Civic Intelligence

Rise First Inc

EIN 82-4407314 • 501(c)3 • New York, NY

Profile

Rise First empowers first-generation, low-income college students to achieve their full potential by providing a free online platform with website and tools on life and career advice, list of support resources/networks and mentor ship opportunities. As an organization, we operate in an extremely frugal fashion, and rely largely on individual crowdfunding donations to cover operating costs.

1732 1st AveNew York, NY 10128

risefirst.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

68th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

NTEE B80 • <$500k nonprofits • Source year 2020

Liabilities / Revenue

68th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

NTEE B80 • <$500k nonprofits • Source year 2020

Net Margin

83rd percentile

49%

Higher net margin than 83% of similar nonprofits.

NTEE B80 • <$500k nonprofits • Source year 2020

Top Officer Pay

86th percentile

$0

Higher top officer pay than 86% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

NTEE B80 • <$500k nonprofits • Source year 2020

Asset Growth

57th percentile

4.6%

Faster asset growth than 57% of similar nonprofits.

NTEE B80 • <$500k nonprofits • Annualized from 2019 to 2020

Revenue Growth

88th percentile

97%

Faster revenue growth than 88% of similar nonprofits.

NTEE B80 • <$500k nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets68th percentile

Assets

Up

$35,406

Up $1,553 (+4.6%) from 2019

Liabilities

Flat

$0

Flat from 2019

Net Assets

Up

$35,406

Up $1,553 (+4.6%) from 2019

Operations
Liabilities / Revenue68th percentileNet Margin83rd percentile

Revenue

Up

$23,815

Up $11,744 (+97%) from 2019

Expenses

Up

$12,262

Up $1,561 (+15%) from 2019

Net Income

Up

$11,553

Up $10,183 (+743%) from 2019

Trend Graphs

Balance Sheet Trend

Asset Growth57th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$40K$30K$20K$10K$0Assets 2019: $33,853Liabilities 2019: $0Net Assets 2019: $33,8532019Assets 2020: $35,406Liabilities 2020: $0Net Assets 2020: $35,4062020

Highlighted filing

2020

Assets$35,406
Liabilities$0
Net Assets$35,406
Open 2020 Filing

Operations Trend

Revenue Growth88th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$30K$20K$10K$0Revenue 2019: $12,071Expenses 2019: $10,701Net Income 2019: $1,3702019Revenue 2020: $23,815Expenses 2020: $12,262Net Income 2020: $11,5532020

Highlighted filing

2020

Revenue$23,815
Expenses$12,262
Net Income$11,553
Open 2020 Filing

Filings

Most recent year

2020 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$35,406
Liabilities
$0
Net assets
$35,406
Revenue
$23,815
Expenses
$12,262
Net income
$11,553
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2020Detailed filing. Detailed filing data is available for this year.$35.4$0.00$35.4$23.8$12.3$11.6
2019Detailed filing. Detailed filing data is available for this year.$33.9$0.00$33.9$12.1$10.7$1.37
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
Apr 24, 2021
Return Version
2020v4.0
Gross Receipts
$23,815
Mission and Program Overview

Mission

Rise First empowers first-generation, low-income college students to achieve their full potential by providing a free online platform with website and tools on life and career advice, list of support resources/networks and mentor ship opportunities. As an organization, we operate in an extremely frugal fashion, and rely largely on individual crowdfunding donations to cover operating costs.

