Civic Intelligence

Greater Phoenix Convention & Visitors Bureau

990 • Fiscal year 2014 • EIN 86-0224211

Jul 01, 2013 to Jun 30, 2014 • Filed on Apr 20, 2015

Organization ProfileWWW.VISITPHOENIX.COM

View Organization Page

400 E Van Buren St No 600Phoenix, AZ 85004

(602) 452-6208

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

56th percentile

0.33x

Higher debt load relative to assets than 56% of similar nonprofits.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2014

Liabilities / Revenue

28th percentile

0.20x

Higher debt load relative to revenue than 28% of similar nonprofits.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2014

Net Margin

35th percentile

2.8%

Higher net margin than 35% of similar nonprofits.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2014

Top Officer Pay

70th percentile

$483,076

Higher top officer pay than 70% of similar nonprofits.

Top officer pay equals 3.6% of source-year revenue.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Source year 2014

Asset Growth

59th percentile

8.0%

Faster asset growth than 59% of similar nonprofits.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Annualized from 2013 to 2014

Revenue Growth

50th percentile

4.8%

Faster revenue growth than 50% of similar nonprofits.

2014 filings • 501(c)6 • $10M-$25M nonprofits • Annualized from 2013 to 2014

Balance Sheet
Liabilities / Assets56th percentile

Assets

Up

$8,065,127

Up $597,885 (+8.0%) from 2013

Net Assets

Up

$5,405,987

Up $368,428 (+7.3%) from 2013

Liabilities

Up

$2,659,140

Up $229,457 (+9.4%) from 2013

Revenue And Expenses
Liabilities / Revenue28th percentileNet Margin35th percentile

Revenue

Up

$13,238,684

Up $601,468 (+4.8%) from 2013

Expenses

Up

$12,870,256

Up $376,437 (+3.0%) from 2013

Net Income

Up

$368,428

Up $225,031 (+157%) from 2013

Historical Trend

Balance Sheet Trend

Asset Growth59th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$20M$15M$10M$5.0M$0Assets 2010: $7,409,588Liabilities 2010: $2,963,056Net Assets 2010: $4,446,5322010Assets 2011: $7,346,054Liabilities 2011: $2,356,028Net Assets 2011: $4,990,0262011Assets 2012: $6,898,786Liabilities 2012: $2,004,624Net Assets 2012: $4,894,1622012Assets 2013: $7,467,242Liabilities 2013: $2,429,683Net Assets 2013: $5,037,5592013Assets 2014: $8,065,127Liabilities 2014: $2,659,140Net Assets 2014: $5,405,9872014Assets 2015: $8,520,400Liabilities 2015: $2,505,040Net Assets 2015: $6,015,3602015Assets 2016: $9,498,436Liabilities 2016: $2,872,509Net Assets 2016: $6,625,9272016Assets 2017: $10,885,699Liabilities 2017: $3,416,721Net Assets 2017: $7,468,9782017Assets 2018: $11,824,635Liabilities 2018: $3,569,133Net Assets 2018: $8,255,5022018Assets 2019: $12,403,752Liabilities 2019: $3,359,520Net Assets 2019: $9,044,2322019Assets 2020: $14,404,047Liabilities 2020: $3,875,402Net Assets 2020: $10,528,6452020Assets 2021: $19,191,750Liabilities 2021: $4,385,043Net Assets 2021: $14,806,7072021Assets 2022: $18,857,428Liabilities 2022: $4,741,296Net Assets 2022: $14,116,1322022Assets 2023: $18,542,058Liabilities 2023: $4,877,536Net Assets 2023: $13,664,5222023Assets 2024: $18,693,554Liabilities 2024: $4,553,338Net Assets 2024: $14,140,2162024

Highlighted filing

2014

Assets$8,065,127
Liabilities$2,659,140
Net Assets$5,405,987
Open 2014 Filing

Operations Trend

Revenue Growth50th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$30M$20M$10M$0-$10MExpenses 2010: $11,168,9632010Expenses 2011: $10,674,3982011Expenses 2012: $11,864,9602012Revenue 2013: $12,637,216Expenses 2013: $12,493,819Net Income 2013: $143,3972013Revenue 2014: $13,238,684Expenses 2014: $12,870,256Net Income 2014: $368,4282014Revenue 2015: $14,968,330Expenses 2015: $14,358,957Net Income 2015: $609,3732015Revenue 2016: $15,403,449Expenses 2016: $14,792,882Net Income 2016: $610,5672016Revenue 2017: $16,199,246Expenses 2017: $15,356,195Net Income 2017: $843,0512017Revenue 2018: $16,411,794Expenses 2018: $15,625,270Net Income 2018: $786,5242018Revenue 2019: $16,954,027Expenses 2019: $16,165,297Net Income 2019: $788,7302019Revenue 2020: $16,637,714Expenses 2020: $15,153,301Net Income 2020: $1,484,4132020Revenue 2021: $16,242,591Expenses 2021: $11,964,529Net Income 2021: $4,278,0622021Revenue 2022: $16,123,618Expenses 2022: $16,814,193Net Income 2022: -$690,5752022Revenue 2023: $18,133,103Expenses 2023: $18,584,713Net Income 2023: -$451,6102023Revenue 2024: $20,443,220Expenses 2024: $19,967,526Net Income 2024: $475,6942024

