Civic Intelligence

Greater Phoenix Convention & Visitors Bureau

990 • Fiscal year 2019 • EIN 86-0224211

Jul 01, 2018 to Jun 30, 2019 • Filed on Mar 16, 2020

Organization ProfileWWW.VISITPHOENIX.COM

View Organization Page

400 E Van Buren St No 600Phoenix, AZ 85004

(602) 452-6208

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

54th percentile

0.27x

Higher debt load relative to assets than 54% of similar nonprofits.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2019

Liabilities / Revenue

31st percentile

0.20x

Higher debt load relative to revenue than 31% of similar nonprofits.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2019

Net Margin

50th percentile

4.7%

Higher net margin than 50% of similar nonprofits.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2019

Top Officer Pay

74th percentile

$556,566

Higher top officer pay than 74% of similar nonprofits.

Top officer pay equals 3.3% of source-year revenue.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2019

Asset Growth

43rd percentile

4.9%

Faster asset growth than 43% of similar nonprofits.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Annualized from 2018 to 2019

Revenue Growth

51st percentile

3.3%

Faster revenue growth than 51% of similar nonprofits.

2019 filings • 501(c)6 • $10M-$25M nonprofits • Annualized from 2018 to 2019

Balance Sheet
Liabilities / Assets54th percentile

Assets

Up

$12,403,752

Up $579,117 (+4.9%) from 2018

Net Assets

Up

$9,044,232

Up $788,730 (+9.6%) from 2018

Liabilities

Down

$3,359,520

Down $209,613 (-5.9%) from 2018

Revenue And Expenses
Liabilities / Revenue31st percentileNet Margin50th percentile

Revenue

Up

$16,954,027

Up $542,233 (+3.3%) from 2018

Expenses

Up

$16,165,297

Up $540,027 (+3.5%) from 2018

Net Income

Up

$788,730

Up $2,206 (+0.3%) from 2018

Historical Trend

Balance Sheet Trend

Asset Growth43rd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$20M$15M$10M$5.0M$0Assets 2010: $7,409,588Liabilities 2010: $2,963,056Net Assets 2010: $4,446,5322010Assets 2011: $7,346,054Liabilities 2011: $2,356,028Net Assets 2011: $4,990,0262011Assets 2012: $6,898,786Liabilities 2012: $2,004,624Net Assets 2012: $4,894,1622012Assets 2013: $7,467,242Liabilities 2013: $2,429,683Net Assets 2013: $5,037,5592013Assets 2014: $8,065,127Liabilities 2014: $2,659,140Net Assets 2014: $5,405,9872014Assets 2015: $8,520,400Liabilities 2015: $2,505,040Net Assets 2015: $6,015,3602015Assets 2016: $9,498,436Liabilities 2016: $2,872,509Net Assets 2016: $6,625,9272016Assets 2017: $10,885,699Liabilities 2017: $3,416,721Net Assets 2017: $7,468,9782017Assets 2018: $11,824,635Liabilities 2018: $3,569,133Net Assets 2018: $8,255,5022018Assets 2019: $12,403,752Liabilities 2019: $3,359,520Net Assets 2019: $9,044,2322019Assets 2020: $14,404,047Liabilities 2020: $3,875,402Net Assets 2020: $10,528,6452020Assets 2021: $19,191,750Liabilities 2021: $4,385,043Net Assets 2021: $14,806,7072021Assets 2022: $18,857,428Liabilities 2022: $4,741,296Net Assets 2022: $14,116,1322022Assets 2023: $18,542,058Liabilities 2023: $4,877,536Net Assets 2023: $13,664,5222023Assets 2024: $18,693,554Liabilities 2024: $4,553,338Net Assets 2024: $14,140,2162024

