Civic Intelligence

Visit Muncie Inc.

990 • Fiscal year 2024 • EIN 87-3860316

Jan 01, 2024 to Dec 31, 2024 • Filed on Feb 13, 2025

Organization ProfileWWW.DESTINATIONMUNCIE.ORG
421 S Walnut Street Ste 100Muncie, IN 47305

(765) 881-0206

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

43rd percentile

0.03x

Higher debt load relative to assets than 43% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

27th percentile

0.01x

Higher debt load relative to revenue than 27% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

47th percentile

3.2%

Higher net margin than 47% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

40th percentile

$0

Higher top officer pay than 40% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2024

Asset Growth

77th percentile

19%

Faster asset growth than 77% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

64th percentile

18%

Faster revenue growth than 64% of similar nonprofits.

2024 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets43rd percentile

Assets

Up

$245,259

Up $38,563 (+19%) from 2023

Net Assets

Up

$237,150

Up $33,165 (+16%) from 2023

Liabilities

Up

$8,109

Up $5,398 (+199%) from 2023

Revenue And Expenses
Liabilities / Revenue27th percentileNet Margin47th percentile

Revenue

Up

$1,032,569

Up $160,967 (+18%) from 2023

Expenses

Up

$999,404

Up $283,950 (+40%) from 2023

Net Income

Down

$33,165

Down $122,983 (-79%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth77th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$400K$300K$200K$100K$0Assets 2023: $206,696Liabilities 2023: $2,711Net Assets 2023: $203,9852023Assets 2024: $245,259Liabilities 2024: $8,109Net Assets 2024: $237,1502024Assets 2025: $301,391Liabilities 2025: $7,164Net Assets 2025: $294,2272025

Highlighted filing

2024

Assets$245,259
Liabilities$8,109
Net Assets$237,150
Open 2024 Filing

Operations Trend

Revenue Growth64th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0Revenue 2023: $871,602Expenses 2023: $715,454Net Income 2023: $156,1482023Revenue 2024: $1,032,569Expenses 2024: $999,404Net Income 2024: $33,1652024Revenue 2025: $1,010,711Expenses 2025: $953,634Net Income 2025: $57,0772025

Highlighted filing

2024

Revenue$1,032,569
Expenses$999,404
Net Income$33,165
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Feb 13, 2025
Return Version
2024v5.0
Gross Receipts
$1,045,723
Mission and Program Overview

Mission

To develop and promote development and growth of the convention, recreation and visitor industry in the county of delaware, state of indiana.

Visit muncie works tirelessly to enhance the economy and quality of life of the muncie/ delaware county by collaboratively leading the marketing and promotion of the region's attractions, cultural assets, and outdoor as a magnet for people from around the world.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$206,633$245,259▲ $38,626
Other Notes and Loans Receivable, Net$63--
Total Assets$206,696$245,259▲ $38,563
Liabilities
Accounts Payable and Accrued Expenses$2,711$8,109▲ $5,398
Total Liabilities$2,711$8,109▲ $5,398
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$203,985$237,150▲ $33,165
Total Net Assets Fund Balance$203,985$237,150▲ $33,165
Total Liabilities and Net Assets / Fund Balance$206,696$245,259▲ $38,563
Compensation and Service Providers
Top Officer Pay40th percentile

Board Members and Trustees

NameTitle
Jarod WallsPresident
Nick PapanfriaVice President
Ashley WrightDirector
Heidi HaleDirector
Kenneth ReedDirector
Patty GoddardDirector
Yolanda TaylorDirector
Sally PiperSecretary
Dillon CarpenterTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$820,768
Program Service Revenue
$214,097
Investment Income
$0
Other Revenue
$-2,296
All Other Contributions
$300
Change in Net Assets
$33,165
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$590,477
Salaries, Compensation, and Employee Benefits$408,927
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$128,443$42,815-$171,258
Current Officers, Directors, Trustees, and Key Employees$123,782$41,261-$165,043
Occupancy$48,648$16,216-$64,864
Fees for Services Legal$34,837--$34,837
Other Employee Benefits$23,118$7,706-$30,824
Payroll Taxes$21,266$7,089-$28,355
Fees for Services Accounting$22,156--$22,156
Other Expenses$16,737--$16,737
Information Technology$16,420--$16,420
Travel$14,962--$14,962
Pension Plan Contributions$10,085$3,362-$13,447
All Other Expenses$13,367--$13,367
Insurance$2,376$2,266-$4,642
Fees for Services Management$1,635--$1,635
Total Functional Expenses$878,689$120,715$0$999,404
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The organization utilizes a competent professional for the preparation of the tax return. The form 990 is distributed to the board to review and submit comments prior to filing-they discuss the return and authorize the appropriate officer to sign and file the return with the internal revenue service.”

Form 990, Part VI, Section B, Line 12C

“Annually board members and officers are provided a copy of the conflict of interest policy and are required to complete a statement with agreement to comply with the policy. All potential conflicts are required to be disclosed. When a possible conflict arises the board determines how to address the conflict.”

Form 990, Part VI, Section B, Line 15

“Annually the board chair and officers reviews the performance of the ceo and the finance committee recommends compensation amounts to the board of directors. Compensation amounts are approved by the board of directors.”