Highlighted filing

2014

Revenue$13,238,684
Expenses$12,870,256
Net Income$368,428
Open 2014 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2013 to Jun 30, 2014
Signed
Apr 20, 2015
Return Version
2013v4.0
Gross Receipts
$13,238,684
Mission and Program Overview

Mission

To enhance the economy of the valley of the sun area through the promotion of tourism and convention business.

To enhance the economy of phoenix through the promotion of tourism and convention business.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$5,284,839$5,588,754▲ $303,915
Savings and Temporary Cash Investments$1,378,737$1,809,982▲ $431,245
Prepaid Expenses and Deferred Charges$216,209$258,741▲ $42,532
Land, Buildings, and Equipment, Net$262,474$191,645▼ $70,829
Investments in Publicly Traded Securities$130,581$170,712▲ $40,131
Accounts Receivable$194,402$45,293▼ $149,109
Total Assets$7,467,242$8,065,127▲ $597,885
Liabilities
Accounts Payable and Accrued Expenses$1,620,363$1,776,802▲ $156,439
Deferred Revenue$580,808$646,585▲ $65,777
Other Liabilities$228,512$235,753▲ $7,241
Total Liabilities$2,429,683$2,659,140▲ $229,457
Net Assets / Fund Balance
Unrestricted Net Assets$5,037,559$5,405,987▲ $368,428
Total Net Assets Fund Balance$5,037,559$5,405,987▲ $368,428
Total Liabilities and Net Assets / Fund Balance$7,467,242$8,065,127▲ $597,885

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$123,840$904,336$1,028,176
Leasehold Improvements$67,805$356,420$424,225
Compensation and Service Providers
Top Officer Pay70th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Steve MooreCEOFT$350,552$132,524$483,076
Mike MooneyEvp/COOFT$211,190$120,535$331,725
James JessieSr Vice President SalesFT$150,578$80,273$230,851
Lorne EdwardsDirector of SalesFT$125,640$39,246$164,886
Brian HornerDirector of Finance & AdminFT$109,420$49,902$159,322
Melissa GogelVice President of Marketing, Tourism & CommFT$127,231$16,387$143,618
Sally ForrestDirector of National AccountsFT$125,784$16,244$142,028
Heather HolderDirector of National AccountsFT$121,263$11,840$133,103

Board Members and Trustees

NameTitle
Win HoldenChair
George DeanImmediate Past Chair
J Bruce LangeVice Chair
Manny MolinaVice Chair
CA HowlettDirector
David KirkenDirector
Debbie CottonDirector
Debbie JohnsonDirector
Derrick HallDirector
Don HenningerDirector
Don KeuthDirector
Ed ZuercherDirector
Greg MillerDirector
John HatfieldDirector
Lydia ArandaDirector
Martin ShultzDirector
Michael JohnsonDirector
Paul DykstraDirector
Peggy NeelyDirector
Richard BehrDirector
Rick NaimarkDirector
Robert HaywardDirector
Steve HartDirector
Steven CohnDirector
Todd SandersDirector
Yvonne HunterDirector
Robert J MillerChief Counsel
Rich DozerSecretary/treasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
BarkleyreiWebsite Updates And Maintinance Also Onl-$798,987
Az Super Bowl Host Committee2015 Super Bowl Hosting Fees-$482,730
Lane TerraleverCreate Gpcvb Video-$241,679
Phoenix Convention CntrHosting Obligation For Citywide Groups-$219,342
Northstar Travel MediaMedia Buy-$153,340
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$13,228,706
Investment Income
$9,978
Other Revenue
$0
Change in Net Assets
$368,428

Audited Revenue Reconciliation

Revenue per Audited Statements
$13,238,684
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$169,203
Total Revenue per Audited Statements
$13,407,887
Total Revenue per Form 990
$13,238,684
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$7,582,467
Salaries, Compensation, and Employee Benefits$5,287,789
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$5,431,937
Other Salaries and Wages---$3,470,091
Current Officers, Directors, Trustees, and Key Employees---$1,045,652
Travel---$725,340
Occupancy---$380,907
Other Employee Benefits---$345,499
Office Expenses---$329,947
Payroll Taxes---$282,637
Fees for Services Other---$193,439
Pension Plan Contributions---$143,910
Information Technology---$83,226
Depreciation Depletion---$77,154
Other Expenses---$57,839
All Other Expenses---$9,601
Interest---$549
Total Functional Expenses$0$0$0$12,870,256

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$13,039,459
Expenses per Audited Statements$12,870,256
Total Expenses per Form 990$12,870,256
Expenses Not Reported on Form 990$169,203
Expenses Not Reported on Financial Statements$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Deferred Compensation Liability$170,712
Deferred Rent$65,041
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 6

“Any individual, corporation, partnership, association, or other organization interested in promoting tourism and convention business in the metropolitan phoenix area may apply for membership in the bureau. Membership is granted upon payment of the applicable membership fee and compliance with the conditions of membership as set forth by the board of directors.”