Highlighted filing

2019

Assets$12,403,752
Liabilities$3,359,520
Net Assets$9,044,232
Open 2019 Filing

Operations Trend

Revenue Growth51st percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$30M$20M$10M$0-$10MExpenses 2010: $11,168,9632010Expenses 2011: $10,674,3982011Expenses 2012: $11,864,9602012Revenue 2013: $12,637,216Expenses 2013: $12,493,819Net Income 2013: $143,3972013Revenue 2014: $13,238,684Expenses 2014: $12,870,256Net Income 2014: $368,4282014Revenue 2015: $14,968,330Expenses 2015: $14,358,957Net Income 2015: $609,3732015Revenue 2016: $15,403,449Expenses 2016: $14,792,882Net Income 2016: $610,5672016Revenue 2017: $16,199,246Expenses 2017: $15,356,195Net Income 2017: $843,0512017Revenue 2018: $16,411,794Expenses 2018: $15,625,270Net Income 2018: $786,5242018Revenue 2019: $16,954,027Expenses 2019: $16,165,297Net Income 2019: $788,7302019Revenue 2020: $16,637,714Expenses 2020: $15,153,301Net Income 2020: $1,484,4132020Revenue 2021: $16,242,591Expenses 2021: $11,964,529Net Income 2021: $4,278,0622021Revenue 2022: $16,123,618Expenses 2022: $16,814,193Net Income 2022: -$690,5752022Revenue 2023: $18,133,103Expenses 2023: $18,584,713Net Income 2023: -$451,6102023Revenue 2024: $20,443,220Expenses 2024: $19,967,526Net Income 2024: $475,6942024

Highlighted filing

2019

Revenue$16,954,027
Expenses$16,165,297
Net Income$788,730
Open 2019 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2018 to Jun 30, 2019
Signed
Mar 16, 2020
Return Version
2018v3.1
Gross Receipts
$16,954,027
Mission and Program Overview

Mission

To enhance the economy of the valley of the sun area through the promotion of tourism and convention business.

To enhance the economy of phoenix through the promotion of tourism and convention business.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$6,450,567$6,798,682▲ $348,115
Savings and Temporary Cash Investments$3,213,000$3,209,000▼ $4,000
Accounts Receivable$973,786$1,141,076▲ $167,290
Prepaid Expenses and Deferred Charges$415,753$529,614▲ $113,861
Land, Buildings, and Equipment, Net$444,687$366,649▼ $78,038
Investments in Publicly Traded Securities$326,842$358,731▲ $31,889
Total Assets$11,824,635$12,403,752▲ $579,117
Liabilities
Accounts Payable and Accrued Expenses$1,916,524$1,734,737▼ $181,787
Other Liabilities$897,810$930,214▲ $32,404
Deferred Revenue$754,799$694,569▼ $60,230
Total Liabilities$3,569,133$3,359,520▼ $209,613
Net Assets / Fund Balance
Unrestricted Net Assets$8,255,502$9,044,232▲ $788,730
Total Net Assets Fund Balance$8,255,502$9,044,232▲ $788,730
Total Liabilities and Net Assets / Fund Balance$11,824,635$12,403,752▲ $579,117

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$210,617$892,315$1,102,932
Leasehold Improvements$156,032$581,475$737,507
Compensation and Service Providers
Top Officer Pay74th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Steve MooreCEOFT$411,079$145,487$556,566
Mike MooneyEvp/COOFT$247,364$132,094$379,458
Lorne EdwardsDirector of SalesFT$170,503$80,645$251,148
Brian HornerDirector of Finance & AdmiFT$128,762$94,455$223,217
Ronald CollinsDirector of SalesFT$140,692$65,250$205,942
Melissa GogelVice President of MarketinFT$107,845$56,225$164,070
Sally ForrestDirector of National AccouFT$117,290$45,058$162,348

