Civic Intelligence

Goals Start Now Inc.

990EZ • Fiscal year 2020 • EIN 82-1792868

Jan 01, 2020 to Dec 31, 2020 • Filed on Nov 15, 2021

Organization ProfileYOURGSN.ORG
20 Foxchase DriveBurlington, NJ 08016

(609) 947-4832

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

98th percentile

5.43x

Higher debt load relative to assets than 98% of similar nonprofits.

2020 filings • NTEE P20 • <$500k nonprofits • Source year 2020

Liabilities / Revenue

99th percentile

5.77x

Higher debt load relative to revenue than 99% of similar nonprofits.

2020 filings • NTEE P20 • <$500k nonprofits • Source year 2020

Net Margin

7th percentile

-88%

Higher net margin than 7% of similar nonprofits.

2020 filings • NTEE P20 • <$500k nonprofits • Source year 2020

Top Officer Pay

81st percentile

$0

Higher top officer pay than 81% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2020 filings • NTEE P20 • <$500k nonprofits • Source year 2020

Asset Growth

9th percentile

-45%

Faster asset growth than 9% of similar nonprofits.

2020 filings • NTEE P20 • <$500k nonprofits • Annualized from 2019 to 2020

Revenue Growth

96th percentile

386%

Faster revenue growth than 96% of similar nonprofits.

2020 filings • NTEE P20 • <$500k nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets98th percentile

Assets

Down

$2,051

Down $1,705 (-45%) from 2019

Net Assets

Down

-$9,076

Down $1,705 (-23%) from 2019

Liabilities

Flat

$11,127

Flat from 2019

Revenue And Expenses
Liabilities / Revenue99th percentileNet Margin7th percentile

Revenue

Up

$1,928

Up $1,531 (+386%) from 2019

Expenses

Down

$3,632

Down $600 (-14%) from 2019

Net Income

Up

-$1,704

Up $2,131 (+56%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth9th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$20K$10K$0-$10KAssets 2017: $1Liabilities 2017: $3,1272017Assets 2018: $7,592Liabilities 2018: $11,127Net Assets 2018: -$3,5352018Assets 2019: $3,756Liabilities 2019: $11,127Net Assets 2019: -$7,3712019Assets 2020: $2,051Liabilities 2020: $11,127Net Assets 2020: -$9,0762020

Highlighted filing

2020

Assets$2,051
Liabilities$11,127
Net Assets-$9,076
Open 2020 Filing

Operations Trend

Revenue Growth96th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$15K$10K$5.0K$0-$5.0KRevenue 2017: $270Expenses 2017: $3,397Net Income 2017: -$3,1272017Revenue 2018: $9,663Expenses 2018: $10,071Net Income 2018: -$4082018Revenue 2019: $397Expenses 2019: $4,232Net Income 2019: -$3,8352019Revenue 2020: $1,928Expenses 2020: $3,632Net Income 2020: -$1,7042020

Highlighted filing

2020

Revenue$1,928
Expenses$3,632
Net Income-$1,704
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
Nov 15, 2021
Return Version
2020v4.0
Gross Receipts
$1,928
Mission and Program Overview

Mission

Goals start now is a volunteer fitness advocacy organization whose focus is to encourage people to improve one's physical health through an active lifestyle.

Program Services

DescriptionGrantsExpenses
TO ENCOURAGE ONE TO BE MORE ACTIVE AND DEDICATED TO A HEALTHIER FITNESS LIFESTYLE.-$2,097
Compensation and Service Providers
Top Officer Pay81st percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
RHOSHONDA JONESTreasurer-$0--
TROY ELLISPresident-$0--
JACOB STARRActivity COO-$0--
KENEL JOSEPHVice Preside-$0--
TANYA HEMINGWAY-STARRSecretary-$0--
Filing and Contact Details

Filer

Filer Name
Goals Start Now Inc
EIN
82-1792868
Phone
6099474832
Address
20 FOXCHASE DRIVE, BURLINGTON, NJ 08016

Signing Officer

Name
Troy Ellis
Title
President
Phone
6093534304
Signed
2021-11-15
Discuss with paid preparer
Yes

Preparer

Firm
Verna & Associates
Address
105 JESSUP RD STE 100, THOROFARE, NJ 08086-9354
Preparer
Kerry a Revelas CPA
Phone
8563848400
Supplemental Narrative

Additional Explanations

Form 990-ez, Part I, Line 16

“Expenses information technology 183 dues & subscriptions 191 donations 508 apparel 1,213 fees 33 refunds 154 total 2,282”

Form 990-ez, Part II, Line 26

“Loan - a jones 11,127 11,127”

Form 990-ez, Part III

“Goals start now is a volunteer fitness advocacy organization whose focus is to encourage people to improve one's physical health through an active lifestyle.”

