Civic Intelligence

Visit Pleasant Hill

EIN 87-4789903 • 501(c)6 • Pleasant Hill, CA

Profile

We are the official travel and tourism resource for pleasant hill, ca.

700 Ellinwood WayPleasant Hill, CA 94523

staypleasanthill.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

25th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Liabilities / Revenue

26th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Net Margin

42nd percentile

0.8%

Higher net margin than 42% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2025

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

8th percentile

-25%

Faster asset growth than 8% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2025

Revenue Growth

83rd percentile

27%

Faster revenue growth than 83% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2025

Balance Sheet
Liabilities / Assets25th percentile

Assets

Up

$284,191

Up $6,550 (+2.4%) from 2024

Liabilities

Flat

$0

Flat from 2024

Net Assets

Up

$284,191

Up $6,550 (+2.4%) from 2024

Operations
Liabilities / Revenue26th percentileNet Margin42nd percentile

Revenue

Up

$824,374

Up $176,410 (+27%) from 2024

Expenses

Down

$817,824

Down $59,541 (-6.8%) from 2024

Net Income

Up

$6,550

Up $235,951 (+103%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth8th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$600K$400K$200K$0Assets 2022: $472,118Liabilities 2022: $22,451Net Assets 2022: $449,6672022Assets 2023: $507,042Liabilities 2023: $5,000Net Assets 2023: $502,0422023Assets 2024: $277,641Liabilities 2024: $0Net Assets 2024: $277,6412024Assets 2025: $284,191Liabilities 2025: $0Net Assets 2025: $284,1912025

Highlighted filing

2025

Assets$284,191
Liabilities$0
Net Assets$284,191
Open 2025 Filing

Operations Trend

Revenue Growth83rd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2022: $704,216Expenses 2022: $254,549Net Income 2022: $449,6672022Revenue 2023: $507,227Expenses 2023: $454,852Net Income 2023: $52,3752023Revenue 2024: $647,964Expenses 2024: $877,365Net Income 2024: -$229,4012024Revenue 2025: $824,374Expenses 2025: $817,824Net Income 2025: $6,5502025

Highlighted filing

2025

Revenue$824,374
Expenses$817,824
Net Income$6,550
Open 2025 Filing

Filings

Most recent year

2025 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$284,191
Liabilities
$0
Net assets
$284,191
Revenue
$824,374
Expenses
$817,824
Net income
$6,550
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.84$0.00$2.84$8.24$8.18$0.07
2024Detailed filing. Detailed filing data is available for this year.$2.78$0.00$2.78$6.48$8.77$2.29
2023Detailed filing. Detailed filing data is available for this year.$5.07$0.05$5.02$5.07$4.55$0.52
2022Detailed filing. Detailed filing data is available for this year.$4.72$0.22$4.50$7.04$2.55$4.50
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Apr 1, 2024 to Mar 31, 2025
Signed
Oct 27, 2025
Return Version
2024v5.0
Gross Receipts
$824,374
Mission and Program Overview

Mission

We are the official travel and tourism resource for pleasant hill, ca.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$61,038$230,771▲ $169,733
Savings and Temporary Cash Investments$200,103$51,146▼ $148,957
Prepaid Expenses and Deferred Charges$14,673--
Land, Buildings, and Equipment, Net$1,827$2,274▲ $447
Total Assets$277,641$284,191▲ $6,550
Liabilities
Other Liabilities$0$0→ $0
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$277,641$284,191▲ $6,550
Net Assets With Donor Restrictions$0$0→ $0
Total Net Assets Fund Balance$277,641$284,191▲ $6,550
Total Liabilities and Net Assets / Fund Balance$277,641$284,191▲ $6,550

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$2,274$1,003$3,277
Buildings$0$0$0
Other Land Buildings$0$0$0
Land$0-$0
Leasehold Improvements$0$0$0
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseTotal
Patricia SnowdenPresident and CEOFT$148,763$148,763
Sibongile V NcubeVP of Sales and MarketingFT$145,396$145,396