Board Members and Trustees

NameTitle
Rich DozerChair
Win HoldenImmediate Past Chair
J Bruce LangeVice Chair
Manny MolinaVice Chair
Curt KrizanDirector
Debbie JohnsonDirector
Derrick HallDirector
Devney PreussDirector
George DeanDirector
Greg MillerDirector
Jodi NobleDirector
John ChanDirector
Kim SabowDirector
Laura FrenchDirector
Laura GilesDirector
Michael NowakowskiDirector
Mike EhmannDirector
Mike MartinDirector
Neil GiulianoDirector
Paige LundDirector
Paul GrayDirector
Ray ScheyDirector
Robert HaywardDirector
Steve ChucriDirector
Steve CohnDirector
Steve HartDirector
Steve MosterDirector
Tiffany NelsonDirector
Todd SandersDirector
Tom SadlerDirector
Robert J MillerSecretary/treasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
Off Madison AvenueAdvertising Agency5555 EAST VAN BUREN STREET 215, Phoenix, AZ 85008$1,191,403
Az Super Bowl Host CommitteeSuper Bowl400 E VAN BUREN STE 600, Phoenix, AZ 85004$660,000
Phoenix Convention CenterHosting Obligations100 N 3RD STREET, Phoenix, AZ 85004$347,953
Oh PartnersAdvertising3550 N CENTRAL AVE 1900, Phoenix, AZ 85012$272,578
Northstar Travel MediaAdvertisingPO BOX 150414 DEPT 106086, Hartford, CT 06115$204,135
Revenue and Support

Revenue Composition

Contributions and Grants
$101,778
Program Service Revenue
$16,776,507
Investment Income
$75,742
Other Revenue
$0
All Other Contributions
$101,778
Change in Net Assets
$788,730

Noncash Contribution Practices

Property subject to holding requirements
No
Reviewed unusual noncash gifts
No
Third parties used for noncash contributions
No

Noncash Contributions

Contribution TypeContribution CountReported AmountValuation Method
Other Non Cash Contri Table83$58,335Fair Market Value
Other Non Cash Contri Table16$33,645Fair Market Value
Other Non Cash Contri Table10$9,798Fair Market Value
Total Noncash Contributions109$101,778-

Audited Revenue Reconciliation

Revenue per Audited Statements
$16,954,027
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$77,835
Total Revenue per Audited Statements
$17,031,862
Total Revenue per Form 990
$16,954,027
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$9,995,915
Salaries, Compensation, and Employee Benefits$6,169,382
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$6,971,118
Other Salaries and Wages---$4,329,641
Travel---$936,592
Current Officers, Directors, Trustees, and Key Employees---$891,340
Occupancy---$699,333
Other Employee Benefits---$428,147
Payroll Taxes---$331,016
Office Expenses---$205,866
Pension Plan Contributions---$189,238
Information Technology---$182,282
Fees for Services Other---$161,850
Depreciation Depletion---$159,334
All Other Expenses---$114,529
Other Expenses---$58,335
Fees for Services Accounting---$22,371
Fees for Services Legal---$12,065
Total Functional Expenses$0$0$0$16,165,297

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$16,243,132
Expenses per Audited Statements$16,165,297
Total Expenses per Form 990$16,165,297
Expenses Not Reported on Form 990$77,835
Expenses Not Reported on Financial Statements$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Deferred Rent$504,299
Deferred Compensation Liability$425,915
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 6

“Any individual, corporation, partnership, association, or other organization interested in promoting tourism and convention business in the metropolitan phoenix area may apply for membership in the bureau. Membership is granted upon payment of the applicable membership fee and compliance with the conditions of membership as set forth by the board of directors.”

Form 990, Part VI, Section A, Line 7A

“Membership elects the board of directors each year. Terms are staggered so that approximately one-third of board members are up for election each term.”

Form 990, Part VI, Section B, Line 11B

“A copy of the form 990 is reviewed by the executive committee and coo prior to filing.”

Form 990, Part VI, Section B, Line 12C

“The bureau has a written conflict of interest policy and a requirement that every member of the board of directors complete a conflict of interest disclosure form on an annual basis. This disclosure form seeks to identify any conflicts of interest and to ensure that they are formally reported to the bureau and appropriately managed or eliminated. Compliance with the conflict of interest policy is monitored through regular discussion throughout the year. Any conflict that arises during the course of the year is brought up at the next board meeting.”

