2.14$3.21$17.3$16.6$0.71
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$4.16$1.66$2.50$16.3
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.84$1.33$2.52$9.90
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.48$1.45$2.04$9.05
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Oct 22, 2025
Return Version
2024v5.2
Gross Receipts
$36,500,010
Mission and Program Overview

Mission

Seattle-king county convention and visitors bureau ("visit seattle") competitively markets this region as a destination for conventions, tour groups, and the individual traveler; provides services to convention groups, tour groups, and tourists; develops and implements marketing programs designed to increase travel to the region from domestic and international markets and publishes materials that promote the region.

To market this region as a destination for conventions, tour groups, and the individual traveler; to provide services to convention groups, tour groups, and tourists; to develop and implement marketing programs designed to increase travel to the region from domestic and international markets and publish materials that promote the region.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$4,764,115$5,618,679▲ $854,564
Savings and Temporary Cash Investments$3,858,053$3,873,481▲ $15,428
Prepaid Expenses and Deferred Charges$256,328$1,501,217▲ $1,244,889
Accounts Receivable$1,279,288$1,474,294▲ $195,006
Land, Buildings, and Equipment, Net$360,151$582,288▲ $222,137
Total Assets$15,912,911$17,846,068▲ $1,933,157
Other Assets Total$5,394,976$4,796,109▼ $598,867
Liabilities
Other Liabilities$5,207,391$4,674,480▼ $532,911
Accounts Payable and Accrued Expenses$3,287,950$2,888,317▼ $399,633
Deferred Revenue$24,811$57,727▲ $32,916
Total Liabilities$8,520,152$7,620,524▼ $899,628
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$7,392,759$10,225,544▲ $2,832,785
Total Net Assets Fund Balance$7,392,759$10,225,544▲ $2,832,785
Total Liabilities and Net Assets / Fund Balance$15,912,911$17,846,068▲ $1,933,157

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$205,007$702,126$907,133
Other Land Buildings$250,655$416,501$667,156
Leasehold Improvements$126,626$19,141$145,767
Other Assets Org$4,796,109--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Tammy BlountPresident and CEOFT$387,500$145,190$532,690
Kelly SalingSVP and Chief Sales OfficerFT$273,366$120,432$393,798
Michael WoodySVP and Chief Strategy OfficerFT$246,959$83,653$330,612
Allison LafolletteNational Account DirectorFT$169,092$81,951$251,043
Christopher ConnellySenior Director of SalesFT$183,340$64,513$247,853
Peter AndersenSenior Director Convention StrategyFT$178,448$62,536$240,984
Troy AndersonSenior Director of SalesFT$171,250$66,960$238,210
Kennedy JamesSVP and Talent and CultureFT$133,700$49,534$183,234
Anita CeranaNational Account DirectorFT$123,103$54,365$177,468
Scott BlyChief Financial OfficerFT$107,051$14,102$121,153

Board Members and Trustees

NameTitle
Callette NielsenBoard Chair
Zahoor AhmedPast Chair
Jason HamiltonBoard Vice Chair
Brian CanlisDirector
Brian FlahertyDirector
Chad MackayDirector
Craig SchaferDirector
Heidi WillsDirector
Keri RobinsonDirector
Michelle BufanoDirector
Minaz AbjiDirector
Sunny JosephDirector
Tom WolfDirector
Toni FreebergDirector
Matt MurphyDirector Thru 01/24
Brennon LeightonDirector Thru 06/24
Mary BacarellaDirector Thru 06/24
Kevin ClarkSecretary/treasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
Copacino FujikadoMarketing1425 4TH AVE 700, Seattle, WA 98101$6,776,210
Pband LLCMarketing600 1ST AVENUE 600A, Seattle, WA 98104$4,889,868
Sparkloft MediaMarketing2225 SW BROADWAY SUITE 400, Portland, OR 97205$665,827
Colehour & Cohen INCMarketing1011 WESTERN AVE SUITE 702, Seattle, WA 98104$484,348
Matador Ventures INCMarketing228 PARK AVE S SUITE 40021, New York, NY 10003$465,000
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$36,227,160
Investment Income
$108,834
Other Revenue
$164,016
Change in Net Assets
$2,828,704

Audited Revenue Reconciliation

Revenue per Audited Statements
$36,500,010
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$4,081
Total Revenue per Audited Statements
$36,504,091
Total Revenue per Form 990
$36,500,010
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$22,731,717
Salaries, Compensation, and Employee Benefits$10,934,589
Grants and Similar Amounts Paid$5,000
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$19,942,451
Other Salaries and Wages---$7,463,504
Current Officers, Directors, Trustees, and Key Employees---$1,561,487
Other Employee Benefits---$924,216
Payroll Taxes---$713,249
Occupancy---$712,820
Information Technology---$507,704
Pension Plan Contributions---$272,133
Office Expenses---$234,883
Fees for Services Other---$185,159
Travel---$108,285
Depreciation Depletion---$85,205
Fees for Services Lobbying---$80,000
Insurance---$59,936
Fees for Services Accounting---$54,850
Other Expenses---$40,846
Fees for Services Legal---$18,067
Grants to Domestic Orgs---$5,000
All Other Expenses---$4,749
Total Functional Expenses$0$0$0$33,671,306