Program Services

DescriptionGrantsExpenses
Launched and operated an ongoing Rise First blog contest and COVID stories that has attracted over 30,000 views. The purpose of the blog contest is to allow first-generation, low-income students and professionals to share their journeys, insights, and advice to others. To date, the contest has shared four first-generation, low-income blog narratives, respectively written by a transfer student at Columbia University, a graduate from Princeton University, a Rhodes and Truman Scholar from the University of Pennsylvania, and a full-time lawyer who graduated from NYU School of Law.$0$5,189
Designed programming, recruited students, and expanded a two-year-old volunteer-based, virtual 8-10 week internship program to provide real-world startup experience and meaningful projects to over 30 students from over 5 college campuses. Our interns have been key to building and developing our social media channels, blog contest, data analytics efforts, website renovations, branded creative assets and the College Success Roadmap. To date, our interns and team members have come from the University of Pennsylvania, Boston College, Cornell University, Drexel University, Temple University, and The University of Texas Rio Grande Valley.$0$856
Developed and maintained three Rise First social media channels -- Facebook, LinkedIn, Instagram -- to create online social-media communities for first-generation, low-income students, professionals, and supporters. The channels allow Rise First to share team updates, product launches, upcoming opportunity deadlines, internships and jobs, and articles relating to the first-generation, low-income experience. The Facebook and LinkedIn pages have about 1,200 followers and 500 followers, respectively. The Instagram reached 68 followers within only 10 days from launch.$0$149
Legal services to file for Rise First trademark protection, created contents to support first-generation, low-income students, and maintained a website, of which curates over 1,200 resources, scholarships, and tools to attract over 1,600 monthly website users and generate over 40,000 social media impressions.$0$0
Maintained and promoted two College Success Roadmap assets and an updated national first-generation, low-income conference calendar for current high school seniors and college students. The purpose of this guide and tool is to help first-generation, low-income students successfully navigate college and support their undergraduate journey.$0$0
Compensation and Service Providers
Top Officer Pay86th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Cindy RentalaBoard Chair, Founder & Chief Executive OfficerPT$0--
David ThaiBoard Member, Vice President & Chief Content OfficerPT$0--
Kamilla YunusovaBoard Member & Chief Operating OfficerPT$0--
Ramune BartuskaiteChief Creative DirectorPT$0--
Kevin YangChief Financial OfficerPT$0--
Jesse CuiChief Technology OfficerPT$0--
Angela ZhangChief Marketing OfficerPT$0--
Filing and Contact Details

Filer

Filer Name
Rise First Inc
EIN
82-4407314
Phone
9144502570
Address
1732 1ST AVE, NEW YORK, NY 10128

Signing Officer

Name
Kevin Yang
Title
Chief Financial Officer
Phone
2674751356
Signed
2021-04-24
Supplemental Narrative

Additional Explanations

Form 990-EZ, Part I, Line 16

“Includes programming costs around content development, marketing, administrative, technology, and design”

Form 990-EZ, Part I, Line 20

“Reduction due to unexpected Covid-reasons, unaccounted for by other "revenues/expenses"”

Raw XML Appendix210 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/PrimaryExemptPurposeTxt0Rise First empowers first-generation, low-income college students to achieve their full potential by providing a free online platform with website and tools on life and career advice, list of support resources/networks and mentor ship opportunities. As an organization, we operate in an extremely frugal fashion, and rely largely on individual crowdfunding donations to cover operating costs.
IRS990EZ/PrintingPublicationsPostageAmt069
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IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1Developed and maintained three Rise First social media channels -- Facebook, LinkedIn, Instagram -- to create online social-media communities for first-generation, low-income students, professionals, and supporters. The channels allow Rise First to share team updates, product launches, upcoming opportunity deadlines, internships and jobs, and articles relating to the first-generation, low-income experience. The Facebook and LinkedIn pages have about 1,200 followers and 500 followers, respectively. The Instagram reached 68 followers within only 10 days from launch.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt2Launched and operated an ongoing Rise First blog contest and COVID stories that has attracted over 30,000 views. The purpose of the blog contest is to allow first-generation, low-income students and professionals to share their journeys, insights, and advice to others. To date, the contest has shared four first-generation, low-income blog narratives, respectively written by a transfer student at Columbia University, a graduate from Princeton University, a Rhodes and Truman Scholar from the University of Pennsylvania, and a full-time lawyer who graduated from NYU School of Law.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt3Designed programming, recruited students, and expanded a two-year-old volunteer-based, virtual 8-10 week internship program to provide real-world startup experience and meaningful projects to over 30 students from over 5 college campuses. Our interns have been key to building and developing our social media channels, blog contest, data analytics efforts, website renovations, branded creative assets and the College Success Roadmap. To date, our interns and team members have come from the University of Pennsylvania, Boston College, Cornell University, Drexel University, Temple University, and The University of Texas Rio Grande Valley.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt4Maintained and promoted two College Success Roadmap assets and an updated national first-generation, low-income conference calendar for current high school seniors and college students. The purpose of this guide and tool is to help first-generation, low-income students successfully navigate college and support their undergraduate journey.
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Includes programming costs around content development, marketing, administrative, technology, and design
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ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

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No mirrored PDF or thumbnail assets are attached yet.