Board Members and Trustees

NameTitle
Tracie CollinsChair
Jeremy CarlsonVice Chair
Amanda HyunBoard Member
Beth MuzikBoard Member
Lee RobertsBoard Member
Tony PatelBoard Member
Zach SealBoard Member
Jay RanaSecretary/treasurer
Bradley WieberTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$500
Program Service Revenue
$823,831
Investment Income
$43
Other Revenue
$0
All Other Contributions
$500
Change in Net Assets
$6,550

Audited Revenue Reconciliation

Revenue per Audited Statements
$824,374
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$0
Other Revenue Adjustments
$0
Total Revenue per Audited Statements
$824,374
Total Revenue per Form 990
$824,374
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$418,035
Other Expenses$399,789
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$209,999$91,284-$301,283
Fees for Services Other$139,764--$139,764
Other Salaries and Wages$35,788$15,556-$51,344
Conferences and Meetings$42,579--$42,579
Information Technology$34,006--$34,006
Other Employee Benefits$20,218$9,513-$29,731
Payroll Taxes$19,455$8,923-$28,378
Travel$26,025--$26,025
Fees for Services Accounting-$25,816-$25,816
Advertising$22,003--$22,003
Office Expenses$18,881$95-$18,976
Occupancy$1,485$6,635-$8,120
Pension Plan Contributions$5,045$2,254-$7,299
Fees for Services Legal-$5,073-$5,073
All Other Expenses$3,340$5-$3,345
Other Expenses$1,711$0$0$1,711
Insurance-$1,570-$1,570
Depreciation Depletion-$637-$637
Total Functional Expenses$650,463$167,361$0$817,824

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$817,824
Total Expenses per Audited Statements$817,824
Total Expenses per Form 990$817,824
Expenses Not Reported on Financial Statements$0
Expenses Not Reported on Form 990$0
Other Expense Adjustments$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“Form 990 is reviewed by the board of directors prior to submission.”

Form 990, Part VI, Section B, Line 12C

“The organization reviews policy at annual meetings.”

Form 990, Part VI, Section B, Line 15

“Goals are set at the beginning of the year and reviewed to determine if they are met.”

Form 990, Part VI, Section C, Line 19

“The form 990 is made available to the public via guidestar.org and irs.gov. Governing documents, conflict of interest policy, and financial statements are available to the public upon request.”

Filing and Contact Details

Filer

Filer Name
Visit Pleasant Hill
EIN
87-4789903
Phone
9258040978
Address
700 ELLINWOOD WAY, PLEASANT HILL, CA 94523

Signing Officer

Name
Jay Rana
Title
Treasurer
Phone
9258040978
Signed
2025-10-27
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Patricia Snowden
Formed
2022
Legal Domicile
CA
Voting Board Members
6
Independent Board Members
6
Employees
3
Volunteers
9

Preparer

Firm
Easy Office Dba Jitasa
Address
1120 S RACKHAM WAY SUITE 300, MERIDIAN, ID 83642
Preparer
Jeremy Cork
Phone
2082874777
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“Other fees include payroll service fees, and contract service expenses such as: consultant fees, marketing fees, vph rebrand agency, virtual assistant, and photographer.”

Financial Statement Notes

Schedule D, Part X, Line 2

“The organization is exempt from federal income tax under irc section 501(c)(6), though it is subject to tax on income unrelated to its exempt purpose, unless that income is otherwise excluded by the code. Organization has processes presently in place to ensure the maintenance of its tax-exempt status; to identify and report unrelated income; to determine its filing and tax obligations in jurisdictions for which it has nexus; and to identify and evaluate other matters that may be considered tax positions. Tax years including the tax year ended march 31, 2025 and earlier are subject to examinations by tax authorities. Organization has determined that there are no material uncertain tax positions that require recognition or disclosure in the financial statements.”

