Liabilities / Assets
80th percentile
Higher debt load relative to assets than 80% of similar nonprofits.
Generation We Inc.
990EZ • Fiscal year 2024 • EIN 86-2729264
Siviq Scores
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
0.03x
Liabilities / Revenue
77th percentile
Higher debt load relative to revenue than 77% of similar nonprofits.
Net Margin
65th percentile
Higher net margin than 65% of similar nonprofits.
Top Officer Pay
92nd percentile
Higher top officer pay than 92% of similar nonprofits.
Top officer pay equals 0.0% of source-year revenue.
Asset Growth
91st percentile
Faster asset growth than 91% of similar nonprofits.
Revenue Growth
73rd percentile
Faster revenue growth than 73% of similar nonprofits.
Balance Sheet
Assets
Up$21,889
Up $12,143 (+125%) from 2023
Net Assets
Up$21,186
Up $11,495 (+119%) from 2023
Liabilities
Up$703
Up $648 (+1178%) from 2023
Revenue And Expenses
Revenue
Up$70,138
Up $19,743 (+39%) from 2023
Expenses
Up$57,643
Up $5,756 (+11%) from 2023
Net Income
Up$12,495
Up $13,987 (+937%) from 2023
Historical Trend
Jump To
Filing Snapshot
- Filing Period
- Jan 1, 2024 to Dec 31, 2024
- Signed
- Aug 29, 2025
- Return Version
- 2024v5.2
- Gross Receipts
- $120,827
Mission and Program Overview
Mission
Generation WE was created so that all children have an opportunity to learn, to explore, and to ask questions about the many differences our human race embodies. Exposure to differences through storytelling and interactive experiences empowers children to grow and encourages them to embrace others. When a child explores humanity through multi sensory activities, it results in a deeper understanding of others, and at an earlier age. By providing children with opportunities to explore diverse stories, we hope to increase awareness about inclusion and belonging for all.
Program Services
| Description | Grants | Expenses |
|---|---|---|
| Generation WE provides thoughtfully designed workshops that bring children together from varying backgrounds, abilities and interests through art, sports and other creative mediums to explore our uniqueness and to learn about the power of storytelling. WE believe that empowering youth to share their personal stories and differences leads to awareness and connection. WE believe that by bringing kids together in a natural way over creative activities and sports, WE can create a sense of true belonging for all. During 2024 over 1,400 books were donated to institutions and communities served by Generation WE and served just under 1,000 individuals. | - | $23,310 |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Annie Totten | Executive Director | PT | $0 | - | - |
| De' Angelo Dia | Director | - | $0 | - | - |
| Julie Cordua | Director | - | $0 | - | - |
| Ayeola Elias | Director | - | $0 | - | - |
| Denise Necoechea | Director | - | $0 | - | - |
| Lauren Jacobs | Director | - | $0 | - | - |
| Annie Armstrong Miyao | Director | - | $0 | - | - |
Fundraising, Events, and Gaming
Fundraising Events
| Event | Gross Receipts | Gross Revenue | Direct Expenses | Net Income |
|---|---|---|---|---|
| Unique Sneaks | $61,465 | $61,465 | $25,292 | $36,173 |
| A Night to celebrate | $34,760 | $34,760 | $5,533 | $29,227 |
| Total Events | $96,225 | $96,225 | $50,689 | $45,536 |
Filing and Contact Details
Filer
- Filer Name
- Generation WE Inc
- EIN
- 86-2729264
- Phone
- 4248326794
- Address
- 118 East Kingston Street 33, Charlotte, NC 28203
Signing Officer
- Name
- Annie Totten
- Title
- Executive Director
- Signed
- 2025-08-29
- Discuss with paid preparer
- Yes
Preparer
- Firm
- Attolero
- Address
- 9508 Devonshire Drive, Huntersville, NC 28078
- Preparer
- Robert Bales
- Phone
- 7046412949
Supplemental Narrative
Additional Explanations
Other Expenses.1001
“Advertising and Promotion $5188”
Other Expenses.1002
“Office Expenses $5627”
Other Expenses.1012
“Insurance $268”
Other Expenses.1
“Program Expenses $23116”
Other Expenses.2
“Other Prof. Fees $7881”
Other Expenses.3
“COGS $4628”
Other Expenses.4
“Fundraising Cost $630”
Other Expenses.7
“Special Event Expenses $259”
Other Expenses.8
“Operational Expenses $231”
Other Assets.1005
“Accounts Receivable - Beginning $1000 Accounts Receivable - Ending $0”
Other Assets.1010
“Inventories - Beginning $1810 Inventories - Ending $1810”
Other Assets.1011
“Prepaid Expenses and Deferred Charges - Beginning $0 Prepaid Expenses and Deferred Charges - Ending $373”
Total Liabilities.1001
“Accounts Payable and Accrued Expenses - Beginning $0 Accounts Payable and Accrued Expenses - Ending $1252”
Total Liabilities.1
“Sales Tax Payable - Beginning $55 Sales Tax Payable - Ending $-549”
Raw XML Appendix214 raw XML fields
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
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| IRS990EZ/BooksInCareOfDetail/USAddress/CityNm | 0 | Charlotte |
| IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | NC |
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| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 2 | Director |
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| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 4 | Director |
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| IRS990EZ/OperateHospitalInd | 0 | false |
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| IRS990EZ/OrganizationDissolvedEtcInd | 0 | false |
| IRS990EZ/OrganizationHadUBIInd | 0 | false |
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| IRS990EZ/OtherAssetsTotalDetail/EOYAmt | 0 | 2183 |
| IRS990EZ/OtherChangesInNetAssetsAmt | 0 | -1000 |
| IRS990EZ/OtherExpensesTotalAmt | 0 | 47828 |
| IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt | 0 | NONE |
| IRS990EZ/PartVIOfCompOfHghstPdEmplTxt | 0 | NONE |
| IRS990EZ/PoliticalCampaignActyInd | 0 | false |
| IRS990EZ/PrimaryExemptPurposeTxt | 0 | Generation WE was created so that all children have an opportunity to learn, to explore, and to ask questions about the many differences our human race embodies. Exposure to differences through storytelling and interactive experiences empowers children to grow and encourages them to embrace others. When a child explores humanity through multi sensory activities, it results in a deeper understanding of others, and at an earlier age. By providing children with opportunities to explore diverse stories, we hope to increase awareness about inclusion and belonging for all. |
| IRS990EZ/PrintingPublicationsPostageAmt | 0 | 858 |
| IRS990EZ/ProgramServiceRevenueAmt | 0 | 13684 |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt | 0 | Generation WE provides thoughtfully designed workshops that bring children together from varying backgrounds, abilities and interests through art, sports and other creative mediums to explore our uniqueness and to learn about the power of storytelling. WE believe that empowering youth to share their personal stories and differences leads to awareness and connection. WE believe that by bringing kids together in a natural way over creative activities and sports, WE can create a sense of true belonging for all. During 2024 over 1,400 books were donated to institutions and communities served by Generation WE and served just under 1,000 individuals. |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt | 0 | 23310 |
| IRS990EZ/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990EZ/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990EZ/SchoolOperatingInd | 0 | false |
| IRS990EZ/SpecialEventsDirectExpensesAmt | 0 | 50689 |
| IRS990EZ/SpecialEventsNetIncomeLossAmt | 0 | 45536 |
| IRS990EZ/SubjectToProxyTaxInd | 0 | false |
| IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt | 0 | 55 |
| IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt | 0 | 703 |
| IRS990EZ/TanningServicesProvidedInd | 0 | false |
| IRS990EZ/TaxImposedOnOrganizationMgrAmt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4911Amt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4912Amt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4955Amt | 0 | 0 |
| IRS990EZ/TaxReimbursedByOrganizationAmt | 0 | 0 |
| IRS990EZ/TotalExpensesAmt | 0 | 57643 |
| IRS990EZ/TotalProgramServiceExpensesAmt | 0 | 23310 |
| IRS990EZ/TotalRevenueAmt | 0 | 70138 |
| IRS990EZ/TransactionWithControlEntInd | 0 | false |
| IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd | 0 | false |
| IRS990EZ/TypeOfOrganizationCorpInd | 0 | X |
| IRS990EZ/WebsiteAddressTxt | 0 | www.joingenerationwe.org |
| IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/First5Years509Ind | 0 | X |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt | 0 | 107143 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt | 0 | 28381 |
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| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt | 0 | 14034 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt | 0 | 167107 |
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| IRS990ScheduleA/GrossInvestmentIncome509Grp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearAmt | 0 | 13684 |
| IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt | 0 | 29992 |
| IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt | 0 | 2791 |
| IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt | 0 | 2536 |
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| IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/InvestmentIncomeCYPct | 0 | 0.00000 |
| IRS990ScheduleA/NetIncomeFromOtherUBIGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/OtherIncome509Grp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/Post1975UBTIGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/PubliclySupportedOrg509a2Ind | 0 | X |
| IRS990ScheduleA/PublicSupportCY509Pct | 0 | 0.00000 |
| IRS990ScheduleA/PublicSupportTotal509Amt | 0 | 216110 |
| IRS990ScheduleA/SubstantialContributorsAmtGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft509Grp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt | 0 | 120827 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt | 0 | 58373 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus2YearsAmt | 0 | 20340 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt | 0 | 16570 |
| IRS990ScheduleA/Total509Grp/TotalAmt | 0 | 216110 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt | 0 | 120827 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt | 0 | 58373 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt | 0 | 20340 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt | 0 | 16570 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt | 0 | 216110 |
| IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorNum | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt | 0 | RESTRICTED |
| IRS990ScheduleG/FundraisingEventInformationGrp/DirectExpenseSummaryEventsAmt | 0 | 50689 |
| IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm | 0 | Unique Sneaks |
| IRS990ScheduleG/FundraisingEventInformationGrp/Event2Nm | 0 | A Night to celebrate |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent1Amt | 0 | 61465 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent2Amt | 0 | 34760 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsTotalAmt | 0 | 96225 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent1Amt | 0 | 61465 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent2Amt | 0 | 34760 |
| IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueTotalEventsAmt | 0 | 96225 |
| IRS990ScheduleG/FundraisingEventInformationGrp/NetIncomeSummaryAmt | 0 | 45536 |
| IRS990ScheduleG/FundraisingEventInformationGrp/OthDirectExpnssTotalEventsAmt | 0 | 30825 |
| IRS990ScheduleG/FundraisingEventInformationGrp/OtherDirectExpensesEvent1Amt | 0 | 25292 |
| IRS990ScheduleG/FundraisingEventInformationGrp/OtherDirectExpensesEvent2Amt | 0 | 5533 |
| IRS990ScheduleG/FundraisingEventInformationGrp/RentFacilityCostsEvent1Amt | 0 | 12869 |
| IRS990ScheduleG/FundraisingEventInformationGrp/RentFacilityCostsEvent2Amt | 0 | 6995 |
| IRS990ScheduleG/FundraisingEventInformationGrp/RentFcltyCostsTotalEventsAmt | 0 | 19864 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | Advertising and Promotion $5188 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | Office Expenses $5627 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | Insurance $268 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | Program Expenses $23116 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | Other Prof. Fees $7881 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 5 | COGS $4628 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 6 | Fundraising Cost $630 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 7 | Special Event Expenses $259 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 8 | Operational Expenses $231 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 9 | Accounts Receivable - Beginning $1000 Accounts Receivable - Ending $0 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 10 | Inventories - Beginning $1810 Inventories - Ending $1810 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 11 | Prepaid Expenses and Deferred Charges - Beginning $0 Prepaid Expenses and Deferred Charges - Ending $373 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 12 | Accounts Payable and Accrued Expenses - Beginning $0 Accounts Payable and Accrued Expenses - Ending $1252 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 13 | Sales Tax Payable - Beginning $55 Sales Tax Payable - Ending $-549 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Other Expenses.1001 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | Other Expenses.1002 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | Other Expenses.1012 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | Other Expenses.1 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | Other Expenses.2 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 5 | Other Expenses.3 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 6 | Other Expenses.4 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 7 | Other Expenses.7 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 8 | Other Expenses.8 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 9 | Other Assets.1005 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 10 | Other Assets.1010 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 11 | Other Assets.1011 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 12 | Total Liabilities.1001 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 13 | Total Liabilities.1 |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | true |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | Annie Totten |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | Executive Director |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2025-08-29 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | Generation WE Inc |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | GENE |
| ReturnHeader/Filer/EIN | 0 | 862729264 |
| ReturnHeader/Filer/PhoneNum | 0 | 4248326794 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 118 East Kingston Street 33 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | Charlotte |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | NC |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 28203 |
| ReturnHeader/IRSResponsiblePrtyInfoCurrInd | 0 | true |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 815169849 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | Attolero |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 9508 Devonshire Drive |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | Huntersville |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | NC |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 28078 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 7046412949 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | Robert Bales |
| ReturnHeader/ReturnTs | 0 | 2025-08-29T14:27:19-07:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990EZ |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2024-01-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2024-12-31 |
| ReturnHeader/TaxYr | 0 | 2024 |
Document Assets
No mirrored PDF or thumbnail assets are attached yet.
Filings
Displayed year
2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.
- Assets
- $21,889
- Liabilities
- $703
- Net assets
- $21,186
- Revenue
- $70,138
- Expenses
- $57,643
- Net income
- $12,495
| Balance Sheet | Operations | |||||
|---|---|---|---|---|---|---|
| Year | Assets | Liabilities | Net Assets | Revenue | Expenses | Net Income |
| 2024Detailed filing. Detailed filing data is available for this year. | $21.9 | $0.70 | $21.2 | $70.1 | $57.6 | $12.5 |
| 2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending. | $9.75 | $0.06 | $9.69 | $50.4 | $51.9 | $1.49 |