Raw XML Appendix146 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
CompensationExplanation/CompensationExplanationGrp/PersonNm0RHOSHONDA JONES
CompensationExplanation/CompensationExplanationGrp/PersonNm1TROY ELLIS
CompensationExplanation/CompensationExplanationGrp/PersonNm2JACOB STARR
CompensationExplanation/CompensationExplanationGrp/PersonNm3KENEL JOSEPH
CompensationExplanation/CompensationExplanationGrp/PersonNm4TANYA HEMINGWAYSTARR
IRS990EZ/ActivitiesNotPreviouslyRptInd0false
IRS990EZ/BooksInCareOfDetail/BusinessName/BusinessNameLine1Txt0GOALS START NOW
IRS990EZ/BooksInCareOfDetail/PhoneNum06099474832
IRS990EZ/BooksInCareOfDetail/USAddress/AddressLine1Txt020 FOXCHASE DRIVE
IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0BURLINGTON
IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd0NJ
IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd008016
IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt03755
IRS990EZ/CashSavingsAndInvestmentsGrp/EOYAmt02051
IRS990EZ/ChgMadeToOrgnzngDocNotRptInd0false
IRS990EZ/ContributionsGiftsGrantsEtcAmt01928
IRS990EZ/DonorAdvisedFndsInd0false
IRS990EZ/EngagedInExcessBenefitTransInd0false
IRS990EZ/ExcessOrDeficitForYearAmt0-1704
IRS990EZ/FeesAndOtherPymtToIndCntrctAmt0530
IRS990EZ/FiledScheduleAInd0true
IRS990EZ/ForeignFinancialAccountInd0false
IRS990EZ/ForeignOfficeInd0false
IRS990EZ/Form1120PolFiledInd0false
IRS990EZ/Form990TotalAssetsGrp/BOYAmt03755
IRS990EZ/Form990TotalAssetsGrp/EOYAmt02051
IRS990EZ/GrossReceiptsAmt01928
IRS990EZ/InfoInScheduleOPartIIIInd0X
IRS990EZ/InfoInScheduleOPartIIInd0X
IRS990EZ/InfoInScheduleOPartIInd0X
IRS990EZ/LobbyingActivitiesInd0false
IRS990EZ/MadeLoansToFromOfficersInd0false
IRS990EZ/MethodOfAccountingCashInd0X
IRS990EZ/NetAssetsOrFundBalancesBOYAmt0-7372
IRS990EZ/NetAssetsOrFundBalancesEOYAmt0-9076
IRS990EZ/NetAssetsOrFundBalancesGrp/BOYAmt0-7372
IRS990EZ/NetAssetsOrFundBalancesGrp/EOYAmt0-9076
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt0000.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt1000.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt2000.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt3000.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt4000.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt10
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt30
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt40
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0RHOSHONDA JONES
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm1TROY ELLIS
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm2JACOB STARR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm3KENEL JOSEPH
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm4TANYA HEMINGWAY-STARR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0TREASURER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2ACTIVITY COO
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3VICE PRESIDE
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt4SECRETARY
IRS990EZ/OperateHospitalInd0false
IRS990EZ/Organization501c3Ind0X
IRS990EZ/OrganizationDissolvedEtcInd0false
IRS990EZ/OrganizationHadUBIInd0false
IRS990EZ/OtherExpensesTotalAmt02282
IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt0NONE
IRS990EZ/PartVIOfCompOfHghstPdEmplTxt0NONE
IRS990EZ/PoliticalCampaignActyInd0false
IRS990EZ/PrimaryExemptPurposeTxt0GOALS START NOW IS A VOLUNTEER FITNESS ADVOCACY ORGANIZATION WHOSE FOCUS IS TO ENCOURAGE PEOPLE TO IMPROVE ONE'S PHYSICAL HEALTH THROUGH AN ACTIVE LIFESTYLE.
IRS990EZ/PrintingPublicationsPostageAmt0820
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0TO ENCOURAGE ONE TO BE MORE ACTIVE AND DEDICATED TO A HEALTHIER FITNESS LIFESTYLE.
IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt02097
IRS990EZ/ProhibitedTaxShelterTransInd0false
IRS990EZ/RelatedOrganizationCtrlEntInd0false
IRS990EZ/ScheduleBNotRequiredInd0X
IRS990EZ/SchoolOperatingInd0false
IRS990EZ/StatesWhereCopyOfReturnIsFldCd0NJ
IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt011127
IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt011127
IRS990EZ/TanningServicesProvidedInd0false
IRS990EZ/TotalExpensesAmt03632
IRS990EZ/TotalProgramServiceExpensesAmt02097
IRS990EZ/TotalRevenueAmt01928
IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0YOURGSN.ORG
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt01928
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt03416
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt05965
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt011309
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt011293
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt010667
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt0270
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/TotalAmt022230
IRS990ScheduleA/InvestmentIncomeCYPct00.00000
IRS990ScheduleA/InvestmentIncomePYPct00.00000
IRS990ScheduleA/PubliclySupportedOrg509a2Ind0X
IRS990ScheduleA/PublicSupportCY509Pct01.00000
IRS990ScheduleA/PublicSupportPY509Pct01.00000
IRS990ScheduleA/PublicSupportTotal509Amt033539
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind0X
IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt01928
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt014709
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus2YearsAmt016632
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt0270
IRS990ScheduleA/Total509Grp/TotalAmt033539
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt01928
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt014709
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt016632
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt0270
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt033539
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0EXPENSES INFORMATION TECHNOLOGY 183 DUES & SUBSCRIPTIONS 191 DONATIONS 508 APPAREL 1,213 FEES 33 REFUNDS 154 TOTAL 2,282
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1LOAN - A JONES 11,127 11,127
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2GOALS START NOW IS A VOLUNTEER FITNESS ADVOCACY ORGANIZATION WHOSE FOCUS IS TO ENCOURAGE PEOPLE TO IMPROVE ONE'S PHYSICAL HEALTH THROUGH AN ACTIVE LIFESTYLE.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990-EZ, PART I, LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990-EZ, PART II, LINE 26
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990-EZ, PART III
ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0TROY ELLIS
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum06093534304
ReturnHeader/BusinessOfficerGrp/SignatureDt02021-11-15
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0GOALS START NOW INC
ReturnHeader/Filer/BusinessNameControlTxt0GOAL
ReturnHeader/Filer/EIN0821792868
ReturnHeader/Filer/PhoneNum06099474832
ReturnHeader/Filer/USAddress/AddressLine1Txt020 FOXCHASE DRIVE
ReturnHeader/Filer/USAddress/CityNm0BURLINGTON
ReturnHeader/Filer/USAddress/StateAbbreviationCd0NJ
ReturnHeader/Filer/USAddress/ZIPCd008016
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0202115106
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0VERNA & ASSOCIATES
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0105 JESSUP RD STE 100
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0THOROFARE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0NJ
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0080869354
ReturnHeader/PreparerPersonGrp/PhoneNum08563848400
ReturnHeader/PreparerPersonGrp/PreparationDt02021-11-16
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0KERRY A REVELAS CPA
ReturnHeader/ReturnTs02021-11-16T07:17:23-06:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0TROY
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0ELLIS
ReturnHeader/TaxPeriodBeginDt02020-01-01
ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2020 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$2,051
Liabilities
$11,127
Net assets
-$9,076
Revenue
$1,928
Expenses
$3,632
Net income
-$1,704
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2020Detailed filing. Detailed filing data is available for this year.$2.05$11.1$9.08$1.93$3.63$1.70
2019Detailed filing. Detailed filing data is available for this year.$3.76$11.1$7.37$0.40$4.23$3.84
2018Detailed filing. Detailed filing data is available for this year.$7.59$11.1$3.54$9.66$10.1$0.41
2017Summary only. Only limited summary data is available for this year.$0.00$3.13$0.27$3.40$3.13