Form 990, Part VI, Section A, Line 7A

“Membership elects the board of directors each year. Terms are staggered so that approximately one-third of board members are up for election each term.”

Form 990, Part VI, Section B, Line 11

“A copy of the form 990 is reviewed by the executive committee and coo prior to filing.”

Form 990, Part VI, Section B, Line 12C

“The bureau has a written conflict of interest policy and a requirement that every member of the board of directors complete a conflict of interest disclosure form on an annual basis. This disclosure form seeks to identify any conflicts of interest and to ensure that they are formally reported to the bureau and appropriately managed or eliminated. Compliance with the conflict of interest policy is monitored through regular discussion throughout the year. Any conflict that arises during the course of the year is brought up at the next board meeting.”

Form 990, Part VI, Section B, Line 15

“The board of directors did a compensation study for similar organizations from which they approved a compensation package which is contained in the executive director's written employment contract.”

Form 990, Part VI, Section C, Line 19

“The organization makes its governing documents, conflict of interest policy, and financial statements available to the public upon request.”

Filing and Contact Details

Filer

EIN
86-0224211
Phone
6024526208

Signing Officer

Name
Michael Mooney
Title
COO
Phone
6024526208
Signed
2015-04-20
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Michael Mooney
Formed
1967
Legal Domicile
Az
Voting Board Members
29
Independent Board Members
28
Employees
126
Volunteers
28

Preparer

Preparer
Colette Kamps CPA
Phone
4808394900
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

“The bureau recognizes uncertain tax positions in the financial statements when it is more-likely-than-not the positions will not be sustained upon examination by the tax authorities. At june 30, 2014, the bureau had no uncertain tax positions that qualify for either recognition or disclosure in the financial statements.”

Raw XML AppendixShowing 400 of 701 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/PersonNm22WIN HOLDEN
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IRS990/Form990PartVIISectionAGrp/TitleTxt0DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt1DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt2DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt4DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt17DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt19DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt20DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt22CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt23IMMEDIATE PAST CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt24VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt25VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt26SECRETARY/TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt27CHIEF COUNSEL
IRS990/Form990PartVIISectionAGrp/TitleTxt28CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt29EVP/COO
IRS990/Form990PartVIISectionAGrp/TitleTxt30SR VICE PRESIDENT SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt31DIRECTOR OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt32DIRECTOR OF NATIONAL ACCOUNTS
IRS990/Form990PartVIISectionAGrp/TitleTxt33VICE PRESIDENT OF MARKETING, TOURISM & COMM
IRS990/Form990PartVIISectionAGrp/TitleTxt34DIRECTOR OF FINANCE & ADMIN
IRS990/Form990PartVIISectionAGrp/TitleTxt35DIRECTOR OF NATIONAL ACCOUNTS
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Document Assets

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Filings

Displayed year

2014 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$8,065,127
Liabilities
$2,659,140
Net assets
$5,405,987
Revenue
$13,238,684
Expenses
$12,870,256
Net income
$368,428
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$18.7$4.55$14.1$20.4$20.0$0.48
2023Detailed filing. Detailed filing data is available for this year.$18.5$4.88$13.7$18.1$18.6$0.45
2022Detailed filing. Detailed filing data is available for this year.$18.9$4.74$14.1$16.1$16.8$0.69
2021Detailed filing. Detailed filing data is available for this year.$19.2$4.39$14.8$16.2$12.0$4.28
2020Detailed filing. Detailed filing data is available for this year.$14.4$3.88$10.5$16.6$15.2$1.48
2019Detailed filing. Detailed filing data is available for this year.$12.4$3.36$9.04$17.0$16.2$0.79
2018Detailed filing. Detailed filing data is available for this year.$11.8$3.57$8.26$16.4$15.6$0.79
2017Detailed filing. Detailed filing data is available for this year.$10.9$3.42$7.47$16.2$15.4$0.84
2016Detailed filing. Detailed filing data is available for this year.$9.50$2.87$6.63$15.4$14.8$0.61
2015Detailed filing. Detailed filing data is available for this year.$8.52$2.51$6.02$15.0$14.4$0.61
2014Detailed filing. Detailed filing data is available for this year.$8.07$2.66$5.41$13.2$12.9$0.37
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.47$2.43$5.04$12.6$12.5$0.14
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$6.90$2.00$4.89$11.9
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.35$2.36$4.99$10.7
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.41$2.96$4.45$11.2