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$33,671,306
Total Expenses per Audited Statements$33,671,306
Total Expenses per Form 990$33,671,306
Expenses Not Reported on Financial Statements$0
Expenses Not Reported on Form 990$0
International Activity

International Summary

Offices
0
Employees
0
Spending
$1,113,690

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
Europe (including Iceland & Greenland)Program ServiceMarketing for Tourism00$512,285
East Asia and the PacificProgram ServiceMarketing for Tourism00$465,432
North AmericaProgram ServiceMarketing for Tourism00$135,973
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes

Reported Spending and Taxes

Line ItemAmount
Total Nondeductible Lobbying and Political Cost$148,832
Current Year Nondeductible Lobbying and Political Cost$80,000
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Operating Lease Liability$4,674,480
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 2

Callette nielsen and keri robinson have a business relationship. Tom wolf and zahoor ahmed have a business relationship.

Form 990, Part VI, Section B, Line 11B

The return is reviewed by the president & ceo and chief financial officer prior to filing.

Form 990, Part VI, Section B, Line 12C

Conflict of interest forms are completed by the board of directors on an annual basis for existing members and new board members as they are elected. They are reviewed by the management team upon receipt. All board members are requested to alert the organization should there be any mid-year conflicts that arise. The management team determines if a conflict exists and reviews it. If a conflict of interest is found, said board member will recuse themselves from discussing or voting on the matter. Disclosures involving a transaction or arrangement being considered at a meeting of the board or a committee shall be made to all members present. All other disclosures are made to the president. The president shall disclose his or her conflicts to the board. Persons covered by this policy are defined as any director, officer, or member of any committee of the board that has authority to act on behalf of the board, excluding advisory board members.

Form 990, Part VI, Section B, Line 15

The compensation for the ceo is determined by the organization's officers. The compensation setting process for all others is determined by a nationwide compensation study conducted by an independent contractor and subject matter expert every two years. Final compensation totals are then decided by the ceo.

Form 990, Part VI, Section C, Line 19

The organization does not make its financial statements, governing documents, or conflict of interest policy available to the public.

Filing and Contact Details

Filer

Filer Name
Seattle-king County Convention
EIN
91-1644435
Phone
2064615800
Address
701 PIKE ST 800, SEATTLE, WA 98101
Doing Business As
Visit Seattle

Signing Officer

Name
Tammy Blount
Title
President & CEO
Phone
2064615833
Signed
2025-10-22
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Tammy Blount
Formed
1994
Legal Domicile
Wa
Voting Board Members
15
Independent Board Members
15
Employees
93
Volunteers
18

Preparer

Firm
Clark Nuber Ps
Address
555 110TH AVE NE SUITE 700, BELLEVUE, WA 98004
Preparer
Megan R Ryan
Phone
4254544919
Supplemental Narrative

Additional Explanations

FORM 990, PART I, LINE 6:

Volunteers work at the visitors' center as a concierge, serve on committees and serve as board members.

Raw XML AppendixShowing 400 of 759 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt60
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt70
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IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt90
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt100
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IRS990/Form990PartVIISectionAGrp/PersonNm3KEVIN CLARK
IRS990/Form990PartVIISectionAGrp/PersonNm4BRENNON LEIGHTON
IRS990/Form990PartVIISectionAGrp/PersonNm5TONI FREEBERG
IRS990/Form990PartVIISectionAGrp/PersonNm6TOM WOLF
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IRS990/Form990PartVIISectionAGrp/PersonNm13CRAIG SCHAFER
IRS990/Form990PartVIISectionAGrp/PersonNm14CHAD MACKAY
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IRS990/Form990PartVIISectionAGrp/PersonNm26TROY ANDERSON
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IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt17DIRECTOR THRU 01/24
IRS990/Form990PartVIISectionAGrp/TitleTxt18CHIEF FINANCIAL OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt19PRESIDENT AND CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt20SVP AND CHIEF SALES OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt21SVP AND TALENT AND CULTURE
IRS990/Form990PartVIISectionAGrp/TitleTxt22SVP AND CHIEF STRATEGY OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt23NATIONAL ACCOUNT DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt24NATIONAL ACCOUNT DIRECTOR
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IRS990/MissionDesc0SEATTLE-KING COUNTY CONVENTION AND VISITORS BUREAU ("VISIT SEATTLE") COMPETITIVELY MARKETS THIS REGION AS A DESTINATION FOR CONVENTIONS, TOUR GROUPS, AND THE INDIVIDUAL TRAVELER.
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