Raw XML AppendixShowing 400 of 467 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/TitleTxt0PRESIDENT AND CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt1VP OF SALES AND MARKETING
IRS990/Form990PartVIISectionAGrp/TitleTxt2CHAIR
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IRS990/Form990PartVIISectionAGrp/TitleTxt6BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt7BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt8BOARD MEMBER
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IRS990/OtherExpensesGrp/ProgramServicesAmt039280
IRS990/OtherExpensesGrp/ProgramServicesAmt126830
IRS990/OtherExpensesGrp/ProgramServicesAmt24054
IRS990/OtherExpensesGrp/ProgramServicesAmt31711
IRS990/OtherExpensesGrp/TotalAmt039280
IRS990/OtherExpensesGrp/TotalAmt126830
IRS990/OtherExpensesGrp/TotalAmt24054
IRS990/OtherExpensesGrp/TotalAmt31711
IRS990/OtherLiabilitiesGrp/BOYAmt00
IRS990/OtherLiabilitiesGrp/EOYAmt00
IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt015556
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt035788
IRS990/OtherSalariesAndWagesGrp/TotalAmt051344
IRS990/OtherWebsiteInd0X
IRS990/PartialLiquidationInd00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt08923
IRS990/PayrollTaxesGrp/ProgramServicesAmt019455
IRS990/PayrollTaxesGrp/TotalAmt028378
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt02254
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt05045
IRS990/PensionPlanContributionsGrp/TotalAmt07299
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt014673
IRS990/PrincipalOfficerNm0PATRICIA SNOWDEN
IRS990/PriorPeriodAdjustmentsAmt00
IRS990/ProfessionalFundraisingInd00
IRS990/ProgramServiceRevenueGrp/BusinessCd0900099
IRS990/ProgramServiceRevenueGrp/Desc0HOTEL ASSESSMENT
IRS990/ProgramServiceRevenueGrp/ExclusionAmt00
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0823831
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0823831
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt01000
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt0138
IRS990/PYOtherExpensesAmt0469658
IRS990/PYOtherRevenueAmt00
IRS990/PYProgramServiceRevenueAmt0646826
IRS990/PYRevenuesLessExpensesAmt0-229401
IRS990/PYSalariesCompEmpBnftPaidAmt0407707
IRS990/PYTotalExpensesAmt0877365
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt0647964
IRS990/ReconcilationRevenueExpnssAmt06550
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt00
IRS990/RentalIncomeOrLossGrp/PersonalAmt00
IRS990/RentalIncomeOrLossGrp/RealAmt00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt0823831
IRS990/RoyaltiesRevenueGrp/ExclusionAmt00
IRS990/RoyaltiesRevenueGrp/RelatedOrExemptFuncIncomeAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/RoyaltiesRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt0200103
IRS990/SavingsAndTempCashInvstGrp/EOYAmt051146
IRS990/ScheduleBRequiredInd00
IRS990ScheduleD/BuildingsGrp/BookValueAmt00
IRS990ScheduleD/BuildingsGrp/DepreciationAmt00
IRS990ScheduleD/BuildingsGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/BuildingsGrp/OtherCostOrOtherBasisAmt00
IRS990ScheduleD/DonatedServicesAndUseFcltsAmt00
IRS990ScheduleD/DonatedServicesUseFcltsAmt00
IRS990ScheduleD/EquipmentGrp/BookValueAmt02274
IRS990ScheduleD/EquipmentGrp/DepreciationAmt01003
IRS990ScheduleD/EquipmentGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt03277
IRS990ScheduleD/ExpensesNotReportedAmt00
IRS990ScheduleD/ExpensesNotRptFinclStmtAmt00
IRS990ScheduleD/ExpensesSubtotalAmt0817824
IRS990ScheduleD/FootnoteTextInd0X
IRS990ScheduleD/InvestmentExpensesNotIncld2Amt00
IRS990ScheduleD/InvestmentExpensesNotIncldAmt00
IRS990ScheduleD/LandGrp/BookValueAmt00