Form 990, Part VI, Section C, Line 18

“Documents available upon request”

Form 990, Part VI, Section C, Line 19

“Governing documents available upon request”

Filing and Contact Details

Filer

Filer Name
Visit Muncie Inc
EIN
87-3860316
Phone
7658810206
Address
421 S WALNUT STREET STE 100, MUNCIE, IN 47305

Signing Officer

Name
Lashanta Vaughn
Title
CEO/executive Director
Phone
7658810206
Signed
2025-02-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Lashanta Vaughn
Formed
2021
Legal Domicile
In
Voting Board Members
9
Independent Board Members
9
Employees
10
Volunteers
0

Preparer

Firm
Estep - Doctor & Company Pc
Address
3737 W BETHEL AVENUE, MUNCIE, IN 47304
Preparer
David R Lewis CPA
Phone
7652895366
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE ORGANIZATION UTILIZES A COMPETENT PROFESSIONAL FOR THE PREPARATION OF THE TAX RETURN. THE FORM 990 IS DISTRIBUTED TO THE BOARD TO REVIEW AND SUBMIT COMMENTS PRIOR TO FILING-THEY DISCUSS THE RETURN AND AUTHORIZE THE APPROPRIATE OFFICER TO SIGN AND FILE THE RETURN WITH THE INTERNAL REVENUE SERVICE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ANNUALLY BOARD MEMBERS AND OFFICERS ARE PROVIDED A COPY OF THE CONFLICT OF INTEREST POLICY AND ARE REQUIRED TO COMPLETE A STATEMENT WITH AGREEMENT TO COMPLY WITH THE POLICY. ALL POTENTIAL CONFLICTS ARE REQUIRED TO BE DISCLOSED. WHEN A POSSIBLE CONFLICT ARISES THE BOARD DETERMINES HOW TO ADDRESS THE CONFLICT.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2ANNUALLY THE BOARD CHAIR AND OFFICERS REVIEWS THE PERFORMANCE OF THE CEO AND THE FINANCE COMMITTEE RECOMMENDS COMPENSATION AMOUNTS TO THE BOARD OF DIRECTORS. COMPENSATION AMOUNTS ARE APPROVED BY THE BOARD OF DIRECTORS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DOCUMENTS AVAILABLE UPON REQUEST
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4GOVERNING DOCUMENTS AVAILABLE UPON REQUEST
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION B, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION B, LINE 15
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION C, LINE 18
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PART VI, SECTION C, LINE 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0IN
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0206696
IRS990/TotalAssetsEOYAmt0245259
IRS990/TotalAssetsGrp/BOYAmt0206696
IRS990/TotalAssetsGrp/EOYAmt0245259
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0820768
IRS990/TotalEmployeeCnt010
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0120715
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0878689
IRS990/TotalFunctionalExpensesGrp/TotalAmt0999404
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt02711
IRS990/TotalLiabilitiesEOYAmt08109
IRS990/TotalLiabilitiesGrp/BOYAmt02711
IRS990/TotalLiabilitiesGrp/EOYAmt08109
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0203985
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0237150
IRS990/TotalOtherCompensationAmt00
IRS990/TotalOthProgramServiceRevGrp/RelatedOrExemptFuncIncomeAmt0214097
IRS990/TotalOthProgramServiceRevGrp/TotalRevenueColumnAmt0214097
IRS990/TotalProgramServiceExpensesAmt0878689
IRS990/TotalProgramServiceRevenueAmt0214097
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt00
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0211801
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt01032569
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt00
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0206696
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0245259
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ProgramServicesAmt014962
IRS990/TravelGrp/TotalAmt014962
IRS990/TrnsfrExmptNonChrtblRltdOrgInd00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0421 S WALNUT STREET STE 100
IRS990/USAddress/CityNm0MUNCIE
IRS990/USAddress/StateAbbreviationCd0IN
IRS990/USAddress/ZIPCd047305
IRS990/VotingMembersGoverningBodyCnt09
IRS990/VotingMembersIndependentCnt09
IRS990/WebsiteAddressTxt0WWW.DESTINATIONMUNCIE.ORG
IRS990/WhistleblowerPolicyInd00
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0LASHANTA VAUGHN
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0CEO/EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum07658810206
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-02-13
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0VISIT MUNCIE INC
ReturnHeader/Filer/BusinessNameControlTxt0VISI
ReturnHeader/Filer/EIN0873860316
ReturnHeader/Filer/PhoneNum07658810206
ReturnHeader/Filer/USAddress/AddressLine1Txt0421 S WALNUT STREET STE 100
ReturnHeader/Filer/USAddress/CityNm0MUNCIE
ReturnHeader/Filer/USAddress/StateAbbreviationCd0IN
ReturnHeader/Filer/USAddress/ZIPCd047305
ReturnHeader/IRSResponsiblePrtyInfoCurrInd01
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0351521112
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0ESTEP - DOCTOR & COMPANY PC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt03737 W BETHEL AVENUE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MUNCIE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0IN
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd047304
ReturnHeader/PreparerPersonGrp/PhoneNum07652895366
ReturnHeader/PreparerPersonGrp/PreparationDt02025-02-13
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0DAVID R LEWIS CPA
ReturnHeader/ReturnTs02025-02-14T13:18:49-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$245,259
Liabilities
$8,109
Net assets
$237,150
Revenue
$1,032,569
Expenses
$999,404
Net income
$33,165
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.30$0.01$0.29$1.01$0.95$0.06
2024Detailed filing. Detailed filing data is available for this year.$0.25$0.01$0.24$1.03$1.00$0.03
2023Detailed filing. Detailed filing data is available for this year.$0.21$0.00$0.20$0.87$0.72$0.16