Form 990, Part VI, Section B, Line 15

“The board of directors did a compensation study for similar organizations from which they approved a compensation package which is contained in the executive director's written employment contract.”

Form 990, Part VI, Section C, Line 19

“The organization makes its governing documents, conflict of interest policy, and financial statements available to the public upon request.”

Filing and Contact Details

Filer

Filer Name
Greater Phoenix Convention and Visitors
EIN
86-0224211
Phone
6024526208
Address
400 E VAN BUREN ST NO 600, PHOENIX, AZ 85004

Signing Officer

Name
Michael Mooney
Title
COO
Phone
6024526208
Signed
2020-03-16
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Michael Mooney
Formed
1967
Legal Domicile
Az
Voting Board Members
32
Independent Board Members
31
Employees
119
Volunteers
31

Preparer

Firm
Henry & Horne Llp
Address
2055 E WARNER ROAD SUITE 101, TEMPE, AZ 85284
Preparer
Colette Kamps CPA
Phone
4808394900
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

“The bureau recognizes uncertain tax positions in the financial statements when it is more-likely-than-not the positions will not be sustained upon examination by the tax authorities. At june 30, 2019, the bureau had no uncertain tax positions that qualify for either recognition or disclosure in the financial statements.”

Raw XML AppendixShowing 400 of 781 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/TitleTxt0DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt2DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt4DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt17DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt19DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt20DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt22DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt23DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt24DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt25DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt26SECRETARY/TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt27VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt28VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt29IMMEDIATE PAST CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt30CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt31CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt32EVP/COO
IRS990/Form990PartVIISectionAGrp/TitleTxt33DIRECTOR OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt34DIRECTOR OF NATIONAL ACCOU
IRS990/Form990PartVIISectionAGrp/TitleTxt35VICE PRESIDENT OF MARKETIN
IRS990/Form990PartVIISectionAGrp/TitleTxt36DIRECTOR OF FINANCE & ADMI
IRS990/Form990PartVIISectionAGrp/TitleTxt37DIRECTOR OF SALES
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Document Assets

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Filings

Displayed year

2019 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$12,403,752
Liabilities
$3,359,520
Net assets
$9,044,232
Revenue
$16,954,027
Expenses
$16,165,297
Net income
$788,730
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$18.7$4.55$14.1$20.4$20.0$0.48
2023Detailed filing. Detailed filing data is available for this year.$18.5$4.88$13.7$18.1$18.6$0.45
2022Detailed filing. Detailed filing data is available for this year.$18.9$4.74$14.1$16.1$16.8$0.69
2021Detailed filing. Detailed filing data is available for this year.$19.2$4.39$14.8$16.2$12.0$4.28
2020Detailed filing. Detailed filing data is available for this year.$14.4$3.88$10.5$16.6$15.2$1.48
2019Detailed filing. Detailed filing data is available for this year.$12.4$3.36$9.04$17.0$16.2$0.79
2018Detailed filing. Detailed filing data is available for this year.$11.8$3.57$8.26$16.4$15.6$0.79
2017Detailed filing. Detailed filing data is available for this year.$10.9$3.42$7.47$16.2$15.4$0.84
2016Detailed filing. Detailed filing data is available for this year.$9.50$2.87$6.63$15.4$14.8$0.61
2015Detailed filing. Detailed filing data is available for this year.$8.52$2.51$6.02$15.0$14.4$0.61
2014Detailed filing. Detailed filing data is available for this year.$8.07$2.66$5.41$13.2$12.9$0.37
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.47$2.43$5.04$12.6$12.5$0.14
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$6.90$2.00$4.89$11.9
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.35$2.36$4.99$10.7
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.41$2.96$4.45$11.2