IRS990ScheduleD/LandGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/LandGrp/OtherCostOrOtherBasisAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt00
IRS990ScheduleD/LossesReportedAmt00
IRS990ScheduleD/NetUnrealizedGainsInvstAmt00
IRS990ScheduleD/OtherExpensesIncludedAmt00
IRS990ScheduleD/OtherExpensesNotIncludedAmt00
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt00
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt00
IRS990ScheduleD/OtherLandBuildingsGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt00
IRS990ScheduleD/OtherRevenueAmt00
IRS990ScheduleD/OtherRevenuesNotIncludedAmt00
IRS990ScheduleD/PriorYearAdjustmentsAmt00
IRS990ScheduleD/RecoveriesPriorYearGrantsAmt00
IRS990ScheduleD/RevenueNotReportedAmt00
IRS990ScheduleD/RevenueNotReportedFinclStmtAmt00
IRS990ScheduleD/RevenueSubtotalAmt0824374
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0THE ORGANIZATION IS EXEMPT FROM FEDERAL INCOME TAX UNDER IRC SECTION 501(C)(6), THOUGH IT IS SUBJECT TO TAX ON INCOME UNRELATED TO ITS EXEMPT PURPOSE, UNLESS THAT INCOME IS OTHERWISE EXCLUDED BY THE CODE. ORGANIZATION HAS PROCESSES PRESENTLY IN PLACE TO ENSURE THE MAINTENANCE OF ITS TAX-EXEMPT STATUS; TO IDENTIFY AND REPORT UNRELATED INCOME; TO DETERMINE ITS FILING AND TAX OBLIGATIONS IN JURISDICTIONS FOR WHICH IT HAS NEXUS; AND TO IDENTIFY AND EVALUATE OTHER MATTERS THAT MAY BE CONSIDERED TAX POSITIONS. TAX YEARS INCLUDING THE TAX YEAR ENDED MARCH 31, 2025 AND EARLIER ARE SUBJECT TO EXAMINATIONS BY TAX AUTHORITIES. ORGANIZATION HAS DETERMINED THAT THERE ARE NO MATERIAL UNCERTAIN TAX POSITIONS THAT REQUIRE RECOGNITION OR DISCLOSURE IN THE FINANCIAL STATEMENTS.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0Schedule D, Part X, Line 2
IRS990ScheduleD/TotalBookValueLandBuildingsAmt02274
IRS990ScheduleD/TotalExpensesPerForm990Amt0817824
IRS990ScheduleD/TotalLiabilityAmt00
IRS990ScheduleD/TotalRevenuePerForm990Amt0824374
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt0824374
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt0817824
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0FORM 990 IS REVIEWED BY THE BOARD OF DIRECTORS PRIOR TO SUBMISSION.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION REVIEWS POLICY AT ANNUAL MEETINGS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2GOALS ARE SET AT THE BEGINNING OF THE YEAR AND REVIEWED TO DETERMINE IF THEY ARE MET.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE FORM 990 IS MADE AVAILABLE TO THE PUBLIC VIA GUIDESTAR.ORG AND IRS.GOV. GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS ARE AVAILABLE TO THE PUBLIC UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4OTHER FEES INCLUDE PAYROLL SERVICE FEES, AND CONTRACT SERVICE EXPENSES SUCH AS: CONSULTANT FEES, MARKETING FEES, VPH REBRAND AGENCY, VIRTUAL ASSISTANT, AND PHOTOGRAPHER.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section B, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section B, Line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Section B, Line 15
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Section C, Line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990, Part IX, Line 11g
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0277641
IRS990/TotalAssetsEOYAmt0284191
IRS990/TotalAssetsGrp/BOYAmt0277641
IRS990/TotalAssetsGrp/EOYAmt0284191
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0500
IRS990/TotalEmployeeCnt03
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0167361
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0650463
IRS990/TotalFunctionalExpensesGrp/TotalAmt0817824
IRS990/TotalGrossUBIAmt00

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